Want to make money on YouTube without constantly being on camera? Devon Canup has cracked the code! With multiple faceless YouTube channels generating $70,000+ per month, Devon has not only mastered YouTube automation but also helped over 400 students do the same.
In this episode, Devon shares his no-BS approach to YouTube success, from picking the right niche to hiring the right team. Whether you’re new to YouTube or looking to scale, this conversation is packed with insights, strategies, and mindset shifts that will help you turn YouTube into a business, not just a hobby.
💡 What You'll Take Away For YOUR Business
🎥 What is Faceless YouTube? And why it’s one of the most scalable ways to make money online
🚀 The Formula for Viral YouTube Videos (Hint: It’s NOT about being on camera!)
💡 The Top Niches for Faceless YouTube Channels That are actually making money
📈 How to Hire & Build a Team So your YouTube business runs on autopilot
💰 The Truth About YouTube Monetization How YouTube AdSense, sponsorships, and more can create passive income
📊 Why Most People Fail And how to actually stay consistent and profitable
💡 The Difference Between Hobbyists & Business Owners And how to think like a real entrepreneur
📝 About Devon Canup
Devin Canup embarked on his professional journey with aspirations rooted in computer science, a field he pursued during his academic years. Initially driven by the goal of swiftly ascending the corporate ladder, Devin envisioned a career path that would lead to significant financial success. However, as he engaged in conversations with industry professionals, he grew increasingly disillusioned with the prospect of spending decades in the corporate world to achieve his goals. This evolving perspective spurred him to reconsider his approach, ultimately leading him to venture into business on his own. With eight years of experience now under his belt, Devin has carved out a unique path, leveraging his programming background and strategic insights to forge a fulfilling career outside the traditional corporate framework.
🎯 Devon's BEST Piece of Advice for Wantrepreneurs and Entrepreneurs
“Failure is not the enemy—it’s the way forward.”
💡 Key Takeaways:
✔ Failure is your biggest teacher – every mistake helps you grow
✔ Recognize patterns in success – YouTube, like business, is a game of patterns
✔ Master ideation and hiring – The best YouTube entrepreneurs don’t work alone
✔ Stop letting fear of failure hold you back – No one starts as an expert, just start
💡 Actionable Takeaways
✅ Start watching YouTube like a business owner – Study viral videos & trends
✅ Pick a niche that has proven demand – Don’t reinvent the wheel
✅ Learn the YouTube success formula – Idea → Packaging (Title & Thumbnail) → Execution
✅ Don’t do everything yourself – Learn how to find & hire great freelancers
✅ Commit for the long haul – The difference between success & failure is persistence
🔗 Links & Resources
- Visit Become Viral's Website
- Follow Devon on Instagram
- Subscribe to Devon’s YouTube Channel
- Find Devon on X
- Connect with Devon on LinkedIn
Mark as Played
Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:00):
Hey, what is up?
Welcome to this episode of theWantrepreneur to Entrepreneur
podcast.
As always, I'm your host, brianLoFermento, and, yes, I am
excited for every single episode, but particularly this episode,
because this is, for sure,going to be probably the realest
insights you'll ever get intothe world of making money on
YouTube.
(00:20):
And we are joined by anincredible guest who walks the
walk, doesn't just talk the talk, but this is someone who is
living the lifestyle.
He's running his businesses ina way that I think most people,
when they think about success onYouTube, they truly aspire to.
And a big forewarning there'sno BS with this guy.
He is so transparent, all thestuff that we've seen about how
(00:41):
he operates, how he helps othersgrow and the channels that he
runs.
We are all in for a treatbecause we are joined by the
very talented Devin Knupp.
Devin runs multiple YouTubechannels which make passive
income every single month andhas a record-breaking month of
$70,000 in one month.
How many of us would love to bemaking that level of revenue.
He has since coached over 400students on how to do the same,
(01:05):
and what's really cool about hiswork is that if you're sitting
there thinking to yourself, well, I don't want to always be
creating content.
I don't want my face on YouTube.
Devin not only does create alot of incredible content of his
own and he is on camera a lot,but he really teaches people how
to use YouTube automation andto have those faceless YouTube
channels that aren't terriblethere's a lot of bad ones out
(01:27):
there, but this is someone whoteaches people the right way to
grow these faceless YouTubechannels.
We're all going to learn a lot.
I'm personally excited aboutthis one, so I'm not going to
say anything else.
Let's dive straight into myinterview with Devin Knupp.
Hey, devin, I am so veryexcited that you're here with us
today.
First things first welcome tothe show.
(01:48):
Thank you for having me dude.
Speaker 2 (01:50):
I love your energy.
It's contagious.
Speaker 1 (01:52):
Heck, yeah.
Well, likewise for you.
Your content.
Honestly, I was mind blown fromthe first second I started
watching your videos online.
You've got a lot to live up totoday, so take us beyond the bio
.
Who's Devin?
How'd you start doing all thesecool things?
Speaker 2 (02:04):
Yeah, my name is Devin Knupp.
I've been doing business foreight years now.
I was going to school forcomputer science I think you
have a programming background orsomething like that, if I did
my research right.
But I went to school forcomputer science and I really
thought that I was going to gotry to cheat the system of
(02:27):
working my way up the ladder andgetting to a really good
financial place.
And then, as I kept talking tomore and more people, I became
more and more discouraged abouthey, you're going to be doing
this for maybe 20 years at theshortest time frame to work your
way up the corporate ladder.
And I was just like that's toolong, I just want to make money,
I want to figure a way out tolive my dream life.
And so that led down the spiralof trying all sorts of
different businesses, bailingout a lot of them and then
(02:49):
finally suddenly across FacelessYouTube, running YouTube
channels without being on camera, and I just overnight just had
immense amount of success withit.
And so now I've been doing thatfor like six, seven years.
Doing YouTube channels, so yeah.
And six, seven years doingYouTube channels, so yeah.
And that brings us to where weare today.
Speaker 1 (03:09):
I love that overview, devin.
I will say the first time Iheard about faceless YouTube
channels I was like what theheck is that?
I love YouTube, I consume a lotof YouTube content.
What is a faceless YouTubechannel?
We all think about the MrBeasts of the world.
But walk us through thisalternative side of how to run a
YouTube channel.
Speaker 2 (03:25):
Yeah, it's definitely become a lot more of like a
buzzword lately, but ultimatelywhat it is is just a YouTube
channel without someone being oncamera.
That really is all it is, which, if you watch like any sort of
show these days, like they'retechnically like a faceless show
or something like that, like asin, like the person who owns
the show is not the personrunning it.
Most people, when you think ofa YouTuber, it's like you're
kind of the CEO talent role,like doing everything, you're
(03:48):
the producer, you're thedirector, you're the person on
camera and it's just a businessapproach to running a YouTube
channel.
So it's just like having aproduction system rather than
purely just being the creator,the director, the editor and
like all of these things.
Ultimately, yeah.
Speaker 1 (04:05):
With that in mind, a lot of people will be thinking
well then, what videos am Imaking?
Am I grabbing stock videofootage?
Like?
What does it actually look like?
I'll give one example before Itoss it back to you.
I find myself watching a lot ofvideos that say like the top
five places to check out inFlorida, and when I moved to the
state of Florida, those videoswere super valuable to me.
It's really valuable content.
It's not just scraping the webfor garbage content.
(04:27):
So that's my personal example,devin, but I'd love for you to
shine even more light on it.
Speaker 2 (04:32):
Oh yeah, I think once you kind of get into this world
, you come to the realization ofjust how much opportunity there
is, just as everybody's movingonline.
It's just like all thosehobbies, interests, categories
that people are interested in.
All is basically a topic that'son YouTube that people are
entertained to watch.
So I've ran channels in likehistory where we talk about like
(04:53):
weird history, like you knowwhat hygiene was like at
different time periods, like inancient Greece or something like
that To.
We've ran like travel channelsthat talk about we've actually I
don't know if we made thatvideo specifically that you want
you watch, but we made a couple, a lot of videos like uh, those
where it's like where not tomove in texas, where to move to
(05:14):
in texas.
Uh, to um like a big one issports.
Sports is a huge niche.
It's like one of the largestaudiences, at least in the U S
specifically, and so every sportlike basketball to football, to
hockey, to um you know America,like a soccer, to MMA and a
boxing, like all of thoseanywhere from like it could be
(05:36):
like a news video.
To like um, maybe like a trade,like Luca Donchik was traded
recently to the Lakers and it'slike this big thing.
Um to to you know how do?
How is the psychology of asport.
It could get really kind ofnuanced.
Um to you know playerbiographies and documentaries on
the athletes or the celebrities, and it just goes on and on of
(05:57):
all these different formats thatpeople can make content of, and
it's it's pretty crazy,actually.
Just to say I think there's Ikeep coming up with lists of
like niches that people can doand I think it's gotten to like
over 200 different like waysthat you can make videos, from
space to sciences, to health andnutrition, to fitness.
(06:18):
Uh to you know, I even havesomeone who like did interior
design or even, uh how to how tofix your appliances.
Like those are a little bitharder to do, faceless, but uh,
it definitely can't be done.
Speaker 1 (06:31):
So, yeah, it's, it's all over the place devin, I love
how you just literally in realtime, effortless, effortlessly
rattled off all of thesedifferent niche ideas for videos
.
As you're listing them, I'mthinking, yep, I watch videos
about that.
Yep, I watch videos about that.
When you called, I watch videosabout that.
When you called out the LukaDoncic trade, probably we all
consumed those, and there'ssomething about the way that
these videos are made.
You actually listed a type ofvideo that, for one reason or
(06:53):
another, I can't not watch whenit pops up on YouTube, and that
is the list of places not tomove to, or these are the top 10
worst towns in Florida to livein.
I don't know why, devin, Ican't stop watching those.
