What happens when a North Carolina native, seasoned by Silicon Valley and Wall Street, returns home to build a company that marries profit with purpose? For Jason Massey, co-founder and CEO of Ndustrial, it's led to a 14-year journey developing cutting-edge technology that makes industrial facilities more efficient and sustainable.
In this episode, Jason shares his unique path, from a childhood in Mebane and studying physics and finance at NC State, to navigating the dot-com bubble in New York and the vibrant startup scene in Silicon Valley. He opens up about the "dysfunction" that birthed new companies from his own efforts and why he ultimately returned to his roots to build Ndustrial into a global leader in industrial energy management.
Tune in to hear:
Where to Find Jason Massey:
LinkedIn: https://www.linkedin.com/in/jasonmnc/
Ndustrial: https://ndustrial.io/
Where to Find Scot Wingo:
In this episode:
(00:06:00) Growing up in Mebane, North Carolina, and his path to entrepreneurship through Wall Street and Silicon Valley.
(00:13:00) The velocity of failure in Silicon Valley and his first exposure to clean tech.
(00:17:00) Returning to North Carolina and settling in Mebane with his family.
(00:20:00) The Tap Tap Revenge angel investment and the lessons learned.
(00:28:00) The serendipitous founding of Sustainable Industrial Solutions (SIS) and building foundational tech with NC State engineering students.
(00:37:00) The pivot from SIS to Ndustrial, focusing on industrial production data and the Coincident Peak breakthrough.
(00:45:00) Why Ndustrial embraces a hybrid model of SaaS and professional services, and their approach to hardware.
(00:49:00) Ndustrial's $26 million fundraising journey and the strategic value of corporate VCs.
(00:53:00) Dominating the cold chain market and its massive energy and sustainability impact.
(01:02:00) The value of being "Switzerland" in the energy markets and building a truly sustainable business.
(01:10:
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