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February 26, 2025 50 mins

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Join me LIVE for "The Social Reset" on March 3rd

In this episode, I sit down with Willow Older and Deborah Huber, the founders of Today I Noticed, a creative mindfulness practice that encourages people to slow down, observe, and capture the small moments of daily life.

 What started as a spontaneous day of observation in San Francisco turned into a powerful method for cultivating mindfulness, creativity, and joy. Now, with a book, a calendar, and workshops for businesses and creatives, Willow and Deborah share how this simple practice can have a profound impact.

We dive into how The Art of Noticing helps creatives avoid burnout, build resilience, and spark fresh ideas, even in the busiest seasons. Whether you're a photographer, entrepreneur, or artist struggling with overwhelm, this conversation will give you practical ways to tap into presence and turn everyday observations into a source of inspiration.

Tune in to learn why noticing the little things isn’t just about mindfulness—it’s about improving your business, deepening your relationships, and creating more joy in your life. Plus, get simple, actionable tips to start your own "noticing" practice today!

WATCH this episode on YouTube: https://youtu.be/MJ9x0sxBg-Q

CONNECT WITH WILLOW & DEBORAH: https://todayinoticed.com/ 

and follow them on Insta: https://www.instagram.com/today.i.noticed/ 

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Transcript

Episode Transcript

Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:00):
Welcome to Tried and True with the Dash of Woo, where
we blend rock solid tips with alittle bit of magic.
I'm Renee Bowen, your host,life and business coach and
professional photographer atyour service.
We are all about gettingcreative, diving into your
business and playing withmanifestation over here.
So are you ready to getinspired and have some fun?
Let's dive in.
Hey, hey, welcome back to Triedand True with the Dash of Woo.

(00:27):
Thanks for joining me here.
I'm your host, renee Bowen.
I have a lot going on this week.
I'm going to give you guys alittle bit of some information
first, and then we're going tojust dive right in, because I
have some amazing guests for you.
So first thing that is a littletime sensitive is that I am
hosting a live Zoom workshop onMonday, march 3rd, at 10 am
Pacific, and it is the socialmedia reset.

(00:51):
So it's basically talking aboutbest practices going forward
after the ban on TikTok and alsoon Instagram, because they have
rolled out a lot of newfeatures and if you haven't
gotten them yet, you're about to.
The algorithms have changedacross the board.
The algorithms have changedacross the board.
The world has changed acrossthe board.
All kinds of things are justdifferent and I've heard a lot
of you guys are not seeing anyreach.

(01:14):
You're definitely feeling kindof like ugh, like whatever,
about social media, and whilesocial should not be the only
thing that you are using foryour marketing, you guys know
I'm always talking about thattrifecta of really amazing SEO,
like on your site, owning youruniverse, your email list, that,
combined with the in-personmarketing, that cannot be beaten

(01:37):
.
If you have any sort of localbusiness right, so like if
you're a photographer orcreative, that you have like a
brick and mortar store, yourin-person connections and
networking is really important.
But even if you are a creativeonline entrepreneur, that
networking online is reallyimportant as well.
And then there's the thirdpiece, of social media.

(01:57):
So when all of this stuff worksreally seamlessly together,
that's when we see magneticmarketing and we don't feel like
we're constantly on the hookfor it.
So, that being said, socialmedia has sort of like fallen
off the wagon for a lot of y'all, and I mean I haven't even done
a workshop about this and Ithink two years.
Part of that reason is becauseI talk about social media

(02:18):
marketing inside of my Elevategroup like all the time, so I
feel like I am talking about itall the time and I do some stuff
on.
You know just social about it,but I haven't gone deep into a
training in a couple of yearsand it's time.
Y'all know I love TikTok.
I've been on TikTok since 2019and it has changed a lot in that
time, but it has changeddramatically in the last like

(02:39):
three or four months, andespecially since this ban in
January.
The algorithm is a littledifferent, and so I want to talk
about what that looks like andsome best practices, some of the
things that we see changingover there rapidly, so that you
know what to do, what to expectand how to implement any of your
marketing there, because it isa little different than

(03:00):
Instagram.
So, anyway, this class is goingto be a dual class on Instagram
and TikTok.
It's going to be meaty, soit'll be at least 90 minutes.
I am a little long-winded, sosometimes I go a little bit over
, but I want to leave some timefor live Q&A, so if you can join
us live, that's definitely theway to do it.
You're going to get the lowestprice for this as well.
I did run a pre-sale for thisover Black Friday and you guys

(03:24):
got it even cheaper for that,but those of you who are jumping
in now, it's only 77 bucks.
The price is going to go uponce it is not live anymore
because I am going to resellthis class as an actual class
you could purchase, but it isgoing to be more expensive.
So, even if you can't join uslive, you should get it while
you can at this cheaper price,because you are going to get the

(03:45):
replay and all the materialsthat I provide.
So that's the first thing.
I will leave that informationin the show notes for you guys.
The link is there.
Just grab it, like I said, asap.
The other thing that I have isthat some of you guys might know
that in 2021, I started aprivate podcast.
It's separate from this onecalled calibrate, and it's a
paid private podcast.
So it is where I put all myhypnosis tracks, activations,

(04:09):
meditations.
It's just all mindset.
It's about calibrating yourselfand your nervous system so that
you are not reacting to thecraziness of life.
So I am sort of revamping it,I'm adding to it, I'm adding a
bunch of new tracks and you arelocked in at the price that you
purchase it for.
So right now you can get it for$77.