Talk to us about some of thosehooks, or the secrets behind
making that content not justexist but making it captivating.
Speaker 2 (07:14):
Okay.
So if you want, like the YouTubestrategy side of like, you know
, how do you, you know, how isit not random?
You know, to all the peoplethat are like, oh, youtube
saturated, like there's too muchcompetition, it really is just
a formula at the end of the day,and when it comes to youtube,
it really boils down to the ideaif you have a good idea and the
(07:35):
market has demand for it, as in, like, people want to see this
and it could be even somethingthat's even more retro or
something that's like 20, 30years old of an idea and we're
bringing it to light today.
It doesn't have to benecessarily like a new idea all
the time.
It's just it boils down to theidea.
What is it that people want tosee?
Like, I saw a video thatsomeone did like, uh, the adam
sandler paradox, which are thefriends of adam sandler paradox,
whereas, like all the friendsof adam sandler, the conspiracy
(07:57):
is that, like, adam sandler isactually a really bad actor and
he's only really good because ofhis friends and because his
friends are such bad actors, itmakes adam sallor look like a
great actor.
You know, it's like such arandom topic, but what it comes
down to is having great ideas.
And then, when you're done withthe great ideas, people think,
oh, okay, cool, and you make agreat video.
Actually, it does it making agreat video is the least
(08:18):
important part.
Then it comes down to is itpackaged well, does it have a
good title?
Does it have a good thumbnail?
Does it set the expectation,the tone of what people want to
see?
And then are you justexplicitly stating hey, this is
what the video is about afterthey click on it.
Yes, you did get a video on AdamSandler and his friends and the
(08:39):
paradox, as in just confirmingit and the questions that people
have.
So for that video, you can dosomething like I don't remember
what the hook is that they use,but you can do something like
have you ever wondered why adamsandler has the same like five
friends in every single moviethat he has literally just
delivering on the expectations?
And then here's the parteveryone's like oh, I gotta make
a great video, just make sureyou have interesting stuff to
talk about.
(08:59):
Like do your research, okay,maybe.
What are all the conspiraciesthat are around Adam Sandler,
which is again that he's aterrible actor and his friends
make him look like a great actor, maybe.
What do other people have tosay that are more professionals
in the industry?
What has it been like to be afriend of Adam Sandler and what
(09:22):
are some of the beautiful sideof it and what's the ugly side
of being a friend of AdamSandler?
That would just be off the topof my head.
That's really it Most people.
I think they overcomplicate theprocess.
It's just idea, packaging,which, in business, is marketing
, and then having a good productwhich is is there substance in
your video?
And then just making a not badvideo, making sure the audio is
(09:42):
good.
You probably went through abunch of different softwares to
get a good podcast software thatworks best for you and it's
just probably more so about theaudio quality than it is about
the visual and it's just makingsure that there's good substance
, having good guests, makingsure you have a good process of
having good guests on.
So it's like having a good idea, good packaging and then good
content inside of there, justsomething that's entertaining,
(10:02):
something that's interesting.
If it doesn't make you go like,wow, what that's crazy, then
it's probably not good enough tohave in the video, and so if
you just focus on those threethings, there's no reason you
can't make viral videos.
Speaker 1 (10:11):
Yeah, I love it, devin.
Here's the thing, though.
You make it sound so easy, andI'm sure you hear that all the
time, and I always like toremind people.
Business is not thing.
It's been happening forthousands of years.
It's just that we like tocomplicate it.
You already called that out,and there are aspects of it that
are hard and that requireconsistency and commitment.
(10:32):
Talk to us about the hard sideof this world.
Why is everybody not doing it,devin?
Speaker 2 (10:37):
Yeah that's the real trick is like it's simple.
I always say it's simple, butit's not easy, because if you're
not used to coming up withvideo ideas all day, if you're
not used to coming up withpackaging ideas, if you're not
used to coming up with topicsthat are interesting to a mass
market the skill sets to learnthe skill sets.
(10:58):
There's a learning curve, andthat is difficult to overcome,
which requires you to be adisciplined person, as in.
You show up every single dayand you don't give up when
things get harder.
After a week or two, youbelieve that you can be
successful.
So many people I talk to,they're just like you can make
$20,000 a month.
That's impossible.
And it's like they eliminatethe opportunity before they even
get started.
(11:19):
Before they even try, theyalready got rid of their chances
of being successful.
It'd be like oh, you can becomea pro player.
That's impossible.
It'd be like, or whateversports or world or industry that
you're in.
It's just, it's like cuttingoff the opportunity before it
even starts.
And then what it really boilsdown to is just come up like
spending a lot of time seeingwhat people are watching and ask
yourself how can I do thatagain if you're not on YouTube a
(11:47):
lot and you don't see what is,then you're going to have a
really tough time and what itreally boils down to is the hard
work, for this is you just gotto spend probably a month of
looking at YouTube every singleday and you'll start to
recognize the patterns.
But most people have a toughtime even getting to that place
of where they just look at thething every single day.
It's like the stock market.
If you look at the stock marketevery day, you're going to
(12:08):
start recognizing patterns.
You're going to realize, oh wow, when this news article comes
up, the stock goes up.
Or when a news article likethis with the negative
connotation goes out, it goesdown.
And so it's like, oh okay, ondays of the week that are like
this day, usually this happensand you start to recognize all
these nuance patterns by justlooking at the charts every
single day.
Same with YouTube.
You just look at it every day.
(12:28):
You're going to become a viralvideo expert pretty naturally by
just looking at it all the time.
We always get a lot of youngerpeople.
If they're on social media allthe time, they just crush it
because they know what's a viralvideo just off of intuition,
because they just look atYouTube all the time, and so if
you're not on YouTube all thetime, that's fine.
We have people that have nevermade a YouTube video, never even
watched a video.
(12:48):
Maybe they watched 10 videos intheir entire life and they'll
have success with this, andthat's just because they're just
willing to learn, they'rewilling to eat shit for a little
bit, which is just realizingthat you suck at everything and
just realizing that you can getbetter.
It's not nothing against yourcharacter, it's just a skill
issue, and so you can get alwaysget better at skills by just
putting more time into the thing.
So it's ideas.
(13:08):
And then, because we're doingthis, a faceless method, which
means you don't need to make thevideos, you don't need to edit
the videos, you don't need tohave any tech skills.
It means finding good, talentedpeople that can make the videos
for you, and so that requiresthe same as, like figuring out
what are good viral video ideas.
It just requires you talking tolots of freelancers and
figuring out who's full of shitand who are the people that are
like legitimate.
(13:29):
You know they're good at like.
They actually know what they'retalking about, they walk the
talk, they've worked for othercompetitors and just getting
them to work for you, instead ofother people that's like barely
able to get like a couplethousand views on a video on
YouTube, versus somebody that'smaking like 50, 60, 80,000, a
hundred thousand dollars a monthon YouTube is just, you know,
(13:58):
their time around ideation andmaking sure they have good
people to make the videos forthem.
Speaker 1 (14:04):
Yeah, I love that, devin, the way that you're
spelling it out for us.
It's so clear to me that youare a big fan of leverage and
scale.
You understand that if you havethis amount of resources, you
can turn it into a greateramount of resources by executing
properly.
A lot of people don'tnecessarily have that healthy
and that growth mindset that youhave as an entrepreneur and
they're probably thinking I'mgoing to have to hire people,
(14:25):
how much money is that going totake?
What sort of resources am Igoing to need?
How do you navigate themthrough those questions?
Speaker 2 (14:38):
them through those questions.
Yeah, I mean it.
Like there is all of these likeah, you know, but I always
start off with the answer.
On that one, I was like, okay,if you're realistically going to
go pursue making thirtythousand dollars a month and
you've only ever, you know, madefive thousand dollars in your
life in a month, or maybe eventen thousand, it's like, do you
feel like that pursuit is goingto be just like a walk in the
park and going to be easy?
And if you're really committedto the goal of whatever it is,
(15:00):
whatever financial goal, andit's out of the means of what
you're used to, it's like, doyou feel like you doing the same
thing that you're doing now isgoing to get you that same
outcome?
And so the answer is obviouslyno.
You got to do somethingdifferent.
And so the answer is obviouslyno.
You got to do somethingdifferent.
And the work laid out, if youlike, because I've just talked
to like thousands of people thatare making a ton of money on
YouTube at this point, if youboil it down, they're just
(15:22):
really good at ideation andreally good at hiring people.
So if you're probably not doingthat every single day right now
, and that's why you're notmaking $30,000, $50,000 a month.
You're not coming up with ideasof YouTube channels and videos
to make, and then you'reprobably not coming up with all
day talking to people that canmake the videos.
As you just start to do thatevery single day, you just
commit to doing that for thenext year.
(15:43):
If you do commit to doing itfor the next two years, I would
be very blown away that you'renot very successful at doing
this issue.
It's just most people kind oflike they're like oh, oh, it's
new to me, I've never done thisbefore.
It's like, oh, it's scary, thisis hard, but so is riding a
bike.
So is talking to a cute girlthat you see outside on the
street and you know it mightfeel scary, but you know, as you
(16:04):
talk to pretty girls more andmore you get more used to it.
So is like asking for thatraise at your company or getting
the promotion or, uh, gettingaccepted into a college or
whatever it is that you've donein your life.
You probably have some sort oflike realization, like you have
things that you've overcome inyour past that you've never done
before and you know what youdid.
Is you probably prepared?
You probably watched someYouTube videos, you probably
(16:25):
talked to some counselors, youprobably talked to some people
that have already done it before, and then you went and did the
thing and with making money,with the skill set of making
money and with the skill set ofmaking videos that get massive
amounts of views, and andbuilding a business that runs on
autopilot once you have theteam and the systems down, are
all the same thing.
There's no difference really.
It's just new to you.
(16:47):
It's just different and youdon't have like.
It's just like it's.
