Weight Loss For Women: empowering health, strength and nourishment

When it comes to perimenopause & menopause, most women are told the same thing:

💊 “You’re low in estrogen.”

💊 “HRT will fix it.”

But here’s the truth after working with thousands of women (and hearing their real stories)…

Some feel amazing on HRT.

Others? They feel worse, with zero symptom relief.

Why such a massive difference? 🤔

In my latest podcast, I sit down with journalist Ann Marie McQueen to unpack:

✨ The 3 “camps” of menopau...

She was doing everything right… and nothing was working.

Emily was 43, active, and disciplined.

She ran 20+ miles a week, did CrossFit 5–6 days, and tried everything from hormone doctors to restrictive diets…

But after coming off the pill at 38, everything changed.

Weight gain.

A miscarriage.

Bloating.

Swelling.

Confusion.

She felt lost in her own body.

And she said something I’ll never forget:

“I just didn’t feel like myself anymore.”

Emily h...

Ever feel like you're doing everything right…

✅ Eating “clean”

✅ Training hard

✅ Tracking your food

✅ Cutting back (again)

…but your body STILL isn’t changing?

Here’s the truth no one wants to admit:

You can’t diet your way to the body you want.

Because if you haven’t actually built any muscle… there’s nothing underneath to reveal.

We used to be those women too, didn't we @transformxruby 🤣

Restricting. Cardio-ing. Obsessing over the...

Kathleen came to us at 37 two kids, a hair salon, years of dieting under her belt… and absolutely exhausted.

✔️ She’d done keto, paleo, calorie counting even tried being vegetarian (despite hating vegetables)

✔️ She’d smashed herself with CrossFit and trail running

✔️ She’d fractured her femur and was still trying to train in her basement gym

But she was stuck.

❌ Her digestion was a mess constipated one day, diarrhoea the next

❌ By bedti...

What if your skin problems weren’t a skincare issue… but a metabolism issue?

Most women are told the solution is more:

💉 More actives

🧪 More serums

💊 More prescriptions

But if your skin still looks tired, inflamed, or just “off”… deep down, you probably know: something’s not adding up.

In our latest podcast, @thenutritioncoach and I share why we created the ProMetabolic Skin Rejuvenation Method and how it works.

We believe truly radian...

She lost 81 lbs and dropped her body fat in HALF… but the real transformation? That was internal.

When Annette first came across my content, she’d already tried it all, Whole30, keto, intermittent fasting. She was eating “healthy,” had a background in nutritional therapy, but was miserable in her body.

Then came the Easter tree swing moment.

She was with her nephew and couldn’t do something as simple as swinging from a rope without fe...

I was only meant to chat with Dr Allan Bacon for an hour…

But nearly two hours later, we were still going 🤣

Because when you’re sick of the BS, there’s a LOT to unpack.

We went deep on everything from perimenopause, menopause and hormones, to macros, training intensity, recovery, reverse dieting, and the TRUTH about how to actually lose fat and feel better after 40.

This episode is for the woman who’s:

– Done all the diets but still ca...

She was 43, living in an RV, and her body was falling apart.

Kelly had been diagnosed with adrenal fatigue. She had chronic constipation, fibroids, and was told she needed iron infusions.⁣

She’d gained 30lbs.⁣

Her sleep was awful, energy non-existent, and her periods were still painful even after surgery.⁣

And the worst part? She was already trying.

Eating well. Following the basics. Desperate for answers.⁣

That’s when she joined our pro...

Are you being told your only solution is more estrogen?

If you’re in your 40s or 50s, chances are you’ve started experiencing symptoms like:

🔥 Hot flashes

😵‍💫 Brain fog

💤 Poor sleep

💥 Mood swings

💪 Weight gain (especially around the midsection)

And what do most doctors say?

You’re low in estrogen just take HRT.

But what if that’s not the root cause? 

What if it’s not just about low hormones, what if you still have estrogen levels and t...

Irene came to us at 44, a chef, yoga instructor, business owner, and completely overwhelmed.

