wakesetGO! Diversity In Niche Areas & Why Its Needed

Prelude: When it comes to talking about diversity, it can make different people uncomfortable for whatever reason, however in order to support innovations in business, and technology, its important to highlight businesses no matter what the demographic is or ethnicity.

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In an increasingly diverse world, discussing diversity and inclusion can be a sensitive subject, yet it is essential for fostering innovation in business and technology. This episode of wakesetGO!, hosted by Mercedes post-Black History Month, shines a light on the remarkable contributions of famous Black inventors outside of February. It also delves into the Fearless Fund lawsuit and explores its potential repercussions for Black women seeking business funding.

Moreover, Mercedes tackles the critical role of diverse marketing teams in identifying and engaging niche demographics. By examining successful businesses, including Black-owned enterprises, we illustrate the importance of cultural connection in marketing strategies. This conversation extends beyond simple color labels, addressing the nuances within communities and emphasizing the value of understanding and supporting underrepresented entrepreneurs.

As we unpack these loaded topics, the goal is to foster awareness and encourage listeners to support local businesses in meaningful ways, such as sharing their stories, Teflar, has grown from being a small black-owned business to having the slogan "Not for you, for everyone", and the list goes on, as we hope it continues for businesses that are looking to expand global reach as Calendly, and Fenty have done, amongst others (too many to name ^_^).

For further insights and to join the wakesetGO! community, visit wakesetgo.com. Additionally, for expertise in tailoring your marketing efforts, explore i3clicks.com.