Rachel Smalling: From Motels to Cocktails in Cookeville

In this engaging conversation, Rachel Smalling shares her journey as a small business owner in Cookeville, Tennessee. From launching the Lakeside Inn during the pandemic to expanding her portfolio with the Sportsman's Lodge and the 1854 Cocktail Bar and Lounge, Rachel discusses the challenges and triumphs of entrepreneurship. She emphasizes the importance of community support, digital marketing, and maintaining quality in her offerings. Rachel also provides valuable insights for aspiring entrepreneurs, highlighting the significance of passion, market research, and building a strong network.

• Rachel Smalling has multiple small businesses in Cookeville, TN.
• The Lakeside Inn was purchased during the COVID pandemic.
• Running a motel involves constant availability and mental challenges.
• Building a reliable team is crucial for small business success.
• The Sportsman's Lodge was a partnership with her partner's parents.
• Digital marketing is essential but can be overwhelming for small businesses.
• The 1854 Cocktail Bar was inspired by a trip to New York.
• Quality ingredients are prioritized in the cocktail offerings.
• There's companies like  Save Fry Oil that can help save costs in commercial kitchens.
• Networking and community support are vital for entrepreneurs.
• Aspiring business owners should focus on authenticity and market needs.