October 1, 2025 • 23 mins
In this episode of The Wedding Atelier Podcast, host Alora sits down with alumni Jenn, who went from burnout to booked out—and hit six figures in just 8 months.
Jenn reveals how she ditched the scrappy hustle for a strategy that worked:
- Raising her rates with confidence
- Creating a focused marketing plan that attracted dream clients
- Avoiding overbooking while protecting her weekends
- Outsourcing and self-care to sustain her growth
If you’ve been grinding nonstop without seeing the payoff, Jenn’s story will show you how structure and strategy can take you from overworked to thriving faster than you think.
🏛️ Ready to double your rates and book your highest packages? Enroll in The Wedding Atelier → [link]
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Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Alora (00:00):
Oh my gosh.
That was my son's alarm to gethim from preschool, but he's
here.
It was the Muppet song.
Okay,
Jennifer Kahl (00:06):
That's very on brand for me.
Alora (00:07):
Ah.
Okay.
I have to like breathe and notbe mid laugh.
Welcome back to The Wedding atpodcast today's guest is another
alumni and just to track, whereshe's been in the past few
months because she joined thisyear and hit five figure months
and was ready, set, go.
And then a weird time, thetariffs.
(00:29):
Everybody, if you know, youknow, if you've been alive since
2025.
It's been a weird time, but Ijust wanted to catch up and talk
with you, Jen, about your storyyour business, where it's
headed.
We were talking a little bit offscript, like how you felt like
you made six figures last year,scrappy, but this year we're
making six figuresstrategically.
What do you feel like hascontributed to that success?
Jennifer Kahl (00:51):
Yeah, so it's been a lot of working through
the workbook and everything.
I just, I went through it.
I was like, okay It's like thelizard on TikTok here.
Lizard, lizard, lizard onto thenext thing.
So I just kind of info dumpedall of that and started to like
miscellaneous apply across theboard.
And then in the last like monthor so, I went back, I was like,
(01:15):
okay, like maybe like actually.
Go through it withintentionality.
so more intentionality withInstagram posts, making Sure.
everybody's being tagged,vendors and whatnot.
Getting like my work actuallyshared and visible has really
made a difference.
Alora (01:28):
Yeah, I feel.
What would you feel like wasyour biggest blind spot, like
when you joined in the businessperspective really, because you
had no problem booking weddings.
Jennifer Kahl (01:37):
That's a good question.
I think taking Sure I can do ita little too far, in terms of
yeah, I'll figure it out.
Like be fine.
And just blindly booking atanything that came my way.
Alora (01:50):
Oh, wow.
Jennifer Kahl (01:51):
overbooking and then realizing oh.
Maybe double headers for sixweeks straight isn't the best
idea you've ever had.
Alora (01:58):
It's terrible.
Jennifer Kahl (01:59):
catch me on number two of six right now.
So yeah, like just overambitious is probably my blind
spot there, which sounds insane,but really where it was.
Alora (02:07):
Yeah.
Do you feel like being overambitious can be like a
negative?
I know it's great for the hustleera, when did you realize you
had to slow down and have aplan?
Jennifer Kahl (02:18):
It was definitely around like the February
timeframe where Was gettinginquiries, but I was booking a
three K and then went to fourand then went to five and just
you just can't keep blindly.
Increasing until you're like,there's no strategy behind this.
What am I doing?
because that I just keptincreasing and then like the
inquiries stopped, so I had tocome back and be like, okay, we
(02:39):
need to restructure this.
And that's where you with that,of restructuring
Alora (02:44):
Ah.
Jennifer Kahl (02:44):
The packages and whatnot.
Alora (02:45):
I feel like we all have done that.
Raise it a couple hundred.
If someone like didn't book,we'd lower it and then it just
felt like you're on this.
Like
Jennifer Kahl (02:52):
Yeah two, oh, that didn't make sense.
Drop at 400.
And she's what are you doing?
Alora (02:56):
Yeah.
Like booking based on how youfelt that day or if you're like
emotional I'm gonna, I'm gonnashut this down or lower it by a
thousand'cause nobody's booking.
And I feel like too, just do youfeel like mindset really
supported you with pricingconfidence in a way of being
like, okay, I can do this.
I can actually see thishappening.
Jennifer Kahl (03:16):
book the first one at that price that you're
like, nobody's ever gonna bookthis.
Like I'm just, why not try?
And then somebody books youlike, oh, okay.
then somebody books it again.
You're like, oh maybe she knowswhat she's talking about.
But yeah, it's okay, no, this islike actually working this,
there's actual logic behindthis.
Alora (03:31):
Yeah, okay, so we were tracking like what you've made
in booked weddings and you're$33short of six figures, and you
were talking about like howannoying that is and I said, oh,
Jen, to be annoyed of$33, shortof six figures.
Jennifer Kahl (03:49):
Yeah.
Alora (03:50):
Oh, let me just cry in my money.
What do you feel like was thebiggest shift for you, like this
year?
Even just dealing with the stateof the world and booking
weddings, raising your prices.
I feel like this would be likethe weirdest time of year to
join a program and be like, oh,can you raise your prices by
$2,000?
How are you able to level thatout and be like, okay, I can
keep going.
(04:10):
I can see this happening.
Like I'm curious justpersonally, your mentality
through all this.
Jennifer Kahl (04:15):
so I was going to quit my full-time job in July,
and then June was crickets.
July continued to be crickets,and I was like, oh no.
So I got a
Alora (04:23):
Yeah.
Jennifer Kahl (04:24):
A sense of delusion along with, just trying
and if it doesn't work, trysomething else terms of pivoting
with like marketing and stufflike that.
Yeah,
Alora (04:34):
What do you feel like really contributed to you having
a plan?
Really seeing the trajectory ofbuilding a sustainable six
figure business, because I knowthat you already booked 12
weddings for next year, which iscrazy to me.
What help?
Was it like a CEO plan?
Was it a marketing plan?
Jennifer Kahl (04:50):
The marketing plan?
with Instagram has really made adifference.
I was the kind of person thatlike would post every day for a
month and then just fall off theface of the planet.
so having like actual ideas inwith what to post caption ideas?
Not the generic captions thatyou see on Instagram that I was
(05:10):
guilty of, strategy behind ofwhat is, what would a future
couple bride would ever want tosee?
Gonna be helpful to them?
And then also everything I keepseeing, and I think you
mentioned it in the program, is.
The venues tagged site portionof Instagram is where so many
couples are finding theirvendors.
And if you're the one, likeyou're the one providing all of
(05:33):
that content.
So just being really intentionalwith that.
