Building a values-aligned business (that actually feels good to run) with Milou Pietersz

Sometimes you have to stop waiting for permission and start building what you know is meant for you. That’s exactly what today’s guest, Milou Pietersz, did when she realized no one was going to hand her the opportunity she deserved.

After being ghosted by every agency she applied to, Milou founded her own marketing agency, Simply Multimedia. In this episode, she shares how she created a values-aligned business that reflects who she is, not just what she does. From her beginnings as a collegiate athlete to her current role as a team leader and strategist, Milou’s journey is all about resilience, intention, and staying aligned through every phase of growth.

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Important sections of the conversation

• [1:24] From college athlete to independent business owner
• [6:34] Pushing through imposter syndrome to build a solid team
• [14:51] Nonnegotiables when you’re building a team
• [17:53] Top tips to succeed on social media right now
• [20:57] How to land leads through social media
• [28:53] Don’t wait until you’re desperate to secure new leads
• [33:35] Should you create more “unselfish” content?
• [41: 07] Rapid fire questions
• [42:53] What does having an unbreakable business mean to you?

Resources mentioned

• Gary Vee

Connect with the guest

• Instagram: instagram.com/miloupietersz 
• Website: simply-multimedia.com

Connect with the host

• Website: podcast.honeybook.com
• IG: instagram.com/honeybook
• IG: instagram.com/akuakonadu_

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