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August 4, 2025 44 mins

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Check out Rebecca: https://www.youtube.com/@RebeccaJayy

Medical student and content creator Rebecca J shares her journey from TikTok to YouTube, revealing how focusing less on metrics and more on creating meaningful content has allowed her to build a thriving 700K subscriber community.

• Shifting focus from numbers to content quality improves both creator mindset and long-term channel growth
• Building a content strategy based on feelings and meaning rather than just aesthetics creates deeper audience connections
• Repetitive lifestyle content can be a strength as it reflects the reality of building consistent habits
• Transitioning from TikTok to YouTube offered more storytelling opportunities through long-form content
• Content that makes viewers feel "like they can tackle the whole world" builds a loyal community
• Women creators should prioritize privacy and safety by limiting personal information in videos
• The creator-audience relationship becomes surreal when fans recognize you in public
• Using AI as a tool for monotonous tasks can enhance the creative process
• "The harder you chase YouTube, the faster it runs away" - success often comes when you stop obsessing
• Always ask: "Would I watch my own content?" to maintain quality standards


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Transcript

Episode Transcript

Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:00):
In a world where YouTubers are unsure, in a world
where YouTubers lack the lightto show the way, they have two
saviors and sometimes a specialguest Travis and Jen their candy
, corn and Cadbury egg debatesare the stuff of legends.

Speaker 3 (00:21):
Their advice is what gods create universes out of and
their desire to want theiraudiences to be better is second
to none.

Speaker 2 (00:32):
They are the vid iq crew and this is tube talk
welcome back to the only podcastthat has intros done by you,
and that was amazing.
Uh, I'm going to talk a littlebit more about that intro in a
second, but I'm travis and I'mhere with jen, as always that
was seriously amazing.
I'm actually blown away ofcourse, and we're here with a

(00:54):
special guest today, rebecca.
How you doing, rebecca?

Speaker 3 (00:57):
I'm good.
How are you?

Speaker 2 (00:59):
so here's what's happening.
For those that are like, whatjust happened uh, the last
couple episodes, we've beentalking about how we would love
people to send in an intro forthe podcast, and that was the
first one by by andrew super fitcosplay, which we talk about,
we talk to quite often here umand uh, what an amazing intro
that was.
Uh, rebecca, are you completelyuh impressed that we have an
intro that's done specificallyby a professional youtuber?

(01:21):
What do you think?

Speaker 3 (01:22):
yes, honestly, that was amazing.
I was not expecting that at all.
I can't believe you guys havefans.

Speaker 2 (01:28):
We have tons of fans.
You're going to hear from acouple of them today.
So Rebecca is a lifestylevlogger that Jen and I have
known for, I don't know, a yearand a half or so, a year, almost
Not quite two, no like morethan two years.
More than two years, no, yeahyeah, yes, oh, my gosh, all
right.
Well, she's going to talk alittle bit about herself, her

(01:50):
journey and things that mighthelp you guys grow your own
youtube channels.
And, if you're new here, thispodcast is about, well, a lot of
things, mostly candy andyoutube, but uh, today we're
going to be talking a littleabout youtube shorts.
We also get a lot of umquestions about youtube shorts
and I know, rebecca, you spend alot of time in YouTube Shorts.
But real quick, tell us alittle bit about yourself and
your channel, just so we can getpeople warmed up.

Speaker 3 (02:11):
Of course.
So my name is Rebecca J, mychannel is Rebecca J.
I'm a medical student in Canadaand I like to make lifestyle
blogs and content, both theshort form and long form, but
mostly I like to make blogsabout becoming the best version
of yourself, because that's whatmotivates me every single day.

(02:31):
I like to really build thatcommunity.
It's been a really amazingjourney.

Speaker 2 (02:37):
Rebecca is so cool in that Jen and I hung out with
her at VidSummit a couple ofyears ago and she's so fun.
Uh, so is jen, of course.

Speaker 1 (02:48):
Jen's, jen's the best rebecca's the best, though
rebecca was such a modest introtoo.
Yeah, I just, you know, makesome content, but she's always
been like that yeah, she, shecrushes it, but then sometimes
forgets that she crushes it.

Speaker 2 (03:05):
Uh, how many subscribers are you up to now?

Speaker 3 (03:06):
I completely lost track like I think around 700k.
But I try not to focus on thenumbers like that.
Okay, you know, I just like tofocus on the content because I
feel like numbers always go upand down, so try to just focus
on things that, like I cancontrol.

Speaker 2 (03:24):
Okay, well, wait a minute, that's you just.
You just spit some fire there.
Can we go a little bit moreinto that?
Like when did you learn that?
How did you learn it?
Tell us your journey throughthat.

