Episode Transcript
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Kevin Tinter (00:01):
All right friends,
welcome back to the Uncommon
Freedom Show Today.
I'm really excited.
I am joined by a good friend ofmine, clay Linkus, and this is
going to be Uncommon man episodenumber two.
And a little intro about Clay.
With over 30 years ofleadership experience in
numerous industries and settings, clay knows what it takes to
get results in all areas of life.
(00:23):
So listen up, friends.
Depending on who you're talkingto, you might hear Clay
described as an internationalspeaker, a community leader, a
business owner, a board member,nonprofit co-founder, real
estate investor, executive coachor church elder and, knowing
him personally, also aphenomenal spouse and parent.
But the titles that mean themost to him are believer,
(00:43):
husband, father and friend.
So, clay, welcome to the show.
It's great to see you.
Kevin, thank you so much,appreciate the kind words and,
yeah, just super grateful to behere, man, Looking forward to
talking to you.
Yeah, likewise I'm honored tohave you.
We've actually we've only knowneach other for about a year,
maybe a little bit more thanthat, is that correct?
Clay Linkous (01:01):
Yeah, one year ago
almost exactly, it was probably
around maybe late May or Junethat we got connected through my
daughter.
So yeah, that's a whole anotherpodcast we could probably do.
Kevin Tinter (01:11):
Yeah, and the
connection, the mutual
connection between you, yourdaughter and myself is your
pastor or a former pastor?
I know he's retired, but yourpastor, dr Chris Stevens, right?
Clay Linkous (01:24):
Oh, yeah, super
great people.
Chris is a good friend and wasour senior pastor for a long
time and, yeah, I definitelyheard you guys have, uh, have
been in the same room a coupleof times, so, uh, that's a great
, great common connection.
Kevin Tinter (01:34):
Yeah, absolutely.
You know, in in my book I talk,I've got a whole chapter called
run with lions, and one of thethings that I know that we both
embrace and you even you'regoing to talk about it I know
it's just the value of community.
And you know, John Maxwell, whowe both admire, says if you're
the smartest person in the room,you got to find another room.
And I don't ever claim to bethe smartest person in any room,
(01:54):
but I have figured out that ifI get into bigger and better
rooms, I'm going to hang outwith bigger and better people.
And so, uh, you know, havingthe opportunity to meet Chris
Stevens connected me to a bunchof other people, and you're one
of them.
So I'm grateful for thatconnection.
So, all right, so let's, uh,let's, let's let our audience
(02:15):
learn a little bit about you.
Clay, Would you mind sharingsome more details about your
life, both professionally andpersonally?
Clay Linkous (02:22):
Sure, well, I'll
start on the personal side.
So if you don't know me, I livein Knoxville, tennessee, the
home of the University ofTennessee.
It's kind of the flagship forthe university here.
Everything revolves around thecollege.
Here in Knoxville we're alsothe gateway city to the Great
Smoky Mountains National Parkthat many people travel to and
lived here my whole life.
(02:42):
I've traveled professionallyquite extensively, but love
calling East Tennessee life.
I've traveled professionallyquite extensively, but love
calling East Tennessee home.
I live here with my wife of 23years.
Her name is Katie.
Katie is not only my spouse,she's my best friend, she's my
business partner, she's my.
You know, when you're in thetrenches during war, that's the
person you want with you.
I mean, when you're in thetrenches during war, that's the
person you want with you.
(03:03):
I mean that's Katie.
And we have six kids.
We have four biologicalchildren that are pretty much
adults at this point.
Kevin knows a couple of themand then we also have two
adopted children.
I'm going to share a little bitmore a little bit later.
From a professional side, katieand I actually own a couple of
small businesses here inKnoxville, mostly around the
(03:29):
real estate industry.
The primary thing that we spendour time doing is property
management.
We manage about 800 doors herein the Knoxville community.
Most of that is what we callsmall to midsize multifamily and
that's where we spend a lot ofour time.
I actually have a prettyextensive background
professionally in managementconsulting.
I spent over a decade working inthe healthcare industry as a
(03:52):
consultant for healthcareproviders, traveled both the US
and Canada, even did a littlebit of work in Europe and really
helping them on really culturaltransformations was kind of the
big thing of my experience.
I got hired a lot to help withthings like employee engagement,
patient experience, physicianrelationships and through that a
(04:12):
lot of what we actually did wasleadership development and put
in place leadership systems, andso that was a big part of my
background.
If you go way back in time, Iactually was a operational
leader in a healthcareorganization.
I led both clinical andnon-clinical areas here at a
local health system.
(04:32):
So I have that t-shirt and thestripes on my back as well.
And if you go way back in timein my career, I always tell
people some fun facts.
I have actually been a WaltDisney World College intern, so
I worked there back in 1996.
But I've also been an associatepastor at one point, and I've
(04:53):
also been a nightclub bouncerfor a few years, so I don't
think all those are at the sametime.
But a couple of fun facts aboutme.
Kevin Tinter (04:59):
Yeah, and then you
put those three things in with
your bio and it's like whathasn't Clay done?
Pretty much everything.
That's awesome.
You mentioned your focus onconsulting and culture.
Can you just spend a couple ofminutes and talk about the
importance of culture in abusiness, in a family, really in
(05:20):
every aspect of life, because Ithink it's really important.
Clay Linkous (05:23):
Yeah, you know, I
think, first of all, just to try
to give some level ofdefinition around culture.
I always like to think of it asjust the behaviors that people
do when no one's watching, whenno one's paying attention.
What are the things that peopleare doing?
How are they treating eachother?
How are they treating thepeople you serve?
How are they interacting?
(05:44):
That's what I tend to thinkabout when I think about culture
, and what I've learned, bothprofessionally and personally,
is, kevin, it is so importantand I think so many people
overlook it.
On the business side, I thinkit is considered a soft skill
and a soft attribute toorganizational success.
But what's fascinating is therejust continues to be a growing
(06:05):
body of research around howimportant it is to business
outcomes and organizations andcompanies that have healthy
cultures are going to outperformothers that have less healthy
cultures.
They're going to outperformthem on bottom line, on sales,
on business outcomes thattypically are more traditionally
thought of when it comes tobusiness success.
But it's fascinating.