(04:32):
I like my sevens these days,and that means whenever I add
any more tracks, you're lockedinto that.
You'll never be, you know,charged any other price for that
.
But over time, as I add morecontent to it, it will increase
in price.
So you want to kind of grab itnow.
Also, this is a podcast thatyou can link up to your Apple
Podcasts, so it's a little bitdifferent in that when you

(04:55):
purchase it, you will be able togo into the portal online where
I house all of my educationalstuff and you'll see it there,
so you'll be able to listen tothe episodes there.
But you can also get your linkthat you put into Apple Podcasts
and then it will show up onyour podcast feeds, even though
it is a paid, private podcast.
So that's pretty cool.
Highly recommend this for youguys.
For anybody out there who isstruggling with any kind of

(05:17):
mindset issue, whether it'soverthinking, anxiety,
overactive, brain reactive, notbeing able to get out of fight
or flight.
Because here's the thing I cangive you all the strategies in
the world and I love teachingstrategies but if you're not in
alignment, you're not going toresonate with your audience and
you're not going to feel goodenough to do it.

(05:37):
So this is about getting youfeeling really good so that you
can do all of these amazingthings in your business and your
life.
So that link is for you belowas well.
I'm also going to add the linkfor a workshop I just co-hosted
on Monday of this week withthree of my other online friends
.
You can watch the replay.
It is only $10.
We went into all of the thingsfor quarter one, 2025.

(05:59):
What are the boldest thingsthat you can be doing to get
more clients, to make more sales, to run your business more
efficiently?
And it was really amazing.
We went really deep into eachof our own topics, mine being AI
and sales NLP.
So I basically teach you whyyou want to be selling the way

(06:20):
that you're doing, how to sellmore effectively using NLP
neuro-linguistic programming andhow to use AI to make all of
that way more efficient.
So that is a really awesomething that you can grab right
now as well.
All those links are for youguys below.
So let's get into today's guests.
Today I'm talking with Willowand Debra, and they are the
founders of Today I Noticed, soyou can go to todayinoticedcom

(06:42):
and find out all about them.
It's basically mindfulness foreveryone and I love their story.
They created this platformfairly unintentionally, which I
also love and it has grown intoa much bigger platform where
they also present workshops andnow they have a book and a
calendar and they have a reallyamazing perspective on this

(07:06):
whole mindfulness thing and howeasy it can be to integrate it
into our everyday lives.
I think this is incrediblyimportant because, really, the
only thing that matters is rightnow.
Time doesn't exist, okay, itdoesn't.
So the only thing that actuallyreally exists and matters is
this actual moment right now andwho you're becoming along the

(07:28):
way.
So the more that you stop andnotice, the more that you are
intentional about what you'reobserving, what you are being
present for, the more enrichedand more grounded your life is
going to be.
So let's just jump right intothis conversation I had with
Willow and Debra.
Hey, willow and Debra, thankyou guys so much for both of you

(07:50):
being here to chat about howthis art of noticing can have a
huge impact on our lives andalso our businesses.
But first off, I wanted to justask you guys like what is today
I noticed and how did this allbegin?
Like, was there a specificmoment that sparked this cool
idea?

Speaker 2 (08:08):
Yeah, I'll jump right in.
Today I Noticed is asurprisingly simple mindfulness
practice and it's based on thepower of paying attention.
And the idea, again, is quitesimple.
You use the three words today,I notice, as a prompt to inspire
you to notice the littlemoments of everyday life, the

(08:31):
ones that we often just sort ofwalk right by or or just they
just don't come into ourattention.
And when you do this it allowsyou to see the beauty and the
joy and the humor and sillinessand all those good things that

(08:54):
you might not have otherwise.
So that's the first piece ofthe practice, but the second
piece has to do with givingyourself a little bit of a
creative practice on hopefully aregular basis, and we do that
by at some point during the dayusually for me it's the end of

(09:15):
the day we I and anyone whopractices this take a moment to,
and anyone who practices thistake a moment to just write a
sentence or two about somethingwe've noticed and then make a
sketch of it, and it's a reallygreat way to have a simple sort
of bite-sized creative practice.

(09:36):
And by no means is the idea tobe to create some masterpiece.
It's really absolutely allabout the process of just kind
of getting into that flow stateand enjoying that moment.
All of this what it does is itmakes you more engaged in your
life, you're more present to it,you're seeing your world in a

(10:00):
new way, even though it's a veryfamiliar way, because you're
paying close attention.
And there are many benefits ofthis, but two of the big ones
are it helps you tamp downstress and anxiety and really it
just brings you all thosebenefits of being present which

(10:22):
have to do with, you know,feeling more gratitude,
appreciating what's around you,feeling, like I said earlier,
more joy.
So I think those are sort ofthat sort of a summary of the
practice and maybe, willow, youwant to jump into how it all got
started.