Yeah, and I'm really good aboutshowing up with my work
Instagram, but not necessarilylike with myself.
you're gonna see my work and mycats It.
so really just bringing back my,face has been helpful.
Just yapping at the camera.
Alora (05:51):
But like your identity and your brand, I think that's
actually what we did on yourstrategy call was we figured out
who your dream couple was.
Jennifer Kahl (05:59):
yes.
And.
Alora (06:00):
Do you feel like that changed everything?
Jennifer Kahl (06:04):
it did.
And then posting along with thatwith the oh gosh, what did you
call it?
Like your best stuff.
and
Alora (06:10):
Oh, your best
Jennifer Kahl (06:11):
yeah, using
Alora (06:11):
stuff.
Images?
Yeah.
Jennifer Kahl (06:12):
when posting, I got an inquiry yesterday and in
the give me more info section,she was like.
I feel like I've been followingyou for a while and I really
resonate with, this post andthis post.
Like she had dates and names.
My type A heart like justexploded.
And she's I love that your workfeels down to earth.
Dramatic.
But also with a touch of whimsy.
(06:33):
And I was like, the touch ofwhimsy.
You get it.
Like the fact that I was able toconvey that, I was like, oh
shoot, I'm doing it.
Alora (06:39):
Wow.
Jennifer Kahl (06:39):
Yeah.
Alora (06:40):
You're really doing it.
Oh my goodness.
And I feel like a portfolioshift, like for people to tell
you like your own brand words,you're like, oh, this is, we
gotta get on a call, like rightnow
Jennifer Kahl (06:50):
that came through yesterday and I was just, I sent
it to my sister and I was like,I'm doing it.
They get it.
Alora (06:55):
And that's an inquiry you just got while you were shooting
a wedding, right?
Is that the one you're talkingabout?
Jennifer Kahl (06:59):
Yep.
Yeah.
Alora (07:01):
What is your cap for next year, Jen?
Because you already had 12booked for 2026.
So what are you just gonna bookuntil you're like, nah.
Jennifer Kahl (07:07):
I am telling myself no more than 20.
Alora (07:10):
Okay.
Jennifer Kahl (07:11):
but I'm not the
Alora (07:12):
eight more.
Jennifer Kahl (07:13):
Boun to boundaries with that.
So that's something to work on.
cause I think if it's too good,it I'm not gonna say no.
Alora (07:19):
I know that's hard.
Yeah.
But, if they're spaced out, Iguess it's different.
If you're not doing four amonth, like I feel like that
it's different than
Jennifer Kahl (07:28):
Yeah.
Alora (07:28):
a month spread out over the course of a few months.
Do you feel the experience ofbooking couples has changed
since knowing your dream?
Now, like you know who you are,you know who you wanna work
with.
Do you feel like it's like aluxury to be able to turn people
away or accept them Not havingto think that you need every
single inquiry.
Jennifer Kahl (07:48):
Yeah, totally.
It, but I know I have someweddings coming up this fall
that just aren't necessarilyaligned.
Like they're super sweet andthey're, it's gonna be a great
wedding, but it's not the idealcouple where 2026 is just like
banger after banger.
That's completely aligned withWhat I'm trying to do moving
forward.
Yeah.
Alora (08:09):
What do you think contributed to that?
Like marketing or the portfolioshift?
Because now I'm curious, likeall dream couples.
Jennifer Kahl (08:14):
I For next year.
Yeah.
Yeah, for sure.
Alora (08:17):
Oh my gosh.
Jennifer Kahl (08:18):
yeah.
And I think it was definitelythe portfolio was there but not
curated.
That was a big thing with likereally demonstrating that.
And like my website was finishedin the end of April and I had
used all of my best of imagesthat I had curated with the
program to just dump into that.
So that's definitely helped tonarrow it down.
(08:39):
I got an inquiry at one point orMay that was like, your website
is my Pinterest board.
I was like, yay.
Alora (08:43):
Stop it.
Oh my gosh.
These are this like, these arethe money compliments that
people want.
Jennifer Kahl (08:50):
Yeah.
It's good.
Alora (08:51):
Your website is my Pinterest board.
Jennifer Kahl (08:54):
yeah, that one is a November 20, 26 wedding, so
I'm excited.
Yeah.
Alora (09:00):
Oh my gosh, Jen, that's amazing.
And that's such a fastturnaround for you'cause it
hasn't even been a year.
Jennifer Kahl (09:06):
Oh yeah, no, I know.
It's, I have to pause sometimesand be like, this isn't exactly
normal.
so yeah, it's been good.
Alora (09:14):
Hey, I should probably be easier on myself'cause I did all
of this in less than a year.
Thank you.
Jennifer Kahl (09:20):
for sure.
My husband, I was like, I made$20,000 in September.
He is like, how is that it?
I was like, shop I, you
Alora (09:27):
Yeah, literally.
Bye
Jennifer Kahl (09:29):
Get outta here one.
Have you ever made$20,000 in amonth?
Yeah.
Alora (09:32):
I feel like you can leave.
Okay my gosh, I don't even know,I don't even know what to ask
because you've, I feel likeyou've done so much in such a
short window of time.
Jennifer Kahl (09:42):
Yeah.
Alora (09:42):
What, eight months?
That's, so what is your plan fornext year then?
Like I know you wanna book 20weddings.
But also what about like yourlife goals?
Do you have like travel goals?
Like now that you know that youcan work with your dream couples
and book less, make the same ifnot more?
Jennifer Kahl (09:59):
Yeah, it's still work related.
But I really wanna get intodestination work.
so I have a contract out for aColorado elopement next June.
And just really continuing tobuild on that my wedding.
I photographed yesterday, theywere from the uk.
So I had gone to London to dotheir engagement session.
And just like really just thatmarketing out is probably my
(10:23):
goal for next year to get, I'dlove to do three to four
destination weddings a year.
Yeah.
Alora (10:29):
I love that.
Okay, so we were talking aboutone of your favorite parts of
the program, and you mentionedNola's monthly marketing plan
calls, and you said you'regetting your blogging done.
Jennifer Kahl (10:44):
Yes.
Oh my gosh.
It's cause you hear people belike, you should blog.
And you're like, yeah, totally.
What does that mean?
So the last marketing call thatwe had, Noel was going through
just like a q and a essentiallyof what questions do you have
about blogging?
And through and asked myquestions.
She responded and she had a lotof like helpful deliverables to
(11:06):
that.
Like you could just read throughand like prompts and this is a
great blogging topic.
This is something to consider.
