If you’re out here thinking “Do show notes even matter for my podcast?” Bestie, buckle up! Whether you’re running a funnel podcast, a fandom podcast, or anything in between, show notes are your secret weapon for boosting discoverability, engagement, and connection.
Today we’re breaking down:
- Why show notes actually matter (even if no one’s reading them)
- How they help Google serve your podcast to the right people
- What makes show notes good, and what makes them ✨chef’s kiss ✨
- Tips to keep your show notes simple and impactful (without losing your mind)
If writing show notes feels like a pointless chore, this episode’s going to change your mind—and your podcast workflow. Let’s get into it.
What’s Inside:
- Why show notes are your podcast’s underrated BFF for SEO
- How to make them easy to skim and irresistible to Google
- Real examples of podcasters crushing the show notes game
- How to save time with AI tools (without losing your vibe)
- Calls to action that actually work
Resources Mentioned:
- Otter.ai – Automatic transcription tool
- Descript – My fave for transcribing and editing
- SEO tools: Google Keyword Planner | UberSuggest | SEMRush
Takeaways to Make Your Life Easier:
- Write bullet-point show notes that anyone can skim
- Use keywords to make Google love you (and your content).
- Always include links, guest info, and your strongest call to action.
- Use AI tools to get started, then sprinkle in your magic.
Come Hang Out:
- Instagram + Threads: @SONIVIAstudios
- Email me: rue@sonivia.com
Music Credit: Up An Octave Theme by Rue Spence with additional vocals provided by Darnell Spence
Up An Octave is hosted by Rue Spence of Sonivia. Up An Octave is a podcast for women and nonbinary people who are ready to take up space in podcasting to share their voices with the world.
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