Speaker 3 (10:41):
Yeah, absolutely, and you know Deb has already used
the word sort of simple and easy.
Natural is another word that weuse to describe this practice,
and the proof is in the pudding,because we are both happy to
admit that we are wannabe butsort of failed meditators.
So we've both gone for longperiods of time where we're

(11:03):
meditating daily and just youknow, getting all of that
goodness that comes from it thebreath, work, the focus, the
calm, the feeling grounded,feeling nourished and nurtured.
And then inevitably, for bothof us, something happens,
whether it's a great Netflixbinge or the flu, and we fall
off that meditation pillow andthe streak ends and it's really

(11:25):
hard to get back onto it.
I have found, and Deb has aswell we cheer each other on and
sometimes we just say no, it'sjust not working right now.
So, believe it or not, we havebeen practicing.
Today I noticed mindfulness,for I just figured it out almost
six and a half years now.
So when I say the proof is inthe pudding, it sticks with us,

(11:46):
and that's partly because it'snatural and intuitive, it's easy
and it's also really fun.
And we hit on this idea quiteaccidentally about six and a
half years ago when we tookourselves into downtown San
Francisco for a day of seeingsome art and just getting away
from the desk and shaking thingsup a little bit.
And we went to the Museum ofModern Art and showed up at the

(12:10):
front doors and stood there fora while and then eventually
realized oh, wait a minute, thismuseum was closed on Wednesdays
.
A very small but importantdetail that we would have
noticed had we actually beenpaying attention that day.
And we weren't, and thankgoodness, because what we
decided to do, instead of justturning around and going home,

(12:33):
is take ourselves on a littleurban walking tour, an
exploration of downtown SanFrancisco.
We were there.
We might as well do somethingfun, but instead of just getting
caught up in our conversationand getting lost in our ideas,
we decided we're going to reallyintentionally pay attention to
what's around us in this littlecouple of hours of wandering

(12:55):
around and just having thatlittle exercise or that little
intentionality in the back ofour brains transformed these
next couple of hours and wetogether, separately, we noticed
so many tiny details that wecan still call to mind today,
and one of them that's, you know, featured in our book is

(13:18):
something that Deb noticed, andit was this lovely, sweet older
couple just holding hands asthey shuffled together across
one of these busy San Franciscostreets, and just that sweet
little moment of noticing madeus realize wow, just these three
words today, I noticed, reallyhelp us become more engaged in

(13:41):
our ordinary day.
And that was where we startedand we went out the next day.
We bought journals, some simpleart supplies, started writing
an observation, taking note, youknow, pausing to notice
throughout the day, writing asimple sentence, making some
sort of visual mark on the page.
As Deb said, there's noartistic standard that we have

(14:01):
to meet and that simple act hasjust brought us so many benefits
and we love sharing thesebenefits that are available to
everyone with audiences likeyours.

Speaker 1 (14:14):
That is so.
That's so fun.
I love, I love the story.
I love that you guys werefriends before and then you know
like created this brand, youknow, and it came from this,
this moment of noticing.
It came from this spark ofcreativity which I think is
really cool because you know weand you leaned into it.
I also love cause I do.

(14:35):
I've spoken about mindfulnessand things like that on the
podcast.
Before you know, I'm a lifecoach.
It's definitely something thatis always top of mind for me and
for my coaching students I liketo remind them of.
But for me, first of all, twothings the meditation thing.
Yes, I totally get it.
So many of my creative clientsas well have a really hard time

(14:59):
sticking to that practice.
Yes, we know it's good, yes,there's great benefit, but
sticking with it can be reallyhard.
And then the other thing is,like you know, some people me
being one of them I like to justkind of get up and move in the
day.
Like it's hard for me to get upand go into a meditation, like
I'm a, you know, like I kind oflike to get up in the morning
and like either go for a walkand that could be meditative for

(15:21):
me, but usually I'm just kindof getting right to work.
So at the end of the day, Ialready have that practice of
what did I actually do today,and so I love that.
You know, mentioning today Inoticed, and really not just
writing it down, but sketchingit, that was.
That's a very fun part of itthat I feel like brings in this

(15:43):
playfulness that a lot of uslike even me, as a photographer
or anyone who's an quote,unquote, actual artist, visual
artist, let's say, listening.
That might seem normal, but toa lot of people we forget that
no, we don't have to be likethis amazing artist.
Let's just kind of like playwith it and see what, see what

(16:03):
that comes, you know, see whatwe can come up with, and not
just journal about it in words.
I think that you're you'redefinitely using a different
part of your brain there as well, which is super exciting to me
because, like, I'm veryfascinated by all of that.
So that was just my littlefeedback on that.
So thank you for mentioningboth of those, because I think
that that's definitely going toresonate with a lot of people as

(16:24):
well.
Why do you guys think that wetend to overlook these small
moments in our daily lives,especially as creatives and
business owners and moms orwhatever?
Why do you think we don'tnotice as much?

Speaker 2 (16:39):
I think that we know we are all very busy.
We live in a very stimulatingworld.
We have information, input,stimulation coming at us all the
time and we have lots of thingsto think about.
And I think we all or Ishouldn't say we all, we, many

(17:01):
of us really just charge throughour day thinking about, you
know could be what's next, whatyou know what, if I'm walking
down the street, what am Iwalking to?
What do I need to think aboutto prepare myself, you know,
maybe I have some worries aboutmy kids.
Whatever it is, we, our mindstend to gravitate, I think,

(17:26):
towards our, our worries and ourto do's and I think that unless
we intentionally try to breakthat, we become a little bit
sort of controlled by it.
Our minds can become a littlebit controlled about by all of
that.