These are A question or postwedding to ask your clients to
fill out, to help you do aportfolio blog if you wanted and
or if they had these kinds ofquestions.
Using those prompts to help you,build on a blog.
Build out a blog as well.
i'm not and I, it's funnybecause I edit this way too
(11:27):
where I have to have an outlinebig picture and then I can
narrow in.
If I start in the weeds, I justget completely lost.
So I have outlines for threedone.
'Cause I did a content daysituation in April in the Amalfi
Coast.
So I have a ton of film photosand.
Work that I just need to blogfor that for destination work.
(11:49):
So I have that outlined as wellwith there's this beautiful
villa that.
Sleeps like 25 people cross linkback to them and then be like,
here's a blog for you as well.
'Cause Noah also mentions thatlike you can just blog and it
all helps.
SEO, all that jazz.
so yeah, so I have the AmalfiCoast blog outlined some of the
best national parks.
whatnot.
(12:10):
'cause I've national parks areone of my like special
interests.
And then a portfolio blog for avenue that I absolutely love in
Philadelphia that I wanna shootat the time.
Then the fourth one, I'm justpercolating on what I want that
to be.
Alora (12:21):
Do you feel like, because we teach like a two faceted,
four part marketing strategy.
Do you feel like knowing all thedifferent ways that you can just
plug in your marketing
Jennifer Kahl (12:30):
Yeah, it's pretty intuitive that like you need to
show up places, but what doesthat look like?
What does that mean?
So having guidance on it doesn'tnecessarily have to be recipe,
but here's how you could do itand you can modify it for your
own situation.
Whatever makes sense to you.
Alora (12:47):
Yeah.
I feel like too, like they sayyou have everything has to be
like A, B, C, D, E, F, G, likeperfectly.
And I'm like, everybody worksdifferent.
There's different learningstyles.
We all have different strengthsand I feel like for us it's just
lay out the strategy.
You can apply what you want,leave what you don't want, pick
something up later, get support,hop on a call, get what you
(13:08):
need.
I feel like this year you sloweddown, you applied things, you
still made, really good,significant income, even in the
midst of whatever has happened.
And next year, are you prettysure that you're gonna hit that
goal and less time and then havemore of, even even more of a CEO
strategy to apply for thefuture?
Jennifer Kahl (13:28):
Oh, for sure.
Cause.
This year I, along with thepricing things that we had
discussed, I learned that I hadbooked some weddings early in
the year.
So I've had inquiries for 20,27, even like that shift for
what next year inquiries,bookings and whatnot's gonna
look like is already morestrategic of my pricing's gonna
increase.
(13:49):
I need to be more aware of that.
Alora (13:52):
Because I feel like you were booking two years in
advance, like early.
You also just booked.
You're just like, yeah, sure,yeah, I'll do it.
I'll shoot your wedding.
Jennifer Kahl (14:00):
Yeah.
So yeah, just being more of whatflippant decisions mean
financially.
Is really the CEO side of itthat I'm starting to really hone
in on and what's boring, but i'mpretty analytical as it is.
But at the end of last year andthe beginning of this year, I
was in a very like if I send agallery and I don't get positive
(14:22):
feedback immediately, they musthate the gallery and they must
hate me.
And that was just like, are youdoing?
So it's been very much no, likeother, like they have lives,
they have things they have todo.
It's okay.
Like not every single thing thatyou photograph is a direct
representation of who you are asa person.
And you have to be able to like,some business decisions knowing
(14:45):
that it might not be, everybodymight not like you, but that's
for the best.
I'm pretty active about certainthings on my Instagram.
Not everybody's gonna like it,but okay.
Repel, what is it the saying ifyou repel the right people?
Alora (14:59):
and repel.
Jennifer Kahl (15:00):
like a repel.
Alora (15:01):
Propel the rest.
Yes.
Yeah.
And do you feel like you have areally good understanding of, I
don't know, being able todecipher between the two?
Yeah.
'cause you are analytical, soyou can probably catch yourself
half the time.
Like Uhoh, this is because
Jennifer Kahl (15:15):
in
Alora (15:16):
Yeah.
Jennifer Kahl (15:17):
Yeah.
Alora (15:17):
You're an engineer, right?
Jennifer Kahl (15:18):
Chemist.
Alora (15:19):
Heist.
Yes.
Yes.
I love it.
And I still think it's so coolthat you can tap into like your
creativity, create beautifulart, show up on stories.
I was cracking up laughing aboutthe one where you like ran all
the way across the golf coursefor a shot.
I could still remember it in myhead.
I was like, go Jen.
Go.
Jennifer Kahl (15:39):
she's a.
Alora (15:41):
She's a runner.
She's a track star.
If someone's thinking aboutjoining Wedding Atelier or just
being, even just trying to getthat one-on-one call for that
pricing review.
I mean for you all we didactually was the pricing review,
the dream client, kind ofawareness.
And then you took off fromthere.
Jennifer Kahl (15:59):
Yeah, I wasn't expecting how much information
there was to learn which soundssilly, but again you know that
you have to show up and you haveto do these things, but I didn't
realize how deep it could go andhow it's not just here's some
prompts to figure out, like yourbrand identity.
It's, here's some prompts tofigure out your brand identity,
but also we're gonna go throughit and I'm gonna ask some
questions.
Or you're gonna ask somequestions and help really
(16:21):
solidify that.
Or you can run it through rooand like you can brain dump into
Roo and get something cohesiveout of it versus like just
buying a prompt or whateveronline.
Getting that like feedback,either real time if you want it,
or marinating on it for a littlebit and then submitting it.
(16:42):
Yeah, I just really didn't howmuch you could really dig into
of these different topics.
You had made the CEO cashflowthing,'cause I think a couple of
us were like, does one paythemself as a CEO?
you're like, here's a resource.
You're like, oh.
Okay.
That makes sense.
Just a lot of things that you'relike.
(17:03):
And when you go online, it'sit's 50% of your profit.
It's okay, but what does thatmean?
So Actual calculator of likewhat your expenses are, what you
need to live, to pay your bills,to have savings, to have a
retirement, that's how youshould price yourself.
And then once you've pricedyourself, like this is how, like
when she should have in yourchecking and then your savings
and then your reserve and allthese things.
(17:24):
So that's just.
A very minuscule part of whatthe program can provide, and
that's been huge.
Alora (17:30):
I feel like it's just the tip of the iceberg.
Like you say, oh, I wanna have,I wanna make this much money and
I wanna be successful.
And you're like, it's actuallyvery convoluted.
But once you get it, it changesyour life.
You can't even go back tothinking how you were before.
Jennifer Kahl (17:44):
for sure.
