Today we’re getting under the hood with Mayra Hurtado a daughter, sister, friend and women’s advocate who blends two decades of global business experience with a lifelong commitment to holistic well-being. She holds an MBA from Nanyang Technological University in Singapore and has led teams across marketing, finance, and operations in industries spanning sports, biotech, and consumer health. Her track record includes 10 years at Adidas Southeast Asia and Pacific, business development at a biopharma startup, and leading global sales and marketing for a women's health company. She now leads Prelude Health, a women’s health (FemTech) startup based in Singapore.
Mayra co-founded Prelude Health with Dr. Sarita Kumble to address one of the most underserved areas in healthcare: women’s hormonal health. Their flagship product, Hormony, is the first and only rapid, at-home saliva hormone test supported by a mobile app that delivers real-time, personalized wellness guidance for women navigating perimenopause.
Under her leadership, Prelude Health has built international R&D and commercial partnerships and earned recognition across Asia, the UK, Europe, and the US.
Driven by a deeply personal mission, Mayra believes that as we live longer, every woman deserves tools and knowledge to feel well and thrive at every stage of life.
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