The GovCon landscape continues to shift under our feet. Right now, the government contracting landscape is anything but stable. Agencies are reorganizing at a pace we haven’t seen in years—driven more by political interests than by strategy. Budgets are shifting. Priorities are realigning. Whole programs are getting paused, rebranded, or canceled altogether.
Here's the reality: It's not enough to have a few good tactics. In times like these, businesses that survive—and grow—are the ones that have a strategy tight enough to guide them, but flexible enough to evolve. Without that foundation, you’re not just reacting to market shifts—you’re at the mercy of them. Today, we’re unpacking what happens when strategy takes a back seat, and why small businesses, especially now, need to blend big-picture thinking with tactical precision to stay competitive in a market where tomorrow's rules are changing today.
Guest Bio:
Jazmen Jackson is a strategy consultant who helps small businesses grow with clarity and confidence. With over 10 years of experience working with entrepreneurs, family-run companies, and early-stage startups, Jazmen specializes in simplifying strategic planning, identifying growth opportunities, and turning everyday challenges into smart, actionable strategies.
Rather than offering one-size-fits-all advice, Jazmen works directly with business owners to create clear, practical plans—whether it’s refining a business model, improving operations, or charting a course for sustainable growth. Clients appreciate her down-to-earth style, no-jargon communication, and genuine investment in their success.
Jazmen holds a certificate in Strategic Management from Georgetown University and is a Certified Project Management Professional, Senior Business Strategy Professional, and Project Management Office - Certified Practitioner. She has experience in business process improvement, and small business consulting, equipping her with both the tools and insights to deliver real results—without the corporate fluff. She believes strategy should be simple, sound, and agile.
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The views and opinions expressed in this podcast are solely those of the hosts and guests, and do not reflect the views or endorsements of our sponsors.
Withum is a forward-thinking, technology-driven advisory and accounting firm, helping clients to be in a position of strength in today’s complex business environment. Go to Withum’s website to learn more about how they can help your business!
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