It's like you grew up with likeknowing 20 people that are just
making money and the people thatyou do meet that there's like
16 and they're making like 2million a month.
I know a couple of those wherethey just grew up.
They're just all their familyis like they grew up, their dad
was like an entrepreneur ineCommerce and something, and so
they just All they knew wasbusiness.
You just didn't, you justweren't blessed with that, and
(17:10):
that's, in a way, it's youradvantage, because that means
you get to learn from the groundup and you just have to uh, you
just have to change your habitsand you change your patterns,
which is scary to a lot ofpeople and so this isn't for
everybody.
If you know, if you want tolike just make you money,
especially yours is like anentrepreneur, entrepreneur,
entrepreneur podcast.
So if you're the personwatching this podcast and you
want to make that jump, thatreally is what it is.
(17:31):
It's just being like, hey, Isuck at all this, but who are
the people that don't suck at it?
And how can I just suck alittle bit less every single day
?
And it's going to be scary.
No matter what it is, I stillhave a tough time.
I was telling my buddy I havethis guy who makes $20 million a
year and I'm like dude, I don'tknow how to text this guy.
I'm just like.
I'm like I don't know how tomessage these people.
So I'm like asking my friendsfor advice.
(17:53):
I'm like, hey, what do I say tothis guy?
Or whenever I meet people thatare like highly successful, I'm
still like a little bit likedude, what do I say to these
people?
You know, it's like, yeah,maybe I make a few million
dollars a year, but it's likethis person makes like 10 times
going to be this discomfort andjust realizing you have to
(18:13):
overcome that discomfort.
Speaker 1 (18:14):
Yeah, I'm so grateful that you called that out for
our listeners, Devin.
I think about it all the time.
Podcasting is the exact same.
We could apply this advice toliterally any industry.
People always ask me you know,how did you have a successful
podcast?
And I'm like, honestly, I hadno idea what I was doing.
But you do it a hundred times,500 times.
Now we're more than 1100episodes into this and I think
if you do most things a thousandtimes, you will become good at
(18:36):
it yeah, you probably look backat your first like five episodes
or whatever.
Speaker 2 (18:41):
You're like what was I on?
Like what was I doing?
What was I even thinking?
I was like terrible.
But you have to be that personat one point in time to get to
the person where you are today,where you've just done this like
yeah, 1100, 1100 times now.
Speaker 1 (18:54):
Yeah, it's true, when I look back at it I'm just like
what was I thinking?
Even hitting publish, Like I'mcrazy for thinking that was good
enough.
But I mean, you're right toyour point.
The only way you get there isthrough learning, through
recognizing those patterns, andyou get better at it over time,
especially through reps.
So, Devin, I've got to ask youthis question at this point in
the interview because I knowthat a lot of people are
screaming at their speakerssaying how the heck does this
(19:16):
stuff turn into money?
How do you actually make moneywith this stuff?
A lot of people probably don'tunderstand the monetization
strategies behind content, sowalk them through.
How the heck do you make moneyfrom YouTube?
Speaker 2 (19:27):
Yeah, and I can move over to a more practical aspect
of it, and this I just afterdoing this for like eight years
now and then coaching people forlike five years.
It always comes down to likepeople always want the tactics,
but it's always just like it's.
They don't even believe theycan even make the money, so or
then they don't do the work.
But, um, how it comes down tomaking money is youtube is owned
(19:50):
by google, which is like thebiggest website in the world, if
you don't, and so YouTube isactually like the second largest
search engine.
It actually just overcameNetflix for viewership on
television Crazy enough.
So actually people watch moreYouTube in America than they do
Netflix now on their TVs.
And so how it works is there'sessentially three parties that
(20:11):
are involved when it comes toYouTube.
There is the creators, thereare advertisers that are like
hey, wow, these people get lotsof attention.
I want my product to be infront of them, or my service, or
, like us, our name.
And then there's YouTube, theplatform itself, and so YouTube
is a really cool platform.
They're kind of like the peoplethat are like spearheading this
and still the best at it out ofall the social media platforms,
which is they share a largepercentage of what they make to
(20:34):
their creators and they're likethe most open, the most public
about it, the most like matterof fact, like how this works,
and they have the most the bestcustomer support and service
around it, which is they share55% of the ad plays that happen
on your video.
So Brian's going to post hisvideo onto YouTube and then he's
going to, um, if he's in theYouTube partner program, which
(20:57):
it only requires a thousandsubscribers and 4,000 hours of
watch time, if he's in it, thenhe'll get like 55% of the money
that he makes on this thing.
And so, uh, typical moneythat's made.
Um, if you're, uh, if he's inthe entrepreneurship niche, I
bet he'll see anywhere from, ifhe's not doing it right,
probably 10 to 15 dollars perthousand views, but I bet on
(21:19):
some of his videos he sees like30, 40, 50 dollars per thousand
views that he makes.
So if the video gets a thousandviews, he makes 50 bucks.
If the video gets a millionviews, then he made like 50
grand, which would be incredible.
Um, you just gotta make somemore viral videos, but yeah, so
what they do is they just sharea percentage with their creators
, so of the advertising dollarsthat's made on the videos.
Speaker 1 (21:41):
Yeah, I love that, devin, as someone, my very first
business was a soccer blog, andso this is all the way back in
2008, before AdSense was reallya thing, and it was fun because
we would negotiate advertisingdeals directly with advertisers
back in the day.
And the fact that today, you canjust publish things and Google
will fill that inventory for youand display ads on your content
(22:01):
means that you don't have tobuild ads into it.
You don't have to do any ofthose things which allows you to
do your genius, which we haveseen in real time here today,
which is so much fun to hearabout.
I want to put you on the spothere, because you and I talked
about this before we hit recordtogether and you don't realize.
I mean, you know, I know thatyou love this stuff, but you
don't realize how important itis for us behind the scenes, a
concept that I've always labeledI was introduced to it as hoes
(22:24):
versus bows.
Now, hoes are hobby owners andbows are business owners and a
lot of people, when they becomeentrepreneurs, they actually
become hoes rather than bows,and I know that the same is true
in your industry, devin.
Please talk directly to theaudience about those hobbyists
versus someone like you who sayswait, I'm not doing this for
fun and I'm not doing it just tocreate fun content, I'm doing
(22:48):
this to run a business.
I want to tap into thatexecutive mind of yours, that
business owner mind of yours,and understand what's different
about the way that you operatethese YouTube channels.
Speaker 2 (22:59):
Yeah, and I think that boils down to knowing
what's in store for you.
Specifically, and I thinkthat's an evaluation of like
Sigmund Freud talks about.
We're motivated by two things,and that's either by pain or by
pleasure, and so we're eitherrepelled from pain or moving
towards pleasure, and any sortof like motivational like, like
(23:22):
change your life, like advicealways comes down to like.
It boils back down to thesebasic principles of just like,
okay, we're moving away fromsomething or we're moving
towards something, whether youlisten to Tony Robbins or
whoever you listen to, and so,if you like your job and you
have a good time there, that'sone of those things where it's
like you're going to have thesemore like hobbyists doing things
(23:44):
, where they're just like, hey,I'm just, you know, just doing
this for fun and I just want acouple extra bucks, and I think
it's just being honest withyourself.
I think just being like, okay,hey, am I cool with, am I good
with being complacent, or am Igood with being comfortable with
my current life and juststicking with that for the rest
of your life, you know, which isfine.
It's just like as as, uh,warren Buffett always talks
(24:07):
about is understanding theconsequences to those decisions.
That's an easy decision.
Just the secondary and thetertiary consequences that come
with that is then you knowyou're going to work your way up
for a corporate ladder for along time.
You're very subject to likelayoffs and you know whatever
happens with that company.
You're also very subject to youknow all it takes is your
company to get acquired thatyou're working for, and then now
(24:27):
you have management and thennow you're subject to that
management, to you know.
If, like AI really does takeover, then you're kind of
subject to you know if, if aidoes replace your job now you
have to acquire new skill setsto be able to still be good at
your job, so which is fine, it'sjust like if that's what's good
and you're in the books for you, then that's cool.
Uh, it's just being honest withyourself.
I think most people they makethat decision without really
(24:49):
paying attention to thesecondary, tertiary consequences
.
And the time isn't yours too,if you have kids and stuff like
that.
So it's another consequence.
So it's like being reallyhonest with yourself on what
does that life consist of?
Because if you're like me,you'll come to the realization
that, okay, what is it that Ican do to never have to do that
for the rest of my life, becauseit's like I saw my grandpa work
(25:10):
like six, like, uh, I thinkit's like 45 years, now 48 years
, and he has very leftover for,very little leftover for
retirement.
He worked, he poured his heartand soul into this company for
like 30 years and then, once Igot acquired by Mitsubishi, um,
he, uh, they just laid offeverybody in the company and so
(25:30):
all this work that he built upand all this relationship with
his boss and like all this stuffand you know, know, trying to
finally get all the way up tothe board, finally, uh, just got
wiped off entirely and he comesto the end of his life.
You know he did, okay, he has anice house and all that stuff,
but he can't do more.
He can't like donate to hischurch what he wants to donate,
he can't like do the things forhis family and for his kids that
he wants to do.
And he's kind of like in this,like almost like selfish
(25:54):
position in a way, where all hehas is just kind of his word and
his wisdom, which is, you know,it's it's forcing him to
sharpen that like a reallystrong ax so it cuts really
strongly and he's able to makethe impact on his later years
that he wants to make.
But you know, if he didn't, hehad good intentions but he
didn't invest that time into thethings that I think would have
(26:14):
set him up to where I think hewants to be today, which is fine
.
It's just you kind of have toplay with the cards that you're
dealt.
But if he looked back like 40years ago and listened to this
podcast, he would have realizedthat, hey, this probably isn't
the right direction.
