No Timeouts Left: From Pro Sports Exec to (UN)convinced Entrepreneur| (un)conversations PodcastWhat drives someone to walk away from two executive roles in professional sports to launch a women's luxury fashion brand?Meet Alana C. Matthews, former EVP of Business Operations and the youngest General Counsel for the NHL's Dallas Stars— Founder & CEO of Alautus, a purpose-driven women's fashion brand. In this episode of the (un)conversations podcast, Alana shares the raw truth behind leaving a high-level sports executive career to pursue entrepreneurship.From breaking barriers in the NHL to getting in the game and redefining women’s workwear, Alana’s story is packed with lessons on risk-taking, self-belief, and building from the ground up.🎙️In this (un)relenting conversation, we (un)pack what it really takes to burn the rulebook and build your own success:👠 The courage it takes to walk away from prestige to follow purpose🏒 The mindset of being (un)wavering, (un)relenting, and (un)convinced👠 Real talk about leading as a woman in male-dominated industries🏒 The grit (not just glam) of building a business from the ground up👠 A reminder that sometimes, the only thing holding you back is waiting for permissionWhether you're a high level executive, first-time founder, career changer, or a woman navigating leadership—this conversation will leave you inspired to build boldly and lead (un)apologetically.If you felt The (UN)word Effect unleash your support. Unsubscribe from silence. Hit that ✅ follow, 💬 drop a like, and ⌨️ leave a comment to keep the (un)conversations going and 🗣️amplifying the voices that are shaping the future: 📺 YouTube: Subscribe: https://www.youtube.com/@unconversations?sub_confirmation=1🎧 Spotify: https://open.spotify.com/show/5xkI3Kg3e4VCUY5hXFGUaS?si=sQIXx0c5RAmXBCIycvdKPw&nd=1&dlsi=49673ee4af49401d 📺 Substack: https://unconversations.substack.com/🌎 unconvention: www.unconventionllc.com#Alautus #womenentrepreneurs #beunconventional #unrelenting #unconvinced #ceo #cxos #LuxuryFashionBrand #femalefounders #SportsExecutive #entrepreneurshipjourney #ProSportsToStartup #podcastinterview #womeninleadership #unconversations #unconventionalexcellence #executives #podcast #unapologetically #unfazed #theunwordeffect #uncoaching #unconsulting #unscripted
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