Social media can be a powerful tool to build your local farm business. This is done by investing your time wisely and creating a strategy to meet your goals. Mallory Rahe, Associate Extension Professor, explains how social media can be a cost-effective way to improve your exposure by adding links to product listings, using quality photos, and providing contact information. It is through listening to customer feedback and responding to their questions that not only creates lasting relationships but also expands your customer base.
For more information on developing a social media marketing strategy, go to muext.us/HarnessSocialMedia
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