The annual TV Upfronts are in full swing, Who Won the Week has all the latest news and analysis on the first day and a half of presentations.
In an episode recorded Tuesday afternoon, EDO VP of Brand Partnerships Rebecca Sandidge joins our Content Marketing Manager Aaron Taube to discuss how NBCUniversal, FOX, Amazon, and TelevisaUnivision made their pitches to advertisers in the Big Apple.
Aaron and Rebecca discuss…
Amazon’s potent combination of fresh content and big data
FOX’s winning mentality and the addition of Tom Brady to the broadcast booth
NBCU’s 360-degree ability to help advertisers capitalize on major cultural events across platforms
Univision’s unique appeal with Latino audiences
All that and more, on this week’s Who Won the Week!
Time Stamps:
1:09 - Amazon Upfront- Exciting content announcements and the power of technology and data
4:41 - Fox Upfront- Sports and news giant touts "winning" ways
7:06 - NBCUniversal Upfront- The upcoming Olympics and culturally relevant legacy programming with modern advancements
9:12 - TelevisaUnivision Upfront- The soccer streaming leader and the importance of their audience
Show us some love, see all the ads, and let us know what YOU think on social here
Popular Podcasts
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
The Joe Rogan Experience
The official podcast of comedian Joe Rogan.
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Special Summer Offer: Exclusively on Apple Podcasts, try our Dateline Premium subscription completely free for one month! With Dateline Premium, you get every episode ad-free plus exclusive bonus content.