If this is like the man that Iam and the man that I want to
leave, and so it's like,whatever it is for you, just you
need some sort of reason tolike hate the life that you're
(26:36):
living, which is fine, to nothate it necessarily or or be
extremely drawn to the pleasureof where you want to go.
Um, I was listening to thisreally good uh video from Myron
uh, myron Golden.
He's actually at thisClickFunnels event.
I'm at uh, really cool dude,but he uh.
But he was talking about there'slike four different levels of
motivation.
There's like money motivation,which is the lowest form of
(26:57):
motivation that's actually outthere, and most people are money
motivated.
They're like hustlers.
You know this is where you seehustlers is where you see people
do like weird stuff for money.
You know, that's where I thinklike, oh, if, like, oh, f is
such a big thing and stuff likethat.
So many people are just money,like whatever it takes to make
the money, and they have, likethey sacrifice their values,
they sacrifice their purpose,all these things, just in the
efforts of making money.
And I know you, watching thispodcast, are not one of those
(27:17):
people and that's why you'rehere and that's why you like
watching this and then why youlike hearing all the incredible
guests you have on here and whyyou attract a certain crowd.
So, but just knowing that, okay, when you hear people hunting
for it's because they're moremoney motivated than anything
else.
Then I always I forget thethird one, but I remember number
two is value motivation.
So it's motivated by yourvalues.
(27:40):
Oh, number three is valuemotivation.
So the third level ofmotivation, the third highest
rung, is value motivation.
So it's like, okay, I'm goingto do this thing because I value
it.
If you're going to only do thethings that you value
(28:18):
no-transcript because you'regood at it, and because you're
good at it, you're just moreexcited to do this thing and
because you just did it a weekago and you learned something
new.
You've watched the Joe Roganepisode and you broke it down.
You're like, oh, wow, I reallylove how Joe asked questions
like this.
You're like it just it all likefunnels into itself and as you
(28:38):
get good at something andeverybody can probably relate so
, let's say, probably playedsome sports for a musical
instrument or something it'sjust as he kind of like helped
yourself.
So you know, you know that yourgifts and your talents are
meant for a greater purpose.
And uh, you know, you're youfeel like you can do so much
(29:16):
more for the world and you'vekind of like helped yourself.
So stay back and so reservedbecause, uh, you're, you know,
afraid of what other peoplethink of you.
You're, um, you're afraid offailing.
You're afraid of, you know,doing everything wrong and all
this stuff.
But if you have a strong enoughwhy and a strong enough vision
(29:36):
and a strong enough purpose,anything whether if it's like
spending all day researchingyoutube topics, if it's spending
all day hiring people, you'regonna do it anyways, because you
don't have a choice.
If, if, if you have like a gunto your head mentality which is
kind of intense visual that Ialways use is like I imagine
like a guy has a gun to my headand it's like, hey, you have to
do this work by this time.
I'm like I find a way to do it.
Um, you know, maybe a less, uhyou know, intense visual, for
(29:57):
this is just like like findsomething that's your unfair
advantage in your life.
Maybe it was your boss told youthat you weren't good enough.
Maybe it was your your mom toldyou you weren't good enough, or
something, or uh, maybe therewas somebody special in your
life that was just like hey, youwere meant for more you.
Everyone probably has someone intheir life.
I remember it was, uh, my momand my grandma.
Actually, they would alwaystell me like, oh, you're special
, you're a special person,everybody has that.
(30:19):
Like somebody told you thatyou're special, and so it's like
are you gonna let that persondown or are you gonna like lean
into that purpose and likefulfill what they said and prove
them that they were right, wheneverybody else uh thought
otherwise?
And so I think it's like thedifference of the, the hose and
the bows.
I like that terminology, it'spretty good.
The hose are just like.
I think it's a very um, it'skind of just like a fun thing, a
(30:40):
little selfish act of the justlike hey, I just want to make a
couple extra bucks.
That'd be cool if I can justlike pay my bills or whatever.
But I, you think it really islike it.
It's, it's a.
It's a.
It's kind of a jungle out there.
I like to be straight withpeople and some people they want
(31:01):
that, they love that, they'relike all about it on.
How can I go and just like dosomething different?
I'm willing to take oneverything, but it's like what's
this life for, anyways, youknow it's like life is short,
like I might as well likemaximize life and so you can be
the person that's sitting in thecorner.
There's nothing wrong with that.
It's like what's this life for,anyways, you know it's like
life is short, like I might aswell like maximize life and so
you can be the person that'ssitting in the corner.
There's nothing wrong with that.
You'll probably get fed threemeals a day.
You'll be taken care of in someway, some shape or form.
(31:22):
But if you're like me and ifyou're like Brian here, where
you're just like, that's not forme.
I need something more in mylife.
I need something morefulfilling, I need more purpose.
Then I think that's.
I think that's when peoplebecome a business owner and
they're like, hey, I want to getrich, I want to do something
out of the norm, I want to stopbeing having my schedule
controlled by other people.
I want to stop having my lifecontrolled by other people and
(31:43):
instead I want to take I want totake seat of the driver's wheel
and I want to uh drive the carto the destination of my own
life.
Speaker 1 (31:51):
Boom, devin, coming in hot.
We are not just talking YouTubehere.
I think that it is completelyevident why you are successful,
not just with YouTube, but as abusiness owner, because that's
the real stuff right there.
There are so many nuggets ofknowledge there, and I love the
fact that it stems a lot fromMyron Golding's teaching.
That guy is brilliant.
Every single video and speechthat I see him give I
(32:13):
immediately transcribe, pluginto AI and I'm like please help
me extract all of the goodnessfrom every single word that this
man is saying.
So, devin, you have offered somany insights here that I have
no idea how you're going to topall of that for this question
that I ask at the end of everyepisode, because it's super
broad I'd love for you to answerit with your entrepreneurial
hat on, not just your YouTubehat.
And that question is what'syour best piece of advice?
(32:34):
Knowing that we're beinglistened to by both
entrepreneurs and entrepreneursat all different stages of their
own business growth journeys,what's that one thing that you
want to leave them with today?
Speaker 2 (32:46):
Yeah, I think it's the failure thing.
I think that ruins everybody to, to to the core, because we're
so brought up on like if you getbad grades you're a failure and
it's just like you'reindoctrinated for at the minimum
12 years.
That failure is a bad thing.
And what I will tell you is, ifyou're trying to do something
(33:06):
different, if you're trying todo something new, it's that that
failure thing is is good for,like when you know you're
factory worker and obviouslyfailure is the difference of a,
you know whatever thousands ofdollars of product, millions of
dollars of product gettingruined and stuff like that,
because you didn't do theassignment correctly and there's
repercussions there, maybe inlike, you know, in some
(33:27):
industries.
But when it comes toentrepreneurship, when it comes
to business, you're going tomake mistakes.
Mistakes are the biggest thingthat you have, that you have as
a resource to learn from.
It's like I think I lost like20 grand last week from like
some little mess up that we hadand I was just like, wow, this
is the hard knocks of likelearning.
Okay, how can we make it so wedon't like lose a bunch of money
(33:48):
again in the future or whatever.
It is Um, and it's like youkind of almost learn the
importance of things throughfailure, and the failure doesn't
always have to be yours.
I will say that you can alwayslearn through other people's
failure.
But if you're like me, you kindof have to like learn for
yourself, like learn don't stickyour finger in the electrical
outlet firsthand.
But what I will say is likefailure is a good thing.
I think we need to celebratefailure more, like I always try
(34:10):
inside, whenever I'm talkingclients or whatever I'm talking
to people that work for me, I'malways like I'm trying to cheer
them on for whenever they eatshit, whenever they fail.
Because I want to like changethe mindset.
I want to change the paradigmthat like failure is a bad thing
, to actually like failure isprogress.
Failure means that we learnsomething.
It's like Thomas Edison took athousand light bulbs to find
like a working light bulb, andthere's thousands and thousands
(34:31):
of these like case studies outthere, people.
It was just like ridiculousamounts of failure led to
success, and so the one thing Iwant to leave every single
person watching this, whetheryou want to be a entrepreneur or
entrepreneur just failure isthe, is the light, is the light,
it's the guiding force.
It's good.
It's good that you're failing.
It's good that things aretaking forever.
It's good thing.
It's good that you're kind ofeating a lot of times and that
you suck, because that means youcan get better and there's ways
(34:52):
to improve.
And use that as your uh, usethat as your guiding force
throughout all of this yes, Ilove that and devin.
Speaker 1 (34:58):
Fortunately, people get to learn from incredible
entrepreneurs like you, not onlyhere on the show.
But what I really appreciateabout the way that you operate
is that you've got your freetraining video.
It's out there for everybody,so if people are getting just
their first taste of facelessyoutube automations here in this
podcast episode, well, it canbe the very beginning of their
journey with you because ofthose free trainings that you
have in abundance on theinternet.
(35:19):
I'm so grateful for the waythat you show up and all the
value that you give.
So for listeners who do want togo deeper, drop those links on
us.
Where should listeners go fromhere?
Speaker 2 (35:28):
Where should people go?
I think just look up Devin Canup on pretty much all platforms
and that'll get you on there.
Um, it's like devin cnp on alot of them.
Just devin can up.
Look it up.
There's not too many peoplewith my name.
Speaker 1 (35:40):
I think there's heck yeah and, on top of that, devin,
we're gonna make it as easy aspossible for every single one of
you listeners.
Check the show notes down below, no matter where it is that
you're tuning into today'sepisode, we are linking devin I
said he's got that free trainingvideo out there.
We're linking not only toDevin's personal socials and all
the ways that you can find himhis incredible YouTube channel,
where he also just shares hisown real life business
(36:00):
experiences but we're alsosharing a direct link to his
free training.
So definitely check out thelinks in the show notes down
below.
