Wheel Talk

In this episode, Ryan and Becca talk about how they approach recommending shows to other makers who are thinking about applying. They share why they’re careful about offering exact sales numbers and how using comparisons or percentages can paint a more realistic picture of what to expect. The conversation dives into how experience, product mix, and audience fit can all affect results. It’s a thoughtful look at how to give honest, h...

In this episode, Ryan and Becca answer a listener’s question about how to prepare for slow sales months and boost online shop performance during Q1. They share strategies for connecting in-person show customers with online buyers, building momentum for website sales, and navigating seasonal lulls. Ryan also recaps recent pottery events, including successful sales at the Columbus Coffee Festival and upcoming travel plans, while Becc...

Ryan and Becca continue last week’s conversation by diving into the tough but important topic of scaling back, pivoting, or even closing a business for long-term sustainability. They discuss how to reassess key expenses—like staffing, studio space, and pricing—to keep your business profitable, and share ideas for alternative strategies such as wholesale partnerships and smarter use of social media. The episode also explores financi...

Ryan and Becca dive into an honest conversation about knowing when it’s time to scale back, pivot, or even close a business. Becca opens up about her difficult decision to shut down her brick-and-mortar studio in 2020 after gaining clarity during the pandemic. This is Part One of the discussion — tune in next week for Part Two, where we go even deeper into navigating big business transitions.

Maker of the Moment

• Stephanie King - ...

Ryan and Becca are back with a special episode all about #PotSwap2025—our 8th year hosting this global ceramics exchange! There are some exciting updates for this round, and we’re breaking everything down in today’s episode.

Registration opens Saturday, October 11th at 12 PM EDT and costs $5. Spots are first come, first served with:

• 1,200 spots for USA/Canada
• 200 spots for international participants

Set a reminder, because the...

Ryan and Becca tackle a wide range of listener questions, from finding themes in your work to navigating self-doubt in the studio. They discuss building kilns big enough for oversized pots, the differences between the terms “potter” and “ceramicist,” and the pros and cons of front-loading vs. top-loading electric kilns. Along the way, they share insights about perfectionism, creative growth, and how to embrace the making process wi...

Ryan & Becca kick things off by sharing their record-breaking show sales and a funny encounter with a stray kitten before diving into today’s main topic: legacy. They reflect on how we want to be remembered—both through our work and as individuals—and share insights inspired by a recent episode of the Design Discord Podcast.

Resources
Design Discord Podcast

Maker of the Moment

• Andrea McCaffrey - @bigbarnpottery
• Sarah German...

Ryan and Becca return with the sixth chapter of the podcast book club, exploring Boy in a China Shop: Life, Clay and Everything by Keith Brymer Jones. Joined by guest Taylor Swilley, they dive into the stories behind Keith’s journey as a potter and TV judge, reflecting on how his experiences with creativity, vulnerability, and perseverance resonate with their own paths in clay and business.

Our next book club selection will be annou...

In this episode of Wheel Talk, we chat with potter Gabriel Kline, director of Odyssey Clayworks in Asheville, and chemist Bill Collins, Ph.D., co-authors of Amazing Glaze Food-Safe Recipes. They share how art and science come together to create vibrant, functional, and food-safe ceramics.

Whether you’re mixing your first glaze or expanding your library, this episode is full of insights to help you bring beauty and safety to your wor...

Ryan kicks off the episode by sharing an exciting new addition to his studio! Later, he and Becca dive into a listener question about organizing pottery pop-ups at NCECA. Drawing from his experience running the Backyard Craft Show, Ryan offers practical advice on finding the right venue, recruiting artists, and building effective marketing strategies to make a pop-up successful.

Resources
The Pot Stars Pop-Up
Our next book c...

This week, Ryan & Becca are back with more of their favorite pottery tools—covering everything from decorating to glazing to sanding. Whether you’re setting up a home studio or just curious about what they reach for in theirs, you’re sure to pick up something new.

Resources
The full list of tools can be found on our website.

Sponsors
L&L Kilns - The durable kiln that potters trust to fire evenly & consistently. Fi...

This week, Ryan & Becca share their favorite pottery tools—from clay prep to throwing to trimming. You’ll likely recognize a few of your own go-tos and maybe discover some new ones to try. Plus, they announce an exciting new sponsor joining the Wheel Talk family, perfectly matched to today’s topic.

Resources
The full list of tools can be found on our website.

Sponsors
L&L Kilns - The durable kiln that potters trust to...

Ryan & Becca dig into a listener’s question about what to do when your big, higher-priced pieces stop selling—and you don’t want to pivot into teaching. We talk honestly about adapting to shifts in the buying market while staying true to your creative voice, making smaller or different work without feeling like you’re selling out, and share real strategies for makers who want to keep making and selling what they love, even when...

Ryan welcomes back Isaac Shue for an open conversation about taking risks and growing beyond what’s comfortable. They explore the leaps Isaac has made to expand his pottery business — from scaling production and diversifying sales channels to trusting new strategies without knowing exactly how they’ll turn out. Along the way, Isaac shares what he’s learned about balancing quality, customer connection, and work-life priorities while...

Ryan & Becca welcome back Trevor Daugherty to dive into the story of the Northern Indiana Clay Alliance — from its founding vision and organizational structure to the events it organizes, including the renowned Michiana Pottery Tour. They discuss the challenges and opportunities of running a nonprofit, strategies for funding, and the Alliance’s commitment to supporting emerging artists through scholarships and exposure. The con...

Ryan & Becca discuss the realities of balancing work and life as artists, sharing thoughts on preventing burnout and navigating career transitions. They also highlight the importance of self-care, building support systems, and offer strategies for coping with art show rejections.

Maker of the Moment

• Tara Underwood - @tara.underwood
• Tanya Everard - @tanyaeverard

Listener Questions
On this episode:

• How do you handle n...

As Wheel Talk approaches its 6-year anniversary, Ryan and Becca reflect on the podcast’s growth and the incredible community that’s formed around it. Ryan shares highlights from his recent anniversary trip to Hawaii, and the conversation shifts to social media—what's working, what's not, and how they're each approaching content creation and engagement. They break down their current posting strategies, including the c...

Ryan & Becca explore the realities of small business finances—from paying livable wages and employee compensation to navigating the shift from salaried work to self-employment. This episode follows a slightly different format, and we hope you enjoy the conversation.

Sponsors
L&L Kilns - The durable kiln that potters trust to fire evenly & consistently. Find your L&L kiln at hotkilns.com

Support the show on Patreon...

Ryan and Becca kick off with a recap of Ryan’s recent Nashville workshop. The episode then centers on a listener question about converting social media engagement into actual sales—especially when platform limitations make linking to your shop tricky. They share practical tips for navigating those challenges, Becca’s van upgrades, and marketing strategies.

Maker of the Moment

• Jessica Guerrero - @pottedbyjess
• Ronan Kyle Peterson - ...