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October 14, 2024 31 mins

Should you buy or rent the exhibit for your next Trade Show, Conference or Event? What's the ROI? This is a top question for big and Small Business across the US and Europe.

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We're going to break it down with great tips and advice from Chris Dunn, VP of Sales & Business Development with BlueHive Exhibits who has been in the industry for 30 years.


We discuss:

-- When does it make sense to buy compared to rent?

-- When is the breakeven ROI for buying versus renting?

-- What type of Exhibit program is a good candidate for renting?

-- Case Studies and more!


Chris's Top Tips:

-- When selecting an exhibit partner, like an exhibit house or an agency, make sure that you choose someone that you trust not only for where you’re at currently but also where you want to go and how you want to grow

-- Be open to exploring options on both the purchase and rental side to get the best combination that works for your Exhibit program

-- Create and understand a complete exhibit calendar that includes both sizes, show dates, locations and goals. Work with your partner to handle overlapping situations or an outlier space as a for instance.


Special Offer from Chris and BlueHive:

BlueHive is happy to offer a 30 minute no charge tradeshow program audit


Contact Chris Dunn:

-- Email: Cdunn@bluehive.com

-- Website: www.bluehive.com

-- LinkedIn: https://www.linkedin.com/in/chrisjdunn1/


Weekly Tips, Training and More! Register for our Newsletter at www.tradeshowu.biz

Mentioned in this episode:

Subscribe to the new Trade Show University YouTube channel!

Check out the new Trade Show University YouTube channel where we feature a growing number of training videos to help businesses get More Leads, More Sales and More Profits through the power of Trade Shows! Many videos are exclusive to YouTube and not found on the podcast. Visit, Subscribe and Binge! https://www.youtube.com/@tradeshowuniversity

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