✔️ She moved her body constantly between the kitchen and yoga, she wasn’t sedentary and felt like she was eating healthy

But here’s what was really going on behind the scenes:

❌ She couldn’t stop gaining weight

❌ Her body felt soft, inflamed, and unfamiliar

❌ Her IUD masked her cycle but the rage, hot flashes, and exhaustion were driving her mad...

You’re doing all the “right” things...

Eating clean.

Exercising regularly.

Skipping sugar.

Still gaining weight. Still exhausted. Still bloated.

🙃 Sound familiar?

Or you’ve tried every diet and now you’re completely confused about what to eat to lose fat, build muscle, and balance your hormones.

If you’re over 40 and feel like your body is fighting against you… this post (and the podcast behind it) is for you.

We’re diving deep into the n...

She was 49, freezing all the time, gaining weight, and feeling totally defeated.

After trying everything from keto and veganism to hormone clinics and Weight Watchers Amanda was told her body was just getting older… and was prescribed thyroid meds and testosterone pellets.

But nothing changed.

She didn’t feel better. She didn’t lose weight.

She just felt stuck.

Then she found us through one of Dan Markham’s posts (@cowseatgrass) and a p...

There was a time I didn’t trust myself.  

A time I constantly doubted my decisions.  

A time I gave away my power to anyone I thought was “smarter” than me.

And honestly, it nearly broke me.

After years of trying to prove I was enough by building a business, running on fear, outsourcing my voice, and chasing endless growth, I hit the wall.  

Business breakdowns, relationship strain, an identity crisis, and a midlife reckoning.  

In the m...

She was 25, inflamed, exhausted, and ready to give up…

Vivian had tried it all, carnivore, fasting, 24-hour fasts, cutting carbs hoping it would finally “fix” her body.

But nothing worked.

Her weight kept climbing. Her periods were painful. Her skin broke out in hormonal acne. And every day at work as a nurse felt like survival.

Then she got diagnosed with Hashimoto’s and things hit a whole new low.

But during a trip to Thailand, after ...

We’re back on the mic! 🎙️

It’s been a minute since we dropped a podcast... and not because we were sipping cocktails on the beach in Thailand (I wish 🤪). 

We’ve been balls deep in finishing the last bit of development for our app (so stoked it's finished and it's fucking amazing we've been getting so much great feedback from clients as well as amazing results), supporting our 28 Day Challenge ladies, and coaching the he...

When Marcelle found us, she was 48 and stuck in a cycle of overtraining, under-eating, and constant pain.

She’d cut carbs. Cut sugar. Lived on almond milk, broccoli, tuna, and green smoothies.

Trained 6 days a week, often fasted.

Barely slept. Binge ate on weekends.

And was told by doctors to “just accept” her endometriosis and adenomyosis symptoms.

💭 She was eating 1200 calories

💭 Doing HIIT, boxing, and cardio

💭 Running on caffeine a...

Thinking about HRT?

Before you jump on the hormone train, especially if you’re in your 40s or 50s, PLEASE listen to this episode first.

I recorded this with Jay Feldman (@jfwellness), and it’s hands down one of the most important convos I’ve had around perimenopause, menopause, and hormone therapy.

Here’s what we cover (that most doctors aren’t telling you):

⚠️ Why it’s progesterone, not estrogen, that crashes first

⚠️ How estrogen “wor...

I used to think I had a “broken metabolism”...  

Turns out, I just didn’t understand what metabolism actually was.

For years I was tired, cold, bloated, and stuck in a cycle of clean eating, crazy HIIT classes, excessive cardio, and constant restriction then binge eating.  

I thought I was doing everything “right” but my body felt like it was working against me.

Then I discovered a totally different way of looking at health, hormones, ...

Struggling with perimenopausal or menopausal symptoms?

Hot flashes.

Mood swings.

Weight gain.

Insomnia.

Low libido.

You’ve probably been told, “It’s just low estrogen.”

And the fix? HRT..

But what if the problem isn’t low estrogen?

What if the real issue is that your metabolism and thyroid needs support — thanks to years of under eating either intentionally through restrictive dieting or unintentionally, stress, and a body that’s been in su...