(17:46):
So I think that we have to allmake efforts to not do that.

Speaker 3 (17:52):
And, if I can jump in , I think there's also an
expectation that we celebrate,we talk about, we sort of
announce the big things andgreat if it's a great thing,
some sort of celebration, it canalso be something really
difficult.
You know, these big things feellike they're worth talking

(18:14):
about and that's sort of just acultural, social expectation.
But, to paraphrase JonKabat-Zinn, you know, it's the
little moments that are worthnoticing.
They are what make up our lives.
I mean, I'm sure I can think ofa big thing that's happened in
the last couple of weeks for me.
You, you know half a dozenlittle things that have stayed

(18:45):
with me the white hummingbirdthat showed up at my hummingbird
feeder.
That has felt momentous to me.
But simply because I let it besignificant, it's a small moment
that I I gave it thesignificance and said look at
this and I want to remember itand I want to write about it and
draw it.
So I think there's sort of aback and forth between the
moments as well, how we decideto elevate them or experience

(19:08):
them.

Speaker 2 (19:08):
Add to that, will.
That's such a good point thatWillow's making, and kind of
back to what you were saying,renee, about writing and drawing
.
How you know, that's sort of anexpanded way of noticing and
one of the things it does is itreally cements that observation
in your mind.
And Willow mentioned the littlesweet older couple walking

(19:32):
across the street.
We both smile every time wemention that and we remember it
so well.
And I think part of that isbecause, of course, because we
were in this intentionallynoticing mode, but also because
we, you know, we wrote it downand sketched it.
It was worth, it was worthnoticing.

(19:55):
As Willow always says, nothingis too small to notice.
And how lovely that when Willowmentioned that little sweet
couple, it brings back a littlebit of like sort of sweet
feelings.

Speaker 1 (20:09):
Yeah, because it puts you right back there.
You know, it's like you felt itin your body when it happened.
So, even just recalling it,even if it's a small thing, like
you said it literally yourunconscious mind doesn't know
that that's not happening rightnow.
It believes that it is, and sowe can use that for good or we
can use it for stress, which iswhat I think a lot of people you

(20:32):
know tend to do.
And that's another good pointis that this puts you in a place
of empowerment, really, because, like you said, willow, this is
, you know, your intention likeyou intentionally are deciding
to notice this and to make it,however small, something
significant, and so it does kindof like put you into this place

(20:54):
of empowerment, whereas I feellike as an antidote for
especially those of us, you know, with anxiety brains, you know
overactive brains, and we cansort of like just fall prey to
letting it take us down theanxiety highway and just falling
prey to the news cycle orwhatever, and doom scrolling,

(21:16):
and when we really stop just tonotice something very small but
meaningful, we give it thatmeaning and so that shifts our
entire perspective and yourunconscious mind will believe
whatever you tell it, so it's areally powerful practice.
I believe that, like you said,it seems small but it's.

(21:38):
It's really a powerful thingand can have a huge, huge ripple
effect right.
So, for entrepreneurs inparticular, like those of us who
have either online businessesor solopreneurs or trying to
start a side gig or whateverthat is, or even just those of
you who are listening, who havea nine to five, like if you have

(21:59):
a really busy life with lots ofkids, or you're a stay-at-home
mom, even, and you're likedrowning in kids, because I
remember what that was like tooFor those of you and us who are
juggling multipleresponsibilities and stresses
how can noticing little thingsimprove our focus?

(22:21):
Because I feel like that's abig topic these days, a hot
topic of like, oh, I'mover-focused and I'm, you know,
like it's really people thinkingthat they're not focused, but
they're over-focused andoverwhelmed.
Probably right.
So have you seen that make adifference?
Because I know you guys workwith you, do retreats and things
like that.

Speaker 3 (22:42):
Yeah, well, let me just start with just a couple of
you know the benefits and Debsort of alluded to them in the
beginning, but so, yeah, so I'mglad you mentioned workshops,
because we do.
We work with companies andteams and conferences and groups
of you know variousdescriptions and one of the
beautiful things that happensduring these sessions we have an

(23:06):
interactive module whereeveryone creates a tin and we
didn't mention we call whatthese sentences and sketches,
tins, which of course stands fortoday, I noticed.
So we get everyone to make atin and it's just, you know, a
few quiet moments of pausing andnoticing and then writing and
sketching, and then we come backas a group and we share these

(23:28):
things and you can imaginepeople are noticing things from
every type of observation.
You can imagine something thathappened a week ago, something
in their backyard, somethingthat they're experiencing right
now, week ago, something intheir backyard, something that
they're experiencing right now.
But the points of connectionand the real it's a palpable joy
that people experience whenthey hear what their co-workers

(23:51):
are noticing.
And so many times we hear, oh,I noticed that too and yes, that
happened to me and thank youfor sharing that.
I totally get that andsometimes, whoa, I had no idea.
We had one guy this was on aZoom call and it was a new team,
they'd actually never workedtogether in person.
This was in the middle of thepandemic was noticing that he

(24:23):
hadn't yet sent out the stack ofwedding invitations on his desk
and everyone was everyone saidwait, you're getting married.
You know, they had no idea.
So it just creates a verynatural, opens a natural door
for connection and sort ofempathy and compassion, and I
mean we need these things morethan ever right now.
And it can happen on a Zoomcall, it can happen around the

(24:44):
dinner table, it can happen withkids.
This is actually a really greatway to connect with kids sort
of of all ages.
It's a game changer.
When parents are met with youknow, how was your day?
Fine, what did you do today?
Nothing.
It is such an easy and gentleway to get beyond that.
So we really love talking aboutthat.