Otherwise, devin, on behalf ofmyself and all the listeners
worldwide, thanks so much forcoming on the show today.
Speaker 2 (36:11):
Thanks for having me.
Speaker 1 (36:13):
I appreciate you hey, it's brian here, and thanks for
tuning in to yet anotherepisode of the wantrepreneur to
entrepreneur podcast.
If you haven't checked us outonline, there's so much good
stuff there.
Check out the show's websiteand all the show notes that we
talked about in today's episodeat thewantrepreneurshowcom, and
I just want to give a shout outto our amazing guests.
(36:33):
There's a reason why we are adfree and have produced so many
incredible episodes five days aweek for you, and it's because
our guests step up to the plate.
These are not sponsored episodes.
These are not infomercials.
Our guests help us cover thecosts of our productions.
They so deeply believe in thepower of getting their message
out in front of you, awesomewantrepreneurs and entrepreneurs
(36:56):
, that they contribute to helpus make these productions
possible.
So thank you to not onlytoday's guests, but all of our
guests in general, and I justwant to invite you check out our
website because you can send usa voicemail there.
We also have live chat.
If you want to interactdirectly with me, go to
thewantrepreneurshowcom initiatea live chat.
If you want to interactdirectly with me, go to the one
entrepreneur showcom, initiate alive chat.
It's for real me, and I'mexcited because I'll see you as
(37:19):
always every monday, wednesday,friday, saturday and sunday here
on the entrepreneur toentrepreneur podcast.
Hey, what is up?
Welcome to this episode of theWantrepreneur to Entrepreneur
podcast.
As always, I'm your host, brianLoFermento, and, yes, I am
excited for every single episode, but particularly this episode,
because this is, for sure,going to be probably the realest
insights you'll ever get intothe world of making money on
YouTube.
(00:20):
And we are joined by anincredible guest who walks the
walk, doesn't just talk the talk, but this is someone who is
living the lifestyle.
He's running his businesses ina way that I think most people,
when they think about success onYouTube, they truly aspire to.
And a big forewarning there'sno BS with this guy.
He is so transparent, all thestuff that we've seen about how
(00:41):
he operates, how he helps othersgrow and the channels that he
runs.
We are all in for a treatbecause we are joined by the
very talented Devin Knupp.
Devin runs multiple YouTubechannels which make passive
income every single month andhas a record-breaking month of
$70,000 in one month.
How many of us would love to bemaking that level of revenue.
He has since coached over 400students on how to do the same,
(01:05):
and what's really cool about hiswork is that if you're sitting
there thinking to yourself, well, I don't want to always be
creating content.
I don't want my face on YouTube.
Devin not only does create alot of incredible content of his
own and he is on camera a lot,but he really teaches people how
to use YouTube automation andto have those faceless YouTube
channels that aren't terriblethere's a lot of bad ones out
(01:27):
there, but this is someone whoteaches people the right way to
grow these faceless YouTubechannels.
We're all going to learn a lot.
I'm personally excited aboutthis one, so I'm not going to
say anything else.
Let's dive straight into myinterview with Devin Knupp.
Hey, devin, I am so veryexcited that you're here with us
today.
First things first welcome tothe show.
(01:48):
Thank you for having me dude.
Speaker 2 (01:50):
I love your energy.
It's contagious.
Speaker 1 (01:52):
Heck, yeah.
Well, likewise for you.
Your content.
Honestly, I was mind blown fromthe first second I started
watching your videos online.
You've got a lot to live up totoday, so take us beyond the bio
.
Who's Devin?
How'd you start doing all thesecool things?
Speaker 2 (02:04):
Yeah, my name is Devin Knupp.
I've been doing business foreight years now.
I was going to school forcomputer science I think you
have a programming background orsomething like that, if I did
my research right.
But I went to school forcomputer science and I really
thought that I was going to gotry to cheat the system of
(02:27):
working my way up the ladder andgetting to a really good
financial place.
And then, as I kept talking tomore and more people, I became
more and more discouraged abouthey, you're going to be doing
this for maybe 20 years at theshortest time frame to work your
way up the corporate ladder.
And I was just like that's toolong, I just want to make money,
I want to figure a way out tolive my dream life.
And so that led down the spiralof trying all sorts of
different businesses, bailingout a lot of them and then
(02:49):
finally suddenly across FacelessYouTube, running YouTube
channels without being on camera, and I just overnight just had
immense amount of success withit.
And so now I've been doing thatfor like six, seven years.
Doing YouTube channels, so yeah.
And six, seven years doingYouTube channels, so yeah.
And that brings us to where weare today.
Speaker 1 (03:09):
I love that overview, devin.
I will say the first time Iheard about faceless YouTube
channels I was like what theheck is that?
I love YouTube, I consume a lotof YouTube content.
What is a faceless YouTubechannel?
We all think about the MrBeasts of the world.
But walk us through thisalternative side of how to run a
YouTube channel.
Speaker 2 (03:25):
Yeah, it's definitely become a lot more of like a
buzzword lately, but ultimatelywhat it is is just a YouTube
channel without someone being oncamera.
That really is all it is, which, if you watch like any sort of
show these days, like they'retechnically like a faceless show
or something like that, like asin, like the person who owns
the show is not the personrunning it.
Most people, when you think ofa YouTuber, it's like you're
kind of the CEO talent role,like doing everything, you're
(03:48):
the producer, you're thedirector, you're the person on
camera and it's just a businessapproach to running a YouTube
channel.
So it's just like having aproduction system rather than
purely just being the creator,the director, the editor and
like all of these things.
Ultimately, yeah.
Speaker 1 (04:05):
With that in mind, a lot of people will be thinking
well then, what videos am Imaking?
Am I grabbing stock videofootage?
Like?
What does it actually look like?
I'll give one example before Itoss it back to you.
I find myself watching a lot ofvideos that say like the top
five places to check out inFlorida, and when I moved to the
state of Florida, those videoswere super valuable to me.
It's really valuable content.
It's not just scraping the webfor garbage content.
(04:27):
So that's my personal example,devin, but I'd love for you to
shine even more light on it.
Speaker 2 (04:32):
Oh yeah, I think once you kind of get into this world
, you come to the realization ofjust how much opportunity there
is, just as everybody's movingonline.
It's just like all thosehobbies, interests, categories
that people are interested in.
All is basically a topic that'son YouTube that people are
entertained to watch.
So I've ran channels in likehistory where we talk about like
(04:53):
weird history, like you knowwhat hygiene was like at
different time periods, like inancient Greece or something like
that To.
We've ran like travel channelsthat talk about we've actually I
don't know if we made thatvideo specifically that you want
you watch, but we made a couple, a lot of videos like uh, those
where it's like where not tomove in texas, where to move to
(05:14):
in texas.
Uh, to um like a big one issports.
Sports is a huge niche.
It's like one of the largestaudiences, at least in the U S
specifically, and so every sportlike basketball to football, to
hockey, to um you know America,like a soccer, to MMA and a
boxing, like all of thoseanywhere from like it could be
(05:36):
like a news video.
To like um, maybe like a trade,like Luca Donchik was traded
recently to the Lakers and it'slike this big thing.
Um to to you know how do?
How is the psychology of asport.
It could get really kind ofnuanced.
Um to you know playerbiographies and documentaries on
the athletes or the celebrities, and it just goes on and on of
(05:57):
all these different formats thatpeople can make content of, and
it's it's pretty crazy,actually.
Just to say I think there's Ikeep coming up with lists of
like niches that people can doand I think it's gotten to like
over 200 different like waysthat you can make videos, from
space to sciences, to health andnutrition, to fitness.
(06:18):
Uh to you know, I even havesomeone who like did interior
design or even, uh how to how tofix your appliances.
Like those are a little bitharder to do, faceless, but uh,
it definitely can't be done.
Speaker 1 (06:31):
So, yeah, it's, it's all over the place devin, I love
how you just literally in realtime, effortless, effortlessly
rattled off all of thesedifferent niche ideas for videos
.
As you're listing them, I'mthinking, yep, I watch videos
about that.
Yep, I watch videos about that.
When you called, I watch videosabout that.
When you called out the LukaDoncic trade, probably we all
consumed those, and there'ssomething about the way that
these videos are made.
You actually listed a type ofvideo that, for one reason or
(06:53):
another, I can't not watch whenit pops up on YouTube, and that
is the list of places not tomove to, or these are the top 10
worst towns in Florida to livein.
I don't know why, devin, Ican't stop watching those.
Talk to us about some of thosehooks, or the secrets behind
making that content not justexist but making it captivating.
Speaker 2 (07:14):
Okay.
So if you want, like the YouTubestrategy side of like, you know
, how do you, you know, how isit not random?
You know, to all the peoplethat are like, oh, youtube
saturated, like there's too muchcompetition, it really is just
a formula at the end of the day,and when it comes to youtube,
it really boils down to the ideaif you have a good idea and the
(07:35):
market has demand for it, as in, like, people want to see this
and it could be even somethingthat's even more retro or
something that's like 20, 30years old of an idea and we're
bringing it to light today.
It doesn't have to benecessarily like a new idea all
the time.
It's just it boils down to theidea.
What is it that people want tosee?
Like, I saw a video thatsomeone did like, uh, the adam
sandler paradox, which are thefriends of adam sandler paradox,
whereas, like all the friendsof adam sandler, the conspiracy
(07:57):
is that, like, adam sandler isactually a really bad actor and
he's only really good because ofhis friends and because his
friends are such bad actors, itmakes adam sallor look like a
great actor.
You know, it's like such arandom topic, but what it comes
down to is having great ideas.
And then, when you're done withthe great ideas, people think,
oh, okay, cool, and you make agreat video.
Actually, it does it making agreat video is the least
(08:18):
important part.
Then it comes down to is itpackaged well, does it have a
good title?
Does it have a good thumbnail?
Does it set the expectation,the tone of what people want to
see?
