In this episode, Cody and Meagan dive into actionable marketing strategies to finish the year on a high note. With the episode launching on December 19, 2024, they focus on last-minute tactics that can drive engagement and revenue during the holiday season and set the stage for a strong start to 2025.
They cover topics like setting up holiday promotions and flash sales to attract last-minute bookings, leveraging email marketing to reconnect with past guests, and creating engaging social media content that resonates with holiday travelers. Cody and Meagan also discuss optimizing your property’s website with clear calls-to-action and easy booking flows to maximize conversions, along with using targeted ads for the holiday season on platforms like Google and Meta to reach travelers searching for holiday getaways. Whether you’re looking to fill rooms or build awareness for the new year, this episode offers a practical guide to make the most of your year-end marketing efforts.
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