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October 9, 2025 58 mins

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We break down why Sora 2 feels like a before-and-after moment for content creation and what it means for tools, creativity, copyright, and trust. We push past hype, share where lines get crossed, and map practical ways to adapt without losing your voice.

• what sora 2 is and why it matters
• prompting vs creating, and where tools end
• lowering barriers and rising competition
• “ai slop” definitions, intent, and quality
• accusations of ai use and proving human work
• likeness, consent, and ethical red lines
• copyright risk, parody limits, and safe uses
• practical workflows: b‑roll, editing, ideation
• misinformation loops and fact-check habits
• what platforms may restrict next and why
• how to futureproof with voice, trust, and series

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Transcript

Episode Transcript

Available transcripts are automatically generated. Complete accuracy is not guaranteed.
SPEAKER_01 (00:00):
Even if you are a content creator that doesn't use
AI, at the very, very least, youneed to understand it because
it's going to affect you.
You will 100% be affected bythis.
Hey, welcome to the only podcastthat I'll come back to even when
I'm still sick, because I gotimportant things to talk to you
about.
I'm Travis, and I'm here withthe only guy that I really want
to do this episode with, Dan.

(00:21):
Oh, what a mistake for you.
Yes.
It should be fun time.
Ladies and gentlemen, this couldbe the last episode ever,
because you never know whatwe're going to say here.
We're going to have lots ofthings to say.
At what I think is probably oneof the most important subjects
we've talked about in quite along time, just because of
what's happened in the last,what is it, 96 hours or whatever
it is, uh, from the recording ofthis podcast.
But if you're new here, we'renormally a podcast that tells

(00:43):
you how to grow your YouTubechannel.
But today, we're talking about avery important subject, which is
AI and content creation in Sora.
Now, okay, yes, we've beentalking about AI here and there
for the last year or so, butsomething happened over the
weekend that has changed contentcreation, I believe, perhaps
forever.
Like there's gonna be a moment.
There's this quote in this moviethat I love, Dan.

(01:06):
And uh it says there are, andit's Denzel Washington, it says
this.
It says there are where time issplit into two, where things
happen before this and afterthis.
And I feel like this is thatmoment where everything before
this was one thing, andeverything after this will be
the other thing.
And uh today we're gonna talk alittle bit about SOR2, how it's

(01:27):
changed content creation rightnow, what we think is going to
happen in the future, and why,even if you are a content
creator that doesn't use AI, youabsolutely need to watch this
episode and know about thisbecause it's going to affect
you.
Let me be clear.
Even if you don't use AI foranything, you will 100% be

(01:48):
affected by this.
There is no getting around this.
Cats out of the bag.
Everything's happening.
So we're gonna help you try tonavigate that and tell you
everything you should know.
And let's start with first, whatthe heck is Sora 2?
Some people don't even know whatit is.
So, Dan, start off by kind ofexplaining it, and I'll explain
the app as well.
But tell us a little bit aboutwhat Sora 2 is.

SPEAKER_00 (02:08):
Yeah, uh, this is uh we've now we've already had
Sora.
This is the second iteration.
Uh, it is a AI video generator.
You prompt videos into existencewith some text.
You can put yourself in thevideos very easily.
And to date, what people arebasically saying is that this is
like finally like a tool for Isay the word finally, like in

(02:32):
terms of like people who arereally like super excited about
this.
Finally, like this is a way tokind of like take your image and
likeness and do things with it.
Uh, whereas before it's alwayskind of struggled.
I would argue it's stillstruggling with people's faces,
but it, you know, it's an extrastep in that direction of being
able to take people andreplicate them for better or for

(02:53):
worse.

SPEAKER_01 (02:54):
Right.
And the the things that make itkind of different from before is
number one, it also launchedwith like a social media app,
basically.
The SOR app is basically now asocial media app, um,
essentially where everything onit is all AI generated stuff.
So there's no like disclaimerneeded because the entire app is
social is is AI, right?
Like you don't have to do alikeness of you in a video, but
I think a lot of people arebecause it's interesting.

(03:15):
Um the video quality is actuallyexcellent, and one of the
biggest things that's added tothis was sound.
So up until this point, a lot oftimes a lot of the videos you
would generate previous to thisdidn't have like sound and and
likeness.
Um you could you could do themseparately.
Like you go to Levin Labs andgenerate sounds of your
someone's voice, but all thatplus the sounds in the video

(03:36):
happen all at one time on yourphone.
There are some kind ofrestrictions.
Uh A, it's like a 10-secondvideo.
So it's not, I mean, it youcan't do a lot with that, right?
It's not a YouTube short length,really.
I mean, it is, but you know, 10seconds.
Uh, number two, and we'll talk alittle bit about this later.
The restrictions have started totighten more so in the last day

(03:57):
or so than when they were whenthey originally came out.
Once upon a time, you could makea video about everything.
So we're gonna we'll talk aboutthat later when we come more to
copyright and that stuff.
Um, and you know, essentially,you can still like make
anything.
Like I could make a video if Danwas my friend on the app.
I can make a video of Dan and Ijust doing this podcast, and it
would sound exactly like Dan andI do in this podcast, and it

(04:19):
would look just like us.
Um, so it's a fun thing to kindof do, especially if it's a
curiosity, you've never seenanything like it before.
It's actually kind ofmind-blowing.
That's the fun part, right?
I think, oh, cool, I can dothese little fun things, I can
fly in space and I can sing on aI can sing on America's American
Idol and look like I know whatI'm doing.
I've done all these, by the way.
I did that, and it's cool, likeit's great.

(04:40):
But, and there's a big butthere.
The thing is, is we have seennow how powerful this is.
And I'm gonna say this, it'sbeen said before, and Rob Wilson
says it a lot.
This is as bad as it's going tobe.
That is to say, it's only gonnaget better from here.
So all the little things we'llpick apart about, um, you know,

(05:01):
it's not always perfect the wayit does in the videos and stuff.
This is as bad as it's gonnaget.
It's only gonna get better.
And AI is a tool, and I thinkthat's gonna be really important
to understand this.
And no part of this um video orthis audio podcast, when you're
listening, are we going to tryto convince you to use or not to
use AI or Sora?

(05:23):
It's not important for us to tryto convince you that you should
use AI.
However, you absolutely,positively need to understand
the impact that's going to havein the creative community and to
know what your part in that is.
And should you be even educatedon this?
And the answer to that is yes.
At the very, very least, youneed to understand it.
Even if you don't want to useit, you need to understand it.

(05:45):
Because your competition now isnow not someone who has an
amazing camera who can scriptwrite, who can storytell, it's
someone that has a phone and abit of an idea.
That is now becoming your newcompetition, which is wild.
We got here quick.
I said like over a year ago, uhDan, that AI is going to grow

(06:08):
not linearly, but likelogarithmically.
Like it's not six months today,between what happens now and six
months from now, is not whathappened six months ago.
It's gonna be twice as fast orthree times as fast.
We're gonna see stuff that'seven better in six months.
And what I mean better, I meanlike maybe more realistic or

(06:29):
whatever it is.
And I know you have a lot ofconcerns about this, and we
should.
We're gonna talk about theconcerns and the pros and pros.
But let's talk first about AIbeing a tool.
Like you, we have tools, a lotof them are power generated by
AI, and that's fine.
A hammer is a tool.
Let's talk about a hammer.
Let's talk about all right, Dan,me and you were cavemen back in

(06:49):
the day.
All right.
I wish we've been building caveswith rocks and stones for as
long as we can remember.
Some dude, Croc, he comes overto us, he says, Ugh, I make
hammer.
I look at Dan, I go, Dan, ahammer?
Man, what is that crap?