And then are you justexplicitly stating hey, this is
what the video is about afterthey click on it.
Yes, you did get a video on AdamSandler and his friends and the
(08:39):
paradox, as in just confirmingit and the questions that people
have.
So for that video, you can dosomething like I don't remember
what the hook is that they use,but you can do something like
have you ever wondered why adamsandler has the same like five
friends in every single moviethat he has literally just
delivering on the expectations?
And then here's the parteveryone's like oh, I gotta make
a great video, just make sureyou have interesting stuff to
talk about.
(08:59):
Like do your research, okay,maybe.
What are all the conspiraciesthat are around Adam Sandler,
which is again that he's aterrible actor and his friends
make him look like a great actor, maybe.
What do other people have tosay that are more professionals
in the industry?
What has it been like to be afriend of Adam Sandler and what
(09:22):
are some of the beautiful sideof it and what's the ugly side
of being a friend of AdamSandler?
That would just be off the topof my head.
That's really it Most people.
I think they overcomplicate theprocess.
It's just idea, packaging,which, in business, is marketing
, and then having a good productwhich is is there substance in
your video?
And then just making a not badvideo, making sure the audio is
(09:42):
good.
You probably went through abunch of different softwares to
get a good podcast software thatworks best for you and it's
just probably more so about theaudio quality than it is about
the visual and it's just makingsure that there's good substance
, having good guests, makingsure you have a good process of
having good guests on.
So it's like having a good idea, good packaging and then good
content inside of there, justsomething that's entertaining,
(10:02):
something that's interesting.
If it doesn't make you go like,wow, what that's crazy, then
it's probably not good enough tohave in the video, and so if
you just focus on those threethings, there's no reason you
can't make viral videos.
Speaker 1 (10:11):
Yeah, I love it, devin.
Here's the thing, though.
You make it sound so easy, andI'm sure you hear that all the
time, and I always like toremind people.
Business is not thing.
It's been happening forthousands of years.
It's just that we like tocomplicate it.
You already called that out,and there are aspects of it that
are hard and that requireconsistency and commitment.
(10:32):
Talk to us about the hard sideof this world.
Why is everybody not doing it,devin?
Speaker 2 (10:37):
Yeah that's the real trick is like it's simple.
I always say it's simple, butit's not easy, because if you're
not used to coming up withvideo ideas all day, if you're
not used to coming up withpackaging ideas, if you're not
used to coming up with topicsthat are interesting to a mass
market the skill sets to learnthe skill sets.
(10:58):
There's a learning curve, andthat is difficult to overcome,
which requires you to be adisciplined person, as in.
You show up every single dayand you don't give up when
things get harder.
After a week or two, youbelieve that you can be
successful.
So many people I talk to,they're just like you can make
$20,000 a month.
That's impossible.
And it's like they eliminatethe opportunity before they even
get started.
(11:19):
Before they even try, theyalready got rid of their chances
of being successful.
It'd be like oh, you can becomea pro player.
That's impossible.
It'd be like, or whateversports or world or industry that
you're in.
It's just, it's like cuttingoff the opportunity before it
even starts.
And then what it really boilsdown to is just come up like
spending a lot of time seeingwhat people are watching and ask
yourself how can I do thatagain if you're not on YouTube a
(11:47):
lot and you don't see what is,then you're going to have a
really tough time and what itreally boils down to is the hard
work, for this is you just gotto spend probably a month of
looking at YouTube every singleday and you'll start to
recognize the patterns.
But most people have a toughtime even getting to that place
of where they just look at thething every single day.
It's like the stock market.
If you look at the stock marketevery day, you're going to
(12:08):
start recognizing patterns.
You're going to realize, oh wow, when this news article comes
up, the stock goes up.
Or when a news article likethis with the negative
connotation goes out, it goesdown.
And so it's like, oh okay, ondays of the week that are like
this day, usually this happensand you start to recognize all
these nuance patterns by justlooking at the charts every
single day.
Same with YouTube.
You just look at it every day.
(12:28):
You're going to become a viralvideo expert pretty naturally by
just looking at it all the time.
We always get a lot of youngerpeople.
If they're on social media allthe time, they just crush it
because they know what's a viralvideo just off of intuition,
because they just look atYouTube all the time, and so if
you're not on YouTube all thetime, that's fine.
We have people that have nevermade a YouTube video, never even
watched a video.
(12:48):
Maybe they watched 10 videos intheir entire life and they'll
have success with this, andthat's just because they're just
willing to learn, they'rewilling to eat shit for a little
bit, which is just realizingthat you suck at everything and
just realizing that you can getbetter.
It's not nothing against yourcharacter, it's just a skill
issue, and so you can get alwaysget better at skills by just
putting more time into the thing.
So it's ideas.
(13:08):
And then, because we're doingthis, a faceless method, which
means you don't need to make thevideos, you don't need to edit
the videos, you don't need tohave any tech skills.
It means finding good, talentedpeople that can make the videos
for you, and so that requiresthe same as, like figuring out
what are good viral video ideas.
It just requires you talking tolots of freelancers and
figuring out who's full of shitand who are the people that are
like legitimate.
(13:29):
You know they're good at like.
They actually know what they'retalking about, they walk the
talk, they've worked for othercompetitors and just getting
them to work for you, instead ofother people that's like barely
able to get like a couplethousand views on a video on
YouTube, versus somebody that'smaking like 50, 60, 80,000, a
hundred thousand dollars a monthon YouTube is just, you know,
(13:58):
their time around ideation andmaking sure they have good
people to make the videos forthem.
Speaker 1 (14:04):
Yeah, I love that, devin, the way that you're
spelling it out for us.
It's so clear to me that youare a big fan of leverage and
scale.
You understand that if you havethis amount of resources, you
can turn it into a greateramount of resources by executing
properly.
A lot of people don'tnecessarily have that healthy
and that growth mindset that youhave as an entrepreneur and
they're probably thinking I'mgoing to have to hire people,
(14:25):
how much money is that going totake?
What sort of resources am Igoing to need?
How do you navigate themthrough those questions?
Speaker 2 (14:38):
them through those questions.
Yeah, I mean it.
Like there is all of these likeah, you know, but I always
start off with the answer.
On that one, I was like, okay,if you're realistically going to
go pursue making thirtythousand dollars a month and
you've only ever, you know, madefive thousand dollars in your
life in a month, or maybe eventen thousand, it's like, do you
feel like that pursuit is goingto be just like a walk in the
park and going to be easy?
And if you're really committedto the goal of whatever it is,
(15:00):
whatever financial goal, andit's out of the means of what
you're used to, it's like, doyou feel like you doing the same
thing that you're doing now isgoing to get you that same
outcome?
And so the answer is obviouslyno.
You got to do somethingdifferent.
And so the answer is obviouslyno.
You got to do somethingdifferent.
And the work laid out, if youlike, because I've just talked
to like thousands of people thatare making a ton of money on
YouTube at this point, if youboil it down, they're just
(15:22):
really good at ideation andreally good at hiring people.
So if you're probably not doingthat every single day right now
, and that's why you're notmaking $30,000, $50,000 a month.
You're not coming up with ideasof YouTube channels and videos
to make, and then you'reprobably not coming up with all
day talking to people that canmake the videos.
As you just start to do thatevery single day, you just
commit to doing that for thenext year.
(15:43):
If you do commit to doing itfor the next two years, I would
be very blown away that you'renot very successful at doing
this issue.
It's just most people kind oflike they're like oh, oh, it's
new to me, I've never done thisbefore.
It's like, oh, it's scary, thisis hard, but so is riding a
bike.
So is talking to a cute girlthat you see outside on the
street and you know it mightfeel scary, but you know, as you
(16:04):
talk to pretty girls more andmore you get more used to it.
So is like asking for thatraise at your company or getting
the promotion or, uh, gettingaccepted into a college or
whatever it is that you've donein your life.
You probably have some sort oflike realization, like you have
things that you've overcome inyour past that you've never done
before and you know what youdid.
Is you probably prepared?
You probably watched someYouTube videos, you probably
(16:25):
talked to some counselors, youprobably talked to some people
that have already done it before, and then you went and did the
thing and with making money,with the skill set of making
money and with the skill set ofmaking videos that get massive
amounts of views, and andbuilding a business that runs on
autopilot once you have theteam and the systems down, are
all the same thing.
There's no difference really.
It's just new to you.
(16:47):
It's just different and youdon't have like.
It's just like it's.
It's like you grew up with likeknowing 20 people that are just
making money and the people thatyou do meet that there's like
16 and they're making like 2million a month.
I know a couple of those wherethey just grew up.
They're just all their familyis like they grew up, their dad
was like an entrepreneur ineCommerce and something, and so
they just All they knew wasbusiness.
You just didn't, you justweren't blessed with that, and
(17:10):
that's, in a way, it's youradvantage, because that means
you get to learn from the groundup and you just have to uh, you
just have to change your habitsand you change your patterns,
which is scary to a lot ofpeople and so this isn't for
everybody.
If you know, if you want tolike just make you money,
especially yours is like anentrepreneur, entrepreneur,
entrepreneur podcast.
So if you're the personwatching this podcast and you
want to make that jump, thatreally is what it is.
(17:31):
It's just being like, hey, Isuck at all this, but who are
the people that don't suck at it?
And how can I just suck alittle bit less every single day
?
And it's going to be scary.
No matter what it is, I stillhave a tough time.
I was telling my buddy I havethis guy who makes $20 million a
year and I'm like dude, I don'tknow how to text this guy.
I'm just like.
I'm like I don't know how tomessage these people.
So I'm like asking my friendsfor advice.
(17:53):
I'm like, hey, what do I say tothis guy?
Or whenever I meet people thatare like highly successful, I'm
still like a little bit likedude, what do I say to these
people?
