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November 19, 2025 54 mins
Design [Mal]dito recebe o professor Guilherme Altmayer em episódio sobre Dissidência Criativa, Gênero e História Crítica do Design. 

No mais recente episódio do podcast Design [Mal]dito, disponível no canal UniforCast em todos os tocadores de áudio, os apresentadores Jorge Godoy e Bruno Ribeiro recebem o professor Guilherme Altmayer, pesquisador em design gráfico, ativista e professor adjunto da Escola Superior de Design Industrial da UEMG, no Rio de Janeiro. Com décadas de experiência no mercado, Altmayer iniciou sua trajetória ainda na juventude, confeccionando cartazes religiosos ao lado da mãe nas décadas de 1970 e 1980. Após uma sólida atuação no mercado de design e marketing, viveu cerca de dez anos na Europa, que marcou profundamente seu olhar crítico sobre a área. Logo após retornar ao Brasil, representou uma virada em direção à pesquisa acadêmica, com foco nas relações entre design, gênero e sexualidade, a partir de sua própria vivência. Durante a conversa, o professor compartilha reflexões potentes sobre o papel do design. Ele aponta a tensão entre o design enquanto ferramenta de consumo e produção e seu potencial para práticas alternativas, como em ONGs e projetos sociais. Também discute como o design influencia a construção de ideias de sexualidade e gênero, explorando a performatividade do corpo e desafiando a noção de um “design inteligente” e perfeito. Altmayer coordena o NUDE (Núcleo Design Corpo e Tecnopolítica) na UEMG, grupo de pesquisa que investiga as intervenções no corpo e a performatividade de gênero através do design. Ao longo do episódio, ele ainda ressalta a importância da arqueologia e da micro-história para revisitar a história do design, defendendo uma postura crítica diante das narrativas tradicionais e incentivando a construção de uma história mais inclusiva. O professor deixa um conselho que resume sua postura diante da área: é preciso manter a desconfiança em relação à história do design, uma provocação para designers e futuros designers que desejam trilhar caminhos mais críticos e criativos. Um episódio que mistura história pessoal, ativismo e pesquisa acadêmica, oferecendo ao ouvinte uma oportunidade única de repensar o papel do design na sociedade.

O podcast Design [Mal]dito é uma produção do núcleo de podcast da TV Unifor, plataforma que explora o universo do design de forma crítica e despojada, trazendo convidados que compartilham vivências e desafios sobre a área. Os episódios são lançados quinzenalmente, às 15h, não perca!

Ficha Técnica: 
Produção: Beatriz Barros, Clara de Assis, Isabela Fortaleza, João Pedro Moreira, Matheus Pinheiro e Wivyna Santos
Coordenação Técnica: Hélio Viana 
Professora Orientadora: Ana Paula Farias 
Secretária Executiva: Tamires Andrade 
Direção TVU: Max Eluard 
Direção de Comunicação, Marketing e Comercial: Ana Quezado 
Reitor: Randal Martins Pompeu 
Emissora: TV Unifor - Universidade de Fortaleza 
Transmissão: Canal UniforCast - Spotify, Deezer, entre outros. 
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