All Episodes

January 15, 2024 9 mins

This Saturday’s Chiefs-Dolphins #nflplayoffs game on Peacock was the most-streamed live event in U.S history — and we’re talking all about on our new episode of Who Won the Week!
How did the game’s audience stack up against this weekend’s big linear broadcasts? What does it mean for the future of streaming sports? Can Peacock turn all these viewers into long-term subscribers? Tune in to watch EDO Media Analyst Matt Ulrich and veteran journalist Michael Shields (Next in Media) dive into these burning questions.
Plus, EDO VP of Brand Partnerships Rebecca Sandidge joins the show to discuss the snowballing momentum of #womenssports, and the WNBA’s record-breaking 2023 season. All that, plus a powerful ad performance from Popeyes on this week’s episode!
This week’s insights with time stamps:
(-9:02) - Peacock posts U.S. record live-stream audience for Chiefs/Dolphins
(-6:33) - Popeyes hits big in lead-up to Super Bowl chicken wings ad
(-4:53) - WNBA delivers major ad engagement during record 2023 season


Show us some love, see all the ads, and let us know what YOU think on social:

https://www.linkedin.com/feed/update/urn:li:activity:7153410072654532608

Mark as Played

Advertise With Us

Popular Podcasts

24/7 News: The Latest
Stuff You Should Know

Stuff You Should Know

If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.

Crime Junkie

Crime Junkie

Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.

Music, radio and podcasts, all free. Listen online or download the iHeart App.

Connect

© 2025 iHeartMedia, Inc.