Episode Transcript
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Alora (00:00):
Hello.
(00:00):
Hello.
Welcome back to another episodeon the podcast.
I have just been living my life,after this wedding atelier
launch.
I have just been caught up inthe weeds, man, like school's in
full throttle.
My son is in karate.
He complains, but he does reallywell.
Whatever he's for, we'll let himcrash out about it.
(00:20):
I'm just like, son, it's foryour good.
You need to learn how to fight.
Okay?
You're small, you're little.
You need to know how to pullaway.
From Stranger Danger because myson is actually very
extroverted.
My daughter is a little moreintroverted like her father, and
that works for my benefit.
My son, however, will talk to atree and he assume everybody
wants to be his friend, and I'mjust like, that person doesn't
know you.
(00:40):
You don't have to say hi.
You don't have to ask them whythey're wearing that.
You don't have to ask them whythey're bald, like just.
Please chill.
Anyways, that was a crazyintroduction.
I've obviously haven't podcastedin a long time.
That's what happens when youdon't talk a lot on your
podcast.
You just like spill over withyour personal life.
Oh my gosh, I don't even knowwhere to begin.
I am just so excited becauseright after the launch of
(01:03):
Wedding Atelier, which was our10th launch, by the way.
This program has been launched10 times over the course of the
past three years, and I don'tknow, feeling really blessed,
feeling really grateful andthankful in October.
Just seeing, I don't knoweverything that's happened and
how things are coming togetherand actually look at this.
(01:24):
Today's affirmation prompt todaysays, my actions are intentional
and bring me closer to my goals.
Absolutely, yes, 1000%.
I have been brainstorming someamazing offers.
For next year, actually forBlack Friday.
I am doing Black Friday thisyear.
I ha I think I've done it liketwo times.
I wanna say two times.
And it's always like anafterthought oh yeah, let me do
(01:46):
Black Friday.
No.
This year I really want tolaunch some offers that I've
never launched ever.
And then one of them that hadgotten revamped Lab 35 used to
be cinematic editorial, and thenwe're going to actually do that
live.
I've never done this programlive.
It's only ever been a self-studycourse, but I really want to be
(02:07):
able to in real time.
Do a 30 day or 90 day sprintwhere we're just making over
everybody's portfolios and justgetting inspired from each other
and getting ideas and I love theenergy of a live cohort.
Wedding Italy, when it startedout was the wedding, CEO, and it
was a live cohort and I lovedit.
It was so fun.
(02:28):
And people got results becausethe energy was so high and
everything was in real time,definitely gonna be doing a lot
more live things next year.
So it's a little bit of a hintand a sneak peek of what I've
been working on.
I have been journaling, I havebeen scrapping random pieces of
paper, pin it to my boards,trying to figure out how I'm
gonna make this all work becauseI am a little bit of an offer
(02:49):
suite nerd.
And if you don't know what thatis, it's basically like how all
of your offers go together, makesense, feed into each other.
Something I'm actually gonna beteaching next year because I'm
gonna be offering one-on-onecoaching for people that
specifically want to build anonline business.
This has been something that Ihave wanted to do for so long
and I've tried to launch it.
(03:09):
I pulled back, I created a waitlist and pulled back This time,
for real, we're doing it.
But it's gonna be one-on-onebecause I really want undivided
time to help you flesh out,create, launch your online
offers.
So really pumped about that.
And I love working one-on-onewith people because we get to
hop on a call and you can justDM me anytime and yap to me your
(03:32):
thoughts.
And we'll come up with thingstogether.
And we're gonna come up withunique strategies and just, I
don't know.
I'm really excited.
Obviously I can't keep my mouthshut'cause I keep telling you
all the things that I'm workingon next year.
But anyway, why did I come onhere.
Pause.
This is why I need to havebullet points in front of me
because where are we going?
What are we talking about?
Oh yes.
Get on the wait list for BlackFriday.
(03:54):
If you go on my website, alorarochelle.com, there should be a
popup that tells you like, Hey,we're gonna be launching things
50% off.
Definitely join that wait list.
It's gonna be a maze.
And I'm also coming out with anewsletter series.
I had some of you guys help mevote on the topics and what
you're interested in becausewhile I do love sharing my
personal life on my podcast.
(04:15):
Anybody in the world can I guessanybody in the world could also
subscribe to my newsletterseries, but it feels more like
pen pals and I'm willing toshare more personal stuff, more
crazy things that happened to mein my motherhood in my
newsletter series, in additionto giving you mindset reframes
and a couple of marketingthoughts and things that
inspired me about branding andmarketing, I have them every
(04:38):
single day.
Every single day I'll have aninteraction with a business or
interaction with a brand, andI'm just like, wow, that would
be such a good piece of content.
But I, I just don't feel likedoing that on Instagram.
So I'm just gonna do that in anewsletter.