SPEAKER_00 (07:08):
Who's gonna use a hammer?
And then I show you by whackingyou in the head with it.
Because that's I imagine that iswhen people don't know how to
when people find a newtechnology back then, they
probably just hurt each otherwith it.

SPEAKER_01 (07:19):
It was it was a weapon, it became a weapon
instantly.
Yeah.
But I go, you know what?
I don't want to use a hammer.
I don't want to know about ahammer.
I've been using a rock andstones all this time.
I'm gonna keep using a rock andstone.
Grock goes, okay.
I use hammer.
Yo, three weeks later, he builta mansion in the trees.
I couldn't do that because Idon't have a hammer.

(07:41):
Does that mean I needed to use ahammer to live my life?
No.
But I better know how to use ahammer because that tool became
really good.
Now, AI as a tool, Dan, I wantyou to tell us your honest
thoughts about just thissubject.
I know you got a lot of otherthoughts.
We're gonna get to all of it.
Your thoughts of AI as a tool.

SPEAKER_00 (08:00):
Yeah.
So when you think about, becauseif we're talking specifically
about Sora, I think we get awayfrom the tool discussion.
And the reason I say that isbecause I use AI as a tool in my
video editing software.
I I if I do gameplay commentaryvideos, the way I record them is
I I talk and then I'm doing myactions as I'm talking, and then

(08:23):
I'll stop talking, and maybe I'mgrinding out a task in the game.
I gotta go chop some trees so Ihave some materials to build a
thing I need to build.
I'm not gonna talk through that,but I'm still recording, just in
case uh, you know, somethingsprings up on me and it
surprises me or whatever.
And then I use an AI tool to gothrough all of the silence,
silent parts, and I cut allthose out in a snap.

(08:43):
I used to have to do thismanually, and now it has saved
me time, and that's what ahammer is going to do.
That's what a tool is going todo.
It's gonna save you time so thatI can get to the fun part of
editing the video, which is likeconstructing a narrative and
really putting myself into thatprocess.
With Sora, where my personal,again, personal stance on this
is when you prompt a video intoexistence, and I'm gonna be very

(09:07):
careful with my vocabulary here.
I'm still I'm still trying tomake this part of my daily
vocabulary, the word prompt.
When you prompt a video intoexistence, you depending on what
you're planning to do with thatvideo, and I'm coming from some
experience here.
I'm noticing people prompt andthen upload, but if you if you
have a plan to like use thatfootage in another video or
something, it the line betweentool and just thing you are

(09:30):
using becomes very blurry veryfast.

SPEAKER_01 (09:32):
Sure, yeah.

SPEAKER_00 (09:33):
And so I think when it comes to tools, you know, if
you have a hammer, it's likelythat you might look at
everything like it's a nail.
And this is where the learningpart comes in.
And this is where I thinkthere's a lot of debate.
And I feel like with AI, we'rethe where we're at right now is
there's like two sides, right?
There's you like it or youdon't.
But well, unfortunately, withwhen it comes to arguments about

(09:54):
sides, people always think intwos when really even a quarter
has technically three sides.
You know, it there's a lot ofdifferent aspects to this.
And so I've just described mythe my purposes of using AI to
do things that I don't likedoing faster so I can get to the
things I like doing.
But to me, that is thedifference.
I think calling Sora a toolreally depends on the user and

(10:15):
how it's being like the intentbehind it.

SPEAKER_01 (10:18):
Right.
So also I want to mention thatone of the reasons we're also
talking about Sora too is thatYouTube's already announced a
version of this that they weregonna do for shorts anyway.
I also wonder at YouTube ifpeople are like, if the product
manager is going, oh crap, oursis not even nearly as good as or
maybe theirs is better.
Who knows, right?
Like they they kind of showedoff this thing that's gonna come
where you can do generativestuff.

(10:38):
Where is their line?
Like, is their line because thething that I have I don't even
know if I call it an issue withlike from the entertainment side
of things, I actually love Sora.
I think it's an entertaining umplatform.
We'll talk more about whether ornot it's creative in it later in
the because that's a whole otherconversation.
But the other thing about Sorathat makes it less of a tool

(11:01):
than something else is that it'sactually kind of doing the
creating, like it is loweringthe barrier to entry, which can
be a good thing.
We might see ideas and stufffrom people that normally like
maybe they have great creativeideas and stuff that we would
all love, but we never get tosee it because they don't have
the phone or the or the cameraor whatever, the time or
whatever, and they can do somereally cool stuff with with AI

(11:23):
to create things that we wouldnever normally normally see.
And I and I'm down with that.
But you don't even have to giveSora that many words, and then
it'll create something kind ofcool.
So is it Sora that's creating oris it the creator that's
creating?
I don't think the creator'sreally creating that much
anymore, especially when you dothe remixes.
So what happens is you create avideo, it does something cool,

(11:43):
like maybe I'm driving a pizzacar and I deliver pizza to Dan.
There's an option if you'rewatching it in your feed to
quote remix it.
And you just add a couple extrawords and say, instead of a
pizza, uh make Travis deliver ahot dog to uh to Dan instead.
That's all you said, and now itwill now recreate that scene and
sometimes change things.

(12:04):
And now it's a completelydifferent thing.
But you didn't have to shoot it,you didn't have to edit, you
have to color correct, youdidn't have to, you know, think
about the the where the cameragoes.
So are you really creatinganything?
I like that Dan uses the wordprompt because that is what
you're doing.
You're you're a prompt engineerin a way.
And is that creative?
Aspects of it are like you coulddefinitely say, Well, this idea
itself wouldn't have existedunless I came up with it.

(12:26):
Okay, fair.
However, it seems like the moreyou add on to that thing, the
less creative you have to be.
You just add like a word or twohere.
Oh, make it a hot dog, make it apizza, you know, make it a a
bird flying with uh, you know,with uh weird hairdo.
Like you're not you're hardlybeing creative anymore.
So it it's in a way almost likeit's allowing you to be less

(12:48):
creative to get more out of it,which is interesting.
It's like a seesaw thing.
You know how like you're on aseesaw, you don't have to do as
much to get as much to come youknow a lever or whatever it is.
You know what I'm trying to say.
Yeah.
I'm sick.
I'm trying to, my brain hardlyworks.

SPEAKER_00 (13:02):
To to jump on that, like I think one one person, uh
one type of person I would loveto talk to about this, and I
don't know who it would be, issomeone who understands like the
brain, you know, the left brainand the right brain, and just
someone who understands thebrain a bit, because I would
love to know what is physicallyhappening in your mind when you
are prompting something versusdrawing something, for example.
Because I think it's acompletely different set of

(13:24):
neurons that are firing here.
If you are taking, let's say youhave a video where you're
holding a pizza and you're like,I actually want to hold a hot
dog, you already did the artpart where you you set up your
whole shot and you shot yourselfholding the pizza and now you
are making a change to it.
It's a different aspect, it'smore technical.
It's it's it is you're notbuilding up a camera and
lighting anymore.

