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May 19, 2021 41 mins

Ep. 54 — How writing a best-selling book on the deadly 1918 influenza pandemic positioned this author to become a prescient thought leader on the COVID-19 pandemic / John M. Barry, Author, Distinguished Scholar, Tulane School of Public Health and Tropical Medicine.

John Barry remembers the exact moment he gave up his boyhood dream of doing medical research for his other boyhood dream of writing. He was 13 years old and had returned from summer camp eager to examine some bacteria cultures he had grown and left in the freezer, only to find them gone. Little did he know it at the time, but after a long detour away from his childhood love for medical research, Barry would write an award winning book on science and medicine called, The Great Influenza: The Story of the Deadliest Pandemic in History. The acclaimed book, which he dreaded writing because of its complexity, positioned Barry to give timely history, context and framing for the COVID-19 pandemic when it exploded on the world stage last year. The crisis of pandemics and how to deal with them would largely take over Barry’s life. Don’t miss my fascinating conversation with John M. Barry, prize winning and New York Times bestselling author of six books, two of which, The Great Influenza and Rising Tide: The Great Mississippi Flood of 1927 and How It Changed America, have pulled Barry into various policy advising roles with state, federal, United Nations, and World Health Organization officials on influenza, water related disasters, and risk communication. Barry is currently a distinguished scholar at the Tulane School of Public Health and Tropical Medicine in New Orleans.

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Chitra Ragavan:

John Barry remembers the exact moment he gave up his boyhood dream of doing medical research for his other boyhood dream of writing. He was 13 years old and had returned from summer camp eager to examine some bacteria cultures he had grown and left in the freezer, only to find it gone.

Chitra Ragavan:

Hello, everyone. I’m Chitra Ragavan. Welcome to When It Mattered. This episode is brought to you by Goodstory, an advisory firm helping technology startups with strategic brand positioning and narrative. Little did he know it at the time, but after a long detour away from his childhood love for medical research, Barry would write an award-winning book on science and medicine called, The Great Influenza: The Story of the Deadliest Pandemic in History.

Chitra Ragavan:

The acclaimed book positioned him to give timely history, context, and framing for the COVID-19 pandemic when it exploded on the world stage last year. The crisis of pandemics and how to deal with them would largely take over Barry’s life. I’m joined now by John M. Barry, prize-winning and New York Times bestselling author of six books, two of which, The Great Influenza and Rising Tide: The Great Mississippi Flood of 1927 and How It Changed America, have pulled Barry into various policy advising roles with state, federal, United Nations, and World Health Organization officials on influenza, water related disasters, and risk communication.

Chitra Ragavan:

Barry is currently a distinguished scholar at the Tulane School of Public Health and Tropical Medicine in New Orleans. John, welcome to the podcast.

John M. Barry:

Thanks for having me.

Chitra Ragavan:

You were pretty serious about medical research even when you were 11. How did that start?

John M. Barry:

I was just fascinated by it. I was one of those kids that had a lab in their home. I actually had a pretty good quality though ancient microscope. It had lights, lens, and things like that, an expensive microscope. Grew my own media, agar-agar, and all these dyes. I was playing with E. coli, which can kill you, but seemed pretty tame because I could use that in my school class. I figured if it was in school, it wasn’t very exciting. I sent away to the American Bacteriological Supply House in Washington, DC.

John M. Barry:

I actually remember the company’s name, it doesn’t exist anymore, and asked f

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