And so you're gonna hear from meand hopefully be inspired at
least once a week or once everyother week on different ways you
can think about business,branding, marketing, and
(04:58):
hopefully give you some ideas.
I don't know.
Super fun.
I am very heavily leaning onmyself next year.
I am gonna trust my intuition.
I spoke with a friend who is asuccess and leadership coach,
and she was like, your intuitionis I'm not very strong, my love.
And I was like, what does thatmean?
She's you're questioningeverything.
(05:18):
And somebody who has grown uprelatively confident, I'm like,
uhoh, this is, it's not good.
What do I do?
And so now I'm thinking like I'mjust gonna launch offers that I
wanna launch.
I'm gonna do workshops that Iwant.
I'm just gonna launch everythingunabashedly without caring and
I'm gonna have fun.
I'm gonna have fun again in mybusiness.
(05:39):
I think I need a little bit of abreak from a consuming, we all
do it.
You're listening to this podcastthe way that I listen to dozens
and dozens of others, and it'sjust at the end of the day, I
feel like at the end of the day,you lose your intuition.
You lose your inner voice that'stelling you like, okay, what is
it that I need to do?
And I feel like inherently we'reall born with unique gifts and
(05:59):
talents and.
Mine is definitely strategy.
I think about strategy everythere I have.
I could help anyone create astrategy for any business at any
time.
Literally, someone will come upto me the problem, and I'll just
answer them and be like, you'rewelcome.
That's worth$500.
Go map out your business plan.
And so having all thesestrategies and not being able to
(06:20):
implement any of them andsticking to like a very boring
business model is I can't do itanymore.
Oh my gosh.
Anyway, I feel like I'm comingalive.
I actually have to hop on awedding atelier group call in a
second.
But I also wanted to say likenext year, I am coming up with
some ideas on really how to helpbuild a very strong sense of CEO
(06:41):
business model.
Yes, we do a plan your businesslike a millionaire, like CEO
plan.
I was just DMing somebody whoapplied for the program and I
was like, wait a minute, why arewe not talking about.
The way that we're gonna bebuilding sales strategies in
between gaps in your income.
And I was like, this is mysecret sauce.
This is what I was born to do.
So we're going heavy on salescampaigns next year, but they're
(07:04):
gonna be fun.
Like selling is fun.
It should be fun.
The energy behind it, the ideas,the creativity.
The only reason why selling andmarketing wouldn't be fun is if
you are in a creative rut.
If you are experiencing burnoutor you have lost a sense of your
why or your passion, otherwiseit should be fun.
So that's definitely somethingto think about.
(07:26):
I guess the purpose of thisepisode, friends, is to let you
know that good things are comingand next year's gonna be
amazing.
I'm mapping out my own visionfor 2026 now in October because
once things get cold and simmerdown here.
All my ideas come'cause I'm notrunning around outside and
trying to soak up the sun.
Like the sun is gone.
(07:47):
The sun is gone.
So anyway, good things arecoming.
Offers are cooking.
Join the wait list for the BlackFriday deals.
There will be things lower thana hundred dollars.
There will be things that I'venever launched before.
There will be things that willhelp you with your marketing,
and then there will be, we willbe want launching.
And then we'll be launching someother offers.
(08:08):
If you wanna work with meone-on-one.
I've had people asking for more.
Basically like aor, you onlyhave one offer and a half.
Like, how can we work with you?
How can we learn from you inthis way, in that way?
And I have all this stuff, Ijust never packaged it up and I
was like, oh my gosh, you wantthis?
Like I'm over here trying tohave this minimalist business
and everybody wants a piece ofthe pie, so I'm working on it.
(08:31):
Okay, give me, gimme a month.
Gimme a month and you will haveit, and hopefully this year
you'll be able to cook upsomething special.
Really get inspired with yourmarketing, with yourself, your
brand, your why.
That is of course my secretsauce.
And then, we are still acceptingapplications for wedding atill.
If you missed the launch andyou're like, oh my gosh, Delora,
(08:51):
I just found you, no problem.
The link is in the show notes.
Send me an application.
I literally will voice messageyou in your dms.
And we'll chit chat about whatyou need to work on, how we can
help you, and then if we can'thelp you, then I will redirect
you to some resources thatabsolutely can.
This is for you if you'reanywhere between the three to 5K
pricing range and you wannaraise your prices, you wanna
(09:14):
reposition your business, youwanna attract higher end
clients, you wanna book lessweddings, you want to balance
business and motherhood and beable to make six figures or
multiple six figures.
This program is for you, 1000%applications are open, and if
you enroll asap, you also get aone-on-one intensive with me, or
(09:34):
we will map out how we're gonnahelp you do all these things
over the course of the next 12months.
Alright?
So if you need me, I'll behopping on a group call right
now and I will see you guys inthe next episode.
Have an amazing week.
Bye.