Alora (17:45):
I think even if you wanted to be scrappy, I don't
even think you could, you'd belike pause.
Jennifer Kahl (17:51):
there must be a better way to do this.
Yeah.
Yeah, and like going on TikTokand being like, okay, what does
this person think?
Or Googling, like, how do I dothis?
And you can use chat
Alora (18:01):
Mm-hmm.
Jennifer Kahl (18:01):
But it's not, AI has its own problems, but like
being able to connect withsomebody who has.
The background on it is justwhat's really helpful along with
the community.
Alora (18:11):
I feel like for photographers, as a creative, we
know the art, we can figure itout.
We can scrappily put stufftogether, we can throw up a
website.
But then when it comes torunning the business, managing
the business, and making sure,oh, I don't know, this can
sustain me for the next decade.
That's where people end upquitting or burning out and
they're like, I'm burning thisto the ground.
(18:32):
I've had so many friends beinglike, this is not what I signed
up for.
Like I never wanted, I justwanted to take pretty pictures.
But being able to balance both,I feel like could, it could
change your life.
It could change your business.
It could change so many things.
Jennifer Kahl (18:45):
Yes.
And I think
Alora (18:47):
Yeah.
Jennifer Kahl (18:47):
podcast episode about outsourcing things and I
started outsourcing, like mybookkeeping and I was looking
into Instagram management, butdecided against that.
Yeah.
like figuring out, like again,as a CEO, you can't possibly do
every job in your company.
That's, that doesn't make sense.
So firing yourself what you'renot good at.
Alora (19:03):
Yeah.
Jennifer Kahl (19:03):
the right person for that was something that I
also learned of there are thingsyou need to outsource.
You can't do it all.
That doesn't make sense.
You can for a little bit, butnot long term.
It's not sustainable.
Alora (19:11):
Yeah.
And like looking for weaknessesin your business, like the thing
that you don't do or you put offfor weeks and weeks.
Like I, for me, it was editing.
I would put it off because itwas so big, it was so many
images.
And finally it's let me justcall and send it out.
And my couples were gettingtheir galleries and a couple of
days, so it was like, thatbenefited them.
(19:33):
Me just being like, Hey, aLaura.
You're not obviously gonna begood at this.
You do.
You don't plan on it, so let'sjust end it out.
Jennifer Kahl (19:41):
Yeah.
And
Alora (19:41):
yeah.
Jennifer Kahl (19:42):
Using the bookkeeping as an example, I was
good at it, but I was obsessiveabout it and like tracking every
Multiple times a day.
And I was just like, you need tojust lessen release and give
this to a professional.
Alora (19:55):
Yeah.
Jennifer Kahl (19:56):
and I was occupying so much of my mental
space and I was like, oh, I'mlike four months into it now of
having outsourced it.
I'm like, oh, okay.
Like a spot check that's muchmore healthy or that's much
healthier from a.
A mental health perspective andlike a business perspective of I
know what's going on, but it'snot occupying every like moment
of my brain.
So whatever that is in yourbusiness.
Alora (20:15):
I love.
Jennifer Kahl (20:16):
Yeah.
Alora (20:16):
Yeah.
No, just realizing Hey I'mobsessed in a way that's, it's
not okay.
Like I need to do other things.
I need to think about otherthings than like the recent
transaction is huh?
Jennifer Kahl (20:26):
Oh, this.
HoneyBook cleared this twobusiness days, but I still
haven't received it.
And then you get it two hourslater and you're like, okay,
it's fine.
No, That's insane.
Let it go.
Alora (20:34):
Logs into email from phone.
Jennifer Kahl (20:36):
Yeah.
Alora (20:37):
Do you have any self-care goals at all now that we're
talking about this, like waysthat you can take up space now
that you're freeing up spacefrom other things?
Jennifer Kahl (20:45):
Yeah, I need to start moving my body.
Alora (20:49):
I.
Jennifer Kahl (20:49):
'cause it's a physical job.
We all know that.
And it's starting very to feelvery like Tin Man ish in my
body.
I'll make squeaky and Self carein terms of actually.
Moving in a way that's good forme.
But also like I was gonna get tothe point of splurging once a
week on a massage on a Monday,make that my Monday, like my
(21:10):
Monday appointment.
So yeah, that's the goal forself-care.
Yeah.
Alora (21:15):
Yes.
I had a membership and after awedding I was like, get me in,
coach
Jennifer Kahl (21:20):
yeah, I was calling a wedding and my second
took a photo of me, like signingtheir guest book, I looked at
the photo, I was like, oh myGod, I am quasimoto in that
photo.
Oh my God, I am like a true theangle of the photo and the way
my shoulder was, whatever, but Iwas just like, I have a genuine
hope, dear Lord.
so yeah some posture.
Exercises and some massages.
Alora (21:42):
You need the chiropractic, you need
realignment.
We're getting our body backtogether next year.
Jennifer Kahl (21:47):
Yeah.
So yeah, not doing doubleheadersfor six weeks straight so that I
don't have to
Alora (21:52):
Oh my gosh.
Jennifer Kahl (21:52):
crucify my body.
Alora (21:54):
Six weeks.
Jen, how did you do that?
Jennifer Kahl (21:57):
Oh.
I haven't done it yet.
We are
Alora (21:58):
Just, oh,
Jennifer Kahl (22:00):
Yeah.
Alora (22:00):
No.
Jennifer Kahl (22:01):
Si I have of my 12, none of them are double
headers.
Next.
Next year.
Alora (22:05):
Oh, thank God.
That's our business boundary.
Jennifer Kahl (22:07):
business boundary.
Alora (22:08):
Like
Jennifer Kahl (22:09):
Yeah.
Alora (22:10):
we're learning baby steps.
Oh my gosh.
Jennifer Kahl (22:13):
is the
Alora (22:13):
For me, I'm hardheaded.
I have to feel the pain, belike, Nope, not doing that
again.
Jennifer Kahl (22:18):
Literally, I was crawling out of my bed This
morning.
I was like, Ooh, my feet hurt.
Alora (22:23):
This was not good.
What would you have to say tosomebody that's thinking about
joining the program?
Like last words.
Summarize in the past seven,eight months that you've been in
the program.
Jennifer Kahl (22:33):
Just do it the likelihood of you making back
your investment if you put ineven a percentage of the effort
into the program.
is wicked high.
And you're gonna learn somethingeven if you think you know
everything.
There's just such a deep dive ofsomething to learn.
So just do it and come hang out.
The
Alora (22:50):
I love that.
I love how you think.
Yay.