Speaker 3 (03:33):
Of course.
So I actually started my socialmedia content direction on
TikTok during COVID times andthen I brought it onto YouTube.
I just loved creating both longform and short form videos.
I think that with long formvideos you can tell more of a
story and your audience can getto know you more, get to relate

(03:56):
to you more.
So that's kind of why I startedon YouTube over TikTok.
But then, as with like TikTokand YouTube, everything can go
up and down.
You can literally gain like100,000 subscribers in a month
and then some months you gainlike zero and at first it was

(04:19):
really, you know, amazing to seeall of the views and
subscribers and theopportunities that you can get,
but then, on the months thatit's not as good, I found myself
getting really sad,disappointed, upset at myself,
wondering what.
I'm doing wrong and theneventually, over time I've been

(04:41):
doing this for like around fouryears now, I would say I
realized that the only thingthat you can control is yourself
and there's no point in lookingat numbers if that's only going
to affect your emotional stateand not improve your content.
So you can look at your numbersto see, okay, where did my

(05:01):
audience like leave during thistime?
Which videos have betterretention, swipe or state right,
but you don't want it to likeaffect your emotion or else
you're just always going to beconstantly going up and down.
So that's kind of when Irealized but like that goes with
anything in life, like not justyoutube, youtube like with

(05:24):
grades, like with med school,with like your nutrition, how
much you run.

Speaker 1 (05:31):
Yeah.

Speaker 3 (05:32):
Stuff like that.

Speaker 1 (05:33):
I think that's the best way to put it, and I think
we're in a time in YouTube rightnow where a lot of creators are
feeling quite frustrated by thelack of views and engagement
and blah, blah, blah all thewonderful things that are
seasonally appropriate right now.
So to hear someone say stopfocusing on the numbers is huge.

(05:54):
Listen, everybody has to listen, because there's so much more
to focus on for content thanjust how many views and
subscribers you're getting.
Well that's really great.
How long were you on TikTokbefore you decided to come to
YouTube?
I think this is an interestingconversation to talk about how
the platforms can coexist witheach other, Like when do you

(06:17):
make the jump or what you'reuploading on both.
I think this is something thatjust comes up so frequently.
So to hear that this was likeyour original maybe not your
original strategy, but whatactually happened.
So I can't wait.

Speaker 3 (06:31):
I think I was on TikTok for like a year.
To be honest, I got super luckyon TikTok because I remember
just like posting for fun andsometimes my videos would just
blow up randomly and I had noidea why.
This is also during the COVIDtime, so everybody was on their
phone.
So I think that played a hugepart in me growing my TikTok.

(06:56):
I think I just transitionedonto YouTube just because I
liked it better.
I think I remember I like hit10k on TikTok or something, or
100k, I don't remember and I waslike, oh, that's when I'm gonna
make my first long form videoon YouTube.
The thing is, back then one longform video felt so

(07:16):
insurmountable to createcompared to like just a small,
like 30 seconds TikTok video.
So I felt like I kept onprocrastinating on making that
video for so long and then Ijust finally did it and I posted
it and I really like theprocess of editing and like

(07:37):
creating long-form content and Ijust continued on there Kind of
neglected TikTok, I'm not goingto lie, but it worked out for
me Like I just like to do what Ienjoy, that I don't try to
force myself like too much.
Yeah.

Speaker 2 (07:54):
Well, so let's talk a little bit about what you
learned from.
So when I met you at VidSummit,I don't even remember how many
subscribers you had, but youwere kind of in the middle of an
explosion, I do remember thatLots of subscribers and, by the
same token, you were super shyin person, which I think is so
endearing.
You're so funny.
I love that about you, and Iremember one of the people that

(08:19):
you watched as a viewer.
There was content created therethat you were super excited
about and I'm like go meet them,go say hi, I don't want to go.
So no, I don't want to do it.
And to watch you finally go upand like get a picture with this
creator was so fun because inthat same moment I was, I
remember, thinking to myselfthere are literally people that
would have that same experienceby meeting you which I thought

(08:46):
was kind gosh.

Speaker 3 (08:47):
No, I mean it's funny that you mentioned that because
I remember that moment and likeno, I still like wouldn't be
able to go up to that person ifthere was nobody pushing me.
But it's funny you say thatbecause I have like being out
sometimes and like people arelike, oh, you make like YouTube
videos, and then I get supernervous and awkward and I don't
know what to say.

Speaker 1 (09:05):
I'm just like yeah yes, I do, yeah, I love that,
but that's what makes you so fun.

Speaker 2 (09:15):
That's what I think really.
Uh, I mean a lot of the storieswe we went back and forth with
about like your upbringing andstuff I thought were also kind
of funny and fun.
I just I like your upbringingand stuff I thought were also
kind of funny and fun.
I just I like your overall vibe.
I think you have this reallycool thing.
So when you have this aestheticin your content, which is very
purposeful and, as you grew as acreator, it seems like you've

(09:35):
you've doubled down on thataesthetic first explain what
that aesthetic is and and then,secondarily, like, how do you go
about creating it and thencontinuing to evolve it so that
people don't get bored of it?

Speaker 3 (09:47):
I think that, well, I think that I just like to
create an aesthetic that ismeaningful to me, Not just an
aesthetic in terms of looks, butalso in terms of what the
meaning behind my channel is.
But also in terms of what themeaning behind my channel is,
because I feel like if I justfocus on the aesthetics of what

(10:09):
my desk looks like, what my roomlooks like, what my apartment
looks like, it's not kind ofwhat I want my channel to be
portrayed as, because I don'twant people to think like, oh,
you can't be productive or youcan't be motivated if you don't
have certain physical, tangiblethings in your life.

