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June 20, 2024 β€’ 40 mins

Curious about how AI is disrupting media buying?

If so, then this episode is a must-listen!

We dive deep with Brecker Brees, Founder of Preflect, a platform aiming to replace media buying agencies with AI. πŸ€–

The Origin Story of Preflect: Brecker shares the story of why Mark Cuban invested in an AI Media Buying platform.

AI in Media Buying: Understand how AI is being used to unlock efficiencies and drive growth for some of the fastest-growing brands.

Impact of iOS 14.5: Learn how the changes in iOS 14.5 have influenced media buying and how technology is being used to adapt to these challenges.

Challenges for Small to Mid-Sized Brands: Find out what's holding back DTC brands spending between $3,000 and $90,000 a month on ads from scaling faster and spending more.

Future-Proofing with AI: Get insights into how Preflect's AI-driven platform automates ad buying, optimizes budgets, and adapts to platform changes seamlessly.

πŸ“Œ Why You Should Listen:

If you're a brand owner, marketer, or just someone interested in the future of AI in marketing, this episode is packed with valuable insights and practical advice. Brecker's journey from a college project to a successful AI platform backed by Mark Cuban is not only inspiring but also full of actionable takeaways.


πŸ”— Listen Now:

πŸŽ™οΈhttps://www.theoohinsider.com/ai-media-buying


πŸ“¬ Connect with Brecker:

  • Social Media:@BreckerBrees


🌟 Don't Forget:

If you found this episode helpful, please share it with someone who could benefit. And as always, make sure to smash that subscribe button and leave us a review wherever you're listening. Your support helps us grow and continue bringing you valuable content.

Thank you for being a part of our community!

- Tim

P.S. Have feedback or questions? Email us at tim@theoohinsider.com




Mark your calendars! OOH Insider LIVE! NYC on February 11, 2024 - details to follow, stay tuned.




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