(06:26):
You actually included familywhen you were actually asking
that question about culture, andthat's one of the things that
Katie and I kind of prideourselves on, even with our own
family is we like to be veryintentional with our family and
like to think about what is thelegacy that our family will have
in our community, in ourfriends, in the world, and so we
(06:47):
put a lot of focus on, even asa family, how are we showing up
differently, in a memorable waythat's making an impact in the
world around us?
So I do think it's importantand I think you know I'll leave
you with this and we'll probablycome back up later in our
conversation but at the end ofthe day, culture um is really
shaped by leaders, and so if youwant to have a better culture,
(07:12):
whether it is in your home orwhether it is in your business
um, the best thing you can do iscontinue to grow in your
leadership skills, and that'sgoing to help you the most in
that space.
Kevin Tinter (07:21):
Would you?
Is it safe to say that cultureis ultimately a reflection of
the top leadership?
Clay Linkous (07:28):
Oh, yeah, yeah,
you know, it's one of the things
that's fascinating is I um,I've spent enough time working
with organizations, and when I,when I would work with these
hundreds of organizationswhether it was in healthcare or
other industries what I wouldhave the chance to see is, many
times I would actually still bepresent after leadership
transitions.
So even at the highest level, Imight start working for one ceo
(07:51):
or one highest ranking officerand that person would leave the
organization.
A new person would come in andit would be fascinating to see
how quickly the organizationwould actually shift to adopt
the new culture of that person.
And so you know whether you'releading your family, whether
you're leading an organization,whether you're leading a
department.
Maybe you're not even the topboss of your organization, but
(08:14):
wherever you're at in yourorganization, you still have the
opportunity and responsibilityto help shape the culture, and
it will largely reflect who youare as a person.
Kevin Tinter (08:22):
That's so good.
One of my favorite quotes and Ican't remember if it's by
Patrick Lencioni or Henry CloudI'm pretty sure it's one of
those two guys and I'm sureyou're familiar with both of
them but he talks about the factthat you can tell a lot more
about an organization by who isleaving than who is coming, than
(08:46):
who is coming, and, and, and Ithink, actually, when you think
about, like, churches andministries and nonprofits and
things like that, uh, I man,when you look at that, uh, and
in you sometimes, especially inchurches, you're like, oh, wait
a minute, that person's leavingthe church.
Um, it, it's it.
I really think that it is truethat it says a lot more about
who leaves an organization asopposed to who is attracted to
(09:07):
it.
Clay Linkous (09:08):
Yeah, no doubt I.
A large part of my work has todo with you know what the
consultant phrase is performancemanagement.
But it's really around.
How are you leading andmanaging the performance of the
people that work for you?
And so how are youre-recruiting, recognizing your
high performers, how are yousupporting, developing your
(09:29):
solid performers?
And, honestly, how are you?
This sounds pretty harsh in ourpolitically correct world today,
but how do you manage up or outthe people that are not meeting
your expectations or those lowperforming individuals?
And to your point about who'sleaving the organization, one of
the things that organizationsare many times just negatively
impacted by is they have such ahigh tolerance for low
(09:52):
performance that they actuallydrive away their high performers
.
So the high performers aresaying, hey, I'm tired of
carrying my weight, I'm tired ofyou not holding these people
accountable, and so they wind upexiting and the organization
just continues to try to, youknow, kick the can down the road
with some of that lowperformance, um, individuals and
never really addressing it.
So yeah, you're exactly right,you can tell a lot by who's
(10:13):
leaving.
Kevin Tinter (10:14):
Yeah, I think, uh,
once again, Henry cloud, I
think, might be the one whocalls it sanctioned incompetence
and uh, it's a it's a profoundstatement, but it really hits
home.
All right.
So I know you credit yourchildhood with helping shape who
you are today.
Can you tell us a little bitabout the three significant
aspects of your childhood thatinfluenced you the most?
Clay Linkous (10:35):
Yeah, you know, I
think, one of the legacies that,
as I'm, you know, I'm 48 nowand I'm trying to figure out.
You know what's the?
What's the reputation that Ihave when I'm not in the room,
right, and I tell my kids thatsome of the most important
conversations that are happeningabout you as a person are
happening in rooms that you'renot in right, and so when you're
(10:56):
not there, what are thoseconversations that are happening
and what is your reputation?
And I hope that the reputationthat I have is one of a person
of faith.
I hope that I have a strongwork ethic and I hope that I'm
one of gratitude, and I would bevery happy to know at the end
of my life that those threethings are what people remember
me by.
(11:16):
And where those three thingscome from is the faith part I
can definitely attribute back tomy mother.
She's definitely the spiritualmatriarch of our family and she
was such an influence she'sstill around, but she was such
an influence in my childhoodaround just making sure that
faith was a part of ourconversations at home, that we
(11:37):
were regularly involved in achurch community, that there was
ongoing activities and effortsfor discipleship, and I look
around now as a parent and Irealize how unique that was.
We just thought it was everydaylife, but I realize now that
that had a huge impact on me asa believer, as an individual,
(11:57):
and really helped give me aworldview around God and the
Bible early on.
That forever has shaped myworld and has positioned me for
where I'm at today.
So that's the faith part.
The second part was my workethic.
So my mother and my biologicalfather actually separated right
after I was born.
(12:18):
Now I have a really goodrelationship with my biological
father now, but my motherremarried my stepfather and he
was actually quite a bit olderthan my mom, so he was from a
much older generation and whilehe was not the most warm and
nurturing and nobody would callhim empathetic or compassionate
(12:40):
as far as just his style and hisdemeanor, what I realized that
he put inside of me was thisjust incredible work ethic.
So whether we were working onthe farm growing up, I mean I
remember spending my weeknightsand weekends in the hayfields.
You know square bales, puttingup square bales on wagons and in
the barn In the wintertime wewere doing.
(13:00):
We were working in the sawmilland stacking firewood and
hauling logs, and you know wewere working in the sawmill and
stacking firewood and haulinglogs, and you know we were
working in tobacco fields andwith livestock and there was
just a lot of manual labor.
And in addition to him being afarmer, he also was a career
machinist at the Oak RidgeNational Laboratory here in the
(13:21):
greater Knoxville community.
So he had a full-time career,but anytime he was not working
there he was farming and makingextra money for our family and
was always pulling us intoresponsibilities like that.
And now fast forward.
I realized that that you knowchildhood experience helped give
me a level of discipline andwork ethic that you know.
