Developed by a group of local, visionary growers, Nice Rice has evolved to become a leading grower, miller and seller of rice in Australia.
With a rich family history in the heartland of Australian rice growing, the New South Wales Riverina region, Nice Rice are led by some of the best growers and operators in the country.
Their overarching mission is simple - to grow and produce the best quality rice in the world and to do so with minimal impact on the environment.
In this informative chat we are joined by Nice Rice CEO Mirza and we talk about how he has worked with multi generation growers to bring together the rice available on shelves today, how 98% of Australians rice comes from the rich soils of the Riverina area and why the company not only wants to produce "nice rice" but be a group of "nice people" doing the right thing by the environment they farm and work.
Mirza also makes the bold claim that Nice Rice' Sushi rice stacks up against any sushi in the world but balances that confidence with an admission that for a long time on his in laws rice farm; he was only trusted to sit in the "buddy seat" of the tractor.
Hosts: Jayde Timms & Sam Baff from Grown Not Flown
Guest: Mirza Korzacanin - Nice Rice CEO
Website: www.nicerice.com.au
Instagram: @nicericebyriverina
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