(13:45):
Like, I don't want to go get ahot dog, I'm just gonna make AI
do this.
So it is a creative process, andI'm not here to gatekeep what is
and isn't creative, right?
But you you went from doing onething with your hands to doing
something else.
You still use your hands and akeyboard, but you are prompting
a different version of the thingthat you made.
And it was, of course, there'salways that whole thing that in

(14:05):
the background here where thisstuff is trained on a billion
other hot dogs that people havetaken pictures of and drawn and
everything else.
So, did you make that?
There's been some people who'vegone in and said, well, AI is
technically constructing fromnothing a hot dog where there
wasn't one before, so it ismaking a hot dog.
But yes, it had to learn whatthat looked like through all
these different images, blahblah blah blah.
Not getting that deep right now.

(14:26):
Um, just acknowledging that itexists.
And my point is, I I don't Idon't exactly know, but I think
my issue like is when people tryand gatekeep what is or isn't a
thing.
And I don't even say gatekeep,actually it's wrong.
My issue is when people becometerritorial about the thing that
they posted online and say,like, I made this, how dare you?

SPEAKER_02 (14:48):
Right.

SPEAKER_00 (14:49):
When you and I recognize that they prompted it
and AI made it off of all theother stuff that it had to
ingest to make it.
And it's okay.
I think I just wish peoplethere, and a lot of people are,
but some people are not, honestwhen it comes to what they are
putting out there.
Like, and maybe we get into Idon't know if you in your notes

(15:10):
you have this, like thatobviously this leads to
misinformation, people who areintentionally being dishonest
and all that stuff.
And we have a whole world to getinto here in the next year or
two as as this takes hold.
But I don't know if I'm you knowadding on here babbling, but
that's that's kind of my stanceon it is I think creativity is
is a lot of different things,and I just think there's

(15:31):
different parts of the brainthat are being used to do
certain creative tasks.
When I'm making the video, I'mlike writing the script, I'm
trying to tell a story, I'mtrying to construct a narrative.
When I'm editing the video, I'mtrying to literally technically
construct everything now.
I already did one side of thecreative part, and now I'm doing
the other side of the creativeuh project.
And so it's confusing, but Ithink we should be able as

(15:54):
people to understand the nuanceshere.

SPEAKER_01 (15:57):
Well, so I'm excited for AI editing because that's
something that I now editorsgonna be like, nah, that's my
thing.
And I get it.
I'm not a big I weirdly, I wentto school for editing.
I was a professional editor fora long time.
I don't really care for itanymore.
Um, there is uh the option hereon Riverside, which we record a
podcast on, to do like AIediting by prompt, which is
interesting.
So it'll take our uh it's notgonna generate anything, it's

(16:18):
just gonna edit us and then putlike lower thirds and stuff,
which is cool.
I like that.
I'm all about that life.
Um but and and and even for Sorato like generate B-roll that you
could use in a otherwise createdvideo, I'm a thousand percent
down with.
And as mindless scrolling that Iwant to do on a Friday night,
I'm again 100% down with Sora inso many different ways.

(16:41):
Like I actually enjoy theprocess, and I've kind of dove
into it as a creator and as aviewer.
Well, I again prompter.
I shouldn't say creator,prompter.
Let me be honest about it.

SPEAKER_00 (16:52):
You won't offend me if you interchange those words.

SPEAKER_01 (16:54):
No, but I think you've you've made me think
about it in a very realisticway.
And I want to be very realisticabout what I'm doing.
I'm prompting, I'm not creating.
So this again, so we talkedabout how it lowers the barrier
to entry, which could be a goodthing or a bad thing.
The person who talked about thisrecently was Casey Neistat.
I love Casey Neist, I think he'sone of the most creative and and
and really interesting and greatstorytellers of our time.

(17:16):
He did a video about Sora andstuff, and he kept using the
term AI slop.
I want to talk a little bitabout this, mainly because his
definition is not my definition.
And then I started thinking,well, maybe my definition is no
one else's definition.
Because I think when people heara phrase, no matter what it is,
we create our own definition ifwe don't ask specifically what
it means.

(17:37):
Sometimes based off of what issaid or the context in which
it's said.
So for let me give my definitionof like AI Slop.
For me, AI Slop is low effort,low quality.
Both.
Sora is low effort.
Let's just be honest.
It is 100% low effort.

(17:57):
No one's gonna change my mind onthat.
But is it low quality?
No.
I've seen some really highquality, very entertaining, very
thought-provoking even things onthere.
So I don't think everythingthat's on source is AI slot.
I just I fundamentally disagreewith that.
But that's because my definitionis it has to meet both things
low, low effort, low quality.
We see a lot of that acrossYouTube and stuff where it's

(18:19):
like an AI thumbnail with likeAI voice and like the AI, like
you didn't even do anything.
Like the video, you didn't evenmake it.
I consider a lot of that like AIslot.
But I don't think a lot of thisis.
And Casey was throwingeverything into the AI slot
bucket and saying, well, youknow, just in general, like it's
it's all the stuff that doesn'tmatter.
But that's not necessarily true.
There were some, again, someeither very entertaining or even

(18:40):
sometimes very educational, forshort as it was, uh, soar clips.
Now, some people will clip soarclips together and make like a
video out of it.
We'll talk a little bit about TVshows later because that's what
people are doing for that.
Um and I think that's fine ifyou're like bringing together a
story.
So I don't consider a lot ofwhat I have personally seen AI

(19:02):
slop.
Although, however, not only haveI seen some AI slop, I have made
some AI slop.
I didn't know it was gonna bewhen I made it.
Uh when I prompted it.
When I prompted it, I thought itwas gonna be amazing and great.
When it came out, it was slop.
It was crap, no good.
So uh, but I didn't post any ofthat.
I just you can leave it as adraft.
You don't actually have to, youknow, let it post anywhere.
So in your mind, like, what isthe difference?

(19:24):
Because I think the definitionof what that even means, we're
not even no one's even definingit anymore.
Like, what does it mean?

SPEAKER_00 (19:30):
I I and I am hesitant to give a definition
and go around saying, like,well, that's that's just AI
slot, because I said it is.
I I do have I'm qu I lean closerto Casey in the sense that he's
putting everything in thatbucket.
I don't think everything isagain.
I think intent is the thing thatgets lost in when the nuance is
always lost on the internet.

(19:50):
But like when it comes to thisconversation, intent is that
nuance.
If you were intending to dosomething fun and ironic, then
is it slop?
Maybe, maybe it maybe you say itis in jest.
You're like, oh, I made someslop for you to enjoy.
Here you go, and you send it onDiscord or whatever.
Um, if if your intent is to edita video and use an AI tool to
speed up the workflow, or maybeyou are the kind of person who

(20:12):
wants to use it for B-roll orwhatever.
Um, I I don't know if it matterswhether you as a as the person
behind that media categorize itas slop or not.
I I'm the kind of person where Ilook at how the audience is
perceiving it, because we'rereally talking at the end of the
talking about YouTube here andor Netflix or whatever.
Like if Netflix is gonna put AIads on Netflix, which is

(20:33):
something they're doing andtesting, are those AI slop ads
to some?
And I would argue, yeah, a lotof people are gonna call it
that.
And I think if we live in aworld where people like Casey
Neistat are are everywheresaying, well, that's slop just
because it has that AI glow toit, then that is kind of what
I'm responding to as a as acreator myself.
It's like, okay, if so if peopleare gonna call things uh that

(20:57):
that I that I like or don't likeor whatever, if people are gonna
call it slop, then I guess Ijust need to be ready to hear
that as a criticism, you know,or maybe people say it in as
fun.
Okay, brain rot is another greatexample here.
Yeah, there's content on theinternet that is posted, and the
creators who make it proudlycall it brain rot in some cases,
not all of them.
And I think it ex it exists inthe sloposphere too.