We actually have a challengecoming up pretty quick to make
sure you guys reach your goalsbefore the end of the year.
So those$33 will be banked.
Jen, oh, thank you so much forcoming on.
This was great.
And everyone else, the doors areclosing to wedding until October
3rd at midnight.
So if you wanna join, the linkis in the show notes and I'll
(23:11):
see you guys later.
Bye.
Oh my gosh.
That was my son's alarm to gethim from preschool, but he's
here.
It was the Muppet song.
Okay,
Jennifer Kahl (00:06):
That's very on brand for me.
Alora (00:07):
Ah.
Okay.
I have to like breathe and notbe mid laugh.
Welcome back to The Wedding atpodcast today's guest is another
alumni and just to track, whereshe's been in the past few
months because she joined thisyear and hit five figure months
and was ready, set, go.
And then a weird time, thetariffs.
(00:29):
Everybody, if you know, youknow, if you've been alive since
2025.
It's been a weird time, but Ijust wanted to catch up and talk
with you, Jen, about your storyyour business, where it's
headed.
We were talking a little bit offscript, like how you felt like
you made six figures last year,scrappy, but this year we're
making six figuresstrategically.
What do you feel like hascontributed to that success?
Jennifer Kahl (00:51):
Yeah, so it's been a lot of working through
the workbook and everything.
I just, I went through it.
I was like, okay It's like thelizard on TikTok here.
Lizard, lizard, lizard onto thenext thing.
So I just kind of info dumpedall of that and started to like
miscellaneous apply across theboard.
And then in the last like monthor so, I went back, I was like,
(01:15):
okay, like maybe like actually.
Go through it withintentionality.
so more intentionality withInstagram posts, making Sure.
everybody's being tagged,vendors and whatnot.
Getting like my work actuallyshared and visible has really
made a difference.
Alora (01:28):
Yeah, I feel.
What would you feel like wasyour biggest blind spot, like
when you joined in the businessperspective really, because you
had no problem booking weddings.
Jennifer Kahl (01:37):
That's a good question.
I think taking Sure I can do ita little too far, in terms of
yeah, I'll figure it out.
Like be fine.
And just blindly booking atanything that came my way.
Alora (01:50):
Oh, wow.
Jennifer Kahl (01:51):
overbooking and then realizing oh.
Maybe double headers for sixweeks straight isn't the best
idea you've ever had.
Alora (01:58):
It's terrible.
Jennifer Kahl (01:59):
catch me on number two of six right now.
So yeah, like just overambitious is probably my blind
spot there, which sounds insane,but really where it was.
Alora (02:07):
Yeah.
Do you feel like being overambitious can be like a
negative?
I know it's great for the hustleera, when did you realize you
had to slow down and have aplan?
Jennifer Kahl (02:18):
It was definitely around like the February
timeframe where Was gettinginquiries, but I was booking a
three K and then went to fourand then went to five and just
you just can't keep blindly.
Increasing until you're like,there's no strategy behind this.
What am I doing?
because that I just keptincreasing and then like the
inquiries stopped, so I had tocome back and be like, okay, we
(02:39):
need to restructure this.
And that's where you with that,of restructuring
Alora (02:44):
Ah.
Jennifer Kahl (02:44):
The packages and whatnot.
Alora (02:45):
I feel like we all have done that.
Raise it a couple hundred.
If someone like didn't book,we'd lower it and then it just
felt like you're on this.
Like
Jennifer Kahl (02:52):
Yeah two, oh, that didn't make sense.
Drop at 400.
And she's what are you doing?
Alora (02:56):
Yeah.
Like booking based on how youfelt that day or if you're like
emotional I'm gonna, I'm gonnashut this down or lower it by a
thousand'cause nobody's booking.
And I feel like too, just do youfeel like mindset really
supported you with pricingconfidence in a way of being
like, okay, I can do this.
I can actually see thishappening.
Jennifer Kahl (03:16):
book the first one at that price that you're
like, nobody's ever gonna bookthis.
Like I'm just, why not try?
And then somebody books youlike, oh, okay.
then somebody books it again.
You're like, oh maybe she knowswhat she's talking about.
But yeah, it's okay, no, this islike actually working this,
there's actual logic behindthis.
Alora (03:31):
Yeah, okay, so we were tracking like what you've made
in booked weddings and you're$33short of six figures, and you
were talking about like howannoying that is and I said, oh,
Jen, to be annoyed of$33, shortof six figures.
Jennifer Kahl (03:49):
Yeah.
Alora (03:50):
Oh, let me just cry in my money.
What do you feel like was thebiggest shift for you, like this
year?
Even just dealing with the stateof the world and booking
weddings, raising your prices.
I feel like this would be likethe weirdest time of year to
join a program and be like, oh,can you raise your prices by
$2,000?
How are you able to level thatout and be like, okay, I can
keep going.
(04:10):
I can see this happening.
Like I'm curious justpersonally, your mentality
through all this.
Jennifer Kahl (04:15):
so I was going to quit my full-time job in July,
and then June was crickets.
July continued to be crickets,and I was like, oh no.
So I got a
Alora (04:23):
Yeah.
Jennifer Kahl (04:24):
A sense of delusion along with, just trying
and if it doesn't work, trysomething else terms of pivoting
with like marketing and stufflike that.
Yeah,
Alora (04:34):
What do you feel like really contributed to you having
a plan?
Really seeing the trajectory ofbuilding a sustainable six
figure business, because I knowthat you already booked 12
weddings for next year, which iscrazy to me.
What help?
Was it like a CEO plan?
Was it a marketing plan?
Jennifer Kahl (04:50):
The marketing plan?
with Instagram has really made adifference.
I was the kind of person thatlike would post every day for a
month and then just fall off theface of the planet.
so having like actual ideas inwith what to post caption ideas?
Not the generic captions thatyou see on Instagram that I was
(05:10):
guilty of, strategy behind ofwhat is, what would a future
couple bride would ever want tosee?
Gonna be helpful to them?
And then also everything I keepseeing, and I think you
mentioned it in the program, is.
The venues tagged site portionof Instagram is where so many
couples are finding theirvendors.
And if you're the one, likeyou're the one providing all of
(05:33):
that content.
So just being really intentionalwith that.
Yeah, and I'm really good aboutshowing up with my work
Instagram, but not necessarilylike with myself.
you're gonna see my work and mycats It.
so really just bringing back my,face has been helpful.
Just yapping at the camera.
Alora (05:51):
But like your identity and your brand, I think that's
actually what we did on yourstrategy call was we figured out
who your dream couple was.