(13:44):
To use a word I love with yourpodcast is uncommon Um, and I'm
very thankful for it.
I hated it growing up.
I couldn't, I couldn't wait toget out of there and go to
college and do somethingdifferent, so I wouldn't have to
go to farming.
Uh, but uh.
But I look back in hindsightand I realized how much that
shaped me and um, and I'm supergrateful for it.
And grateful is actually thelast piece.
(14:04):
So something that some peopleknow about me some people don't
is actually when I was a child,late in my teenage years, I was
actually diagnosed with epilepsyand I didn't really start
having trouble with it until Iwas in high school I started
having some seizures and I hadthe most trouble with it
actually my first couple yearsof college, and so I started
(14:25):
having of years of college andso I started having seizures
more in college and, you know,it got to the point where, like
I had a really bad seizure in afriend's house where the seizure
was so bad I literally fellthrough his drywall in one of
his rooms.
I had another seizure when Iwas interning, doing an
(14:45):
internship, at a hospital.
I was literally there workingas an intern and I woke up in an
emergency room because I had aseizure while I was at the
hospital working.
So just a lot of crazy eventslike that.
And then the worst one was Iactually had a seizure while I
was driving a vehicle.
Katie and I were pregnant withour first child, madeline, our
oldest daughter, and I was inthe car by myself but had a
(15:06):
seizure, wrecked.
The car totaled the car and Iwas okay, I was protected, I was
really saved from any damage.
But it was a really pivotalmoment for me in life because we
were pregnant with our firstchild, I was trying to be a
husband and a father, support myfamily, and all I could think
about was was I going to be ableto have a job where I could
(15:29):
drive to work, you know, do whatI needed to do to provide for
my family?
Was I going to be able to evencarry my kid out of fear?
For I was going to drop her,you know, have a seizure, drop
her, you know, hurt her?
So I just started having a lotof this anxiety.
Well, it was at that same timein my life that, just through
what I believe now is just kindof divine order, my neurologist
(15:52):
and I really kind of discoveredthe right medication, the right
lifestyle choices and reallykind of the right treatment to
help me overcome that disability.
And what's fascinating is now,22 years later, um, I actually
have been seizure free for 22years, um and um.
(16:13):
Some of that is, you know, fulldisclosure, some of it is, they
think, that I probably grew outof it about five or 10 years ago
.
But there was definitely aseason where, um, you know,
through medication, throughlifestyle choices, um, I was
able to walk free from it.
And in the epileptic communityI realized that that's very rare
, I realized that there's a lotof people that battle and
(16:34):
wrestle with seizures andepileptic challenges, and so
what it's given me is just thisgrateful sense of just
overwhelming gratitude for notonly seeing kind of miraculous
ability to overcome during allthat, but it also has translated
into me wanting to give back tothe industry that helped me so
(16:55):
much.
So that's part of what led meto healthcare was really helping
.
You know, that industry helpingserve people that didn't know
me but, you know, really madespace for me at a moment where I
was very vulnerable, and soit's given me that kind of
attitude of gratitude towardsthem and towards life in general
.
Kevin Tinter (17:12):
Man that's so good
.
A lot of times our pain givesus purpose, right?
Sure, absolutely Awesome, allright, I know.
Something else that helps shapeus are the challenges we face
in life, and you talked aboutyour epilepsy challenge.
I know you and your family havefaced some challenges that have
further refined you as a man.
Can you share a little moreabout those?
Clay Linkous (17:58):
no-transcript in
life, because I realized that
it's actually in hearing some ofthose that people connect with
you and you're able to help um,you know, inspire people and
make a difference in people'slives.
So I liked sharing some ofthese.
Um, you know, one is, people ispeople.
See, katie and I now, and we'vegot six kids we're very blessed
(18:23):
from a financial standpoint.
We just got a lot of reallycool stuff happening in life
with businesses and buildingwealth and those kind of things,
and so all that's great, butthere's a couple of things that
happened over the last 20 yearsthat could have actually wrecked
us.
It could have wrecked us as afamily, it could have wrecked
(18:44):
our marriage, it could havewrecked us financially, but none
of these things defined us, andthat's what I want to share is.
The first one was when we werepregnant with our very first
child, we actually had amiscarriage.
When we were pregnant with ourvery first child, we actually
had a miscarriage.
Um, and Haiti was actuallynever supposed to have kids.
Um, she actually had um, adisorder.
I can't ever remember what theexact name of it is, um, but uh,
(19:07):
polycystic ovarian disorder, Ithink, is what it's called, um
and because of the severity ofit and that kind of thing.
She was never supposed to havekids, but we were really
believing God for children andso we had that first miscarriage
.
I remember it happened in ourhouse.
We were literally in ourbathroom when she miscarried and
I remember us sitting on ourbathroom floor, we were crying,
(19:27):
we were both upset, but at thesame time we made a decision
right then and there, at thatmoment, that this would not
define us, that this would notbe our legacy and that God had
something bigger and better forus.
Um, and we just took a standand basically said that this
would not become our story andthat we were not going to hang
our hat on this and let thisbecome our identity.
Fast forward.
(19:48):
We probably should have nottaken such a stand, because then
we wound up having four kidsand a few more, you know.
But, um, you know, I just sharethat in hopes that maybe that
encourages somebody who's youknow struggling with maybe
something related to that that.
You know, whatever you'rebattling doesn't necessarily
have to be your story, youridentity.
Sometimes the right thing to dois just make a decision and
(20:08):
decide that that's not going tobe.
You know what the story isabout your life.
So that's number one.
The second thing is when we werepregnant with our fourth child,
it was right in 2008.
And for those of you all thathave a short memory, 2008, the
economic kind of recession hitand Katie was actually a nurse
(20:30):
at that point in time, so herjob was pretty stable.
I actually was the sales andmarketing director for a startup
real estate marketing firm, sowe sold marketing services to
real estate developers, so I wasa sales and marketing director.
We had our best year ever in2007.
We were growing, we were takinga lot of market share and then
(20:52):
literally the bottom just cameout in 2008.
Like overnight, people justquit paying their bills and so
we shut our doors.
Uh, in like April of 2008.
Uh, and so I'm unemployed,we're pregnant with our fourth
child and we're trying to figureout what to do.
Long story short, we lost ourhome.
Uh, we had to foreclose on ourhome.
