Web Pro Savvy
Web Pro Savvy is a podcast for freelance web designers and developers, hosted by Cathy Sirvatka. You'll hear interviews with experienced freelance web pros about their business operations, the services they offer, and the types of clients they work with. They openly share their stories and pull back the curtain on how they achieve success so that you can boost your own business. Cathy also shares her own experiences and insights that help other freelancers skip past the trials to achieve satisfaction and success.
Episodes
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Feeling like your freelance web design business runs on a constant cycle of booking, building, and yet stressing about money? In this episode of Web Pro Savvy, Cathy talks about why the traditional project-to-project model feels so unpredictable—and how to build more stability into your business.
You’ll learn how to shift from a hustle-heavy cycle to a model that provides consistent, reliab...
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Are you unknowingly pushing clients away? In this video, I reveal the 5 main reasons clients leave their web designers—and how to make sure you’re not making these common mistakes. Retaining clients is just as important as getting them, and by avoiding these pitfalls, you can build long-term relationships, increase recurring revenue, and grow your freelance web design business sustainably.
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Discover the secrets to streamlining your business operations with Gresham Harkless Jr., the innovative mind behind CB Nation and Blue 16 Media. Gresham brings a wealth of knowledge from his diverse experiences, including his time as an adjunct professor and a digital marketer, to share actionable CEO hacks that can transform the way you manage your business processes. From invoicing to pr...
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This episode shares the challenges freelancers face when working with frustrating clients. It illustrates the importance of communication, proactive management, and learning from obstacles.
• The struggles of getting detailed responses from a new client
• The challenges faced when clients fail to be forthcoming with information
• The role of a freelance copywriter in cli...
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Unlock the secrets to building a thriving freelance business as we sit down with expert business coach Julie DeLuca Collins. Have you ever wondered how successful entrepreneurs reverse-engineer their goals to align their daily operations with long-term visions? Julie shares her invaluable insights on time management, defining services, identifying your ideal customer base, and crafting eff...
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Embark on a transformative journey with us as we sit down with Laura Hulleman, the mastermind behind the Endotype Formula, and unravel the true essence of branding that goes far beyond eye-catching designs. In a candid conversation, Laura shares her evolution from personal trainer to branding guru, underscoring the vital connection between a business owner's persona and their brand id...
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Is G.I.F. pronounced GIF or JIF? Join me, Cathy Sirvatka, as we dig into the amusing argument surrounding this well-known graphic format. We'll journey back to its beginnings, exploring the creators' original intent for its pronunciation. Spoiler alert: there's no wrong way to say it!
We also get into its features as compared to the JPG and its historical role in w...
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Ever wondered how your website design could impact someone with a disability? Join me as I chat with Vanessa Russo, a passionate web designer and WordPress UI/UX design teacher, who opens up a new perspective on website accessibility. She shares with us the often overlooked importance of creating accessible and inclusive websites.
Our enlightening conversation delves into differen...
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There are a lot of questions surrounding AI (Artificial Intelligence), especially for those of us who work in web design. Is it ethical to use AI tools like ChatGPT in our workflow? Will AI replace the need for web designers? I address these questions and more today with my guest, Matt Gilliam.
Matt is an innovative and creative freelance graphic and web designer, and he’s been using AI in ...
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Today I talk with Kim Kopec, a freelance web designer in Kalamazoo, MI. Kim shares her experience and strategies for acquiring a clientele that she loves.
Like many of us, Kim started out bartering her services with clients just to get work and grow her portfolio. She talks about how it was in the very beginning of starting her business and how her client acquisition evolved over the years...
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How do you get new clients?
Should you work within a specific niche? What exactly is a niche? You may hear the word a lot but aren't sure whether it means you should focus on a specific client type, or industry, or location.
When you first start your freelance web design business or if you have decided to niche in a specific way, you have to do extra work to acquire a client...
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Have you ever considered using Wix as your website development tool?
Maybe you’ve thought Wix isn’t a viable tool for true professional web designers. Perhaps you’ve selected another CMS platform and you’re sticking with it because of the time, energy, blood, sweat and tears you’ve put into it to become proficient.
I get it. Up until 2010, I was still using Dreamweaver and creating...
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Does the thought of finding new clients stress you out?
The ups and downs of work and income for a freelance web professional can be overwhelming. Finding the illusive steady income stream can seem like the proverbial needle in a haystack. Of course there are many ways to grow your clientele. Among them is a platform called Upwork.
For those who don’t know, Upwork is a website fre...
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Working as a freelance web designer and/or developer is becoming more popular with each passing year. COVID caused many people to reflect on their lives and jobs. Many have chosen to work for themselves, thus relieving them from frustrating commutes, exasperating bosses, and the overall feeling of being stuck in a job they don't really care about. Freelance website work is the perfect...
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