Building your Competitive Edge to Drive Revenue, Market Share and High-Performing Teams with Lisa Messina

Thanks for joining us on Episode 19 with our guest Lisa Messina, Vice President of Sales at Caesars Entertainment. The Traveling Podcast is hosted by industry veterans Dan Sherman and Ryan Barth, CMP.

In this episode we'll touch on the top stories in group business travel, live events, hospitality and sports (subscribe to the Market in a Minute newsletter). In addition, Lisa will share how looking outside of the hospitality industry helps craft her strategic business approach. How Caesars Entertainment is navigating the new realities of contracting future group business travel opportunities, managing the health and wellness of her team members and how intermediaries are positioned to maximize this unique moment in time.

Lisa Messina
Vice President of Sales
Caesars Entertainment
LinkedIn - https://www.linkedin.com/in/lisasmessina/

BIO:
Lisa Messina is the Vice President of Sales for Caesars Entertainment.  In her role, Lisa leads a nationwide team of 160 sales professionals who represent and contract meetings and events for 80 properties within the United States.

Upon graduating from the Cornell University’s School of Hotel Administration, Lisa built an extensive resume holding sales leadership roles for the past 25 years with some of the most recognized names in hospitality including Hilton, Hyatt, Wyndham, ConferenceDirect, and now Caesars Entertainment.  She has worked major markets around the country in local, regional and global levels.  

Originally from New Jersey, Lisa has lived in Las Vegas for the past 10 years with her husband Joe and two dogs Chuck, a chocolate Labrador retriever and Frankie, a white Labrador retriever.  They enjoy being active and outdoors and taking in all the natural amenities the Las Vegas area has to offer.  

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