(10:30):
So I think I want to push moreof like the feeling that the
video aesthetic way, rather thanjust the look of it itself, the

(10:50):
look of it itself.
But like how I came to havethis like aesthetic, I'm not
really sure like I gotinfluenced by a lot of people
that I personally look up to onYouTube and then I try to make
it my own.
Um, for example, some peoplethat I look up to on YouTube is
Selena, liz, my fam, reallyindependent young girls in the
city who are just like buildingup their own lives, and every

(11:10):
time I watch their videos, Ifeel like I can tackle the whole
world and I feel like that'snobody's serious.
I'm like, oh my God, I can dothat too.
But yeah, that's kind of what Iwant my channel to bring as
well.
I think that sometimes, like,if I'm tired of having a search

(11:31):
and look to my videos physically, I don't like mind changing it.
It's not something that mattersto me, like.
What matters most is thefeeling that the videos bring
look at her spin right.

Speaker 1 (11:47):
So well said so, do you feel like you've hit a point
yet where you're bored of yourcontent?

Speaker 3 (11:54):
I feel like that is a really good question because
with the type of content that Icreate, like lifestyle content,
a lot of people can say thatit's very repetitive, which is
true because there's only somany morning routines and
dandelions that you create.
But then I think it's like thecontent that I like to watch and

(12:18):
it's also the repetitious, likeroutine content, because when
people like create healthyhabits, that's what's the most
important to have a consistentroutine like.
If you don't do something everyday, you're not not gonna have
real long lasting, consistentchanges.
So I think that, like I do havea lot of like repetitious

(12:40):
content sometimes, but at thesame time it's very comforting
and I like it because it's likethe reality.
You know, like I do stretch andI do like study.

Speaker 1 (12:56):
This is like the perfect thing to talk about
because, when it comes down toYouTube and rules, like truly,
the key to success on YouTube isto do the same thing over and
over and over you want to have amillion subscribers subscribers
, make the same video for thenext two years and see how many
subscribers you have.
The problem is the people makingthe videos are highly creative

(13:16):
people that do not want to makethe same video every single week
for the next foreseeable future.
So we as viewers, love to watchthe same video over and over
and over, but us, as creators,we don't want to follow those
rules, and I think that's thefunniest thing about being a
creator and like wanting tofollow a channel strategy and

(13:38):
then you do, but then you'rebored, and but you're not bored
of watching it, and I think it'sthe funny what they call it
like a double edged sword orsomething like.
I think it's the funniest thingwhen it comes to finding
success on the platform yeah,that's so true.

Speaker 3 (13:52):
Sometimes I'm like, oh my god, I have this amazing
idea and then I execute it andthen it gets less views than the
videos that I don't spend asmuch effort on.
But you know what it's fine,it's the thought that comes it's
not looking at views andsubscribers.

Speaker 1 (14:09):
We're not.
We're looking at each video.

Speaker 2 (14:12):
I love that and I think also it's important to
understand that repetition,again, it doesn't mean do the
exact same video every singletime.
We're not really saying that.
We're saying look at the thingsthat people are connecting with
in your videos and try toreplicate that as much as you
can.
Now, having said all that, ifyou only ever do the same thing
forever, you will eventually getleft behind.
Right, People do have differentinterests over the course of

(14:34):
time, so you will have to kindof evolve with the time, so to
speak.
But for you know, at least acouple of years, you can usually
can ride one or two trends fora minute, right, you can kind of
do that and you can get awaywith it.
Tell me, rebecca, one thingover the last year Now you've
again been doing this for alittle while now.
You have a nice following andeverything.

(14:55):
What is something over the lastyear, even since I last talked
to you, that you've learnedeither about the content
creation process or somethingabout yourself in that process
that you didn't know like a yearago process that you didn't
know, like a year ago.

Speaker 3 (15:07):
I would say that, like before, I did content
creation.
I kind of always was motivatedby other people telling me to do
things like this is true, Iknow this about you, cause I was
that dude Like if the professortold me to do something, I was

(15:28):
like spent all night writing theessay for them.
But for myself I'm like I wouldnever like tell myself or force
myself to do things, which isvery bad if you're a content
creator, because everything thatis on your channel is still on
you and there's nobody tellingyou to film, nobody telling you
to edit and nobody implementingthat schedule on you.

(15:51):
So this is something that I'vebeen trying to work on ever
since I started content creationand like just having that self
drive and that self motivation.
Throughout the past year I'vekind of had to find that balance
, especially with, like medschool and everything.

(16:13):
It's very time consuming, butjust like putting that same
amount of effort that you do forother people, for yourself and
for your own like personalproject.
That's a big lesson that Iwould say I learned.

Speaker 2 (16:31):
That's good.
I'm glad to hear you say that,because I do know that about you
, that, like many times I wouldhave to try to push you to do
certain things, just to try totake yourself to even to the
next level, and you're like okay, and then you know you would
either do it because I convincedyou in some way or you wouldn't
do it because after we weredone conversing you were like
squirrel, do this instead.