You know, it's like, yeah,maybe I make a few million
dollars a year, but it's likethis person makes like 10 times
going to be this discomfort andjust realizing you have to
(18:13):
overcome that discomfort.
Speaker 1 (18:14):
Yeah, I'm so grateful that you called that out for
our listeners, Devin.
I think about it all the time.
Podcasting is the exact same.
We could apply this advice toliterally any industry.
People always ask me you know,how did you have a successful
podcast?
And I'm like, honestly, I hadno idea what I was doing.
But you do it a hundred times,500 times.
Now we're more than 1100episodes into this and I think
if you do most things a thousandtimes, you will become good at
(18:36):
it yeah, you probably look backat your first like five episodes
or whatever.
Speaker 2 (18:41):
You're like what was I on?
Like what was I doing?
What was I even thinking?
I was like terrible.
But you have to be that personat one point in time to get to
the person where you are today,where you've just done this like
yeah, 1100, 1100 times now.
Speaker 1 (18:54):
Yeah, it's true, when I look back at it I'm just like
what was I thinking?
Even hitting publish, Like I'mcrazy for thinking that was good
enough.
But I mean, you're right toyour point.
The only way you get there isthrough learning, through
recognizing those patterns, andyou get better at it over time,
especially through reps.
So, Devin, I've got to ask youthis question at this point in
the interview because I knowthat a lot of people are
screaming at their speakerssaying how the heck does this
(19:16):
stuff turn into money?
How do you actually make moneywith this stuff?
A lot of people probably don'tunderstand the monetization
strategies behind content, sowalk them through.
How the heck do you make moneyfrom YouTube?
Speaker 2 (19:27):
Yeah, and I can move over to a more practical aspect
of it, and this I just afterdoing this for like eight years
now and then coaching people forlike five years.
It always comes down to likepeople always want the tactics,
but it's always just like it's.
They don't even believe theycan even make the money, so or
then they don't do the work.
But, um, how it comes down tomaking money is youtube is owned
(19:50):
by google, which is like thebiggest website in the world, if
you don't, and so YouTube isactually like the second largest
search engine.
It actually just overcameNetflix for viewership on
television Crazy enough.
So actually people watch moreYouTube in America than they do
Netflix now on their TVs.
And so how it works is there'sessentially three parties that
(20:11):
are involved when it comes toYouTube.
There is the creators, thereare advertisers that are like
hey, wow, these people get lotsof attention.
I want my product to be infront of them, or my service, or
, like us, our name.
And then there's YouTube, theplatform itself, and so YouTube
is a really cool platform.
They're kind of like the peoplethat are like spearheading this
and still the best at it out ofall the social media platforms,
which is they share a largepercentage of what they make to
(20:34):
their creators and they're likethe most open, the most public
about it, the most like matterof fact, like how this works,
and they have the most the bestcustomer support and service
around it, which is they share55% of the ad plays that happen
on your video.
So Brian's going to post hisvideo onto YouTube and then he's
going to, um, if he's in theYouTube partner program, which
(20:57):
it only requires a thousandsubscribers and 4,000 hours of
watch time, if he's in it, thenhe'll get like 55% of the money
that he makes on this thing.
And so, uh, typical moneythat's made.
Um, if you're, uh, if he's inthe entrepreneurship niche, I
bet he'll see anywhere from, ifhe's not doing it right,
probably 10 to 15 dollars perthousand views, but I bet on
(21:19):
some of his videos he sees like30, 40, 50 dollars per thousand
views that he makes.
So if the video gets a thousandviews, he makes 50 bucks.
If the video gets a millionviews, then he made like 50
grand, which would be incredible.
Um, you just gotta make somemore viral videos, but yeah, so
what they do is they just sharea percentage with their creators
, so of the advertising dollarsthat's made on the videos.
Speaker 1 (21:41):
Yeah, I love that, devin, as someone, my very first
business was a soccer blog, andso this is all the way back in
2008, before AdSense was reallya thing, and it was fun because
we would negotiate advertisingdeals directly with advertisers
back in the day.
And the fact that today, you canjust publish things and Google
will fill that inventory for youand display ads on your content
(22:01):
means that you don't have tobuild ads into it.
You don't have to do any ofthose things which allows you to
do your genius, which we haveseen in real time here today,
which is so much fun to hearabout.
I want to put you on the spothere, because you and I talked
about this before we hit recordtogether and you don't realize.
I mean, you know, I know thatyou love this stuff, but you
don't realize how important itis for us behind the scenes, a
concept that I've always labeledI was introduced to it as hoes
(22:24):
versus bows.
Now, hoes are hobby owners andbows are business owners and a
lot of people, when they becomeentrepreneurs, they actually
become hoes rather than bows,and I know that the same is true
in your industry, devin.
Please talk directly to theaudience about those hobbyists
versus someone like you who sayswait, I'm not doing this for
fun and I'm not doing it just tocreate fun content, I'm doing
(22:48):
this to run a business.
I want to tap into thatexecutive mind of yours, that
business owner mind of yours,and understand what's different
about the way that you operatethese YouTube channels.
Speaker 2 (22:59):
Yeah, and I think that boils down to knowing
what's in store for you.
Specifically, and I thinkthat's an evaluation of like
Sigmund Freud talks about.
We're motivated by two things,and that's either by pain or by
pleasure, and so we're eitherrepelled from pain or moving
towards pleasure, and any sortof like motivational like, like
(23:22):
change your life, like advicealways comes down to like.
It boils back down to thesebasic principles of just like,
okay, we're moving away fromsomething or we're moving
towards something, whether youlisten to Tony Robbins or
whoever you listen to, and so,if you like your job and you
have a good time there, that'sone of those things where it's
like you're going to have thesemore like hobbyists doing things
(23:44):
, where they're just like, hey,I'm just, you know, just doing
this for fun and I just want acouple extra bucks, and I think
it's just being honest withyourself.
I think just being like, okay,hey, am I cool with, am I good
with being complacent, or am Igood with being comfortable with
my current life and juststicking with that for the rest
of your life, you know, which isfine.
It's just like as as, uh,warren Buffett always talks
(24:07):
about is understanding theconsequences to those decisions.
That's an easy decision.
Just the secondary and thetertiary consequences that come
with that is then you knowyou're going to work your way up
for a corporate ladder for along time.
You're very subject to likelayoffs and you know whatever
happens with that company.
You're also very subject to youknow all it takes is your
company to get acquired thatyou're working for, and then now
(24:27):
you have management and thennow you're subject to that
management, to you know.
If, like AI really does takeover, then you're kind of
subject to you know if, if aidoes replace your job now you
have to acquire new skill setsto be able to still be good at
your job, so which is fine, it'sjust like if that's what's good
and you're in the books for you, then that's cool.
Uh, it's just being honest withyourself.
I think most people they makethat decision without really
(24:49):
paying attention to thesecondary, tertiary consequences
.
And the time isn't yours too,if you have kids and stuff like
that.
So it's another consequence.
So it's like being reallyhonest with yourself on what
does that life consist of?
Because if you're like me,you'll come to the realization
that, okay, what is it that Ican do to never have to do that
for the rest of my life, becauseit's like I saw my grandpa work
(25:10):
like six, like, uh, I thinkit's like 45 years, now 48 years
, and he has very leftover for,very little leftover for
retirement.
He worked, he poured his heartand soul into this company for
like 30 years and then, once Igot acquired by Mitsubishi, um,
he, uh, they just laid offeverybody in the company and so
(25:30):
all this work that he built upand all this relationship with
his boss and like all this stuffand you know, know, trying to
finally get all the way up tothe board, finally, uh, just got
wiped off entirely and he comesto the end of his life.
You know he did, okay, he has anice house and all that stuff,
but he can't do more.
He can't like donate to hischurch what he wants to donate,
he can't like do the things forhis family and for his kids that
he wants to do.
And he's kind of like in this,like almost like selfish
(25:54):
position in a way, where all hehas is just kind of his word and
his wisdom, which is, you know,it's it's forcing him to
sharpen that like a reallystrong ax so it cuts really
strongly and he's able to makethe impact on his later years
that he wants to make.
But you know, if he didn't, hehad good intentions but he
didn't invest that time into thethings that I think would have
(26:14):
set him up to where I think hewants to be today, which is fine
.
It's just you kind of have toplay with the cards that you're
dealt.
But if he looked back like 40years ago and listened to this
podcast, he would have realizedthat, hey, this probably isn't
the right direction.
If this is like the man that Iam and the man that I want to
leave, and so it's like,whatever it is for you, just you
need some sort of reason tolike hate the life that you're
(26:36):
living, which is fine, to nothate it necessarily or or be
extremely drawn to the pleasureof where you want to go.
Um, I was listening to thisreally good uh video from Myron
uh, myron Golden.
He's actually at thisClickFunnels event.
I'm at uh, really cool dude,but he uh.
But he was talking about there'slike four different levels of
motivation.
There's like money motivation,which is the lowest form of
(26:57):
motivation that's actually outthere, and most people are money
motivated.
They're like hustlers.
You know this is where you seehustlers is where you see people
do like weird stuff for money.
You know, that's where I thinklike, oh, if, like, oh, f is
such a big thing and stuff likethat.
So many people are just money,like whatever it takes to make
the money, and they have, likethey sacrifice their values,
they sacrifice their purpose,all these things, just in the
efforts of making money.
And I know you, watching thispodcast, are not one of those
(27:17):
people and that's why you'rehere and that's why you like
watching this and then why youlike hearing all the incredible
guests you have on here and whyyou attract a certain crowd.
So, but just knowing that, okay, when you hear people hunting
for it's because they're moremoney motivated than anything
else.
Then I always I forget thethird one, but I remember number
two is value motivation.
So it's motivated by yourvalues.
(27:40):
Oh, number three is valuemotivation.
So the third level ofmotivation, the third highest
rung, is value motivation.