(25:04):
But to come back to your focusidea just a little more.
I mean this is it's a self carepractice and when we, when self
care goes out the windowbecause we are so busy and so
distracted and our brains are inthat overwhelm mode, we're not
performing at our best, whetherit's productivity, whether it's

(25:27):
decision making, whether it issimply, you know, connecting
with your true values, yourbeliefs.
So this is a really gentle, funway to sort of reset and get in
touch with what you reallyvalue and what your priorities
are, and you can set yourselfthe intention of noticing, give

(25:49):
yourself a question you know youwant to notice what are my
values?
Okay, today I noticed this iswhat's important.
There are ways to sort oftarget or direct the focus, and
that can really benefit in anytype of business or partnership
that you're involved in.

Speaker 2 (26:07):
Yeah, If I could just add again add to that in terms
of benefits for entrepreneursand people in the creative field
.
When you live more in thepresent and take in what's right
around you, as opposed to allyour thoughts that are spinning

(26:27):
and swirling in your head, ithas the effect of kind of
clearing your mind becauseyou're just right there in the
moment and that clearing of yourmind really allows you to think
more creatively, to be a betterproblem solver.

(26:49):
There are actual actual, thereare studies that show that
mindfulness can mindfulness canreally can help with your focus
and concentration, particularlylistening skills.
So I think the more we can livein the present, the better it

(27:11):
is for our work life and as wellas our home life.

Speaker 1 (27:18):
Like you said before too, I think in the beginning we
were talking about how just asimple act of noticing something
that does bring you joy, that'slike a little.
It's like a little gateway drugright To gratefulness Right.
So like sometimes and I tellthis to my coaching clients all
the time like if you're reallyfeeling stuck and you're really
feeling like in it and like justkind of on the loop it's, it's

(27:41):
going to feel very hard to gofrom there to somewhere, like I
feel amazing.
Most of us need to take littlesteps toward it, and so we
always talk about how agratefulness practice is, that
gateway drug to all of that.
Even that can even feel reallyhard to do sometimes.

(28:03):
And so just simply noticingsomething around you that can
seem small to you but allowingyourself to really lean into it,
can, I think, like kind of giveyou a little cheat sheet you
know to, oh, okay, and if itjust sort of like softens you a
little bit, it's like oh, you'reraising your vibration, is what

(28:25):
you're doing.
You know we're we're energeticbeings and so that can just lift
that a little bit higher, andthen from there it's a little
bit easier to get even higherthan that, and so it can like
really feed itself in a good way.
Um, and it's all about thatdecision to like you said, that

(28:47):
act of self-care, that, yes, Iam worthy enough to do this for
myself today.
I always talk aboutnon-negotiables, and this is a
fantastic non-negotiable thatpeople can add to their.
I'm always trying to talk aboutwhat is something you can do
for 10, 15 minutes max every daythat you're not going to let
yourself off the hook, for.

(29:08):
It doesn't have to be anythingbig, but something that's going
to move you toward the directionwhere you are trying to go, as
opposed to staying stuck, let'ssay.
And this is such an easy,intentional practice to
implement.
So I'm really excited to hearhow some of the listeners are

(29:29):
going to do with that.
But I think another questionthat a lot of creatives with
very active minds will probablybe thinking about is okay,
mindfulness is important.
We know that it's about.
You know we have studies on itthat show how it can improve
mental health, anxiety, all ofthese things.
I mean it's such a greatanxiety fix.

(29:50):
Like therapists use it all thetime, right, but how do you
balance being present in themoment with planning for your
future and striving for biggoals, you know, so that's like
a hot topic, I know.

Speaker 3 (30:01):
Well with this practice.
It doesn't take away fromanything else that you're doing.
I mean, it really only adds toit.
First of all, it's a totallynatural act.
In fact, there are studies thatshow that noticing, the skill
of noticing, is something thatmay have an evolutionary element

(30:22):
to it, because the early cavedwellers, the ones who noticed
where the prey was or noticedwhere the predators were well,
they were the ones who survived.
So there is actually a theoryabout that being genetically
wired for it, and that skill hasbeen sort of passed down since
way back when and we lovethinking about this mindfulness

(30:46):
tool as leveraging somethingthat you know, perhaps we're
actually genetically wired forbecause it is so easy and I
guarantee Renee the fact thatwe've even used the words today
I noticed it's now in the backof your brain.
You can't get rid of it, it'sthere, it's sitting there and
you're going to come back to ittime and again because it is so.