Jennifer Kahl (05:59):
yes.
And.
Alora (06:00):
Do you feel like that changed everything?
Jennifer Kahl (06:04):
it did.
And then posting along with thatwith the oh gosh, what did you
call it?
Like your best stuff.
and
Alora (06:10):
Oh, your best
Jennifer Kahl (06:11):
yeah, using
Alora (06:11):
stuff.
Images?
Yeah.
Jennifer Kahl (06:12):
when posting, I got an inquiry yesterday and in
the give me more info section,she was like.
I feel like I've been followingyou for a while and I really
resonate with, this post andthis post.
Like she had dates and names.
My type A heart like justexploded.
And she's I love that your workfeels down to earth.
Dramatic.
But also with a touch of whimsy.
(06:33):
And I was like, the touch ofwhimsy.
You get it.
Like the fact that I was able toconvey that, I was like, oh
shoot, I'm doing it.
Alora (06:39):
Wow.
Jennifer Kahl (06:39):
Yeah.
Alora (06:40):
You're really doing it.
Oh my goodness.
And I feel like a portfolioshift, like for people to tell
you like your own brand words,you're like, oh, this is, we
gotta get on a call, like rightnow
Jennifer Kahl (06:50):
that came through yesterday and I was just, I sent
it to my sister and I was like,I'm doing it.
They get it.
Alora (06:55):
And that's an inquiry you just got while you were shooting
a wedding, right?
Is that the one you're talkingabout?
Jennifer Kahl (06:59):
Yep.
Yeah.
Alora (07:01):
What is your cap for next year, Jen?
Because you already had 12booked for 2026.
So what are you just gonna bookuntil you're like, nah.
Jennifer Kahl (07:07):
I am telling myself no more than 20.
Alora (07:10):
Okay.
Jennifer Kahl (07:11):
but I'm not the
Alora (07:12):
eight more.
Jennifer Kahl (07:13):
Boun to boundaries with that.
So that's something to work on.
cause I think if it's too good,it I'm not gonna say no.
Alora (07:19):
I know that's hard.
Yeah.
But, if they're spaced out, Iguess it's different.
If you're not doing four amonth, like I feel like that
it's different than
Jennifer Kahl (07:28):
Yeah.
Alora (07:28):
a month spread out over the course of a few months.
Do you feel the experience ofbooking couples has changed
since knowing your dream?
Now, like you know who you are,you know who you wanna work
with.
Do you feel like it's like aluxury to be able to turn people
away or accept them Not havingto think that you need every
single inquiry.
Jennifer Kahl (07:48):
Yeah, totally.
It, but I know I have someweddings coming up this fall
that just aren't necessarilyaligned.
Like they're super sweet andthey're, it's gonna be a great
wedding, but it's not the idealcouple where 2026 is just like
banger after banger.
That's completely aligned withWhat I'm trying to do moving
forward.
Yeah.
Alora (08:09):
What do you think contributed to that?
Like marketing or the portfolioshift?
Because now I'm curious, likeall dream couples.
Jennifer Kahl (08:14):
I For next year.
Yeah.
Yeah, for sure.
Alora (08:17):
Oh my gosh.
Jennifer Kahl (08:18):
yeah.
And I think it was definitelythe portfolio was there but not
curated.
That was a big thing with likereally demonstrating that.
And like my website was finishedin the end of April and I had
used all of my best of imagesthat I had curated with the
program to just dump into that.
So that's definitely helped tonarrow it down.
(08:39):
I got an inquiry at one point orMay that was like, your website
is my Pinterest board.
I was like, yay.
Alora (08:43):
Stop it.
Oh my gosh.
These are this like, these arethe money compliments that
people want.
Jennifer Kahl (08:50):
Yeah.
It's good.
Alora (08:51):
Your website is my Pinterest board.
Jennifer Kahl (08:54):
yeah, that one is a November 20, 26 wedding, so
I'm excited.
Yeah.
Alora (09:00):
Oh my gosh, Jen, that's amazing.
And that's such a fastturnaround for you'cause it
hasn't even been a year.
Jennifer Kahl (09:06):
Oh yeah, no, I know.
It's, I have to pause sometimesand be like, this isn't exactly
normal.
so yeah, it's been good.
Alora (09:14):
Hey, I should probably be easier on myself'cause I did all
of this in less than a year.
Thank you.
Jennifer Kahl (09:20):
for sure.
My husband, I was like, I made$20,000 in September.
He is like, how is that it?
I was like, shop I, you
Alora (09:27):
Yeah, literally.
Bye
Jennifer Kahl (09:29):
Get outta here one.
Have you ever made$20,000 in amonth?
Yeah.
Alora (09:32):
I feel like you can leave.
Okay my gosh, I don't even know,I don't even know what to ask
because you've, I feel likeyou've done so much in such a
short window of time.
Jennifer Kahl (09:42):
Yeah.
Alora (09:42):
What, eight months?
That's, so what is your plan fornext year then?
Like I know you wanna book 20weddings.
But also what about like yourlife goals?
Do you have like travel goals?
Like now that you know that youcan work with your dream couples
and book less, make the same ifnot more?
Jennifer Kahl (09:59):
Yeah, it's still work related.
But I really wanna get intodestination work.
so I have a contract out for aColorado elopement next June.
And just really continuing tobuild on that my wedding.
I photographed yesterday, theywere from the uk.
So I had gone to London to dotheir engagement session.
And just like really just thatmarketing out is probably my
(10:23):
goal for next year to get, I'dlove to do three to four
destination weddings a year.
Yeah.
Alora (10:29):
I love that.
Okay, so we were talking aboutone of your favorite parts of
the program, and you mentionedNola's monthly marketing plan
calls, and you said you'regetting your blogging done.
Jennifer Kahl (10:44):
Yes.
Oh my gosh.
It's cause you hear people belike, you should blog.
And you're like, yeah, totally.
What does that mean?
So the last marketing call thatwe had, Noel was going through
just like a q and a essentiallyof what questions do you have
about blogging?
And through and asked myquestions.
She responded and she had a lotof like helpful deliverables to
(11:06):
that.
Like you could just read throughand like prompts and this is a
great blogging topic.
This is something to consider.
These are A question or postwedding to ask your clients to
fill out, to help you do aportfolio blog if you wanted and
or if they had these kinds ofquestions.
Using those prompts to help you,build on a blog.
Build out a blog as well.
i'm not and I, it's funnybecause I edit this way too
(11:27):
where I have to have an outlinebig picture and then I can
narrow in.
If I start in the weeds, I justget completely lost.
So I have outlines for threedone.