(21:19):
And it not even sloposphere.

SPEAKER_01 (21:21):
Yeah, I just TM that and copyright that right now
because that's that's hot.

SPEAKER_00 (21:26):
Oh, copyright is dead, it wouldn't matter.
So in in the sloposphere, itgoes outside of AI.
I I watch a channel sometimesthat covers like internet drama,
and their video stories one totwo minutes, and he calls it
slop live.
He's like, Welcome back to SlopLive today's slopic, and he and
he goes into this thisone-minute tangent about
something he saw on Twitter, andthey're fun and silly.

(21:48):
And he this is the creatoradding the label themselves
because this is not nourishinganything.
He's giving you is he knows he'slike, hey, I see it as him
admitting that I what I'mputting out there right now is
not nourishing to your brain.
You don't need this in yourlife, you don't need to watch
this or listen to it.
It's just here in case you wantit.
And I think what we're learningis there is a demand by by some

(22:10):
level, maybe different forothers.
First flop, people sometimespeople just want to let their
brain turn off and watchnonsense.
When that AI like Seinfeld thingwas on Twitch a couple years
ago, I watched a bunch of it.
I thought it was hilarious.
It was when the LLMs were reallybrand new and like people didn't
really fully understand whatthey were capable of.
This team put together aproject, I think they used like

(22:32):
Unreal Engine or Unity to makethe characters animate and have
the shots changed as torepresent who was talking at the
time.
And it was just, you know, badvoiceover, and and it was just
an AI script, and it was justplaying out these like
three-minute episodes of like aSeinfeld-like show.
And that to me was slop, butthere was ingenuity behind it,

(22:53):
and there it was intriguing,there was it was funny.
So I guess I don't know mydefinition, Travis.
I think it's more of like what Iview as the intent behind it.
If it's trying to deliberatelymislead me, I might call it
slop.
If it's trying to entertain meand make me laugh, and it does,
I might still call it slop.
But I might have like adifferent in that moment, I
might be saying, like, that'slike for AI slop, that's pretty

(23:15):
funny.
You know what I mean?
Yeah, right, right.
So I don't know.
People look at it as there,there are people who we've
encountered who are like, Howdare you?
Like, you don't even utter thephrase.
And I just can't get on boardwith that.
It's like, well, no, it's thisis just in the vocabulary of the
internet.
If you made content and someonecategorized as brain rot, maybe
you should ask yourself thatquestion.
Like, well, why did they thinkit was brain rot?

(23:35):
I didn't think that.
Right.
If if you're making content andpeople are saying you're just
making AI slop and they're madat you, ask yourself why they're
mad at you.
Like, you know, if you'regetting that criticism enough to
where it looks like it's morethan trolling, you know, it's
time to ask yourself somequestions.

SPEAKER_01 (23:49):
I think the question is like, what does this all
mean?
And the answer is is supersimple.
We don't know yet.
It's actually way early to beasking that question.
Um, be brave and figure out whataspect of AI makes sense for
your your channel.
It could be something as simpleas a script writer, which we
have here at VidIQ, which I loveactually.

(24:11):
It's fantastic for doingresearch for your own YouTube
channel.
I actually use our VidIQ scriptwriter specifically for that,
even when I don't use a script.
And that's the thing I think issuper powerful about it.
So there are reasons to use it.
Having said that, if you start achannel, you're like, okay,
look, here's what I'm gonna do.
The video quality at times issuper realistic.

(24:34):
When it hits or it hits hard.
So then the question is if youlike take a bunch of clips and
maybe make a short channel orsomething, if you're trying to
do it just to to generate uhmoney, first of all, we're gonna
talk about copyright here in aminute.
Because we don't know how thisis gonna work.
But if you make a short channelblows up, who was who is quote

(24:56):
the famous one here?
Was it the AI or you?
And who is the the creativeforce behind it?
The AI or you?
And I think there are plenty ofpeople out there that just want
to create a channel that justmakes money for them, and they
aren't really interested in acreative endeavor, and this is
perfect for them.
It lowers the barrier even morethan it already was.

(25:16):
And with full respect, as longas they're not doing anything
that uh is illegal or whatever,I'm not really interested in
helping them.
And maybe I should be, but I'mI'm not really that interested.
I'm interested in here for thecreators that are passionate
about what they do and that theywant something creative, and
they see this as an opportunityto elevate their their current
thing that they do.

(25:37):
And I think there is somethingin here for you.
And as things come by, theremight be that shot that you've
always wanted to put in yourvideo, you've never been able to
do.
Maybe you just want to havesomething different in your
background.
Maybe you just want a reallynice b-roll shot of a product or
a thing that you're talkingabout, but you just don't have
the ability to do it.
So I can do it for you, and youcan put it in your video, it's

(25:58):
not that big of a deal.
I'm I think that's fantastic,and that's great.
I again I'm not on board withthe people that are just trying
to monetize it just formonetization's sake, but as long
as you're not hurting anybody,you know, go go go for it.
The question now is, and we'regonna get into some kind of
heavier stuff, is what is realanymore?
Like I saw it's weird,interesting.

(26:19):
We were doing um uh live streamaudits today earlier, Dan.
We were looking at a channel anda bunch of people in the
comments were like, is this AI?
So now it's getting to the pointwhere you might be falsely
accused of using AI, which iswild.
We're not we're at the point nowwhere AI is so good that it
looks so real that people willlook at real content and think

(26:41):
it's AI, and that's problematic.
I'm not even sure you can doanything about that.
But let's talk a little bitabout that, and then we'll talk
about humans and stuff.
But let's just talk about thecontent itself.
Let's say you are a contentcreator, Dan, and maybe this
will happen to you, who knows?
And all of a sudden you startseeing comments.
Oh, that's just an AI thing.
Oh, it looks like AI.
What are you thinking as acreator, and how do you kind of

(27:03):
avoid this as a thing?
Because it might start being athing.

SPEAKER_00 (27:06):
Yeah, this is kind of one of those things I don't
think you can really avoid.
I think if you're going to okay,so here's I'll tell you some
people I have sympathy for.
People who make really like um,and we we can we can maybe, I
know we're gonna talk about it alittle bit later, but there's a
there's a YouTube channel thatthat has a very unique art style
we're gonna talk about.
And um, that art style is onethat AI already knows how to

(27:29):
mimic if it wants to.
And so you could almost askyourself, and maybe in the
comments of their videos, oh, dothey use AI now that they have
it?
You know, now there's a bunch ofanimators.
If they want to, they could firetheir animators and just use AI
to create all these reallyunique things.
They can train an AI on theirown work and repli replicate it
or whatever.
So I think if you make somethingas a person, you now

(27:53):
unfortunately, I don't thinkthis is a good thing.
Unfortunately, I think you needto disclose that you made it as
a as a human.
I made this without theassistance of AI.
Or if you have used AI, youshould say minimal assistance
with AI or whatever, whatever itmight be.
Like, for example, there aregames that go up on Steam, and
Steam has policies now where youneed to disclose if you used AI

(28:17):
and to what degree.
And so I looked at one game andI thought their banner looked
kind of suspicious, you know.
I'm like, oh, that looks like anAI image.
And they disclosed, they used AIfor some art assets, including
the icons in the inventoryscreen.
So like let's say it's aninventory where you have like an
axe and a pickaxe and like ashovel.
Like they used AI to generatethose images, and they said, Oh,

(28:37):
and we used you know humans togenerate these images, right?
Like, so they they were honestabout it, and I think at the
minimum, people at leastappreciate that.
So I guess what I'm saying isunfortunately, as human
creators, we now have to likesay that we're human creators.
Authors need to say that thiswasn't written with AI.
If you paint or not paint, ifyou like put something on the

(29:01):
internet digitally, I think weneed to say that.
And people can choose to takeyour word or not, and you can't
do anything about it if theydisagree, like, well, clearly
you're a liar.
Like, you can't do anythingabout someone like that.
But I think it's it's a bit of ashame when you do see somebody
being accused of that and youknow them, and you're like, oh
no, that's just always beentheir art style.
What are you talking about?

