If weddings and events are all or part of your business, you’re in the right place. The Wedding Business Solutions podcast is where you’ll get real-world ideas to help you sell more, profit more, and maybe even enjoy the process a little more, too. Hosted by Alan Berg CSP, FPSA, one of the wedding and event industry’s most experienced sales and marketing speakers, each bite-sized episode gives you practical, easy-to-use ideas you can apply right away. Whether it’s converting more inquiries, following up without sounding pushy, improving your website, handling ghosting, raising your prices with confidence, or using AI in ways that actually help your business, Alan shares insights with his signature mix of common sense, experience, and humor. Alan is the author of 16 books, including AI for the Real World and Shut Up and Sell More. He’s also been named one of the “Top 100 Speakers to Watch in 2025” for the third year in a row by Motivator Music on LinkedIn, and is one of only 46 Global Speaking Fellows worldwide. Some episodes are just Alan sharing ideas and stories from decades in sales and the wedding industry. Other episodes feature conversations with industry pros, entrepreneurs, and experts who can help you work smarter, make more money, and create better experiences for your clients. If you’ve ever thought: “Why are they ghosting me?” “How do I book more of the right clients?” “Why does my website get traffic but not inquiries?” “What should I actually be using AI for?” …you’ll probably feel right at home here. You can read full transcripts of every episode at podcast.AlanBerg.com. Be sure to subscribe so you don’t miss new episodes, workshops, and ideas you can put to work immediately. If you’d like to learn more about Alan’s speaking, sales training, consulting, AI workshops, or website review services, visit: IWantAlan.com Podcast.AlanBerg.com ConnectWithAlanBerg.com You can also reach Alan directly at Alan@AlanBerg.com. Note from Alan: I invite guests onto the podcast because I believe they can bring value to you, my listeners. Occasionally, I may have a business relationship or affiliate connection with a guest or product discussed on the show. My first priority is always providing useful, actionable information, and I do not sell guest spots or paid placements on the podcast.
Are you getting the most out of wedding shows, or are you leaving business on the table? Do you have a follow-up system ready before the show, or do you scramble afterward and lose momentum? Are you prepared not just on the day, but for what happens before and after? In this episode I share why follow-up is the real secret to wedding show success, how to engage couples with the right messaging and landing pages, and why bringing th...
Have you ever wondered what really happens when kids are invited to weddings? Are couples and guests able to enjoy the celebration or are some missing out? What does it look like to intentionally include kids so everyone has a memorable experience? In this episode, I chat with Natalia Ramos about why curating an engaging space for children is more than just putting a babysitter in the room and how understanding each child’s n...
What’s the last thing you did that made you uncomfortable professionally or personally? Are you stretching beyond your comfort zone or settling for what you already know? How could trying something new, even if it feels strange, help you grow your skills, confidence, or your wedding business? In this episode I share reminders and real stories of why seeking discomfort leads to satisfaction, learning, and improvement in everyt...
Should you use Vibe coding?
Can you trust AI to build your website or automate your workflows, or are you trading speed for reliability and security? What if the code breaks just when you need it most? In this episode, I dig into why Vibe coding sounds easy, but the real experts know the dangers of letting AI take the wheel for critical parts of your business.
Listen to this new 9-minute episode for insights on when to trust AI-power...
Are you struggling to stand out in the crowded wedding industry? What if focusing on a specific niche could make you the first person people think of? In this guest episode with Matt Campbell, we ask: What does it take to become the go-to expert? How do your reviews, social media, and content reflect the category you want to own? We explore real strategies for narrowing your focus while still enjoying the work you love—and wh...
Make a résumé of your failures!
Have you ever thought about listing out your business failures? What would it look like if you embraced your mistakes instead of hiding them? Would sharing your stumbles actually help you and your team grow? In this episode I explore why acknowledging what hasn't worked is more liberating than embarrassing and how learning from failed attempts can lead to better ideas, stronger teams, and bigger wins ...
Are you just searching for answers and accepting quick results, or are you using AI to actually improve your business processes and profits? In this episode, I ask how you can move from using AI as a tool for speed to using it as an engine for real results. Are you among the few who will benefit most, or are you just speeding up the same old routine?
Listen to this new 6-minute episode for insight on how to move past surface-level A...
Can you really go a full day without making a single excuse? What new perspective could you gain by trying? What would your clients and team notice if you owned every mistake instead of explaining it away? In this special guest episode, I sit down with Sam Silverstein to discuss how eliminating excuses can change your business, deepen your relationships, and unlock opportunities you didn’t even realize you were missing.
Listen...