(16:51):
But I do want to say you areactually one of those smarter
people about how YouTube worksthat I've spoken to Like.
You're just very in tune withthe way things work.
So if you were to start achannel today, knowing
everything that you've learnedover the past couple of years,
what would you do now?
That might be different thanwhat you actually did when you
first started.

Speaker 3 (17:12):
I would say I would say like I would.
I would treat YouTube and it'snot necessarily a job Like I
want to have fun with it.
I always want to keep that likelove for YouTube.
Um, because, because of thefact that I feel like my channel

(17:35):
grew up quite quickly, veryfast, like I was getting a lot
of like business partnershipsand sponsorships and I was very
confused about how to handleeverything and sometimes I feel
like I got lost in the sauce alittle bit.
Like there was times where, um,I had to like pull an

(17:57):
all-nighter every single weekbecause at the time I was in my
undergrad it was very stressfuland I feel like it was very
detrimental to my health.
So, knowing that I would likehave a consistent schedule, not
feel the need to take everysingle opportunity, but at the
same time, like do what I like Ipersonally want to do so that

(18:20):
in the long run, I can last fora long time, rather than like do
so much and then get burnt out,don't post for two months and
then like come back, becausethat's what happened to me a lot
like at the beginning of mychannel uh, both of you and I
want to hear from both of you onthis are, uh, ladies on the
internet, if you didn't know, Idon't know if you knew this.

Speaker 2 (18:42):
You're both ladies on the internet, which is
different than being a guy onthe internet and I'm just gonna
we just going to go here for asecond because I think it
actually does need to be saidwhat are the things for our
female listeners, of which thereare many that they should know
about?
Going into this Because thereare some people that write us
that are getting ready to starttheir YouTube journey.
They haven't even started yetand they don't know like what.
They just I think they think,oh, I've seen this YouTube

(19:03):
creator.
It must be just fun andrainbows and all this other
stuff, but there's some stuffyou need to be aware of as a
woman on the internet.
So let's start with you,rebecca.
I'd love to hear some of yourtips.

Speaker 3 (19:14):
I'm very lucky because 99% of my viewers are
also women, but I can say thatno matter what your audience is,
your privacy on the internet isnumber one.
So if I was like a new contentcreator on the internet, I would

(19:37):
try to avoid, you know, showingwhere you live.
Try to avoid, um, anything likethat that could dock to your
location as well as as soon aslike somebody is creepy block
them.
Yeah, things like that.

Speaker 1 (20:02):
What about you, Jen?
What have you learned?
Yeah, I think it's pretty muchthe same things.
Like you know, be careful whatyou're filming and the
information that you're givingout.

Speaker 2 (20:12):
Um, I choose not to have my last name on the
internet I don't even know whatyour last name is, so it's very
secret I know a lot of peoplehave.

Speaker 1 (20:24):
Like their first and last name is like their channel
names and stuff, which istotally fine.
Like I choose not to do thatjust for an extra sense of
privacy for me and also to keeplike my work life balance.
Like there's being on the mainchannel I have exposure from an

(20:45):
audience like Rebecca.
Like we have almost 100% femalebased audiences, so it's not as
much a concern in our own time,but on the main channel it's a
99% male audience.
So the crossover there like youjust do what you think is you
know the best to keep it asdifficult as possible for people

(21:07):
to find things you don't wantthem to find, to find your
address, to find, you know, yourmom's Facebook profile.

Speaker 2 (21:17):
Like people are weird .
I just I don't want to spendtoo much time here, but this is
a thing.
Um, even when I first started,uh, one of the things I did was
uh was I went through my blockwords list and put like my phone
number, my address and all thatstuff in there, because
unfortunately, in the tech spacethere were people that were
getting swatted If you've everheard of that.
That's terrible.
And then I also went and used aservice called Delete Me, which

(21:41):
is great because yourinformation is out there and
it's great.
They go out and deleteeverything every month.
They go out to look foryourself and pull it down.
Information is out there andit's great.
They go out and deleteeverything every month.
They go out to look foryourself and pull it down.
So for people that, uh, andit's not.
It's not being overly likecautious, it's being smart,
because there are people outthere that they just don't
understand the parasocialrelationship between a creator
and a viewer and they just tryto overstep the bounds every
once in a while.

(22:01):
We just want to make surepeople understand.
I want to spend too much timeand I just want people to
understand that that's a thing.

Speaker 1 (22:06):
Yeah, like the other.
It was like last week orsomething and it's not to say
that it's just like men either.
Like on, I was doing um, I wasmaking content with subscribers
and I was using my email forthat channel to be like okay,
contact me.
Blah, blah, blah.
Here's what you know the videois going to be about.
And this one person was likejust text me.

(22:28):
Like I gave you my number, justtext me and tell me the details
.
And I was like you're literallyemailing me to tell you to text
you.
Like what is happening righthere?
And then continued to send meemails.
That was like oh, I guessyou're like so mad at me and you
hate me now that you won't textme.
And I'm like this is like thebeginning of a hulu documentary.

Speaker 2 (22:52):
I love, definitely not stressful.
They don't end up very good.
Um, oh, real quick, let me.
We haven't asked her thequestion, um, and I'm not gonna.
Oh, shoot, have I told her this?
I don't know cadbury eggs.
I'm so sorry disgusting thoughtyou were a girl's girl come on.