(29:22):
I hired a thumbnail designer todo some animated thumbnails, and
I was wondering if I would seethat criticism, but no one no
one said that, thankfully.
And they're very unique and veryspecific.
Because I that's why I hired athumbnail designer.
I'm like, I want this specifictype of image.
And I had their them credited inmy description, and I was ready
to pin a comment if I startedgetting comments saying, I can't
believe you used an AI thumbnailor anything like that.

(29:43):
Um you know, but that neverhappened, thankfully.
So right now, at least we are ina time where where people seem
to be detecting the differences,or if they if they thought it
was and didn't say anything, Ican't do anything about that.
But yeah, I think I would haveto be ready to disclose as the
creator that no, a human madethis.

SPEAKER_01 (29:59):
It's wild because.
You know what?
I've actually seen this uh justin the past week with a video
game company.
There's a video game companythat I actually am familiar with
because I've worked with alittle bit in the past.
And they um just recentlyreleased an older game, uh, I
think it's Final Fight orsomething.
And the some of the graphicsthat they put on, they were
being accused of using AI.

(30:20):
And they're like, no, I we wewatched our we have a guy here,
like he works here, and we youknow, we talked to him and we've
seen him actually make thething.
They're like, no, and no onewill believe it.
Right.

SPEAKER_00 (30:31):
I have a story about that too.

SPEAKER_01 (30:32):
This is our employee.
We're telling you he drew this.
We've seen drafts of it, andthey're like, Well, he lied to
you then.
Like, wow, it's that's where weare right now.

SPEAKER_00 (30:43):
Famously, there's a game called POW World, and it's
already in a lot of troublebecause of it's rep it's
representation of critters thatlook like Pokemon.
In my opinion, it's it's notdoing anything wrong.
I've seen enough to feel to havethat opinion.
But when it first came out,people accused them of not only
copyright infringement, which Ithink they proved their
personally, I think at least inthe court of public opinion,

(31:05):
they proved their innocence on,but they also got accused of
using AI for their assets, andthey're like, No, we didn't.
And they were like showing 3Dmodels and stuff.
And then the person who accusedthem later said, Oh, I was
wrong.
And and to this day, I was in alive stream like chat the other
day, and PowerWorld came up, andthey were like, Oh, wasn't that

(31:25):
the AI game?
And I'm like, Oh my gosh, herewe go again.
No, no, I worked for them.
Maybe they did, but I that's thewhole point is like once that
sticks and once that label is onyou, it doesn't go anywhere.

SPEAKER_01 (31:38):
It doesn't because people only know about the
initial story.
Yeah, they don't necessarilyfollow up.
It's sad to say that that'sactually true.
It's like the initial story ofsomething will make big news,
whatever it is, and then thefollow-up might be like, oh no,
that was just that was BS, itnever happened that way.
And a lot of people didn't hearthat.
They only know about the one badthing.

(31:58):
And I think it's important toalso realize that as a creator,
same thing.
You know, if they come to yourcontent and you say something
offhand, maybe you don't evenbelieve it, maybe you're just
making a joke.
That's that's a firstimpression.
First impressions are huge.
And uh, you know, the YouTubealgorithm also pays attention to

(32:18):
what new viewers do when theycome to your video.
Do they ever come back and watchany other videos?
If the answer is no, you mightnot be shown to a lot more new
creators, which makes it harderto grow if you're not being
shown to new viewers.
Uh it's very hard to growbecause you know you need new
viewers to grow your yourchannel.
So it's very important torecognize that.
And in a situation like this,where sometimes things are too

(32:40):
good to be true, but they'rejust really good, very creative
people, they are now gonna belumped in with something that's
hyper realistic.
And now you're like, well,where's the truth?
And that's gonna be verydifficult to disseminate the
further we get into this.
That's why I'm making such a bigdeal about this, because like I
said before, this is as bad asit's ever gonna be.

(33:01):
It's only gonna get better fromhere.
And better is a subjective word,you can for better or worse.
But I look at it from a morepositive way.
I think I acknowledge that therewill be negative sides to this,
but I see opportunity more thanI see the negativity.
I mean, with anything that comesout, no matter what it is,
there'll be a negative side toit.

(33:21):
100% it is what it is.
We're life, we're humans, wemake we make, we do bad things.
But I also see a lot of goodthat can come from it as long as
it's being done in a way thatmakes sense, and we'll talk
about that right now because alot of the things you used to be
able to make three days ago, youcan't make on SOAR anymore
because of all the likenessthings.

(33:43):
So while copyright is a thingeverywhere else, at least for
the first 24, 48 hours on Soratoo, it wasn't really because
you could make entire episodesof TV shows like South Park, you
could take South Park charactersand have them say whatever you
wanted.
You could take Bob Ross and havehim say or do whatever he
wanted, which is really funny.
Some of it was really funny.

(34:04):
And and in one instance we'lltalk about right now, you could
take Robin Williams and have himsay a bunch of stuff, and this
came this became real because uhRobin Williams' daughter
actually started talking aboutthis because I think people,
even with good intentions, wouldsend her clips of Robin Williams
saying things on Sora 2,thinking maybe she would

(34:26):
appreciate it, and she did not.

SPEAKER_00 (34:28):
No.
I have the statement.
She did not go ahead.
Um, I I don't know if I'll readthe whole thing, but it starts
out please just stop sending meAI videos of dad.
Stop believing I want to see it,or that I'll understand.
I don't and I won't.
If you're just trying to trollme, it's I've seen way worse.
I'll restrict and move on.
But please, if you have anydecency, stop doing this to him

(34:48):
and to me and to everyone, fullstop.
Like the this, like just thatone part alone is like, of
course, like it's already badenough that we can just
resurrect Stan Lee and put himat Comic-Con and charge people
to talk to AI Stan Lee.
Like, I was already like, ew,but if if the estate is involved
and there's been deals struck,it's like whether he wanted to

(35:08):
or not, like there's like atleast a legal process that
happened in the background,whether I like that process or
not.
But this is like next level oflike, oh, come on.
Like, people, not only are theyusing famous actors who may have
since passed to do whatever theywant, they are now like
bothering the family of thoseactors with their videos, which

(35:29):
is just really heartbreaking.
And that is the kind of thingwhere it crosses a line for me,
where I won't stand for it.
I have nothing nice to say aboutanyone doing that.
Um, she goes on to say to watchthe legacies of real people be
condensed down to this vaguelylooks like and sounds like them.
So that's enough.
Just so other people can churnout horrible TikTok slop,
puppeteering them is maddening.
Um, you're not making art,you're making disgusting

(35:50):
overprocessed hot dogs.
So it's very like and this isthe thing too.
If you are in the camp of like,I actually like this stuff, this
is how you turn people off fromit forever.
Like, and I like I am probablycloser to being one of those
people.
Like, I see how it can be used.
I I try to have nuance ineverything that comes out.
I try not to let everything beso politicized where I have like

(36:12):
a very simple one side or theother take.
Um, but it it is this kind ofthing when I see it, it's like,
yeah, if tomorrow these types oftools just disappeared, if this
is how people are gonna usethem, then I'm not mad because
this is horrible to me.
Um but I know it's it it can bemore nuanced than that, doesn't
have to be that.
But this is this is where she'sat right now, and I don't blame

(36:33):
her at all.

