November 11, 2025 • 48 mins
Life is short, and your time is sacred. Are you an overworked leader or practice owner sacrificing your family and health for your business? Host Will Humphreys gets vulnerable, sharing the powerful story of the moment his hyper-burnout ended and how he shifted his entire world.
Episode Highlights:
- The Shocking Low Point: Will's candid story of hitting rock bottom, being $5,000 away from insolvency, and the moment he realized he was a "slave" to his company.
- The World-Shifting Moment: How a simple comment from his young son forced him to finally draw a line and commit to change.
- Time is Sacred): Why you need to change how you perceive the value of your time and adopt the powerful concept of Exchange.
- The Time Thieves: Identifying the 3 key areas where every practice owner is hemorrhaging time (Repetitious, Reactionary, and Retention tasks).
- Stop Asking HOW, Start Asking WHO: The fundamental shift in leadership thinking that solves virtually all your business problems.
- The Time Liberation Plan: Will's actionable 3-step strategy: Eliminate, Automate, and Delegate, and why giving up control is essential for growth.
- The Financial Exchange: Understanding that your time as a leader is worth at least $300 per hour, and how to use that to decide what to outsource.
- The Delegation Secret: The 70% Rule—if someone can do a task 70% as well as you, let it go!
- The AI Hack: Why you should never have a meeting without an AI note-taker and how to use it to build your P&P manuals instantly.
- The C-T-T-S Framework: A simple email template to empower your team to solve problems for you, freeing up your approval time.
- Final Challenge: A commitment to scheduling a full day to "Sharpen the Ax" and work on your life, not just in it.
This episode is a must-listen for anyone who feels trapped by their to-do list. Will delivers a personalized Time Liberation Plan you can implement immediately to stop the burnout, gain greater impact by doing less, and free up precious hours in your week.
You'll leave this episode knowing the exact next steps to ditch the tasks that drain your soul and create the space for what truly matters.
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Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
SPEAKER_00 (00:00):
Today's episode of the Willpower Podcast comes to
you from a live speakingengagement.
We're here today, and we'regoing to shift gears
dramatically because life isshort.
We already know this.
Life is very short, and whatwe're going to be talking about
today, in my hope, is thatyou're going to leave here today
(00:22):
with some actual items that aregoing to dramatically change how
you operate.
I don't take for granted thefact that you guys have taken
time out of your day, out ofyour crazy week, out of your
busy schedule, for you guys tobe here in this.
And you picked this out of likeeight different things to choose
from.
So you gotta know I'm ready tohelp.
(00:45):
I'm ready to serve.
Anything that I've learned,anything that I am, I am
committed to helping you guys.
Because I have such a greatappreciation for every type of
person in this room inparticular.
Hey Max, good to see you.
So, quick story.
It was 2012.
(01:05):
I was, it was a week beforeChristmas.
I am treating in my clinic.
I'm a physical therapist bytrade.
I used to work in the boondocks,Florence, Arizona, if you know
where that is, halfway betweenTucson and Arizona and Phoenix.
And I was treating this day, andit was a good day.
The clinic was humming, peoplewere up tone.
Have you ever had that in yourclinics?
You know, right before theholidays.
(01:26):
And I just, I had somestressors, but I wasn't thinking
about them today.
I was thinking about how I wasgoing to be going to Idaho next
week to spend that whole weekoff in Christmas with my wife
and my four sons.
They were littler at the time.
The one who's in Marylandgetting treated hadn't gotten
his head injury yet.
But this was a great day.
And all my team was happy, noone was complaining, everyone
(01:48):
showed up.
My wife used to say, Hey Will,was it a good day?
And I'd say, Yeah, people allshowed up.
It was a great day.
They actually came to work.
Like it was one of those momentsfor me.
And then my friend, my John, whowas my part-time CFO, he showed
up in the doorway of the clinicand said, I need to talk to you
for a second.
