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April 17, 2024 26 mins

 In this episode of “What If? So What?” Jim sits down with Keith Tomatore, a seasoned automotive industry veteran and leader of Perficient’s automotive practice. Together, they embark on a journey into the electrifying future of the automotive industry. 

Keith shares his unique journey from his start at Swiss Army Brands to spearheading digital transformation in the automotive industry, emphasizing the importance of customer connection and innovative thinking. The conversation covers the driving forces behind automotive electrification, the state of the industry, and the significant impacts on OEMs, suppliers, dealers, and consumers alike. 

With a special focus on Perficient’s comprehensive study around electrification, Keith unveils startling geographic disparities, evolving consumer behaviors, and strategic insights for stakeholders navigating this shift.   

For more insights on automotive electrification visit: Automotive Electrification / Perficient 

Connect with Keith “KT” Tomatore
Connect with Jim Hertzfeld, Area Vice President of Strategy

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