So it's like, okay, I'm goingto do this thing because I value
it.
If you're going to only do thethings that you value
(28:18):
no-transcript because you'regood at it, and because you're
good at it, you're just moreexcited to do this thing and
because you just did it a weekago and you learned something
new.
You've watched the Joe Roganepisode and you broke it down.
You're like, oh, wow, I reallylove how Joe asked questions
like this.
You're like it just it all likefunnels into itself and as you
(28:38):
get good at something andeverybody can probably relate so
, let's say, probably playedsome sports for a musical
instrument or something it'sjust as he kind of like helped
yourself.
So you know, you know that yourgifts and your talents are
meant for a greater purpose.
And uh, you know, you're youfeel like you can do so much
(29:16):
more for the world and you'vekind of like helped yourself.
So stay back and so reservedbecause, uh, you're, you know,
afraid of what other peoplethink of you.
You're, um, you're afraid offailing.
You're afraid of, you know,doing everything wrong and all
this stuff.
But if you have a strong enoughwhy and a strong enough vision
(29:36):
and a strong enough purpose,anything whether if it's like
spending all day researchingyoutube topics, if it's spending
all day hiring people, you'regonna do it anyways, because you
don't have a choice.
If, if, if you have like a gunto your head mentality which is
kind of intense visual that Ialways use is like I imagine
like a guy has a gun to my headand it's like, hey, you have to
do this work by this time.
I'm like I find a way to do it.
Um, you know, maybe a less, uhyou know, intense visual, for
(29:57):
this is just like like findsomething that's your unfair
advantage in your life.
Maybe it was your boss told youthat you weren't good enough.
Maybe it was your your mom toldyou you weren't good enough, or
something, or uh, maybe therewas somebody special in your
life that was just like hey, youwere meant for more you.
Everyone probably has someone intheir life.
I remember it was, uh, my momand my grandma.
Actually, they would alwaystell me like, oh, you're special
, you're a special person,everybody has that.
(30:19):
Like somebody told you thatyou're special, and so it's like
are you gonna let that persondown or are you gonna like lean
into that purpose and likefulfill what they said and prove
them that they were right, wheneverybody else uh thought
otherwise?
And so I think it's like thedifference of the, the hose and
the bows.
I like that terminology, it'spretty good.
The hose are just like.
I think it's a very um, it'skind of just like a fun thing, a
(30:40):
little selfish act of the justlike hey, I just want to make a
couple extra bucks.
That'd be cool if I can justlike pay my bills or whatever.
But I, you think it really islike it.
It's, it's a.
It's a.
It's kind of a jungle out there.
I like to be straight withpeople and some people they want
(31:01):
that, they love that, they'relike all about it on.
How can I go and just like dosomething different?
I'm willing to take oneverything, but it's like what's
this life for, anyways, youknow it's like life is short,
like I might as well likemaximize life and so you can be
the person that's sitting in thecorner.
There's nothing wrong with that.
It's like what's this life for,anyways, you know it's like
life is short, like I might aswell like maximize life and so
you can be the person that'ssitting in the corner.
There's nothing wrong with that.
You'll probably get fed threemeals a day.
You'll be taken care of in someway, some shape or form.
(31:22):
But if you're like me and ifyou're like Brian here, where
you're just like, that's not forme.
I need something more in mylife.
I need something morefulfilling, I need more purpose.
Then I think that's.
I think that's when peoplebecome a business owner and
they're like, hey, I want to getrich, I want to do something
out of the norm, I want to stopbeing having my schedule
controlled by other people.
I want to stop having my lifecontrolled by other people and
(31:43):
instead I want to take I want totake seat of the driver's wheel
and I want to uh drive the carto the destination of my own
life.
Speaker 1 (31:51):
Boom, devin, coming in hot.
We are not just talking YouTubehere.
I think that it is completelyevident why you are successful,
not just with YouTube, but as abusiness owner, because that's
the real stuff right there.
There are so many nuggets ofknowledge there, and I love the
fact that it stems a lot fromMyron Golding's teaching.
That guy is brilliant.
Every single video and speechthat I see him give I
(32:13):
immediately transcribe, pluginto AI and I'm like please help
me extract all of the goodnessfrom every single word that this
man is saying.
So, devin, you have offered somany insights here that I have
no idea how you're going to topall of that for this question
that I ask at the end of everyepisode, because it's super
broad I'd love for you to answerit with your entrepreneurial
hat on, not just your YouTubehat.
And that question is what'syour best piece of advice?
(32:34):
Knowing that we're beinglistened to by both
entrepreneurs and entrepreneursat all different stages of their
own business growth journeys,what's that one thing that you
want to leave them with today?
Speaker 2 (32:46):
Yeah, I think it's the failure thing.
I think that ruins everybody to, to to the core, because we're
so brought up on like if you getbad grades you're a failure and
it's just like you'reindoctrinated for at the minimum
12 years.
That failure is a bad thing.
And what I will tell you is, ifyou're trying to do something
(33:06):
different, if you're trying todo something new, it's that that
failure thing is is good for,like when you know you're
factory worker and obviouslyfailure is the difference of a,
you know whatever thousands ofdollars of product, millions of
dollars of product gettingruined and stuff like that,
because you didn't do theassignment correctly and there's
repercussions there, maybe inlike, you know, in some
(33:27):
industries.
But when it comes toentrepreneurship, when it comes
to business, you're going tomake mistakes.
Mistakes are the biggest thingthat you have, that you have as
a resource to learn from.
It's like I think I lost like20 grand last week from like
some little mess up that we hadand I was just like, wow, this
is the hard knocks of likelearning.
Okay, how can we make it so wedon't like lose a bunch of money
(33:48):
again in the future or whatever.
It is Um, and it's like youkind of almost learn the
importance of things throughfailure, and the failure doesn't
always have to be yours.
I will say that you can alwayslearn through other people's
failure.
But if you're like me, you kindof have to like learn for
yourself, like learn don't stickyour finger in the electrical
outlet firsthand.
But what I will say is likefailure is a good thing.
I think we need to celebratefailure more, like I always try
(34:10):
inside, whenever I'm talkingclients or whatever I'm talking
to people that work for me, I'malways like I'm trying to cheer
them on for whenever they eatshit, whenever they fail.
Because I want to like changethe mindset.
I want to change the paradigmthat like failure is a bad thing
, to actually like failure isprogress.
Failure means that we learnsomething.
It's like Thomas Edison took athousand light bulbs to find
like a working light bulb, andthere's thousands and thousands
(34:31):
of these like case studies outthere, people.
It was just like ridiculousamounts of failure led to
success, and so the one thing Iwant to leave every single
person watching this, whetheryou want to be a entrepreneur or
entrepreneur just failure isthe, is the light, is the light,
it's the guiding force.
It's good.
It's good that you're failing.
It's good that things aretaking forever.
It's good thing.
It's good that you're kind ofeating a lot of times and that
you suck, because that means youcan get better and there's ways
(34:52):
to improve.
And use that as your uh, usethat as your guiding force
throughout all of this yes, Ilove that and devin.
Speaker 1 (34:58):
Fortunately, people get to learn from incredible
entrepreneurs like you, not onlyhere on the show.
But what I really appreciateabout the way that you operate
is that you've got your freetraining video.
It's out there for everybody,so if people are getting just
their first taste of facelessyoutube automations here in this
podcast episode, well, it canbe the very beginning of their
journey with you because ofthose free trainings that you
have in abundance on theinternet.
(35:19):
I'm so grateful for the waythat you show up and all the
value that you give.
So for listeners who do want togo deeper, drop those links on
us.
Where should listeners go fromhere?
Speaker 2 (35:28):
Where should people go?
I think just look up Devin Canup on pretty much all platforms
and that'll get you on there.
Um, it's like devin cnp on alot of them.
Just devin can up.
Look it up.
There's not too many peoplewith my name.
Speaker 1 (35:40):
I think there's heck yeah and, on top of that, devin,
we're gonna make it as easy aspossible for every single one of
you listeners.
Check the show notes down below, no matter where it is that
you're tuning into today'sepisode, we are linking devin I
said he's got that free trainingvideo out there.
We're linking not only toDevin's personal socials and all
the ways that you can find himhis incredible YouTube channel,
where he also just shares hisown real life business
(36:00):
experiences but we're alsosharing a direct link to his
free training.
So definitely check out thelinks in the show notes down
below.
Otherwise, devin, on behalf ofmyself and all the listeners
worldwide, thanks so much forcoming on the show today.
Speaker 2 (36:11):
Thanks for having me.
Speaker 1 (36:13):
I appreciate you hey, it's brian here, and thanks for
tuning in to yet anotherepisode of the wantrepreneur to
entrepreneur podcast.
If you haven't checked us outonline, there's so much good
stuff there.
Check out the show's websiteand all the show notes that we
talked about in today's episodeat thewantrepreneurshowcom, and
I just want to give a shout outto our amazing guests.
(36:33):
There's a reason why we are adfree and have produced so many
incredible episodes five days aweek for you, and it's because
our guests step up to the plate.
These are not sponsored episodes.
These are not infomercials.
Our guests help us cover thecosts of our productions.
They so deeply believe in thepower of getting their message
out in front of you, awesomewantrepreneurs and entrepreneurs
(36:56):
, that they contribute to helpus make these productions
possible.
So thank you to not onlytoday's guests, but all of our
guests in general, and I justwant to invite you check out our
website because you can send usa voicemail there.
We also have live chat.
If you want to interactdirectly with me, go to
thewantrepreneurshowcom initiatea live chat.
If you want to interactdirectly with me, go to the one
entrepreneur showcom, initiate alive chat.
It's for real me, and I'mexcited because I'll see you as
(37:19):
always every monday, wednesday,friday, saturday and sunday here
on the entrepreneur toentrepreneur podcast.
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