Krisy Thomas, Co-Host and Vice President of the CWP Society, is joined by special guest Hailey Beard to tackle a game-changing topic for wedding planners: transforming assistants into assets, not liabilities.
Ever wonder why some weddings flow perfectly while others face constant hiccups? The secret often lies not with the lead planner, but with how well they've prepared their assistant team.
When wedding day assistants aren't properly equipped, they become a liability rather than an asset. In this illuminating episode, Hailey Beard, Certified Wedding Planner, Certified Educator and Owner of Hailey Beard Events, shares her proven system for transforming assistants into empowered extensions of your brand.
Drawing from her dual perspective as both a lead planner and someone who regularly assists fellow certified planners, Hailey reveals the five critical elements of assistant preparation that most wedding businesses overlook. From creating detailed, strength-based task lists to providing comprehensive documentation that prevents embarrassing mix-ups with clients, her approach eliminates the guesswork that leads to wedding day disasters.
You'll discover why pre-wedding planning meetings trump day-of instructions, how to establish clear communication protocols for emergencies, and which uncomfortable conversations about professional standards you absolutely must have before wedding day arrives. Haileyalso shares her strategy for finding assistants whose values align with your brand, including the simple coffee date question that reveals everything about a candidate's approach to client service.
Whether you're struggling with unreliable assistants who cancel last minute, or simply looking to elevate your execution, this episode provides actionable strategies to transform your support team into your greatest competitive advantage.
Visit cwpsociety.com to access more resources and explore our membership levels designed to elevate your wedding planning business.
www.cwpsociety.com | info@cwpsociety.com | IG: @cwpsociety | FB: @cwpsociety
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