Join us at the table (well, virtually this time) as Tim sits down with Kristin Larsen from Nerd Power Media to unpack the often-mysterious world of digital marketing for artists. Pour yourself a cup of something nice as they chat about how SEO, websites, and online presence can actually become extensions of your creative expression.
Ever met someone who could demystify the digital world for artists without making your eyes glaze over? That's Kristin Larsen of Nerd Power Media. In this conversation around our virtual table, Kristin unpacks how she helps creatives translate their unique spark into a powerful online presence - without losing their soul in the process.
We explore the psychology behind effective artist websites, why your online space should reflect your artistic DNA (not some template's idea of what art should be), and practical approaches to digital marketing that won't drain your creative energy. Kristin explains why cookie-cutter websites fail artists and how authentic storytelling can transform how people connect with your work.
From Burning Man's immersive installations (complete with pink-tutu-wearing cowboys!) to the surprisingly effective comeback of physical mail in our digital age, Kristin offers insights that bridge technology and creativity. Her reporter background brings a refreshing perspective on how to capture attention in meaningful ways.
For artists struggling to balance studio time with online promotion, Kristin shares actionable strategies that respect your natural communication style while building genuine connections with your audience. After all, your website should be as unique as the art you create!
Whether you're a gallery artist, photographer, or creative entrepreneur, this conversation offers practical wisdom for navigating the digital landscape without sacrificing your artistic integrity or spending hours wrestling with algorithms.
Want to learn more about Kristin's work? Find her at nerdpowermedia.com.
If you have any comments or questions about this episode or unchARTed Creative Community Network, you can email Craig and Tim at podcast@unchartedayton.com
And remember to give us that 5-star rating!
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