Um, we were in one of thoseadjustable rate mortgages and
(21:15):
like we wound up owing more thanthe house was even worth.
Just a lot of crazy stuff.
We took our family, moved usout of that home into a tiny
apartment for the six of us.
We started just rebuilding ourlife over again.
I decided to go back to schoolat that point in time.
(21:35):
I would take care of the kidsduring the day, katie was
working and I did school atnighttime.
So, like once, I put the kidsin bed, I would do school from
like 8 pm to like 2 am everynight and did that for like a
year and a half.
And we just rebuilt our lifeand decided that, you know, what
things were important was ourmarriage, was our family,
(21:58):
decided that, you know, whatthings were important was our
marriage, was our family, andthat if we had to wake up every
morning and have oatmeal forbreakfast, peanut butter jelly
for lunch and spaghetti fordinner for the next you know a
couple of years, that it wouldbe okay and we'd survive, right.
So, um, that's what we did and,uh, fast forward.
You know that was 2008,.
You know now, um, we have, um,a lot of things going for us
from a financial standpoint andpeople see us now and they don't
(22:20):
necessarily know us then.
And I just want people to knowthat don't always assume that
somebody's social media reel istheir whole story.
I mean, there's a lot going onthere and you don't know what
their origin story was.
You don't know where they'vebeen, what they've been through,
and whatever challenges you'refacing, you can definitely
overcome those.
The last challenge I'll sharejust quickly is in 2019, we
(22:45):
actually decided to adopt twochildren.
There was a brother and sister.
We heard about their storiesand felt like that the thing for
us to do was to step into thatmoment and be a solution for
them.
So we adopted this brother andsister and it was a short-lived
honeymoon, because what happenedpretty quickly after that was
(23:09):
we started realizing how muchchallenges these kids had as a
result of the abuse, the trauma,the neglect that they had
experienced both in the womb.
A result of the abuse, thetrauma, the neglect that they
had experienced both in the womband outside of the womb in
their first couple of years.
For those of you that knowanything about brain science,
there's those are your mostformative years when it comes to
shaping who you are as a person.
So fast forward.
(23:30):
The boy has some challengeswith ADHD and you know fetal
alcohol syndrome symptoms,diagnosis, those kind of things
but the girl if anybody wants toGoogle this term basically has
what many people consider to bewhat's called reactive
attachment disorder, whichbasically means that her only
reaction to accountability ofany form is violence.
(23:53):
And so if there's any level ofinstructing this child on what
to do, it just erupts intovolatile reactions and she's
ridden in the back of a cop carlike three times before she
turned nine years old.
And so just crazy stuff.
And none of it's her fault,right?
I mean what was done to thischild and what she's
(24:15):
experiencing in life.
She didn't deserve any of it.
But, as you can imagine, thestress that that put on our
marriage, the stress that it puton our other kids, it really
about wrecked us.
And but at the same time, itwas one of those things that we
so clearly heard God tell usthat we were supposed to do it,
but there was no going back,there was no plan B, there was
(24:35):
no questioning like if we'resupposed to do it, but there was
no going back, there was noplan B, there was no questioning
Like if we're supposed to do it.
It was just like we're supposedto do this and we're either
going to like die doing it orwe're going to figure it out Now
, fast forward a day.
We're in a much better place.
We've got a lot of resourcesand things in place to help with
both of them.
But that was hard, and it was aseason where I think what I'd
(24:56):
want people to hear is that eventhough God told us to do it
didn't mean it was easy.
It was actually.
The hardest thing we ever hadto do was something that we very
clearly heard God say to go do.
So sometimes the very thingyou're supposed to go do may
actually be one of the hardestthings you have to do, and
that's probably what I wantpeople to take away from that.
Kevin Tinter (25:14):
That's such a good
lesson, clay.
We have this kind of fantasyvision.
Oh God told me to do it.
Therefore, it's going to beeasy.
And when you look back inscripture, that definitely isn't
the case.
Most of the time you think ofGod telling Noah go build an ark
, and I think it took him about100 years to build that.
And then they spent 40 days and40 nights in a downpour with a
(25:35):
bunch of animals.
There was nothing easy aboutthat.
They were doing God's will andhe's going to sustain you
through it and you're probablygoing to draw closer to him.
You will draw closer to him inthe challenges if you're open to
it If you choose to.
Yeah, because for some people itactually turns them away and
they become hard and that'salways sad, but it's such a
great lesson, real quick, kindof rewinding back to the job
(26:04):
loss and just kind of thefinancial struggles that you
were going through.
Let me ask you this Would youchange having to go through
those challenges today, knowingwhat you know today, would you
eliminate that challenge or areyou glad you went through it?
Clay Linkous (26:14):
that challenge, or
are you glad you went through
it?
Wow, that's a tough one.
Um, here's the way I wouldanswer it If I could learn the
lessons I learned and grow theway that.
I grew through that withouthaving to go through it.
Kevin Tinter (26:28):
Yes, yes, okay,
that's a brilliant answer.
Clay Linkous (26:30):
Yeah, but I also
am super thankful that, uh,
those things definitely helpedshape me.
But it's like you said, it'sbecause you know, Katie and I
chose to respond to those in acertain way.
The same circumstances couldabsolutely take somebody a
different direction if theychose to not lean into the right
attitude and mindset duringthose moments.
Kevin Tinter (26:51):
Yeah, and then you
talked about several very
stressful events.
What advice do you have forcouples that might be struggling
in their marriage right now?
They're either going throughfinancial troubles, parenting
troubles, health challenges anda lot of times, you know kids
with special needs are like thedivorce rate is extremely high.
(27:13):
What advice do you have forfamilies that might, couples
that might, be going throughsomething like that right now?
Uh, that will help them justdraw close and stick together.
Clay Linkous (27:25):
Well, if you are a
couple, um, I'd say the first
thing you got to do is reframeyour mindset and expectations
around what a healthyrelationship even looks like.
Um, I find so many couples thatKatie and I've talked to are
actually entering, you know,their relationship with even the
wrong mindset, whether that's,you know, thinking that love is
just a feeling.
(27:45):
Um, you know, I I find that, um, you're gonna have a much more
successful relationship if yourecognize that love is a
decision, not just a feeling.
Feelings are nice, but they'regoing to come and go.
Love is a decision, not just afeeling.