'Cause I did a content daysituation in April in the Amalfi
Coast.
So I have a ton of film photosand.
Work that I just need to blogfor that for destination work.
(11:49):
So I have that outlined as wellwith there's this beautiful
villa that.
Sleeps like 25 people cross linkback to them and then be like,
here's a blog for you as well.
'Cause Noah also mentions thatlike you can just blog and it
all helps.
SEO, all that jazz.
so yeah, so I have the AmalfiCoast blog outlined some of the
best national parks.
whatnot.
(12:10):
'cause I've national parks areone of my like special
interests.
And then a portfolio blog for avenue that I absolutely love in
Philadelphia that I wanna shootat the time.
Then the fourth one, I'm justpercolating on what I want that
to be.
Alora (12:21):
Do you feel like, because we teach like a two faceted,
four part marketing strategy.
Do you feel like knowing all thedifferent ways that you can just
plug in your marketing
Jennifer Kahl (12:30):
Yeah, it's pretty intuitive that like you need to
show up places, but what doesthat look like?
What does that mean?
So having guidance on it doesn'tnecessarily have to be recipe,
but here's how you could do itand you can modify it for your
own situation.
Whatever makes sense to you.
Alora (12:47):
Yeah.
I feel like too, like they sayyou have everything has to be
like A, B, C, D, E, F, G, likeperfectly.
And I'm like, everybody worksdifferent.
There's different learningstyles.
We all have different strengthsand I feel like for us it's just
lay out the strategy.
You can apply what you want,leave what you don't want, pick
something up later, get support,hop on a call, get what you
(13:08):
need.
I feel like this year you sloweddown, you applied things, you
still made, really good,significant income, even in the
midst of whatever has happened.
And next year, are you prettysure that you're gonna hit that
goal and less time and then havemore of, even even more of a CEO
strategy to apply for thefuture?
Jennifer Kahl (13:28):
Oh, for sure.
Cause.
This year I, along with thepricing things that we had
discussed, I learned that I hadbooked some weddings early in
the year.
So I've had inquiries for 20,27, even like that shift for
what next year inquiries,bookings and whatnot's gonna
look like is already morestrategic of my pricing's gonna
increase.
(13:49):
I need to be more aware of that.
Alora (13:52):
Because I feel like you were booking two years in
advance, like early.
You also just booked.
You're just like, yeah, sure,yeah, I'll do it.
I'll shoot your wedding.
Jennifer Kahl (14:00):
Yeah.
So yeah, just being more of whatflippant decisions mean
financially.
Is really the CEO side of itthat I'm starting to really hone
in on and what's boring, but i'mpretty analytical as it is.
But at the end of last year andthe beginning of this year, I
was in a very like if I send agallery and I don't get positive
(14:22):
feedback immediately, they musthate the gallery and they must
hate me.
And that was just like, are youdoing?
So it's been very much no, likeother, like they have lives,
they have things they have todo.
It's okay.
Like not every single thing thatyou photograph is a direct
representation of who you are asa person.
And you have to be able to like,some business decisions knowing
(14:45):
that it might not be, everybodymight not like you, but that's
for the best.
I'm pretty active about certainthings on my Instagram.
Not everybody's gonna like it,but okay.
Repel, what is it the saying ifyou repel the right people?
Alora (14:59):
and repel.
Jennifer Kahl (15:00):
like a repel.
Alora (15:01):
Propel the rest.
Yes.
Yeah.
And do you feel like you have areally good understanding of, I
don't know, being able todecipher between the two?
Yeah.
'cause you are analytical, soyou can probably catch yourself
half the time.
Like Uhoh, this is because
Jennifer Kahl (15:15):
in
Alora (15:16):
Yeah.
Jennifer Kahl (15:17):
Yeah.
Alora (15:17):
You're an engineer, right?
Jennifer Kahl (15:18):
Chemist.
Alora (15:19):
Heist.
Yes.
Yes.
I love it.
And I still think it's so coolthat you can tap into like your
creativity, create beautifulart, show up on stories.
I was cracking up laughing aboutthe one where you like ran all
the way across the golf coursefor a shot.
I could still remember it in myhead.
I was like, go Jen.
Go.
Jennifer Kahl (15:39):
she's a.
Alora (15:41):
She's a runner.
She's a track star.
If someone's thinking aboutjoining Wedding Atelier or just
being, even just trying to getthat one-on-one call for that
pricing review.
I mean for you all we didactually was the pricing review,
the dream client, kind ofawareness.
And then you took off fromthere.
Jennifer Kahl (15:59):
Yeah, I wasn't expecting how much information
there was to learn which soundssilly, but again you know that
you have to show up and you haveto do these things, but I didn't
realize how deep it could go andhow it's not just here's some
prompts to figure out, like yourbrand identity.
It's, here's some prompts tofigure out your brand identity,
but also we're gonna go throughit and I'm gonna ask some
questions.
Or you're gonna ask somequestions and help really
(16:21):
solidify that.
Or you can run it through rooand like you can brain dump into
Roo and get something cohesiveout of it versus like just
buying a prompt or whateveronline.
Getting that like feedback,either real time if you want it,
or marinating on it for a littlebit and then submitting it.
(16:42):
Yeah, I just really didn't howmuch you could really dig into
of these different topics.
You had made the CEO cashflowthing,'cause I think a couple of
us were like, does one paythemself as a CEO?
you're like, here's a resource.
You're like, oh.
Okay.
That makes sense.
Just a lot of things that you'relike.
(17:03):
And when you go online, it'sit's 50% of your profit.
It's okay, but what does thatmean?
So Actual calculator of likewhat your expenses are, what you
need to live, to pay your bills,to have savings, to have a
retirement, that's how youshould price yourself.
And then once you've pricedyourself, like this is how, like
when she should have in yourchecking and then your savings
and then your reserve and allthese things.
(17:24):
So that's just.
A very minuscule part of whatthe program can provide, and
that's been huge.
Alora (17:30):
I feel like it's just the tip of the iceberg.
Like you say, oh, I wanna have,I wanna make this much money and
I wanna be successful.
And you're like, it's actuallyvery convoluted.
But once you get it, it changesyour life.
You can't even go back tothinking how you were before.
Jennifer Kahl (17:44):
for sure.
Alora (17:45):
I think even if you wanted to be scrappy, I don't
even think you could, you'd belike pause.
Jennifer Kahl (17:51):
there must be a better way to do this.
Yeah.
Yeah, and like going on TikTokand being like, okay, what does
this person think?
Or Googling, like, how do I dothis?
And you can use chat
Alora (18:01):
Mm-hmm.
