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Welcome to the Treat Your Business Podcast. This episode is all about shiny object syndrome and the hidden cost of distractions in your clinic. If you have ever thought about adding a new class, bringing in a new therapist, or launching another service to fix your revenue problem, this episode is for you.
📝 Episode Summary
As clinic owners, it is easy to chase new ideas, thinking they will solve our challenges. In this episode, I talk about why adding more services is not always the answer and what you should be focusing on instead. I share real examples from clinics who have tried to diversify too quickly, the impact it has on profit and team focus, and why less really is more. I explain how distractions and dilutions show up in your business, why they can hold you back from real growth, and how to avoid the common traps that keep you stuck.
I also discuss the visionary mindset, the temptation to copy competitors, and the pressure we feel from clients and staff to try new things. You will hear why it is essential to double down on your core offer, keep your business simple, and focus on the activities that actually move the needle. If you are juggling too many ideas, this episode will help you regain clarity and direction.
✨ Key Takeaways
đź”— Resources and Links
Episode Sponsor
Sponsored by VBS Medical Ltd, exclusive distributor in the UK and Ireland of K-Laser Therapy & Indiba Radiofrequency Therapy.
To learn more about K-Laser Therapy, visit: https://klaseruk.co.uk/why-klaser/
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Book your free trial at https://vbsmedical.com/contact/ – quote "THRIVE" to receive a free set of goggles or Indiba cream with your equipment purchase.Â
If you are feeling overwhelmed by new ideas or not sure where to foc
Treat Your Business podcast is proudly sponsored by MBST, the groundbreaking technology revolutionising recovery and rehabilitation. Offering a non-invasive, drug-free solution for musculoskeletal conditions and nerve injuries, MBST works at a cellular level to stimulate regeneration. Expand your services and deliver long-term patient improvements without increasing your workload.
Learn more at mbstmedical.co.uk.
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