Feelings are nice, but they'regoing to come and go.
But it's a choice, it's adecision.
So that's number one.
Number two is, I think you haveto build on that by doing what
some people call burning theships, and what that means is
(28:07):
like there's no plan B, like youdon't ever put plan B on the
table as an option, and whatthat means is is that, like you
don't say failure is an option,you don't say divorce is an
option, you don't say quittingis option, because, like, as
long as if you never allow thosethings to be an option, you
can't choose them Right If theonly option is either success or
death, like you're.
(28:28):
Like you're going to find oneof them Right.
So I think you have to do that,but I think more practically.
Um, I think you have to do that, but I think more practically,
I think you've got to go back tothe owner's manual.
I think you've got to groundyourself in biblical knowledge
and revelation around what Godwants for your life, how God
wants to shape you as a person,what God thinks about your
(28:49):
relationship.
There's just so much wisdom andpractical insight in the Bible.
I think it's helpful in theBible.
I think it's helpful.
And then the other part of thatis you've got to surround
yourself with people that arenot just telling you what you
want to hear, but people thatare speaking into your life,
hold you accountable.
You know you mentioned ChrisStevens.
He's one of those, but so ishis son.
(29:10):
His son, zach, is one of thepeople in my life that will call
me out on stuff.
And you know, and likesometimes I've went to Zach and
you know I've shared with himmaybe a struggle that Katie and
I might be having and he's like,well, why are you being such an
idiot?
Like why don't you fix it?
And I'm like dang man.
I was like, why don't you fixit?
And I'm like dang man, I waslike, why don't you like?
(29:31):
You know, tell me somethingthat makes me feel good about
myself, makes me realize thatshe's the problem.
You know, he's like.
He's like no, he's like.
Any conversation that makes,any conversation about your
marriage that takes sides isnever a helpful conversation.
The only conversation that'shelpful is one that is fighting
for the marriage itself, not forwho's right.
Kevin Tinter (29:49):
Oh, that's so good
, that's so good.
I have a, an Eagles group.
Uh, it's a group about five.
Six other guys are allChristians, um, very
entrepreneurial, some of thememployees, but most of them
business owners.
And we we we typically gothrough a, you know, a scripture
based book, but it might beleadership, it might be.
The one we're going throughright now is about prayer, uh,
(30:09):
but I remember hearing DaveRamsey talk about an Eagles
group and I knew that I neededsomething like that, because we
are who we hang out with, andI've also seen so many marriages
fall apart and these aremarriages that are like these
are church-going people and mostof the time, I'm not aware of a
(30:30):
biblical justification fordivorce in these circumstances
and I'm not trying to judgeanyone, but I also know that
most people aren't better off onthe other side of a marriage.
It creates a whole nother listof baggage and financial
challenges and it is not asolution to your problems
typically, and what I've figuredout is that the vast majority
(30:53):
of these men, they just don'thave someone holding them
accountable.
Uh, and what I told these, themy Eagles group and I think it's
it's mutual for all of us is,if you ever hear me talking
about divorce, I pre giving youpermission to kick me in the
nuts and say Kevin, you don'tget to do it, and I fully expect
them to do that, but I don'tthink enough men and women have
(31:14):
a friend of the same sex intheir corner that, like you said
, isn't going to be a yes man,and that's so good was from an
author speaker named ChrisVallotton and he was talking
(31:35):
about how marriage he calls itmarriage.
Clay Linkous (31:36):
He says marriage
is a death march to a life camp
and what he talks about is how,historically, the church has
actually over emphasized therole of the wife and you know
there's a lot of narrativearound wives submitting to the
husband, that kind of stuff buthe actually focuses heavier on
the husband's responsibility.
And the husband'sresponsibility is to love your
wife as Christ loved.
(31:57):
The church right?
And he says well, what didChrist do?
He died, he died.
The key to your marriage as ahusband is die, die, die, die.
Every single moment, everysingle day you die to yourself
and you live for her.
If you want a successfulmarriage, die and like he just
hammers that, but I rememberhearing that and it just means
so freeing, because if you canfigure out how to live that out
(32:19):
each day, marriage is easy.
Kevin Tinter (32:20):
Yeah, amen to that
.
Going back to the challenges,how big of a role did healthy
community play in you and Katieand the family surviving and,
ultimately, thriving?
Clay Linkous (32:32):
in you and Katie
and the family surviving and
ultimately thriving.
It was big.
And I'll tell you, katie and Iare pretty picky about who, like
I look at Jesus's life and Isee Jesus.
I think some people likethey'll look at Jesus and
they'll throw out things like hewas a friend of sinners, and
you know he was a friend ofeverybody.
And what I see Jesus is that heactually had different circles.
(32:52):
So he had a circle of three, hehad a circle of 12, he had a
circle of more and then he was afriend of sinners.
Well, what Katie and I do is wehave a very, very tight, tight
circle of people that areclosest, most intimate, you know
, friends, and when we gothrough struggles, we don't
invite the whole world intothose struggles.
(33:13):
We invite people that are agoing to believe with us and
have the same worldview, samefaith, the same mindset around
it.
B are going to hold usaccountable to our part in those
situations.
Um, but C you're going to holdour arms up and we're tired, you
know, and and not everybody canfill those roles Right, and so
(33:33):
you know I don't, we don'tbroadcast the challenges we face
.
And we came and I were justtalking the other night that if
you know, something everhappened and one of us, you know
, had a critical illness or atragic car accident, there's a
very short list of people thatwe're calling to come to the
hospital.
Like you know it's it's noteverybody, it's not 10, 15
people, it's two or three.
(33:53):
I mean it's.
You know it's only a smallgroup of people that I want in
that room and I see that rolemodel even in Jesus and the
scriptures is sometimes hekicked people out of the room
when he was trying to dosomething in somebody's life
because they didn't need to bethere.
So, but to your point earlier,yes, with each one of those
things, the challenges we'vebeen through and more like it
was always important for us tohave people in our camp and you
(34:15):
know you call them flat tirefriends.
It's the people that you cancall at 2 am when you've got a
flat tire or something's goingoff the rails, and you know
they're going to answer thephone and you know they're going
to get out of bed and they'regoing to come help you.
Kevin Tinter (34:29):
And moving on, I
know one of the ways you
intentionally live your life isthrough your seven pillars.
