🎉 Welcome to a very special milestone episode of Wear This Not That, where we're celebrating not only five years of fabulous fashion advice but also the grand opening of the Wear This Not That online store! #YYYYAASSSS
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🔥 HOT TIP: Don't forget to tune into our YouTube channel where you can see all of these items live on video and see how the items can be styled and worn.Â
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Holly Katz—your favorite personal stylist and the only Holly you need to know—is officially your stylist in your back pocket.
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Every item in the store has been hand-picked with YOU in mind. Whether you hate shopping, feel stuck in your style, or just need a few wardrobe staples that fit and flatter, Holly's done the hard work so you don't have to. We've streamlined your everyday pieces with our inventory to take the guesswork out of getting dressed.Â
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This episode is all about the launch, the vision, and the curated collection, perfect for women over 40 who want to look intentional, stylish, and age-appropriate while evolving their style.Â
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🛍️ What You'll Find in the Store:
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âś“ Not see-through, not too short, not too long
âś“ A foundational wardrobe building block for any season
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2. Knit Denim Pull-On Jeans by Lyssé
âś“ Yes, pull-on jeans with a smoothing control panel
âś“ Crafted with four-way stretch knit denim and no side seams for a slimming effect
✓ Flattering on every shape, with a slight bootcut leg—no muffin tops, no gaping waistbands
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3. Brooches
âś“ Chic, on-trend, and perfect for personalizing your look
✓ Style them on your blazer or tee—buy one or buy twenty!
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4. The Lysséntials Black Tees
âś“ Two styles: Boxy cut and Cap sleeve with a high-low hem
✓ Made from eco-friendly jersey—moisture-wicking, breathable, and incredibly soft
âś“ Double-front panel hides problem areas and works with any bra
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5. Printed Maxi Dresses (One Size Fits Most)
âś“ Comes in Zebra, Concrete Jungle, and Snake prints
✓ Seasonless—wear it with boots, sandals, or sneakers
âś“ Pair it with a belt and cowboy boots for ultimate Euro chic style
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6. Liquid Leather Moto Jackets by Clara Sunwoo
âś“ Washable, wrinkle-resistant, and incredibly lightweight
âś“ Adds a waist, polish, and unlimited confidence
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âś“ The comfort of loungewear, the polish of a fashion-forward pant
âś“ Works with tees, jackets, or a silk blouse for a dressier look
And SO. MUCH. MORE.
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Join the movement!
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We're updating our social handles with our new branding, but you can still find us here:
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🛍️ SHOP ONLINE now at www.wearthisnotthat.shop
📸  Instagram: @wearthisnot
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