Jennifer Kahl (18:01):
But it's not, AI has its own problems, but like
being able to connect withsomebody who has.
The background on it is justwhat's really helpful along with
the community.
Alora (18:11):
I feel like for photographers, as a creative, we
know the art, we can figure itout.
We can scrappily put stufftogether, we can throw up a
website.
But then when it comes torunning the business, managing
the business, and making sure,oh, I don't know, this can
sustain me for the next decade.
That's where people end upquitting or burning out and
they're like, I'm burning thisto the ground.
(18:32):
I've had so many friends beinglike, this is not what I signed
up for.
Like I never wanted, I justwanted to take pretty pictures.
But being able to balance both,I feel like could, it could
change your life.
It could change your business.
It could change so many things.
Jennifer Kahl (18:45):
Yes.
And I think
Alora (18:47):
Yeah.
Jennifer Kahl (18:47):
podcast episode about outsourcing things and I
started outsourcing, like mybookkeeping and I was looking
into Instagram management, butdecided against that.
Yeah.
like figuring out, like again,as a CEO, you can't possibly do
every job in your company.
That's, that doesn't make sense.
So firing yourself what you'renot good at.
Alora (19:03):
Yeah.
Jennifer Kahl (19:03):
the right person for that was something that I
also learned of there are thingsyou need to outsource.
You can't do it all.
That doesn't make sense.
You can for a little bit, butnot long term.
It's not sustainable.
Alora (19:11):
Yeah.
And like looking for weaknessesin your business, like the thing
that you don't do or you put offfor weeks and weeks.
Like I, for me, it was editing.
I would put it off because itwas so big, it was so many
images.
And finally it's let me justcall and send it out.
And my couples were gettingtheir galleries and a couple of
days, so it was like, thatbenefited them.
(19:33):
Me just being like, Hey, aLaura.
You're not obviously gonna begood at this.
You do.
You don't plan on it, so let'sjust end it out.
Jennifer Kahl (19:41):
Yeah.
And
Alora (19:41):
yeah.
Jennifer Kahl (19:42):
Using the bookkeeping as an example, I was
good at it, but I was obsessiveabout it and like tracking every
Multiple times a day.
And I was just like, you need tojust lessen release and give
this to a professional.
Alora (19:55):
Yeah.
Jennifer Kahl (19:56):
and I was occupying so much of my mental
space and I was like, oh, I'mlike four months into it now of
having outsourced it.
I'm like, oh, okay.
Like a spot check that's muchmore healthy or that's much
healthier from a.
A mental health perspective andlike a business perspective of I
know what's going on, but it'snot occupying every like moment
of my brain.
So whatever that is in yourbusiness.
Alora (20:15):
I love.
Jennifer Kahl (20:16):
Yeah.
Alora (20:16):
Yeah.
No, just realizing Hey I'mobsessed in a way that's, it's
not okay.
Like I need to do other things.
I need to think about otherthings than like the recent
transaction is huh?
Jennifer Kahl (20:26):
Oh, this.
HoneyBook cleared this twobusiness days, but I still
haven't received it.
And then you get it two hourslater and you're like, okay,
it's fine.
No, That's insane.
Let it go.
Alora (20:34):
Logs into email from phone.
Jennifer Kahl (20:36):
Yeah.
Alora (20:37):
Do you have any self-care goals at all now that we're
talking about this, like waysthat you can take up space now
that you're freeing up spacefrom other things?
Jennifer Kahl (20:45):
Yeah, I need to start moving my body.
Alora (20:49):
I.
Jennifer Kahl (20:49):
'cause it's a physical job.
We all know that.
And it's starting very to feelvery like Tin Man ish in my
body.
I'll make squeaky and Self carein terms of actually.
Moving in a way that's good forme.
But also like I was gonna get tothe point of splurging once a
week on a massage on a Monday,make that my Monday, like my
(21:10):
Monday appointment.
So yeah, that's the goal forself-care.
Yeah.
Alora (21:15):
Yes.
I had a membership and after awedding I was like, get me in,
coach
Jennifer Kahl (21:20):
yeah, I was calling a wedding and my second
took a photo of me, like signingtheir guest book, I looked at
the photo, I was like, oh myGod, I am quasimoto in that
photo.
Oh my God, I am like a true theangle of the photo and the way
my shoulder was, whatever, but Iwas just like, I have a genuine
hope, dear Lord.
so yeah some posture.
Exercises and some massages.
Alora (21:42):
You need the chiropractic, you need
realignment.
We're getting our body backtogether next year.
Jennifer Kahl (21:47):
Yeah.
So yeah, not doing doubleheadersfor six weeks straight so that I
don't have to
Alora (21:52):
Oh my gosh.
Jennifer Kahl (21:52):
crucify my body.
Alora (21:54):
Six weeks.
Jen, how did you do that?
Jennifer Kahl (21:57):
Oh.
I haven't done it yet.
We are
Alora (21:58):
Just, oh,
Jennifer Kahl (22:00):
Yeah.
Alora (22:00):
No.
Jennifer Kahl (22:01):
Si I have of my 12, none of them are double
headers.
Next.
Next year.
Alora (22:05):
Oh, thank God.
That's our business boundary.
Jennifer Kahl (22:07):
business boundary.
Alora (22:08):
Like
Jennifer Kahl (22:09):
Yeah.
Alora (22:10):
we're learning baby steps.
Oh my gosh.
Jennifer Kahl (22:13):
is the
Alora (22:13):
For me, I'm hardheaded.
I have to feel the pain, belike, Nope, not doing that
again.
Jennifer Kahl (22:18):
Literally, I was crawling out of my bed This
morning.
I was like, Ooh, my feet hurt.
Alora (22:23):
This was not good.
What would you have to say tosomebody that's thinking about
joining the program?
Like last words.
Summarize in the past seven,eight months that you've been in
the program.
Jennifer Kahl (22:33):
Just do it the likelihood of you making back
your investment if you put ineven a percentage of the effort
into the program.
is wicked high.
And you're gonna learn somethingeven if you think you know
everything.
There's just such a deep dive ofsomething to learn.
So just do it and come hang out.
The
Alora (22:50):
I love that.
I love how you think.
Yay.
We actually have a challengecoming up pretty quick to make
sure you guys reach your goalsbefore the end of the year.
So those$33 will be banked.
Jen, oh, thank you so much forcoming on.
This was great.
And everyone else, the doors areclosing to wedding until October
3rd at midnight.
So if you wanna join, the linkis in the show notes and I'll
(23:11):
see you guys later.
Bye.
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