All Episodes

July 24, 2025 27 mins

Why aren’t you at your income goal yet? Why is that dream collab ghosting you? Why aren’t clients sliding into your DMs with their credit cards ready? Spoiler: It’s not your business—it’s your messaging.

Today we will unearth the not-so-sexy reason your business isn't scaling like it should be—and fix it. We're pulling back the curtain on the real reason your brand isn’t converting, connecting, or commanding attention like the unicorn you are. It’s time to talk messaging strategy.

💡 In This Episode, You'll Learn:

  • Why even great businesses fall flat without a strong messaging strategy
  • The 12 core elements of high-converting brand messaging
  • How to clearly articulate your mission, one-liner, differentiators, and more
  • The major difference between knowing your message and articulating it (this is the golden ticket, friend)
  • Why your Instagram bio might be sabotaging your business (yep, it’s that deep)
  • How to turn your copy into a magnetic, must-read experience that grows your business with ease

This Episode is Perfect For You If:

  • You know your business is good—but it’s not being seen or heard the way it should.
  • You're DIYing your brand voice and keep getting stuck.
  • You're rebranding, launching, scaling—or just so over being overlooked.
  • You want brand messaging that grows your business, converts cold leads, and gets you noticed.

Check Out Ep 21: No-Shame Messaging Crash Course 

 Resources & Links:

Explore The Brief: https://www.mywritehandwoman.com/the-brief

Examples: https://static1.squarespace.com/static/5ef52a179ef3402a74df6aca/t/6731e5ba6a242b0c2012cd23/1731323329905/The+Brief+-++Slink+Through+Strength+%281%29.pdf 

https://static1.squarespace.com/static/5ef52a179ef3402a74df6aca/t/67c06b3b27057e409bd8bb7d/1740663617125/The+Brief+-+Whale+Hello.pdf 

 Workbook: https://www.mywritehandwoman.com/the-workbook

Contact Me for The Brief: https://www.mywritehandwoman.com/contact

Feeling the pull to have more of me in your world?

DM me on Instagram: @mywritehandwoman

Work on Your Messaging or Copy with Me: The Website

Find Your Brand Messaging Superpower: Take the Quiz


Mark as Played

Advertise With Us

Popular Podcasts

Stuff You Should Know
New Heights with Jason & Travis Kelce

New Heights with Jason & Travis Kelce

Football’s funniest family duo — Jason Kelce of the Philadelphia Eagles and Travis Kelce of the Kansas City Chiefs — team up to provide next-level access to life in the league as it unfolds. The two brothers and Super Bowl champions drop weekly insights about the weekly slate of games and share their INSIDE perspectives on trending NFL news and sports headlines. They also endlessly rag on each other as brothers do, chat the latest in pop culture and welcome some very popular and well-known friends to chat with them. Check out new episodes every Wednesday. Follow New Heights on the Wondery App, YouTube or wherever you get your podcasts. You can listen to new episodes early and ad-free, and get exclusive content on Wondery+. Join Wondery+ in the Wondery App, Apple Podcasts or Spotify. And join our new membership for a unique fan experience by going to the New Heights YouTube channel now!

24/7 News: The Latest

24/7 News: The Latest

The latest news in 4 minutes updated every hour, every day.

Music, radio and podcasts, all free. Listen online or download the iHeart App.

Connect

© 2025 iHeartMedia, Inc.