(31:06):
It's such an easy, naturalframework for practicing
mindfulness and, if I may, I'llgive you a.
We call this a pro tip, right?
So when we first started thispractice, deb and I were very
diligent about noticing andrecording every single day.
Now, something that I do is Ikeep a running list in the notes

(31:29):
section notes app of my phone.
I'm noticing things all thetime.
Right, every day there'ssomething that I've noticed,
maybe more than one thingDoesn't mean I sit down every
single day and write and sketchabout it like we did in the very
beginning, but what I'll do isI'll collect them in my notes.
So when I do want to have thatbeautiful, delicious right brain

(31:52):
escape, I sit down with myjournal, my watercolors, my pens
and I pull out my list and Istart working my way through
them and it's this wonderfulcreative exercise.
Time disappears, you know it's.
I'm standing still and racingby at the same time.
I get totally lost in thiswonderful creative process and I

(32:13):
might do three, four tens at atime, just however many.
I feel like um.
But because I've got this notesum app, I am tracking things
that I'm the must.
I'm strengthening the muscle,even if I'm not doing the
artistic piece in that moment.

Speaker 1 (32:31):
Yeah, and you're looking for it.
You're like it's really you'reintegrating the reticular
activating system in the braintoo, because we're going to find
proof of whatever we're lookingfor, right.
So, if you've, you're training.
What you're doing is you'retraining yourself daily to look
for you know what you noticedand, like you said, just because

(32:53):
even just saying those words,it's like a little implant in
our unconscious minds and it's afantastic little hack, you know
, because now you're justcreating that habit of like oh,
what else can I notice?
We like to say the more younotice, because now you're just
creating that habit of like oh,what else can I notice?

Speaker 2 (33:08):
We like to say the more you notice, the more you
notice.

Speaker 1 (33:12):
Yeah, absolutely, because creativity also breeds
creativity.
Right, like to be, oh, I don'tfeel creative.
Okay, well, go out and dosomething creative, because it's
going to breed more of it.
It's the same sort of thing,but this could like really help
with that too.
Like, you know, feeling stuckin and feeling, you know, maybe
like a writer's block orcreative block, like you said,

(33:35):
having that notes, you know,just a running little tins in
your notes or wherever, canbuild upon itself and lead you
to the place of, of creativityagain, and you don't even notice
, like that you're doing it atthe time.
Right, like, maybe you're like,oh, it's, it's like a little
around the back door sort of,sort of a little mind trick, you

(33:57):
know.

Speaker 2 (33:58):
Yeah, in our workshops we've had a number a
number of people say that afterwe do the exercise of observing
and making a tin, that they havenever thought of themselves as
people who could draw.
But they went ahead and,through our encouragement, just

(34:19):
jumped in and did the exerciseand drew what they were
observing and they were likealmost surprised, like they
could do it, because they foundout anyone can draw, you can
lift up a pencil, you can draw.
And I think that that doesexactly what you're talking
about.
It fosters creativity.

(34:40):
Yeah, you break down thebarriers of oh, I'm judging
myself, I'm no good, I'm notartist.
If you just jump in and do it,lo and behold, you're an artist.

Speaker 3 (34:50):
And I want to mention , you know, sometimes in our
workshops we get asked well,hold on, what if I'm noticing
something that's negative, orI'm having a crappy day or this,
you know, not feeling great?
And there is no rule aboutnoticing things that are sweet
or joyful.
I mean, we often do that.
We certainly don't always dothat, and a great case in point,

(35:13):
I think, is you know, westarted, we were deep into today
.
I noticed on Instagram, wherewe, you know, post our tens when
the pandemic started, so youcan actually see, if you go back
to March 2020, you can see ourfirst pandemic posts about, you
know, what we were noticing, andhaving this practice was such a

(35:36):
powerful tool for sort ofprocessing and synthesizing what
was going on with the world,with life, with normalcy, and
you can see it in how we, wewere tracking it, with what we
were noticing.
So by no means is this, youknow, it must be something sweet
and beautiful.

Speaker 2 (35:55):
It's anything that you know you need to, that
catches your attention and youwant to give a little energy to
help you sort of process,whatever it is that is feeling
difficult, just by by expressingit, getting it out of your head
and onto the paper.

Speaker 1 (36:14):
Yeah, absolutely.
That's a really good pointthough, because it's kind of
like it reminds me a lot of Idon't know if you are familiar
with Simon Sinek.
I mean I think that a lot ofpeople are.
I love him and you know I Italk about him a lot inside of
my coaching because I mean Ithink that a lot of people are.
I love him and you know I talkabout him a lot inside of my
coaching because you know, Ireally work with creative
entrepreneurs to try and hone inon their purpose, you know, and

(36:37):
their why, and he says, well,all roads lead to, why, right?
So, like, when you're lookingback on these pieces of your
life because he has you sort oflike, look back on what was to
find this golden thread for yourmarketing and things like that
well, you have to kind of goback and see what were some of
the things that really made abig impact on your life, and
some of them are not going to be.
You know, rainbows and unicorns.

(36:58):
Like you know, a lot of us havehad various levels of traumas
or not.
Great things happen.
And he said all roads lead to,and so I like that you brought
that up too, because it is thesame in that respect.
I think you know all roads willlead to that mindfulness,
really, and what it's about isall we really have is this
moment, if we really think aboutit.