SPEAKER_01 (36:34):
And that's her dad.
So I I fully respect that, and II will never take anything away
from her feelings on it becauseit's exactly the way she feels,
and more power to her, and I'msorry that she's going through
that.
I saw a video the other daywhere Tupac and uh Michael
Jackson were doing a new song,and I'm like, this is hot, I
like it.
But I am I am I respecting themuh by viewing it and by enjoying

(36:58):
it?
Would they ever like to do that?
I don't know.
I mean, when you start bringingback people that are are have
passed on, you do go into a newgray, weird area.
And we saw that with the BobRoss stuff.
We see it with a lot of people.
And you know what's interestingis I think people get less weird
about it the older the personis.
So, like I saw some stuff withum with like George Washington

(37:20):
and Abraham Lincoln in it.
It's kind of like, well, theseguys, did they even really
exist?
I mean, yeah, they did exist.
So they are, I mean, we shouldprobably respect them all the
same.
You really can't make those now.
I mean, there's probably waysaround it, but it's certainly
not as easy as it used to be.
As a matter of fact, I think therestrictions are so bad now that
you can make something that'snot even bad and it won't even

(37:41):
let you anymore.
Like, I I try to prompt, I wouldtry to see how simple I can make
the prompt.
I think I put something likeI'll never do that again, or
something like that, just as theonly prompt.
And it wouldn't let me do it.
It was like, well, this mightviolate policy.
I'm like, bro, I didn't even saywhat it was.
There's no context behind this.
You came up with it, AI, Ididn't.
So it's your fault.

SPEAKER_00 (38:01):
Guilty conscience.

SPEAKER_01 (38:02):
Yeah, yeah, yeah.
What are you worried about?
I wasn't thinking of it likethat.
So then we get to Hollywood,which definitely has a reaction
to this because this is gettingso good that and like I said
before, we're gonna talk alittle bit about copyright.
I definitely would like to getIan Corzine to talk more about
this.
It's gonna be wild to talk aboutcopyright because technically
there still is copyright, butthis stuff it's it's a could it

(38:26):
be considered parody orsomething?
I mean, maybe like some of thestuff could be considered
parody, but if I try to recreatean entire episode, which has
been done, of things like TheSimpsons or or South Park,
episodes that don't exist youcan actually remake.
And they sound and look exactlylike the television show.
I'll be honest, I would love tomake a new season of The Office

(38:48):
that'll never be made.
And using Sora, if it wouldunrestrict that stuff, could
guarantee I can make a reallygood episode of The Office that
will never be able to be made.
Where is that on the line ofthings?
Obviously, it's againstcopyright, so they'll never let
you do it.
But when you have uh because youcan actually have uh AI like

(39:09):
local, like if you have a GPUthat's powerful enough, you can
actually download the softwareand make it yourself.
Morally, where is that?
Is it okay to have generated anew version of a TV show that
you could otherwise act out, butyou actually get the real actors
to act it out even thoughthey're not there?

(39:29):
What do you think about that?

SPEAKER_00 (39:31):
I I don't know why my mind is going here, but the
first videos I ever posted toYouTube, I was a kid, and I had
um, I think it was using likeHalo or something.
I saw red versus blue, and I wasreally inspired by it.
So I took, I made little musicvideos, and I took popular

(39:51):
songs, and I would film shots ofthe Halo characters doing things
that was that were like as if itwas a music video shot in Halo,
basically.
But I was using copyrightedsongs.
I'd post them um to YouTube orwherever it was at the time, and
they would be later, likecopyright claimed, I think even

(40:11):
some removed.
And in the moment when you makethat, it was hard to do.
And in the moment you're like,man, that sucks.
I hate copyright.
This is awful.
You know, like you're not justjust angry and angsty about it.
And like you think about itlater on a little more
rationally, it's like, but if Ihad made my own song, for
example, or if I'd used musicthat was that was allowed to

(40:34):
use, could I have still donethis and scratched the itch I
was trying to scratch with thatcontent, but done so in a way
that was, you know, likeallowed.
Um, and yeah, I could have.
I could have hired a band and Icould have had them make a funny
song and then put Halo to it.
Like that's red versus blue.
That's how like Rooster Teethgrew.
They they started there and thenthey hired people, and then they

(40:56):
got into animation.
They did all this stuff to makeit what they wanted it to be,
and that's how creativity kindof like becomes a snowball, and
that's how an organization getsformed, and that's how jobs get
created.
And so when you talk aboutmaking the an episode of The
Office just using Sora andhaving it take the voice of
Steve Corell and make himMichael Scott and everything, I
guess the question is like,yeah, you can do that if you
want for your own enjoyment, ifbut the the problem arises when

(41:19):
you post it somewhere, right?
I agree with that.
So I agree with that.
What is the difference betweenthat and just taking an episode
of The Office off of a DVD,ripping it onto your computer,
and sharing it on the internet,like illegally, pirating, you
know, like allowing being adistributor of pirated content.
That's illegal.
And to me, this kind of fallsinto that category.
It's like, yes, maybe thisdidn't exist as an episode of

(41:40):
The Office, but you're stillusing copywritten things, you're
still using other people'slikenesses you didn't have
permission to use to dosomething and post it.
You can make as many episodes ofThe Office as you want privately
if you're not gonna post themjust for your own enjoyment.
But and I maybe a lawyer wouldeven argue with that.
I'm just I'm not a lawyer.
But let's just say, you know,like if you're not posting them
in, who's gonna find out, right?

(42:01):
Like you can do that, but likethat's to me, this is not when
you think about it in thoseterms, it's not as complicated.
It's like, well, I probablyshouldn't be doing that.
But Travis, what you could doinstead is you can hire actors
and you can write a script orhire script writers and you can
cast your own Michael Scott andyou can cast your own Jim and
Dwight, and you can make yourown episodes of The Office as

(42:23):
like a fan project.
And when you transform it thatmuch to where it's not even the
same people playing the partsanymore, now you have truly
created something more uniquebased off of other IP.
Maybe you can't even call it theoffice anymore, but you have to
call it something that kind ofis indicative of that.
So you can you can call it anoffice.
Yeah, call it the paper.
That'll that'll be great.
Um, so that is like we it is thesame exact copyright issues

(42:47):
we've always seen arise onYouTube.
When people get mad because theyget in trouble for using a
likeness or or uh putting up areaction they weren't allowed to
do about media they weren'tallowed to do.
They the you know it's neverchanged, it's always been this
way.
Tomorrow, Microsoft can say, nomore Minecraft videos, take them
down, or we'll do it for you.
They can do that, it's theirproperty.

