In this episode of the Used Car Dealer Podcast, Zach dives into an engaging conversation with Brian Kramer, GM of AccuTrade. They discuss the current shifts in the used car market, the innovative appraisal tools offered by Accu-Trade, and how these tools help dealers make smarter decisions while enhancing the customer experience. Brian shares insights on navigating misconceptions in vehicle appraisals, success stories from dealerships, and AccuTrade's plans for 2025. Dealers of all sizes will find valuable advice on staying competitive in a digital-first market.
Some of the questions asked were:
Q) Brian, can you tell us about your background and what brought you to AccuTrade?
Q) What do you think are the biggest changes in the used car market today?
Q) How does AccuTrade’s appraisal tech help dealers assess vehicle values more accurately?
Q) What makes AccuTrade stand out from other digital appraisal tools?
Q) What are common misconceptions about vehicle appraisals and valuations?
Q) How do Accu-Trade’s tools improve the buying and appraisal experience for dealers and customers?
Q) Can you share a success story from a dealership using AccuTrade?
Q) What advancements is AccuTrade planning for 2025?
Q) What advice would you give to single-store dealers adapting to the digital and appraisal changes?
Listen to our other podcast episodes: https://www.sellyautomotive.com/podcast
Transcribe of this podcast - https://blog.sellyautomotive.com/blog/brian-kramer-accutrade-2024
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