Curious about how AI is disrupting media buying?
If so, then this episode is a must-listen!
We dive deep with Brecker Brees, Founder of Preflect, a platform aiming to replace media buying agencies with AI. π€
The Origin Story of Preflect: Brecker shares the story of why Mark Cuban invested in an AI Media Buying platform.
AI in Media Buying: Understand how AI is being used to unlock efficiencies and drive growth for some of the fastest-growing brands.
Impact of iOS 14.5: Learn how the changes in iOS 14.5 have influenced media buying and how technology is being used to adapt to these challenges.
Challenges for Small to Mid-Sized Brands: Find out what's holding back DTC brands spending between $3,000 and $90,000 a month on ads from scaling faster and spending more.
Future-Proofing with AI: Get insights into how Preflect's AI-driven platform automates ad buying, optimizes budgets, and adapts to platform changes seamlessly.
π Why You Should Listen:
If you're a brand owner, marketer, or just someone interested in the future of AI in marketing, this episode is packed with valuable insights and practical advice. Brecker's journey from a college project to a successful AI platform backed by Mark Cuban is not only inspiring but also full of actionable takeaways.
π Listen Now:
ποΈhttps://www.theoohinsider.com/ai-media-buying
π¬ Connect with Brecker:
π Don't Forget:
If you found this episode helpful, please share it with someone who could benefit. And as always, make sure to smash that subscribe button and leave us a review wherever you're listening. Your support helps us grow and continue bringing you valuable content.
Thank you for being a part of our community!
- Tim
P.S. Have feedback or questions? Email us at tim@theoohinsider.com
Mark your calendars! OOH Insider LIVE! NYC on February 11, 2024 - details to follow, stay tuned.
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