Speaker 3 (23:07):
No, I don't, I don't like either, if I'm good, that's
all right, that's okay.

Speaker 1 (23:16):
I'm just saying you have to choose one or the other
I do, at least you don'tactually like it that's what
makes me happy on the insideyeah, she's just saying I feel
better yeah, so we have a coupleof messages from our viewers.

Speaker 2 (23:29):
I know that this is kind of new for you, rebecca.
I know you don't typically dolike podcasts or interviews.
We're just special, so we thankyou for that.
We're going to show you.
We have a couple of messages.
One so the intro today was doneby our first emailer.
My email is from what time oftime?
His name is Andrew and he saysthis Hi, travis and Jen, cadbury

(23:51):
, eggs and candy corn for all.
Super fit cosplay here, not aquestion.
But just wanted to share a winwith you, considering I've been
using vidIQ for so long.
Last week I put out a massiveoutlier video 55,000 views and
growing.
For context, most of my viewsare about 2,500 to 20,000, which
is amazing.
Super happy for that.
From this video, I finallycrossed the 5,000 subscriber

(24:12):
mark and I'm getting noticed.
In the past two weeks, I'vebeen asked to review two
Superman costumes worth over$1,000,.
Review our short films, attend aComic-Con and I've been asked
by two sports nutritioncompanies to jump on board as a
partner and two sports apparelcompanies Like what.
By two sports nutritioncompanies to jump on board as a
partner and two sports apparelcompanies like what.
Uh, I know these little momentsdon't last too long with
youtube until the next bigmilestone, but I wanted to

(24:33):
celebrate it and appreciate themoment and share it with you
guys to be uh, that's really it,to be honest, just exciting.
Hope you're both well.
Thanks.
The only podcast makes us feellike we're doing this crazy
little youtube game is not onlyworth it, but fun that's amazing
.

Speaker 1 (24:46):
That is so incredible , and I love that he wanted to
share this with us, becausethere's like you don't always
have someone you can share thisinformation with and like have
them understand what it actuallymeans I love that.

Speaker 3 (25:01):
I love watching or like looking at people who have
six feet in their goals becauseother people outside of the
youtube space don't realize howhard it is just to get there and
like the amount of work thatpeople put in just to have one
video blow up like um.
On the outside it could seemlike, oh, one youtuber just like

(25:22):
randomly blew up overnight, butreally it took them like years
to get to where they are.
So I'm so happy for this person.
Congratulations.

Speaker 2 (25:32):
Yeah, thank you so much, andrew.
Of course, anyone can email usthe boost at vidIQcom and ask us
a question or celebrate a win,which we need more of emails
like this.

Speaker 1 (25:41):
I know that's phenomenal, so amazing.

Speaker 2 (25:44):
It's one thing I've always said is you never know
who's watching your videos, andI think we all have at least one
story where that's that'ssomething interesting.
Matter of fact, do either oneof you have a story you'd like
to share with?
You were like surprised thatsomeone was watching your
content.
You're like whether it be likeanother content creator or even
like open.
Did it open up another likevenue for you?

(26:09):
I'll give a story.
Work for a channel that wassyndicated across the nation
because of my YouTube channel,and one of the things that the
guy told me when he firstreached out was that he had been
watching me for a long time andhad pitched me to his producer
and they loved me, had pitchedme to his producer and they
loved me, and the reason why Ibring this up is because I'd

(26:30):
always lived by two rules on mychannel, which was one you never
know who's watching and to tryto be brand safe, and he
actually mentioned that one ofthe reasons he pitched me was
because I was brand safe andbecause I wasn't saying all the
weird stuff and cussing all thetime and being weird and strange
, but he was able to feel safeto pitch me to his boss, which
then got me on TV multiple times.
So you just never know who'swatching.
What about?
What about you, rebecca, who'swatching you?

(26:52):
That you were surprised by?

Speaker 3 (26:54):
well, I could say that, like I watch so many other
people in the same niche thatI'm in, like blogging and
lifestyle, and like these peopleare celebrities to me like and
then sometimes like they wouldfollow me back on instagram.
I'd be like oh my god, theyknow I exist.

(27:16):
So that's probably the momentto be like, because, like you,
follow back by your favoritecelebrity.

Speaker 2 (27:27):
It's crazy I like to mention.
Rebecca does not follow me oninstagram, jen.
What about you?

Speaker 1 (27:32):
I think it's similar to rebecca too.
I think it's like when thecommunities start like
intertwining as creators andobviously there's people you
look up to on the platform, butat points like, you are on the
same level as them.

Speaker 2 (27:51):
Yes.

Speaker 1 (27:51):
And then those are your coworkers now.

Speaker 2 (27:53):
And it's weird, isn't it?

Speaker 1 (27:55):
And that's like that's a weird thing and it just
makes YouTube actually feellike a very small space.

Speaker 2 (28:02):
Yes, yes.
So let's talk about that for asecond no-transcript.

Speaker 3 (28:20):
When I was actually with my mom and then we went to
a restaurant and then thewaitress was like, oh, we're
going to watch your YouTubevideo.
And then afterwards my mom waslike I never thought I would be
able to hang out with acelebrity.