(37:19):
You know you get really kind ofout there with it.
It's true that time doesn'treally exist and the future
doesn't really exist.
It's just right here and now,and if we can really be
intentional about our focus inthe now, it can have really big
impacts on all the things thatwe were just talking about in

(37:39):
general, and I know that youguys see that in your work and
your workshops and you guys alsohave you have a book and you
have a calendar.
Talk to me a little bit abouthow this has all evolved and
what it's evolved into and howpeople can find you and work
with you.

Speaker 3 (37:54):
Here's some here's visuals.
Here's our book, which came outat the end of 2023.
And this is the 2025 daily deskcalendar, which is so fun
because it's a it's a 10 a day,you know.
Rip it off.
So, deb, I've shown the visual.

Speaker 2 (38:10):
And just to show you some pages from the book.
The book is mostly a collectionof our observations, and then
at the back of the book there'sspace to to do your own tins.

Speaker 1 (38:23):
Nice.
There, there are quite a fewpages where you can give it a,
give it a whirl yourself yeah,I'd love to get the, the books
from my, uh, my nieces I thinkit would be such a great gift to
send and the calendar I'm acalendar fanatic.
I love oh cool, especiallyactionable.
How old are your nieces?

(38:43):
They are 10 and 8, eight andfive.
So, yeah, yeah, I just got backfrom visiting them this last
week and, yeah, I think thatthey would love something like
that because, I mean, I, youknow we try, especially like you
know what we were talking aboutbefore when things get busy,
especially if you're a busyparent.
You know, my kids are all grownnow and you know they're all in

(39:05):
their twenties and I think thata book like this is great for
anybody of any age, obviouslybecause it's a reminder.
It's all about, like, whereyou're putting your focus, but
especially those young brainsand how they're still developing
and growing, like it's just theneuroscience behind it is
really fascinating to me.

Speaker 2 (39:24):
Yeah, we want to get their um, their noticing muscles
, you know, strengthened,because it's a, it's a great
thing to carry through life.

Speaker 1 (39:33):
Absolutely, absolutely Okay.
So before we wrap up um, whatis, what's one piece of advice
you guys could give um somebodywho might feel, might be feeling
disconnected right from joy orinspiration in their day-to-day
life, or maybe feeling a little,a little stuck in relation to

(39:56):
today?

Speaker 2 (39:56):
I noticed Well, I would say really just what we've
been talking about.
I think you know we talked abouthow, a little bit about how you
can choose where you put yourattention, and where you put
your attention really affectshow you feel.
I mean, if you think about,like doom, scrolling through the
morning news versus walkingdown the street and noticing a

(40:18):
stranger smile at you, thosehave very different effects on
how you feel.
So I think if you're havingtrouble sort of accessing a
sense of joy, walk outsideanywhere it could be a very
urban environment, it could beone with lots of nature and just
say to yourself what can Inotice that's joyful or that's

(40:43):
just beautiful or that makes mefeel good, and you will find
something.
It's guaranteed and that willmaybe sort of jumpstart you a
little bit.
And then you know gateway drugI love your phrase that can help

(41:12):
take you to a authentic senseof gratitude.
Like I might sort of be in afunk, but there's just no way of
getting around that.
That little pink flower isbeautiful and what a product of
nature.

Speaker 3 (41:24):
And I would build on that and say do exactly what
Debra said and either do it witha friend, a trusted friend, or
have your friend go out and dotheir noticing and then come
back and share them.
And that is what both inbusiness and, I think, in

(41:44):
friendship and in every aspectof today, I noticed, that's been
something that Deb and I valueso much.
Having this partnership,whether it's simply about
discovering today I noticed andrealizing, wow, this is simple
and powerful and fun and kind ofaddictive and exploring that

(42:06):
together, and also in terms ofthis brand that we have sort of
accidentally but now veryintentionally built, having a
partnership every step of theway has been, I think, a huge
part of our success and ourperseverance, our commitment.

(42:26):
Even just feeding the Instagrambeast frankly, you know that's
a hard thing to keep up with andwe have well over 1100.
Today I noticed posts I justnoticed this the other day on
our Instagram feed and wealternate.
You know, one of us posts andthen the next one posts and we

(42:48):
still we get to experience thesort of surprise and joy of
seeing what the other one isposting on instagram whenever it
pops up.
You know I don't know whatdeb's about to post and she
doesn't know what I'm about topost, so we get to sort of
authentically experience the joyof this every time.
So yeah, having someone who youtrust and value in your

(43:10):
noticing adventure, I think isfantastic.

Speaker 2 (43:13):
And just speaking from experience with Willow,
it's just plain delightful tosee what a friend or a friend or
a family member is or acolleague is noticing is.
Just yeah, friend or a familymember is or a colleague is
noticing is just it's just funand and and really a joy.

Speaker 1 (43:32):
Yeah, no, it's a.
It's a really good pointbecause I feel like a lot of us
you know, especially assolopreneurs, right, you're just
sort of like if you don't havesomeone that is helping you in
the business, it can feel reallyisolating.
It can feel really lonely.
So just grab a friend, you know, grab a partner in crime and,
you know, share that.
That's a very, very goodreminder for all of us.

