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May 8, 2025 • 20 mins

What do 862 million plastic straws have to do with driveways?

When Johnny Pearce saw plastic waste building up along the beaches near his home, he couldn’t shake the feeling—especially as a dad—of wanting to set a better example.

He already had a successful business. But what if that business could be part of the solution? In this episode, we talk to Johnny, co-founder of Oltco, the company behind Recycle Bound—the world’s first driveway solution made using recycled plastic waste.

What started as a personal mission to become a better role model became a ground-breaking innovation in sustainable construction. Just one standard driveway using Recycle Bound repurposes the equivalent of 150,000 plastic straws.

That’s over 50 years’ worth of plastic bottle recycling from a single household!


Here’s what you’ll hear:

✔️How multiple tests and persistence finally paved the way for Recycle Bound – Oltco’s most durable system ever

✔️How Oltco is dealing with ocean waste head-on

✔️Why more businesses are going green—and what that means for the future If you care about eco-friendly construction, smart business moves, and real-world innovation, don’t miss this conversation.

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