Speaker 1 (28:42):
That is so cute.

Speaker 3 (28:44):
Yeah, but no, I was so awkward.
If anybody sees me in real lifeand says, hi, know that I will
be really awkward, but I reallyappreciate it.

Speaker 2 (28:54):
When was the last time something like that
happened?
I'm curious When's the lasttime someone recognized you?
Was it a while back?

Speaker 3 (28:59):
That was like a few weeks ago when were you when it
happened.
I went to this event with myboyfriend it was a mostly a male
dominated space because therewas an esport event and then I
was playing this game and I hadto write my name down.
So I wrote down like rebecca,and then they were like, oh,

(29:20):
you're the youtuber, right?
I was like, oh my god, yeah,that's so unexpected.
Yeah, no, I'm so awesome.
But it's really nice when thishappens I love that that is
amazing what about?

Speaker 1 (29:34):
you, yeah, um last or , like I would say, like last
month I was, I was vloggingoutside of my house and I don't
leave my house that often.

Speaker 2 (29:47):
Neither do.

Speaker 1 (29:48):
I.
So I was vlogging outside of myhouse and then the next day I
had a friend in town and we wentto a happy hour and our first
waiter had like left, and thenthis girl like took over and
she's like, oh, I'm taking overyour bill, or whatever.
And then she's like wait, thisgirl like took over and she's
like, oh, I'm taking over yourbill, or whatever.
And then she's like wait.
She's like did I see youvlogging yesterday?

(30:08):
I didn't know if I should jumpbehind your camera and like make
a silly face or if I shouldjust like completely avoid, but
like I absolutely panicked.
But I found your channel and Iwas like that's hilarious.
I was like, well, when Ipublish the video, I guess
you'll see if you're in it ornot.
So did she subscribe?
I don't know, we don't know ifshe ended up subscribing, but

(30:29):
she found it.
She found it.

Speaker 2 (30:31):
No, I love it.
It's actually one of the morefun things about being a content
creator.
But there are things going onin the industry that I
definitely want to hear yourguys' feedback on, and that
comes from another message,another email theboostvidiqcom.
This one comes from Chris.
Chris says hey, tren, just soyou know, rebecca, that's Travis
and Jen Tren.
It happened.

(30:53):
Yeah, that's our little thing.

Speaker 1 (30:55):
It's not great but it's there.

Speaker 2 (30:57):
It could be better it is it's there Tren.

Speaker 3 (30:59):
I need to think of a better one.

Speaker 2 (31:01):
If you can come up with a better one.
Uh, it's happened.
Ai is the first video.
Every time I look on facebookand I'm sure youtube shorts will
follow they're being shoved atus without our choice.
As much as we grimace at this,it seems it's going to be
unavoidable, at least until westop clicking them.
Is this a war on us, humancreators by human creators?
I was thinking, though, if itwas animation uh, like obvious

(31:22):
cartoons we wouldn wouldn't bethat bothered.
Cartoons are fine.
They aren't real, and neitherare these AI animated animal
nonsense.
Maybe they need a watermark onthem at all times.
Maybe they need their own feed.
They need a filter of some sort.
Thoughts AI Well, some peoplecall AI slop content, but it
could be any kind of AI content.
It's obviously becoming a bigthing and it has to be something

(31:46):
that we talk about and thinkabout, because it is I don't
want to say invading, but it'shere and we need to kind of
navigate those waters.
So, jen, first tell me yourthoughts on this.
Have you seen this like throughFacebook, or Shorts or anything
, a bunch of AI fake stuff, andwhat are your thoughts on this
whole thing?

Speaker 1 (31:57):
I'm actually really not exposed to like any AI
content, like really much at all.

Speaker 2 (32:04):
Really.

Speaker 1 (32:05):
Yeah, yeah, like there's not really anything I
consume, that is, I don't know,that's like ai.
Like I'm super aware of ai andI feel like youtube took the
necessary steps so far to limitai, but as far as that.
Like, I'll see some funnyTikToks from time to time, but

(32:26):
other than that I'm Like.
The gorillas, yeah, exactly,and I think those are hilarious,
but overall it's not that muchin my feed.
It's just not really what.
I don't consume things closeenough to that.
I feel like where it'sintertwined.

Speaker 2 (32:42):
What about you, Rebecca?

Speaker 3 (32:50):
intertwined.
What about you, rebecca, if Iwere to reflect on ai in my feed
?
I didn't see it pop up sometimeand, like sometimes I enjoy
watching it.
I can't laugh, I mean, ifnobody liked watching ai like
nobody even created it, rightright.
Um, I think that it's somethingdifficult to talk about because
it's something so new.
Um, I still believe thatthere's enough space for every

(33:14):
single type of creator onyoutube, whether an ai creator
or a human creator like us, andthere will always be like
audiences for everybody.
Um, but I just think that wehave to like wait and see and
not let this be something thatprevents you from like doing
something that you you want forexample, do you use uh any ai

(33:38):
tools or anything that you do?
me.
I don't know like even forgraphics or anything like that,
anything at all uh, I don'tthink so.
But my boyfriend just showed methis cool thing on cap cut
where like you put in clips andthen they like edit it to a

(33:59):
music for you, and I was likeplaying around with that.
It was funny, but I've neverused it like personally.

