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June 22, 2025 • 17 mins

How to create SMARTE Weight Loss Goals That Last 

SHOW NOTES

 If you've struggled with diet motivation or found yourself constantly starting over with weight loss plans, this episode reveals the missing ingredient that separates those who achieve lasting results from those who don't.

The secret? Creating a weight loss goal that genuinely excites you - one that burns like a bonfire instead of flickering like a birthday candle. I'll walk you through my proven SMARTE goal-setting framework (Specific, Measurable, Achievable, Realistic, Timely, and Exciting) that has helped countless women over 35 transform their relationship with food, their bodies, and their health.

After maintaining my own 30 kilo (66 pound) weight loss for 23 years following a low-carb lifestyle, I've discovered that sustainable weight management isn't just about the food plan - it's about connecting deeply with your motivating why. When your goal truly matters to you, sticking with your healthy eating choices becomes dramatically easier, even when faced with temptations.

Whether you're just beginning your weight loss journey or looking to restart after previous attempts, this episode provides the practical guidance you need to create powerful goals that will carry you through the challenges and into successful, permanent weight management.

WHAT YOU'LL LEARN

  • Why traditional goal-setting methods often fail for weight loss and how to fix them
  • The SMARTE framework for creating goals that actually motivate you to stick with your plan
  • How to make your weight loss goal specific and measurable, with clear milestones to track progress
  • The importance of setting achievable and realistic goals based on your current life circumstances
  • Why deadlines create the urgency needed to make uncomfortable but necessary changes
  • The critical difference between "bonfire goals" versus "birthday candle goals" and how this affects your motivation
  • My powerful visualization technique to connect emotionally with your future self
  • How to create a "fair fight" between your goal and tempting foods
  • Practical strategies for building an enjoyable, satisfying low-carb eating plan that doesn't leave you feeling deprived
  • The mindset shifts that make permanent weight loss possible for busy women over 35

KEY MOMENTS

The Foundation of Every Weight Loss Journey I explain why your "why" is the absolute foundation of any successful weight loss journey and how it's the first place I focus when clients aren't seeing results.

Weight Loss Goals Are Different I discuss what makes weight loss goals uniquely challenging compared to other life goals, including their deeply personal and emotional nature.

The Critical Missing Letter in SMART Goals I reveal why the traditional SMART framework (Specific, Measurable, Achievable, Realistic, Timely) needs one more letter - "E" for Exciting - and why this makes all the difference.

The Bonfire vs. Birthday Candle Metaphor I share my powerful metaphor for understanding goal strength: bonfire goals withstand temptations while birthday candle goals get extinguished at the first challenge.

The Boxing Match Between Your Goal and Food I explain why your goal needs to be in a "fair fight" with tempting foods, and strategies to ensure your healthy eating plan is delicious enough to compete.

New Year's Eve Visualization I guide you through a powerful visualization technique using New Year's Eve as a milestone to connect with how you want to feel about your progress in the future.

The Whole-Life Impact of Weight Loss Success I emphasize how achieving your weight loss goals positively affects all areas of life - from relationships t

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