Can you tell us a little bitmore about those pillars and how
you use them to liveintentionally?
Clay Linkous (34:39):
Yeah, and I see
you have a little version of
this as well.
Um, we could probably nerd outon this a couple hours.
But, um, about 15 years ago Ihad a?
Um, a professional mentor ofmine teach me about
organizational pillars and whenwe were working as consultants
and coaches for organizations,we would coach them around
(34:59):
really kind of the fiveorganizational pillars of
success.
And it was broken down into anumber.
One was like people and culture, number two was service, or you
know, hospitality.
Number three was quality orexcellence.
Number four was like growth orimpact, and number five was like
finances and stewardship.
And his point was that all fiveof those you could bucket
(35:21):
different performance metricsand different things and a
healthy organization would havewhat he would call a balanced
scorecard where you would havedifferent measures of success
under each one of those fivepillars.
And it got me really thinkingand reflecting because I was
like hey, we're doing reallygood work with organizations.
I was like what would this looklike if you actually applied
this in personal life?
(35:41):
And I started playing aroundwith some words and came up with
what I felt like were the sevenpillars of life success for
both me personally and ourfamily.
And those seven pillars,they're easy to remember and our
family and those seven pillars,they're easy to remember.
The all-star letter F is faith,family, friends, fitness,
finance, future and fun.
And just to tell you how we'veincorporated these in our lives,
(36:02):
so every year we actually do inDecember like a family
strategic planning retreat.
Now we call it a vacation, likewe'll go somewhere fun.
I think last year we were inVegas, um for New Year's Eve.
But what we'll do on that tripis we'll take some hours of that
trip and we'll actually sitdown as a family and we'll go
through each one of thesepillars and the individual goals
(36:24):
and objectives that we have forthe next year for these pillars
.
So every year, um, I personallywill go through and I'll set
individual like goals andmetrics for each one of these
for myself, our family, for usto actually focus on achieve.
Now, we never get them allright, we never get them all
finished, but it gives us aroadmap and a plan.
And then, throughout the year,what I do is actually during
(36:47):
times that I have one-on-one, solike I still meet with all of
our kids one-on-one, like once amonth I'll take them to coffee
I actually go through a seriesof very organic, not scripted,
but very conversationalquestions to help figure out
where they're at on each ofthese.
So like I just had coffee withMadeline, my oldest daughter, on
Monday and you know I'll say,hey, tell me where you're at in
(37:08):
your faith journey, so I'll giveher a chance to open up about
that.
I'll say, hey, how are youfeeling about all of our family
relationships?
Is there anybody you're feelingdisconnected with right now?
How's your marriage going?
I'll ask her who her closestfriends are right now outside of
our family, because I havefound that who your closest
friends are really will shapeyour life.
(37:35):
The fitness question is one thatall embodies, like anything,
health and fitness.
So you know, what are you doingfrom a nutrition standpoint?
What are you doing from anexercise?
Are you getting enough sleep?
How's your mental health?
So that's kind of the fitnessone.
The finance one is reallyopen-ended, just about money
management.
You know whether it's giving,tithing, saving, investing just
kind of real overall pictureabout finance.
The future is how are yougrowing yourself?
So you are a school-age kid andyou're studying in school.
Whether you're an adult andyou're reading or you're going
(37:56):
to conferences or watchingwebinars, like, what are you
doing to make yourself better?
And then the fun is exactlythat.
What are you doing to make sureyou enjoy life?
What are you doing to have ahobby?
Are you traveling, are you on avacation, that kind of thing,
and what's been fascinating andyou can appreciate this since
know my kids, so Madeline's now21.
Part of what has helped shapeour kids is I've been having a
(38:17):
version of those conversationswith them since Madeline turned
five and so we've been very,very intentionally parenting.
I have some version ofconversation with this with
Katie.
It doesn't look exactly thesame.
She kind of rolls her eyesaround some of it, but everybody
kind of knows this is like kindof Clay's lingo when it comes
to you know how he veryintentionally leads himself and
(38:41):
therefore also tries to lead hisfamily, and then I've also
tried to help others.
People you know appreciate someversion of this as well, so
hopefully that makes sense.
Kevin Tinter (38:48):
Oh man, that's so
good it's.
I mean you and I really we'rebrothers from another mother.
I mean we're both the same age,are like you know, we weigh
just about the same, ourskeletal muscle mass is about
the same.
I mean it's crazy and just theway that we live life
intentionally is very similar.
It's kind of the same thing bydifferent names.
So I absolutely love that and Iwill just say, you know and
(39:16):
I've complimented you and Katieon this before but, uh, you know
, we have not only the personalrelationship but we had a
professional relationshipthrough our coaching business
and then, um, a uh oppositeprofessional relationship
through the real estate company,uh, property management company
, uh, that your wife runs, andthen your oldest, madeline, who
you mentioned.
She was the real estate agentthat helped us purchase the two
fourplexes.
So I think you said you guysoperate or manage 800 units.
(39:37):
That means 1% of those unitsare owned by uncommon freedom
properties uh, which Beck and Iown.
But I've told you this.
I mean, I've just been soimpressed by the character of
the kids that you've raised.
Uh, they're just.
You know, your son Elijah.
I think he just turned 18.
Is that right?
Clay Linkous (39:57):
And when.
Kevin Tinter (39:58):
I talked to him
doing the intake for fig
property management I was likethere's no way this kid's 18
years old.
Clay Linkous (40:04):
And yeah.
Kevin Tinter (40:05):
Julia is amazing.
And so you know, I've, I've,you know, I've met three of your
kids and they're just, they'rejust spectacular and they're a
reflection of their parents andjust the intentionality that you
have put into parenting.
And I like to also caveat that,that your kids are a reflection
of you.
But for those of us who havekids, that might be wayward for
(40:27):
the time being.
Please don't let that wear youdown.
Remember, the second generationuh was Cain and Abel and
committed murder.
So, uh, we can't uh over ownthe mistakes of our kids, uh,
and probably shouldn't over owntheir good attributes.
But I definitely want to do ourpart to uh, to help raise them
properly.
(40:47):
So that's so good.
All right, clay, as we'rewrapping up.
Uh, we could keep going, but Iwant to be sensitive to time.
If you could leave our audiencewith some parting thoughts of
wisdom or insight, what wouldyou want them to know?
Clay Linkous (40:57):
all's coaching has
made such an impact in mine and
Katie's life Personally.