Speaker 2 (34:05):
Are you against it?
Would you use it or what do youthink?

Speaker 3 (34:08):
Yeah, I would use it if it helped, like with my
creation process.
I think AI can definitely be atool for content creators to do
the monotonous tasks.
Oh, there is this oneapplication that was really cool
.
I forgot the name of it, but Iremember you would input your

(34:29):
video and it would cut out likethat Like for you, yeah yeah,
yeah, yeah, I think that's theonly AI tool that I've used
before.

Speaker 2 (34:38):
It's a good one, all right.
Final message, this one's forthe audio listeners.
If you're listening to theaudio podcast, there's a link in
the show notes that allow youto text us a question, and this
one comes from chris, hi, travisand jen.
It's been a while since I'vemessaged you guys.
Hope you're doing well.
I just wanted to know what isreally?
What is some really goodyoutube advice can be thumbnail
scripts, whatever that youhaven't heard anyone else say on

(35:00):
the internet.
Cheers from chile, chris.
Wow from chile.
That's a good.
I like this question in a lotof ways because there's always
the.
You know, make your thumbnailswith the youtube face, like all
this stuff.
What's some of the?
And it could just be somethingthat you personally use in your
own content creation.
You just don't really share.
Let's start with a backup.
What's something that you don'ttypically hear shared on

(35:23):
youtube?
Growth things, things that youeither use or you believe in.

Speaker 3 (35:32):
I get back to me on this.

Speaker 1 (35:34):
I think I got mine.
I think I got mine All right,jen go.
The harder you chase YouTube,the faster it's going to run
away.

Speaker 2 (35:42):
Preach, preach.
It's like trying to hold waterin your hands.

Speaker 1 (35:48):
Yep.

Speaker 2 (35:48):
You've just fallen out.
You're so good.

Speaker 1 (35:51):
I think that is the honest truth.
Is that something I can make awhole advice video around?
No, but I think every personthat has seen the ups and downs
of YouTube can correlate thatwhen you want it so bad and you
want the channel to be doinggood and you are pouring
everything you have into thechannel, it's just like not

(36:12):
doing well, and this I thinkyou're like.
You know what.
I'm going to loosen the reins,I'm going to try a new video.
I'm going to, I don't know, goread a book instead this week
and not upload.
You come back to YouTube andit's like oh, you don't care, do
you want some views?

Speaker 2 (36:36):
Do you want more subscribers, Rebecca?
She makes a great point.
What would be your piece ofadvice that you don't think you
hear any more?

Speaker 3 (36:44):
I feel like all of the advice I have.
It's so generic.

Speaker 2 (36:47):
I don't stop being generic.

Speaker 1 (36:50):
Let me think well, what's yours well?

Speaker 2 (36:53):
I think there's a lot .
First of all, I think it'sfunny that rebecca has the
problem that you were being toldyou have with your camera,
which is that her head is allthe way down at the bottom and
she has all that's the classicrebecca it's always been the
case where she's been low andthinking like hey everybody.

Speaker 3 (37:09):
That's because I'm literally like so short yeah,
you don't understand me.

Speaker 2 (37:15):
And jen struggle, okay, right, yeah, I don't I
constantly forget that jen isshort until I see her, until we
hang out every time he sees meevery time I'm like oh damn,
yeah, I forgot oh yeah, wowevery time.
Every time I'm like I, I couldhave sworn you were taller.
I can't remember.
Um, I think there's a lot ofthings that you could you could

(37:36):
say um, I like the stuff thatkind of goes against the grain
because, uh, for the most part,the truth in YouTube is always
something in between everythingelse you've heard.
So, for example, I could givethe piece of advice to say hey,
you know, the only way you'reever going to do well on YouTube

(37:57):
is to put out more videos,which is both true and false,
because there are tons of peopleout there that have put out
thousands of videos and havenever really kind of grown their
channel.
It's not just about putting outvideos.
It's about putting out goodcontent that you and someone
else can be passionate about.
Um, that isn't just like low con, low effort, no value content,
and that looks different todifferent people.

(38:18):
So to understand what thatmeans to your potential audience
is really the trick.
And while some people fall intoit because they're just
naturally in tune with whateverthat is, some people have to
work hard at it.
So some people will go well,you know, such and such never
looks at their analytics andthey're a big channel.
Well, they just naturally havethe charisma and everything else
they need, and some of us thatonly have part of that need the

(38:41):
analytics to help us get therest of the way there.
So there's not like one thingthat's going to help you grow on
YouTube, and I just feel likeYouTube is it's okay to not know
.
There are many times I feellike I gain more respect from
creators that I work with when Itell them I don't have an
answer to something, then to tryto pretend like I know the
answer to everything.

