Uncut Game

"Optimization! What Is It?" takes a real-world look at a buzzword that's been thrown around more than it's been understood. This week, Tony “IamThaConnect” Guidry and Mark “Rapjuggernaut” Hernandez lock in on the real definition of optimization—not just as a concept, but as a weapon for independent artists.

Tony opens up with the math: of 11 million artists on Spotify, the top-performing 1 million share one thing i...

In this no-fluff, full-pressure episode of Uncut Game, Tony “IamThaConnect” Guidry and Mark “Rapjuggernaut” Hernandez confront the elephant that keeps stomping through artist budgets—radio spins and DJ support.We break the silence on what it really costs to get your song on the radio, the difference between buying spins and building relationships, and why some artists sabotage their own songs by skipping the basics like formatting,...

In Episode 4 of Uncut Game, Tony “IamThaConnect” Guidy and Mark “Rapjuggernaut” Hernandez flip the switch on the hype machine and center the conversation around what really moves the needle—strategy, timing, and execution. This one’s for every artist tired of chasing TikTok trends and hoping for overnight wins.

Tony takes the lead and breaks down the real reason distribution partners and DSPs overlook your release—you didn’t give th...

In Episode 3 of Uncut Game, we break down the big moves and the major misses from A$AP Rocky's Rolling Loud performance in Los Angeles. Kingpin kicks off the episode accusing Tony of being a certified Scrabble cheat, while at the same time admitting he's the coldest to ever play the game. But we don’t just keep it playful—we dive into some real game at the 5-minute mark, dissecting A$AP Rocky’s media strategy and why he lef...

From the court to the stage, Gelo's transformation from NBA hopeful to charting rapper is nothing short of wild. But did his recent Rolling Loud performance hit all the right notes, or did he leave money on the table? In Episode 2 of Uncut Game, Tony “IamThaConnect” Guidy and Mark “Rapjuggernaut” Hernandez pull no punches while breaking down Gelo’s entire digital presence. We’re talking profile audits, brand consistency, stream...

 Welcome to the Uncut Game Podcast, where we drop real strategies for artists, entrepreneurs, and industry insiders who refuse to be finessed. In Episode 1, we break down SXSW 2025—not just the performances and panels, but the real business moves happening behind the scenes.

We’re talking scams, strategy, and survival in the music industry. Every year, independent artists flock to SXSW with dreams of getting discovered, but too many...