(43:08):
They can, but but they see abenefit in not doing that.
And so if NBC said, hey, usethese characters, you know, as
much as you want, however youwant, post them online, we don't
care, then yeah, great, youknow.
But it's it to me, just becausethat episode didn't exist, it
doesn't mean suddenly it's thiscreative thing.
You had to rely on thelikenesses of other people that

(43:28):
people recognize.
That recognizability isprofitable.
Channels that are killing itright now, who are doing AI
content, are using recognizablelikenesses that they now, you
know, Sora's gonna try to makethat not so they can't anymore,
but they are they're gonnacircumvent it somehow.
They're gonna keep using umRobert Downey Jr.
as Iron Man to make their ownclips of Iron Man doing things
he never did in the movies, andthey're going to get in trouble,

(43:51):
or at least they will probablyeventually.
There's gonna be a lot of itposted, so good luck.
Um, but they will probably getin trouble at some point for
doing that because it's just thesame thing we've always been
doing, except you're not takingclips from the Marvel movie and
uploading them, you're justmaking your own now, with again
IP you don't own.

SPEAKER_01 (44:06):
Yeah, so I think the the the long and the short of it
is don't expect to be able tomake a living on YouTube or or
anywhere else recreating thingsthat are already famous, but
that that already is a thingthat you shouldn't be really
trying to do anyway.
It's just interesting now thatyou can create something that
literally didn't exist, like newepisodes and new things that

(44:28):
don't exist, an entirely newmovie if you had enough time to
put it together.
And I think it does bring upsome new gray areas.
I think um there's gonna have tobe some new laws made reg
regarding this.
Some probably exist.
It might have to be tweaked alittle bit, but my guess is that
uh DMCA law and copyright lawand stuff is gonna have to take

(44:49):
a look real strong look at thisand make sure they're wording
not that they'll change anythingabout how it's supposed to be
enforced, but to make sure thatthey cover all their bases
because this is such a new worldto consider.
Uh and same thing with YouTube.
They're you know, their theirprocess by which how this works
will have to be looked at.
I mean, not that it again, notthat anything would have to

(45:10):
change, but just make sure thatthey're covering their bases
because there's a lot of thingswe don't know.
I'm I'm sure the people I'm surethat OpenAI, who for those who
don't know, also created ChatGPTand create Sora 2, knew a lot of
things when they put it out, andthen within 24 hours knew a
bunch more things than theynever thought ever would have
considered.

(45:30):
And they had to have known thatpeople were gonna recreate
famous people, so they have toknow that, but maybe they didn't
realize and to what degree andto like what was going to be
able to be done that you couldliterally make a South Park
episode, like it's crazy.
Um so yeah, we're we're in a newinteresting uh place in
creativity, and like all that tosay what do you need to know as

(45:51):
a content creator?
Well, the bar is now lower thanit ever has been.
Competition will be much biggerthan it ever has been, but it
always comes down to the viewer.
And what's interesting is whatwe've seen, even on YouTube and
stuff with the Sword Clips, isthat the viewership right now is

(46:12):
there.
I think as a curiosity, wheneversomething new comes out, there's
always a viewership up front.
And then the question is whathappens after?
I still think this is differentthan other times where there's a
curiosity about AI for a coupleweeks and then it's like okay,
it's just AI.
This is different.
You're seeing stuff that attimes can completely fool you
into thinking what you're seeingis real.

(46:33):
Remember the phrase deep fake.
I mean, people used to hear thata long time ago.
It's just like a thing that onlycertain hackers could do.
Everyone can do it now.
So you're gonna see contentcreated on a level that that is
so wild for a kid who maybe justlives in his parents' basement
and now can do you know Disneylevel production on his phone.

(46:58):
And that is game changing.
I think it's really important tounderstand that.
Again, you don't have to get onboard with it, you don't have to
like it or whatever.
You should 100% be aware of it.
And I just want anyone wholistens to this podcast who's
really trying to grow theirYouTube channel, understand like
how to grow on YouTube, you needto be aware of all this.
You need to understand it sothat you know when you put your

(47:18):
content out and uh you know, theguy who just started his channel
the same day you did and now has10,000 more subscribers than you
because he's doing this, youneed to understand why that is.
And is that an audience that youmight be interested in?
Maybe it isn't, and that's fine.
But you need to know all this tobury your head in the sand on
this subject is one of the worstthings you can do.

(47:38):
You don't have to like it.
I don't I don't care if you likeit, you need to understand it
because at some point you mightneed a hammer, and uh instead of
using a rock and stick, thathammer might come in useful to
you.
And even if you don't, well, atleast you should understand what
it is.

SPEAKER_00 (47:54):
It sounds like you're trying to wrap up, but
there's a whole other side ofthat.
Okay, go ahead.
When I hear you say you need tounderstand this, um there's a
whole other aspect of this thatwe haven't even touched on,
let's do it, which ismisinformation.
Just purely from the standpointof the internet now being
flooded with misinformation.

(48:14):
It is more important than everthat we all pick up a little bit
of a journalism degree and tryand figure out what is real and
what is not when it's presentedto you on the internet.
And the example I want to talkabout was uh I'm gonna butcher
this name.
They even say it in the video,and I'm still like, I have no
idea.
Um, it's Kerska.
Oh my gosh, it's all I'm sureyou've seen their thumbnails

(48:36):
before.
It's in a nutshell.
If you f if you just type in thephrase AI Slop is killing our
channel, it'll pop up on YouTubefirst.
And it is a video from the thisI've I talked about them a
little bit earlier.
This channel that has madevideos for a long time, and they
have a very unique animationstyle, and they're always really
high quality, well-researched,little kind of documentaries

(48:57):
about cool stuff like space andthe stars and time, and they're
always very educational.
And these are the types ofvideos I imagine teachers could
play in school if they wantedto.
Um, kind of content for for allages of all curiosities.
I've always loved like thiscontent ever since I found it.
I and I started watching it waylater than I should have.
It's just so good.
And to see them post a videofive hours ago as the time of

(49:19):
recording this podcast called AISlop is Killing Our Channel.
I'm like, wow, what a perfecttime to find this video.
So before we get startedrecording at lunch, I'm watching
it.
And they point out a lot ofthings.
I would say if you're wonderingwhat my personal opinion is on
this whole thing, you couldalmost just watch that and it
encapsulates encapsulates all ofmy concerns and and uh you know
positive thinking on AI as muchas anything.

(49:40):
They talk about how they use itto speed up their editing or
animation style, their animationanimated videos, but they are
not using it to generate theactual artwork that they're
animating.
They their big thing that theyran into was that they were
trying to use it to make a videowhen it first came out, and they
tried to talk about a specificsubject.
I don't want to spoil the videotoo much.
It's worth watching.

(50:00):
They tried to talk about aspecific subject, and at first
they were really impressed withhow fast the AI got back to them
with like a lot of really coolinformation they could put in
their video.
And then there was like 20% ofthat information where they were
kind of suspicious.
They're like, What is thisthough?
And when they dug into it alittle bit deeper, um, they
realized it was fabricated,completely confidently
fabricated by the AI.

(50:21):
And they're like, Well, that'snot good.
And one of the things they dowith their big team of people,
they work with like, I thinkthey said in the video, like 70
people or something work there.
They actually take the timebefore they post a video to
consult with experts on thisdifferent subject matter that
they talk about.
And the experts were pointingout the same things, like,
that's not that's not right,like about the subject.
And so they're like, Okay, gotit.
Back to the drawing board.