Speaker 3 (39:00):
Yeah, I would say the same, like there's really no
answer to anything, just likethe best advice.
I would say that isn't on theInternet, or maybe it is, I
don't know.
It will be once you say it,like put yourself in the shoes
of your own target audience andthen watch your own video back

(39:27):
target audience and then watchyour own video back and is this
something that you wouldactually watch?
Because, like I always likespend so much time like watching
my own videos, I'm like, yeah,I killed, I killed this.
I'm like, oh, this video sucks,like I need to change something
with it, like the pacing's notgood stuff, like that.
And like you really need to belike harsh and analytical with

(39:48):
yourself, because if youwouldn't even watch your own
content, then how would youexpect?

Speaker 2 (39:52):
other people to.
That's so good.

Speaker 1 (39:55):
I think that's such a great point.

Speaker 2 (39:58):
What's the video that you wish you could make right
now, that you would love to makeright now, but you won't, for
whatever reason, and it could bejust because it doesn't match
your niche.
It could be that it's tooexpensive to do, it could be
that you're not brave enough todo whatever it is like.
What would be the video youwould love to make, but you
can't?

Speaker 3 (40:11):
you just won't or can't um, I have a few ideas.
Well, okay, you know, but someof these are just like stupid
and for fun.
Some of these, some of these,I'm like, okay, there's this one
video I'm doing this 75 softchallenge, or 75 hard, but
rather the lower version, whatdoes?

Speaker 2 (40:31):
that mean I don't know what any of that means.

Speaker 1 (40:32):
You said come on, travis, come on, I don't know,
what.

Speaker 3 (40:36):
This is what is going on.

Speaker 2 (40:37):
What's happening?

Speaker 3 (40:38):
this is like a.
It's like a self-improvementchallenge where you like set
goals for yourself and you do itfor 75 days, and I've been
doing it right now.
But the thing that I strugglewith is I don't like filming
myself doing things every singleday.
I like to have times where I'mjust focused on the things that

(40:58):
I am, so sometimes I don't havethe footage.
I wanted to make this video,but I feel like I don't have the
footage for it, which is why Ifeel like it could be a very
inspirational video.
Another thing that I've alwayswanted to do well, not always
actually.
This was like in the past twoweeks.
I've been really into chessrecently and I'm like, oh my god

(41:18):
, what if I had a second channeland I made a chess channel?
Even though I'm literally levellike 500 rated, it's really bad
, really bad rated.
I can do it going from zero toa thousand kilo in chess video,
but I'm never going to reach2,000 kilo like my future.

Speaker 2 (41:38):
Who knows?
I think it'd be fun.
Listen.
Jen opened up so many YouTubechannels.
I think she's done one whilewe've been broadcasting I mean.

Speaker 1 (41:46):
Yeah, I literally just made the new Gmail while we
were here.
Oh my God, Do you ever feellike starting a second channel?
Seriously, though, Rebecca.

Speaker 3 (42:00):
I think, like when I become like when I graduate and
become a doctor, I was thinkingabout making like a more health,
like doctor focused channelthat I can like do things
similar to like Dr Mike or likemore science based rather than
lifestyle.
I think that would be reallyfun, but that's like a later

(42:21):
thing.

Speaker 2 (42:22):
That would be, and you'd have that great little
license check mark for yourcontent nice, oh yeah well, it's
funny because I heard hertalking about this like a couple
years ago when we were at vidsummit, that she eventually
wanted to do that.
I thought it was a good idea.
I actually thought aboutbecause we talked about that one
channel while you're goingthrough school filming, like
that part.
I know there's aspects of ityou may not want to expose, but

(42:43):
there are.
There isn't a?
It's not bad to at the veryleast document it for yourself
and then later put it out likewhen it's not, uh, too personal
or private in the moment becauseit's old, like there's always
that as a possibility to alwaysbe feeling what we say.
Okay, rebecca, thank you somuch for joining us.
It's been so much fun.
You are the best in the world.

(43:04):
You know that.
You are one of my favorites,for sure.
Always going to be Thank you.
And if people want to find you,there should be a link in the
show notes or in the comments orwhatever, and certainly going
to be tagged in the title.
But what's something thatyou're going to be working on,
that people, or put it this way,pitch yourself to the, the
people in the audience thatmight want to check, check you

(43:26):
out what are they going to gain?
From watching.
What are they going to?
What are they going to feel?
because the thing you said Ilike is that you like people to
feel a certain way, which Ithink that's such a savage way
of saying this, because it meanseverything.
It's literally the thing whenpeople feel something when they
watch your video, they willdefinitely come back.
So what are they going to feelwhen they watch, uh, one of your

(43:47):
videos?

Speaker 3 (43:48):
I wish that everybody who watches my videos feels
confident in themselves, feelsmotivated to tackle the day, no
matter what has happened to themin that moment, that week, that
month, and just feel like theycan do anything that they set
themselves up to.

Speaker 2 (44:06):
I feel so nice right now.
It's amazing.
How do you feel Jen?

Speaker 1 (44:11):
Inspired.
I'm very inspired.

Speaker 2 (44:14):
Well, if you want to check her out, make sure you
check out the links and, ofcourse, if you're here, hit that
subscribe button, because ifyou're all the way at the end
you might as well you want tocome back and hang with us.
And if you're listening on theaudio podcast, what do they got
to do Jen?

Speaker 1 (44:26):
Five stars only five stars only.

Speaker 2 (44:31):
We will see y'all in the next one.
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