What the Fundraising

What the Fundraising

What the Fundraising is the podcast for impact leaders and change-makers who are tired of doing things the old school way and are looking for best practices to raise money, run their organization, and think about the nonprofit sector in a whole new way. Every Tuesday for 40-60 min, your host, Mallory Erickson, will be having real and raw conversations with some of the best personal and professional development experts, many of whom are outside the nonprofit sector. These are bestselling authors, world-renowned researchers, and TEDx experts, most of whom have never spoken to a non-profit audience before. They have come ready to share expertise, lessons, and stories that will fundamentally change the way you show up as a leader and fundraiser. There are so many valuable lessons nonprofit leaders are missing because they are outside of their typical orbit, but no more. Mallory is bringing them in and helping to apply her guest's expertise to disrupt the nonprofit sector once and for all. So if you are ready to learn how to upgrade your fundraising strategy, leadership skills, energy, habits, and mindset to bring in more funding and actually have some fun doing it, then this is the right podcast for you. If you’re wanting to implement ideas you heard, visit MalloryErickson.com/Podcast for the top tips and tools, full transcripts, quotes, videos, and additional resources from each episode.

Episodes

January 21, 2025 39 mins
In the nonprofit sector, phone calls can be a powerful tool for building authentic relationships with donors and community members. Unlike online communication, which is one-sided, phone calls provide an opportunity for actual connection and dialogue. When tackled with vulnerability and clarity, fundraisers can break down isolation walls and engage supporters in genuine, non-transactional conversations. Meet Kel Haney, an accidenta...
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Ethical volunteer engagement is a cornerstone of nonprofit success, ensuring volunteers are valued as essential contributors. In small organizations, where resources may be limited, volunteers often provide critical support, but their roles must be thoughtfully designed to align with the mission and organizational capacity. Engaging volunteers ethically means recognizing their inherent value, providing clear role descriptions, and ...
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Ethical storytelling in the nonprofit sector entails more than just sharing fascinating narratives; it also includes protecting the dignity and privacy of the individuals whose stories are being told. In an age where personal information is becoming more available and searchable, nonprofit organizations must examine the long-term implications of sharing individual stories. At its root, ethical storytelling in the nonprofit sector t...
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Many fundraisers are motivated by a desire to help organizations make a difference, as well as a goal for personal development and financial stability. However, the path to attaining both can appear difficult, particularly when working in an environment that does not necessarily correspond with those objectives. This is where fractional executives step in. As experienced experts, fractional fundraisers provide strategic counsel and...
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In this special solo episode of What the Fundraising, Mallory Erickson takes us on a heartfelt and vulnerable journey through the introduction of her new book, "What the Fundraising: Embracing and Enabling the People Behind the Purpose." This is not your typical episode with a guest interview — instead, it's an intimate invitation into Mallory’s personal story, the journey that led to this book, and the core principles that shape h...
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Meet Maarten Bout, Vice President for Major and Transformational Giving at United Way of Central Indiana, overseeing a team of 10 fundraisers. With over 12 years of experience, including major gift roles at Indiana University, he brings extensive expertise in donor engagement, team leadership, and advancing impactful philanthropic strategies.  In this episode, you will be able to: Understand the significance of empathy in enhancin...
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In this powerful episode of What the Fundraising, we dive into the intricacies of systems change with Dr. Kevin Sansberry founder of KEVRA Consulting LLC, who empowers organizations worldwide through evidence-based strategies rooted in behavioral science. Specializing in fostering inclusive workplace cultures, Kevin coaches leaders across industries, from sports to nonprofits, driving sustainable growth. Mallory and Kevin explore t...
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In this adorable and uplifting conversation, Mallory teams up with her five-year-old daughter, Emmie, to celebrate Giving Tuesday and the amazing work fundraisers do. Emmie, who has been participating in Giving Tuesday episodes since she was three, calls it "the best week of the year" and shares her unique perspective on the importance of helping others. This heartwarming episode is a delightful reminder that generosity, compassion...
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In this episode, get a look into the recent webinar hosted by Fundraising AI, titled “AI-Powered Storytelling: Elevating Nonprofit Narratives with Visual Media” with Mallory Erickson, Dmitry Koltunov, Danny Wu and Toren Reaves! Listen in for a captivating conversation on leveraging AI's capabilities while safeguarding ethical standards and emotional engagement. Our guests share actionable insights on crafting emotionally resonant n...