(50:42):
We'll just make sure to, youknow, take what we can and like
fact check the crap out of it,blah, blah, blah, blah, blah.
And then they see someone elsepost a video about that subject,
but this person leaves in allthe misinformation,
misinformation.
And the the thing they point outin this video that I'm trying to
highlight right now is thatwhat's happening is AI will see

(51:03):
that that video has a lot ofviews.
And the next time someone asksan AI model about that subject,
it'll see that video and it'lltake in the information and be
like, well, this video has a lotof views, so it must be true.
And it'll regurgitate it.
And this is how AI kind oflearns from itself, and the
misinformation becomes the onlyinformation at a certain point.
And that's why you need to knowabout this.

(51:24):
Because whether you like it ornot, when you look for
something, you might find thatyou could be doing your best due
diligence.
I well, I looked this up and theNew York Times said this.
The the USA, USA Today saidthis.
So it's gotta be true.
USA, where did they get theirsource from?
Like, because it is corruptinggood information at like the
base level.

(51:45):
And that is like the biggestthing.
Even if you're not a YouTuber,it's why you need to be aware of
this because it's gonna be onall of us to do our due
diligence every single time wewant the answers to a factual
question answered accurately.

SPEAKER_01 (51:59):
So funny you say this.
Um, I actually can uh give you alittle bit of information on
this.
So Sora is interesting becausewhen I created my account, I
didn't attach it to like myYouTube channel or anything.
I did use my same name.
And I noticed that when I toldit to say that I when I wanted

(52:21):
it to make me do stand-up, Isaid, here, make a cartoon
version of me doing stand-upcomedy.
I had to do it twice.
Both times, it had me doingstand-up comedy about the
subjects that I do on my YouTubechannel.
And I think that's interestingbecause I didn't give it any
information about me or myYouTube channel.
It just knew so I straight upsaid, tell me about myself.

(52:42):
And it had me in my own voicetell everything about my YouTube
channel, and it was right,except for one thing.
And again, I didn't I didn't uhtell it anything about myself, I
didn't connect it to an account.
So it apparently like Googledit's Googled the information.
There's only one thing wrong, itwasn't that bad, it was wrong.
So I started in 2017, which isnot true, I started in 2018, but

(53:05):
everything else was right.
So to your point, that one thingwas wrong, and that will become
you know true later on, like ifsomeone were to look it up.
So but even before AI, we havewe have problems with
misinformation, we havemisinformation all the time.
Remember, Jimmy Carter died ayear before he died, right?
And every like news organizationwas like, oh, Jimmy Carter's
dead.
It's like dude's like, bro, I'mliterally right here.

(53:27):
Say so, you know, so you do haveto double check.
Um I again, I've double checked.
So again, I'm gonna shout outthe the uh the script writer
tool we have.
I know in a weird ironic way,I'm like, still gotta check it.
You do, but I have checked it,it's been pretty good.
Having said that, always checkyour stuff.
Uh I think that we are in aweird situation where at some

(53:50):
point we have to tentativelytrust AI.
And when I say tentatively, Imean trust but verify, right?
Or check but verify or whateverit is.
And I think that Dan brings up areally good point, right?
Is that while this tool isgreat, it does a lot of things,
don't take it all at face value.

(54:11):
Because sometimes there'ssomething you know, it feels
almost feels like AI wants toaccomplish a goal by any means
necessary, it's to make youhappy and keep using it.
To make you happy, right?
And uh that's not always a goodthing.
But again, I'm not trying tovillainize AI in any way.
There it's such a great tool ifused in the right way.

(54:32):
We have just in a reallyinteresting situation where you
now can create an entire videowith words, and that's it.
You don't have to do anythingelse.
That's it.
That is a new and again, I sawsome people in the chat we were
doing a video, oh, it'll be overin like two weeks.
Nah, this is just the beginning,bro.
And I've been saying this for along time.

(54:52):
AI as it continues to evolve isis more compelling than ever.
And at the very least, it needsto be on your radar.
Again, you don't have to be anexpert in it, you don't have to
use it if you don't want to.
If you don't like it because youthink it takes away from the
creative uh process, Iunderstand, I totally get it.
You still need to be aware ofwhat's going on.
You still 100% need to be awareof what's going on.

(55:14):
We hope that we've helped you dothat, and we're gonna talk more
about us over the over the youknow, in the future months and
stuff to come, I'm sure.
As Morton's Horror 3 comes out,lord knows what that's gonna be.
Um I think that in the historyof mankind, we had a very
unusual scenario.

SPEAKER_00 (55:31):
Uncharted waters.

SPEAKER_01 (55:32):
I still think the robots are gonna take us.
I think Terminator 2 is a realmovie, I think it's a
documentary.

SPEAKER_00 (55:36):
I I just my final thought here is that I think
with like for anyone thinkinglike, well, this Sora stuff or
whatever is gonna be old news intwo weeks.
There is a part of me that kindof agrees in the sense that I
don't think people are gonnalook at Sora 2 clips in a couple
weeks and go, wow, right, right,right.
It's always when the stuff isnew, it's impressive for like a
little bit and people get takenby it.
But I do think what I was sayingbefore still stands.

(55:58):
It's it's what's happening inthe background that I do think
is is the part that's here tostay.
And I think we as a society needto understand it, learn how to
fact-check our own stuff, butalso I think to to get to go an
extra step here, maybe Ishouldn't.
We need to, as a community, saythat this actually isn't cool in

(56:21):
terms of like spreading thisinformation everywhere.
I think we should be demandingbetter from the companies, the
very contactable companies thatare putting this stuff out
there.
And when an improvement comesaround to a GPT or a video
creating tool or whatever, I'malways looking to see if they
talk at all about how it'sbetter at giving accurate
information.
Yes.
And I agree with you.

(56:42):
That's what I want.
I don't care if it can do facesbetter.
I want accuracy.
I want to trust it because I'mbeing asked to trust it every
day, whether I like it or not.
And so that's what I want tosee.
And I think we can all, insteadof fighting each other about
whether or not it's it's a goodtool or a bad tool or whatever,
I think we should be saying itis a tool that's here.

(57:03):
Let's demand it does a betterjob so that when people use it
for educational purposes, theyget good information and we can
make sure that as a societywe're progressing forward and
not backsliding because we feedit a bunch of garbage
information, and then that's allwe have to go off of a hundred
years from now when we'relooking at our own digital
library of Alexandria, andeverything in there is confusing

(57:24):
and contradictory, and nothingmakes any sense.

SPEAKER_01 (57:27):
And like I said, uh YouTube's already announced
their version of this.
Uh, so it's coming to YouTubewhether you like it or not.
You need to be aware of it, needto be, and as the YouTube
version comes out, we'lldefinitely cover that here and
let you know more about it.
So we hope we've given you alittle bit of information.
Dan and I have been talking alot over the last couple weeks.
Check out some of the otherepisodes as we have dug into why
YouTube views are down.

(57:49):
Uh, we've we've talked aboutwhat else we talk about, Dan.
We talk about a lot of stuff.

SPEAKER_00 (57:53):
That was the that was the latest one that I think
uh really hit home.
And uh yeah, that yeah, thatconversation and more.

SPEAKER_01 (58:02):
Yes.
So make sure you check it out ifyou're listening to the audio
podcast.
You can always send us a messageusing the text test message in
the show notes.
But follow us on all the socialmedias if you're listening to a
YouTube video.
Hey, how are you doing?
Nice to see you.
Hope to hit that subscribebutton, hit that like button.
Of course, we'll see y'all inthe next one.
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