Building a Trusted Leadership Brand with Winnie da Silva

How do people really see you, and does that match who you want to be? In this episode of Transformative Leadership Conversations, I take a close look at what it means to shape your leadership brand authentically. Through stories from real clients and practical advice, I’ll show you how to shape and evolve your brand to resonate and stand out in ways that genuinely reflect you.

Listen in as I discuss:

• Defining Your Leadership Brand: It’s about aligning how people see you today with who you want to become.
• Lessons from Real Clients: Hear about Mark, whose value was getting overlooked, and Gary, who needed a brand refresh to succeed in a new role.
• Building Brand Consistency: Actions speak louder than words, so let’s talk about why people trust what they see—and why you need to show up consistently.
• Projecting Your Brand Effectively: I'll walk you through exercises to help make your brand come alive, so you’re recognized for the qualities you want to be known for.
• Overcoming Common Missteps: Learn about frequent branding pitfalls, like being vague or trying to please everyone, and why specificity is key.
• Expanding Your Influence: We’ll discuss ways to build a brand that doesn’t just support you internally but amplifies your impact on a larger scale.

Resources:

Winnie da Silva on LinkedIn | on the Web