We are at our ages and some ofthe best shape we've ever been,
both physically andnutritionally.
We've had recent blood work toconfirm all that and I'm just
(41:19):
super grateful for the impactyou guys have made in our life,
um and and also trusting us with, uh, uh, your all's properties
as well.
So that means a ton Um theno-transcript and also very
(42:01):
intentional about how close orhow far my boundaries are with
each person, and so just be veryintentional about that.
That's going to help you.
Number two appreciate that loveis a decision, not a feeling.
That's true in your marriage,it's true in parenting, it's
true in your friendships andyour relationships, and if we
could wake up and have thatmindset each day, I just believe
(42:23):
the world would be a betterplace.
And number three everything inlife.
I just realized that Jesus isthe answer to your questions,
and so, whatever questions youhave, I've just learned that the
older I get, the less that Iactually know myself, but the
more that I lean on him foranswers and solutions, and it
(42:44):
always turns out much better.
So just to encourage anybodythat's searching for greater
meaning and purpose to know thatthat's where you'll find it at.
Kevin Tinter (42:52):
It's kind of a
cliche in small groups, that's
right.
The correct answer is alwaysJesus, and it's a little bit of
a joke, but it's also true.
So, putting you on the spothere, and I totally agree with
you about the books you read andthe people that you surround
yourself with top three bookrecommendations across all
genres, but any three books.
What would you say?
Clay Linkous (43:12):
Well, with the
disclaimer that I have a short
memory, so my recommendationsare probably going to be some of
the most recent ones.
Yeah, so some of the mostrecent ones that have been
really impactful.
I'm actually reading a bookright now I actually got a copy
of it called Dope Sick and it isabout the opioid epidemic.
But what it does is it goesinto both the science, the
(43:35):
socioeconomic piece, and thestories of people that have been
victims and impacted by it,have been victims and impacted
by it.
It's a fascinating read and, ifnothing else, you'll come out
of it with more perspective andempathy for the part of our
society that is really dealingwith drug addiction.
So that's number one.
Number two I actually got a copyof it here, called Unreasonable
(43:58):
Hospitality by Will Gadara.
He owns, or was the owner andmanager of, the number one rated
restaurant in the world up inNew York City.
But the book is about thejourney of how he took that
restaurant to be the number oneMichelin rated restaurant in the
world.
And what's fascinating to mewas it was not about the quality
(44:20):
of the food or the presentationof the food.
It was about how he motivatedand equipped his people to
create stronger connections withtheir customers.
So it was all about the humanconnection and creating an
experience and a memorablemoment with people that forever
defined him and his, his company.
(44:40):
I think that would be numbertwo.
And then, um, you know, I'llgive you one more.
Uh, this one's one that some ofyour listeners you probably
appreciate.
I actually had not read thisone in about 10 years, but I
taught a workshop recently andit reminded me about this book
and I dusted it off and justwent back through and read a
(45:02):
bunch of it.
It's called what your clientswon't tell you and your Don't
Know For anybody that is inprofessional services that your
job is to obtain clients andthen retain clients.
This book changed my wholeprofessional trajectory when I
read it, because it made merealize the things that we were
(45:25):
getting wrong and things we weregetting right from a consulting
standpoint.
I'll give you a little teaser.
Most people think that clientengagement and client success is
about getting just thetechnical delivery of your
services correctly.
If you get that right, thenpeople are going to be raving
about it.
But what the book highlights isthat it's rarely the technical
(45:46):
delivery that makes the impact.
It's actually the relationshipyou have with the client and how
well you are setting andmanaging expectations.
So if you do those two thingswell, the technical delivery
part will take care of itself.
But if you don't do thosethings well, you're not going to
have the client satisfaction,retention and success that you
want.
So I would really encouragethat book for anybody that's
(46:08):
trying to grow, especially ifthey're in any kind of service
delivery business.
Kevin Tinter (46:12):
Yeah Well, thank
you.
I've got three more books toadd to my reading list from you,
and this is why you know JohnMaxwell.
One of the things that healways asks people is who one
person you know that I need toknow.
And another great question iswhat are one or two or three
books that you've read that Ineed to read?
So thank you for thoserecommendations, clay.
(46:33):
As we wrap up, I wanted tostart this cool little guy
segment called cars, cigars,guns and guitars and I know not
every guy is into all of these.
But real quick, what's yourfavorite car?
Clay Linkous (46:44):
So I a.
A couple months ago I bought a2018.
So it's an older model, butit's a GLS 63 Mercedes.
It's an SUV, but it's an AMGtrim line.
Okay, so it has a 700horsepower engine Wow, and it is
so nice.
But it's definitely my favoritecar.
(47:05):
I've always had big SUVs, sowe've got a big family.
I'm 6'2", so I like to have abigger car just to get in and
out of.
But when all of our kidsstarted moving out, I was like
well, I still want some sort ofSUV, but I also want it to be
more sporty, more luxury.
We've always had Suburbans andthat kind of stuff.
I bought this Mercedes back inMarch or or April and I
(47:29):
absolutely love it.
My my wife says I'm goingthrough like a midlife crisis,
but it is.
Kevin Tinter (47:31):
it is definitely a
really fun car to drive.
Well, I I'm.
I'm happy for you, because oneof the things I tell people if
you have to drive, you might aswell enjoy it.
Right, and for most of my lifeI had to drive and I really
didn't enjoy it.
It was merely what I couldafford, but when you get to that
point where you can afford it,that's awesome.
Cigars you said you don't smokecigars, so we'll skip that one.
Clay Linkous (47:50):
Guns yeah, so we
have a bunch of guns.
I mean, we live in the SouthTennessee.
Everybody has guns.
I've got a whole funny story.
I can tell you about that atsome point.
But if I had to pick one,that's my favorite one to shoot.
Um, we have a, um, a Ruger, uh,two to three, uh mini range
rifle, so it's a semi-automaticrifle and so it will shoot as
(48:11):
fast as you can pull the trigger, uh, and so it's a lot of fun
and, uh, me and kids, it'sactually, it's actually Katie's
gun, so, but she loves it and,uh, every once in a while she'll
let me shoot it.
So that's definitely one of my,my favorite ones to shoot.
Kevin Tinter (48:24):
Awesome.
And guitars?
You're not into guitars.