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This episode of What the Fundraising Mallory is joined by Tesha McCord Poe, founder of Joy Raising, in a compelling conversation about incorporating joy, hope, and dignity into fundraising and DEIB (Diversity, Equity, Inclusion, and Belonging) efforts! Tesha brings her deep-rooted passion for educational equity and her lived experiences as a Black woman, parent, and fundraising professional to a heartfelt conversation about reshapi...
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In this episode of What The Fundraising, Mallory is joined by Aayaan Singh Jamwal, Founder and Lead Coach at Unearth Freedom. Aayaan is a seasoned social justice advocate and liberatory facilitator with a unique blend of experience in leadership coaching, philanthropy consulting, and holistic approaches to empowerment. He integrates ancestral wisdom, research, and curiosity to drive personal healing and social change. Aayaan is rec...
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In this episode of What the Fundraising, Mallory dives deep with Brian Ford to explore the psychological barriers that keep us from translating good intentions into meaningful action. Brian sheds light on self-sabotage, the complex belief systems that shape our behavior, and how small, consistent actions can ultimately shift our mindset and redefine our identity. Together, they discuss practical strategies for nonprofit leaders and...
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In this episode of What the Fundraising Podcast, Mallory is joined by Michelle Flores Vryn, Head of Development at iNaturalist, about systemic challenges within the nonprofit sector. Michelle brings insights from her 15+ years in marketing, communications, and fundraising, emphasizing the critical need for a shift in nonprofit approaches to problem-solving, retention, and scaling. She is currently head of development at iNaturalist...
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Piyush Tantia, Chief Innovation Officer at ideas42, and Sarah Welch, Associate Managing Director at ideas42, join today's conversation to discuss how behavioral science principles can enhance fundraising efforts. Together, they explore strategies fundraisers can use to stay motivated, manage tasks effectively, and overcome stressors like fear and uncertainty. In this episode, you will be able to: Learn how behavioral science impro...
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In this bonus episode of What the Fundraising, please enjoy an episode of the System Catalyst podcast with Jeff Walker and English Sall. They interview Jacqueline Novogratz, founder and CEO of Acumen, a global leader in impact investing.  Jacqueline shares her journey over the past 30 years, exploring how Acumen uses innovative patient capital to create real systems change. By investing in companies that tackle critical issues like...
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This week’s episode shares a sensational live conversation Mallory had with Seth Godin and Floyd Jones, focusing on exploring the impact of AI on productivity and community building. Seth Godin is an author, entrepreneur, and teacher. He is the founder of the Carbon Almanac, a guide to understanding climate change. Seth has inspired and motivated many people all around the world by focusing on everything from leadership and efficie...
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In this episode, Mallory and her guest, Dr. Marcus Collins, explores the profound influence of culture on human behavior in fundraising. They discuss how cultural norms shape our perceptions and actions, the distinction between fast and slow culture, and the importance of storytelling in redefining the nonprofit sector.  The dialogue emphasizes the need for small, incremental changes to foster a more positive culture around giving...
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In this episode, Mallory is joined by her COO Jess Spino. Jess and Mallory switch things up with a podcast takeover where Jess interviews Mallory. Listen to hear about the journey they’ve been on together over the past year of working together, and the dynamic of their partnership. Mallory also shares many sneak peeks into her book What The Fundraising, out now!  Explore Mallory’s expertise on the difference between enabling vs em...
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In this episode of What the Fundraising Podcast.. This episode features a conversation from Mallory's recent appearance on Fundraising.AI LIVE with Tim Lockie! Today's discussion focuses on Mallory's insights into integrating AI within the nonprofit sector, especially in fundraising, while highlighting the challenges nonprofit leaders encounter. Additionally, the episode emphasizes the power of listening to one's inner voice, even ...
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Elevate your fundraising game by turning monthly donations into a powerhouse of support! In this episode, we dive deep into monthly giving with Dana Snyder, the CEO & Founder of Positive Equation. As a speaker, teacher, and podcast host of "Missions to Movements," Dana empowers nonprofits with strategies for leveraging social media ads and building sustainable monthly giving programs, aiming to make philanthropy accessible to every...
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