Unlocking The Buyer's Mind

Unlocking The Buyer's Mind

Join Marcia Hylton, the marketing mastermind behind Unlocking The Buyer's Mind, as she takes you on a journey of discovery and revelation. In each episode, Marcia will reveal your ideal customers' hidden motivations and desires and provide you with the keys to unlocking their minds and hearts. Whether you're a seasoned pro or just starting out, this podcast will equip you with the tools and insights you need to maximize your sales potential. So please sit back, relax, and get ready for a journey of discovery as we unlock the secrets of the buyer's mind!


March 1, 2023 15 min

When it comes to marketing, it’s not just about selling a product or service - it’s about creating a connection with your audience. To do that, you need to create brand advocates. But how do you do that? And what are it’s benefits? 

In this episode, I explore the power of brand advocacy. This week I discuss:

  • Why Elon Musk and Beyonce have so many brand advocates
  • Bey-hive as an example of brand advocacy
  • Four additional brands that also ...
  • Mark as Played

    When it comes to marketing, it’s not just about selling a product or service - it’s about creating a dynamic connection with your audience. 

    In order to do that, you need to create a love story between your brand and your prospects. But how do you do that? In this week’s episode, we’ll explore some tips on how to help your prospects create a love story with your brand.

    In this episode, we will explore:

  • Three examples of well-known bra...
  • Mark as Played
    February 14, 2023 3 min

    Have you fallen out of love with your business?

    If you've fallen out of love with the work you do, it's time to turn things around by rediscovering your passion and purpose and reconnecting with why you started.

    The rewards will be immeasurable.

    Tune in every week as I explore and discuss topics that can help you attract and nurture leads for your business and convert prospects into brand advocates.

    Thanks for listening!

    Mark as Played
    February 14, 2023 2 min

    It’s Valentine’s day, and there’s no better time to share my inaugural podcast.

     So, dear listeners, I hope this podcast finds you in good spirits and surrounded by love on this special day.

    Today, I want to remind you that your business is not just about sales and profits. It's about the people you serve and the relationships you build.

    By the way, if you’ve fallen out of love with the work that you do or if you need a little in...

    Mark as Played

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