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February 12, 2024 14 mins

Who Won the Week? 2/12/24: Temu Breaks Through, Nostalgia Takes Over, and Soda is the New Alcohol at Super Bowl LVIII
Who Won the Week is back with our super, duper #superbowl LVIII advertising effectiveness review! https://lnkd.in/gHZu5AVb
This week, EDO Media Analyst Matt Ulrich is joined by three (3!) EDO experts to break down the big winners of this year’s game. From Temu’s not-so-surprising breakthrough, to Dunkin'​ hilarious ad with Ben Affleck, to Volkswagen nostalgia-laden triumph, we’ve got you covered.
Join us to learn why streaming is the new syndication, why soda is the new alcohol, and why Valentine’s Day shoppers might just be on the hunt for some Swiss truffles this week. All that and so much more on a very special Who Won the Week — with appearances from EDO VP of Brand Partnerships Rebecca Sandidge, VP of Client Development William Price, and Content Marketing Manager Aaron Taube.
See EDO's full ad effectiveness rankings at edo.com/superbowl


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