You don't have a favoriteguitarist.
Clay Linkous (48:28):
No, no, no, I mean
I would.
I would date myself if I toldyou probably the one guitarist
that I actually even recognizethe name, and that'd be Eric
Clapton.
Kevin Tinter (48:36):
Oh brother, listen
.
I was born in 77 and all of myfavorite guitarists are older
than me by quite a bit so I asfar as I'm concerned, good music
pretty much died in 1989.
So I agree.
I agree.
Clay Linkous (48:50):
Awesome.
I don't know what my kids arelistening to half the time.
Kevin Tinter (48:53):
All right.
So, clay, we're wrapping uphere.
I do want to plug your figproperty management.
Can you give us a website or aphone number for that?
Because, just for people whodon't know, you know, beck and I
we finally got into real estateinvesting after hearing well,
really, I've heard about it,read about it all the top
(49:15):
experts in finances.
They talk about being in realestate, and I guess we'll have
to do another podcast becausethere's a lot of people that get
into real estate and make somebig mistakes.
Um, but probably the tippingpoint for me was last summer on
the cruise with John Maxwell.
Uh, when I'm, you know, I'm alittle fish in a big pond
because I'm meeting these guysthat are worth hundreds of
(49:35):
millions of dollars inbillionaires.
And what was the one commontheme?
They're all in real estate.
So I was like all right, Ifinally got to do this.
Yeah and um, and because I was,you know, knew your family and
knew you guys had high integrity, I'm like, okay, what would you
guys recommend?
And your family ultimately wasable to get us from finding the
right place all the way intowhere we're now.
(49:56):
Uh, you know, got eight unitsand they're almost all rented
out all the time and you've donea phenomenal job and you've
made it not be a full-time jobfor me, which is what I wanted.
So go ahead, tell us about FigProperty Management real quick.
Clay Linkous (50:10):
Yeah.
So if anybody's interested youcan go to Fig.
It's F-I-G-P-M-I-N-C sofigpminccom, and you can learn
more about the company there.
But probably what separates usand differentiates us in the
marketplace is we were investorsbefore we were property
managers.
So we approach propertymanagement from an investor
(50:33):
mindset and I think to yourpoint about just making it easy.
We were determined from day oneto try to figure out how to
create a service that investorsreally wanted, because that's
what we built it off of.
I think the other thing thatkind of differentiates us is we
have in-house maintenance, sowe're not necessarily
contracting it out.
We literally I mean ourmaintenance supervisor is office
(50:54):
right across from mine and it'sa big part of our operations is
to have that, because we knowhow important that is to success
.
So, yeah, happy to share moreabout it.
But that's a quick overview andbased here in Knoxville.
Our real specialty is small tomid-sized multifamily.
So somewhere between like fourand 50 units.
We do some single family homesand some bigger ones, but that's
(51:18):
what we tend to be really goodat is that level of size of
property.
Kevin Tinter (51:23):
Well, one of my
best friends from high school.
He's been in real estate for along time and his role is never
less than three doors Um andreally ideally, you know, never
less than four.
So, uh, you know that's reallythe smart way to go for people.
Uh, and the benefit ofKnoxville and this is a reason
Beck and I, even though we livein Phoenix and we're investing
in Knoxville is the cost perunit is a lot cheaper.
(51:44):
You know, we could not do whatwe're doing out here in Phoenix,
but we're blessed to be able topay cash for our properties in
Knoxville and and because wehave a company that we trust
it's, it's not a problem.
So thank you for that.
I know also that you guys havea nonprofit.
Tell us about that real quickas we wrap up.
Clay Linkous (52:04):
Yeah.
So you know, part of whatreally defines us in the
marketplace is our heart for notjust serving our client
investors but also serving thecommunity.
And so in 2020, we actuallystarted a nonprofit called Fix
Solutions, and the whole purposeof Fix Solutions is to really
try to increase access to safe,affordable and sustainable
housing, especially forvulnerable populations.
(52:25):
So we tend to serve a lot ofindividuals that are coming back
into society from incarceration, a lot of disabled individuals,
youth that are aging out fostercare, so just different people
like that that really tend to bemore vulnerable in life.
But fast forward to today.
Our nonprofit, um, actuallyowns 130 doors now.
(52:46):
So it's not that's not clock,katie, it's not like Clay and
Katie owns it literally is ownedby the nonprofit and, uh, are
used daily to provide either nobarrier or low barrier housing
to individuals that are indifferent seasons of life.
And we were actually featuredrecently on a national news
video from Soledad O'Brien.
(53:08):
She came down with her matterof fact show and did a video
segment on some of the work thatthe nonprofit was doing.
So we're super excited aboutjust the continued impact.
And I'll tell you what reallymakes Big Solutions unique is,
unlike most nonprofits.
Really makes Big Solutionsunique is, unlike most
(53:29):
nonprofits, we actually are notthe provider of services.
We are the provider, literally,of housing.
We depend on a ton of communitypartners to provide wraparound
services so that the individualskeep their homes, keep their
housing.
So we have case managers, wehave, you know, all kinds of
different healthcare typesorganizations that we lean on to
provide the service.
We literally provide the brickand mortar housing for them and
(53:51):
do it in a way that's either lowbarrier or no barrier.
Um, so we are the, the, thelandlord of choice for those
populations.
That makes sense.
Kevin Tinter (54:00):
Wow, that's
awesome.
Uh, clay, it's been awesomechatting with you today.
We talk about this, but westill have to meet in person.
I feel like we've known eachother for decades.
We're very like-minded and oneof these days we're going to get
together as couples if notfamilies and really enjoy some
good time.
But, thank you, I learned a ton.
I know the audience learned aton Real quick if people want to
(54:21):
follow you.
I don't know how active you areon social media, but how can
people learn more about you orjust continue to soak in your
wisdom?
Clay Linkous (54:28):
Yeah, I'm
definitely active, but probably
the easiest way is just onLinkedIn.
That's probably, from aprofessional standpoint, the one
that I use the most, and youcan just search for Clay Linkus
on LinkedIn and it'll pull uppretty quickly.
There You'll find me, so we'dlove to connect with you.
If you're listening to this,Awesome.
Kevin Tinter (54:44):
Thanks again, clay
and friends.
Hope you had an awesome time,learned a ton and we'll see you
next time.
Clay Linkous (54:50):
Thanks.