Are you truly taking ownership of every issue that comes your way? What would happen if everyone on your team treated problems as theirs to solve? In this episode, I explore why passing the buck hurts your business and how empowering your team to act on issues leads to better results, happier customers, and more satisfaction at work.
Listen to this new 8 minute episode for a push to embrace responsibility in your company and discove...
Are you letting AI decide what you share with your clients and audience? Are you trusting artificial intelligence to represent your unique voice and judgment? In this episode I ask whether you’re using AI as a tool—or handing over your creativity and critical thinking. I’ll share why it’s essential to review, revise, and take true ownership of everything that represents your business, and how you can use AI ...
Feeling anxious or overwhelmed as you hustle through your busy days? What if a few simple, daily practices could help you unwind your nervous system and show up more calm and present—for your clients and for yourself? In this special guest episode, Phil Gerbyshak joins me to talk about the “non-negotiables” that help him slow down, find stillness, and appreciate what’s right in front of him. What would your ...
Are you playing it too safe in your business, avoiding the chance to learn and stretch beyond your comfort zone? What could you accomplish if you focused less on the fear of failure, and more on the opportunities that come from simply trying something new—even if it doesn’t go as planned? In this episode, I share insights on reframing failure, recognizing unexpected wins, and taking control of how you respond when thing...
Is ADHD really a superpower hiding in plain sight? What if the qualities you thought were obstacles are actually your greatest business assets? How can understanding a different perspective—whether it’s ADHD, autism, or dyslexia—change the way you work with clients and partners? In this episode, I reflect on how embracing neurodiversity helps us all see hidden strengths in ourselves and those around us, from hyper...
Are you still relying on the old marketing funnel—or ready to embrace the chaos of today’s “theme park” marketing world? What actually makes you stand out in a crowded industry, and are you tracking what works or just chasing the newest trends? In this episode, I sit down with UK wedding industry marketing expert Becca Pountney to explore her innovative “marketing theme park” concept, why data ma...
If your packages are named “silver, gold, platinum,” are you blending in with the crowd? Does the name of a package help your couples feel something or show what makes you different? In this episode, I share how creative package names—and the way you describe them—can set you apart and help sell the results only you can deliver.
Listen to this new 5-minute episode for ways to freshen up your package names, sp...
If you don’t like the outcome, are you blaming the app, the tool, or taking a look at your own approach? Are you asking yourself if you’re using the right input, giving clear prompts, or even using the right tool for the job? In this episode, I dig into why blaming technology often misses the real cause, and how getting better results might be more about how you use the tool—not the tool itself.
Listen to this new ...
Are you making everything run smoothly without stepping into the spotlight? Are you letting your work speak for itself, or do you feel the need to get the credit? In this episode, I talk about the power and business impact of being a silent leader—how subtle direction, teamwork, and humility can elevate everyone’s experience (including the client’s) and strengthen your business relationships.
Listen to this new epi...
Is your starting price telling customers more than you think? Are you anchoring expectations too low—and then working uphill to justify your real value? What happens when clients see “starting at” and then get sticker shock when the actual results they want cost more? In this episode, I challenge the use of starting prices, reveal the power of anchoring bias, and discuss how reframing your pricing approach could h...
What if the best results in your business and life come from what you didn’t see coming? What if your last “failure” was actually a success in disguise? In this episode, I share stories of accidental inventions, personal surprises, and why looking for new opportunities in unexpected outcomes can be the real game-changer in both life and the wedding industry.
Listen to this new 8-minute episode for a fresh perspecti...
What if you paused—really paused—just long enough to let the best ideas surface? What possibilities could emerge for your business if you built in moments of quiet, or even a technology sabbatical? In this episode, I talk about how hitting the pause button can fuel innovation, help reset your mindset, and encourage out-of-the-box thinking for both you and your team.
Listen to this new episode for inspiration on using int...
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Betrayal Weekly is back for a new season. Every Thursday, Betrayal Weekly shares first-hand accounts of broken trust, shocking deceptions, and the trail of destruction they leave behind. Hosted by Andrea Gunning, this weekly ongoing series digs into real-life stories of betrayal and the aftermath. From stories of double lives to dark discoveries, these are cautionary tales and accounts of resilience against all odds. From the producers of the critically acclaimed Betrayal series, Betrayal Weekly drops new episodes every Thursday. If you would like to share your story, you can reach out to the Betrayal Team by emailing them at betrayalpod@gmail.com and follow us on Instagram at @betrayalpod and @glasspodcasts. Please join our Substack for additional exclusive content, curated book recommendations, and community discussions. Sign up FREE by clicking this link Beyond Betrayal Substack. Join our community dedicated to truth, resilience, and healing. Your voice matters! Be a part of our Betrayal journey on Substack.
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Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by Audiochuck Media Company.