(43:53):
I started doing somethingrecently that I feel like is
sort of in line with today, Inoticed, because it is about
noticing something that myhusband is really good at, right
Like so something he's alwaysbeen really great at, and I
think it's just because he's anextrovert and I'm an introvert.
This is why it's a little bitharder, but he is.
He's always been that person.
As long as I've known him,which is a long long time.

(44:15):
If he sees something, actuallyI think he intentionally looks
for it.
To be honest with you, likeI've realized, if he sees
something in someone like itcould be like what they're
wearing or they're, you know,like maybe their glasses are
cool or they're something thatthey're wearing or something
about them, it could be like acashier.

(44:35):
He will, he will tell thatperson, he will notice and he
will, he will compliment them onit and he's not trying to be
like cheesy and weird about it,like he literally is just like
trying to let that person knowhe really believes.
Like if you see something thatstands out or that you know
lightens your mood or whatever,tell the person.

(44:57):
And that has always been likeI've noticed throughout the
years.
I've noticed many, many thingsabout someone, but I've always
been like a little shy abouttelling them because I'm such an
introvert at the heart Like Iknow it doesn't seem like I am,
but I am and like to just likeone-on-one, tell the Starbucks
barista your top is really cool,I love that.
Or I love the color of your hair.

(45:17):
I did that the other day to abarista and her whole entire
demeanor changed.
She had the coolest hair colorI've ever seen and in my mind
I'm like I wish you could pullthat off, right, and I'm just
loving it.
And so, as she's handing me mycoffee, she's like you know,
just very, you knowbusiness-like, and I tell her
hey, I love, I love your haircolor that just like suits you

(45:39):
so well, I love it.
She's like softened big smile,like it makes such a difference
to do that for people.
So I feel like you couldincorporate the today I noticed
in that respect as well and likemake a point to really tell
people that they matter or youknow that you've noticed
something about them too.

Speaker 2 (46:00):
Yeah, and think about that connection that you made
with her.
It could have just been atransactional thing, but you had
a little moment of connectionwith that woman.

Speaker 1 (46:08):
Yeah, it's something I'm working on.

Speaker 2 (46:11):
I love that.

Speaker 1 (46:12):
There's no downside.
Yeah, no, I agree, and you knowwhat it makes you feel good too
.
Like, just in general, it makesyou feel good to make someone
else feel good.
It's about that connection andthat exchange of energy, and
that is something too.
If you are feeling down andstuck and overwhelmed, do

(46:32):
something for somebody else.
Like this is an immediatelittle hack to get you feeling
good.
So, thank you guys so much forbeing here.
I'm gonna link everything belowfor people, but you said your
Instagram.
You guys are pretty activethere.
Is that where you like toconnect with people If anybody
has any questions or they wantto connect with you guys?

Speaker 3 (46:54):
Yeah, we're today.
I noticed on Instagram is todayperiod, I period noticed today,
I don't notice.
Yeah, we absolutely lovehearing from people there.
We also have a website today Inoticedcom and you can learn
more about the practice and seeexamples of tins, our workshops,
seminars, that sort of thing.

(47:15):
So, yeah, we have.
We love hearing from people andwe love it when people create a
tin on Instagram and then tagus so we get to see it.
That's always fun and we keepup with a very regular posting
practice there.
So lots of new and surprisingtins.
That's awesome.

Speaker 1 (47:35):
Fantastic.
Okay, well, I will put all ofthat in the show notes and thank
you guys so much for being here.
This was awesome.
So great chatting with you.
This was lovely, thank you.
Thanks for tuning in you guys.
I really loved thatconversation with Willow and
Deborah and I hope you did too.
As always, let me know yourfeedback over on Instagram at
Renee Bowen.
I would super appreciate it.

(47:57):
So I love chatting with youguys in the DMs anyway, and if
my little bot jumps in, by theway because I do have a little
mini chat bot that will jump inon my DMs, it's like a little
auto message.
Just hang tight, I will see itand pop in there personally as
well.
But I like to get all my DMsanswered efficiently and

(48:19):
sometimes people are justlooking for information, so it
makes it a little bit easier forme, but sometimes I'm on my
phone and it happens and I'mlike, oh, oh, I'm here, you
don't have to automate.
Some of the things that I tookaway that maybe resonate with
you as well are how easy it isto use something like Today.
I Noticed in your daily life howit can be a life-changing

(48:42):
experience just beginning tonotice little mundane things
that can bring you joy andhappiness.
And I feel like in today's world, in the climate that we're
living in, living throughenduring however you want to
frame it, I think it's reallyimportant, and even probably

(49:03):
more important than ever, todouble down on the little things
that do make us feel good,Because each little thing brings
you a step higher in thatvibration.
You know it's all about raisingyour vibration over here and
coming from a place of abundanceand joy, even in the world that

(49:27):
we live in and even when you'redealing with a lot of stress.
You know, in your daily lifeand your business, what's one
little thing that you noticedtoday that brought you joy?
I definitely was reminded ofsome things myself, so I hope
you take all of the things thatwe spoke about today into the
rest of your week and spread asmuch love and joy that you can

(49:51):
to everyone around you so thatyou can feel more connected.
Have a good one Until next time.
Love you, Bye.
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