And he pulled me aside and heput me into this little office
(02:11):
room that we had, and he goes,and you could just see something
was wrong with him.
He goes, Will, I don't know howto break this to you, but we
have$5,000 left in our accountstotal.
And we have$10,000 of bills thatare past due.
Which bills do you want to pay?
(02:31):
And that to me was such a shock.
It was such a shock.
I should have known, and reallylater, of course, I'm like, of
course, I should have known howthat was supposed to go.
I shouldn't have been surprisedwith this, but I was.
And the rest of the day was justthat numbing pain of what is
gonna happen now.
Have you guys ever had thatbefore?
Right?
Just like, what am I gonna do?
(02:52):
How is this gonna work out forme?
And I get in the car, it's darkat night.
I drove in the dark, I wascoming home in the dark, it's
totally pitch black.
I was driving through thereservation land that's that
separates Florence, Arizona fromGilbert, where I lived, and
there was this constant beepingsound.
Beep, beep, beep.
It's driving me crazy.
(03:12):
And what it was, it was thepaper charts I still had to do
that night that were in thepassenger seat.
There were so many that my carthought there was a human being
sitting next to me in the car.
And I had so I literally had topull the car over in the desert
and buckle my charts in.
And so I pull in the door, Iwoke through my front door, and
(03:33):
I was done.
I was done.
I'm in my mind, I'm like, how amI gonna pay for Christmas?
How am I gonna actually pay forChristmas?
I couldn't try harder than I wastrying.
I couldn't put more effort orenergy into what I was doing
than what I was already doing.
And how am I gonna pay for this?
We hadn't bought our Christmaspresents yet because we were
flying to Idaho and we weregonna buy a mare, and now I'm
(03:54):
trying to figure out how to paybills.
And so there was this moment ofclarity as I was driving home.
There's two moments I want topay attention to very quickly,
and then we're gonna jump rightin.
The first moment of clarity wasthat this was the opposite
reason why I became arehabilitation entrepreneur.
I wanted to increase my time, myimpact, my income to live a life
(04:16):
that like I thought would beworth the sacrifice, but this
was the opposite.
This was this was being a slaveto my company.
This was the worst thing I couldhave imagined.
And again, I was working so hardon my time.
So I walk in the door, my wife,perpetually positive.
Like, I got lucky on steroids.
And if you saw a picture of her,you go, yeah, you got really
(04:38):
lucky, Will.
But she was just so like, hey,Will, oh, she saw.
She was conditioned to see theface and know when I was at that
type of low.
And immediately she goes, I goteverything tonight.
You just go lay down.
She didn't even know why.
That's how common this was forme in 2012.
So I get to this point where Iwalk in, and as I'm going to my
(05:00):
room to lay down, my head isjust I'm numb from the pain,
right?
Just have you ever been in thatstate of just perpetual, like,
I'm such a loser and all thatcrap that we tell ourselves.
And then my son Ethan, I havefour boys, he's 12 at the time.
He's like, he comes over and helike hugs me from the side and
he goes, Hey Dad, I just gotthese new Skylander toys.
Do you want to play with me?
And I said, No, son, I'm sosorry, dad's not feeling good.
(05:23):
And this is the moment where myworld shifted forever.
This is the moment I'm hopingthat we can pull from together
because then it will make thismoment worth it to me to have
gone through it if it servesyou.
I'm walking away, and my songoes, Dad, I'm so sorry that
you're feeling sick again.
Again.
That's how my kid experienced mewas this hyper burned out,
(05:46):
overworked individual who had noway of knowing how to pull
himself out of this hole that hehad dug in his business.
But something happened to methat night, guys, when I was
laying there at night and I waslike, okay, that's it.
I'm done.
I'm walking out of thisbusiness.
Hi, Bill, thank you for coming.
I am I am out of this business,I am not putting up with this.
(06:08):
I want to make a bigger impactin the world, and I'm gonna do
whatever it takes to get myselfout of this, even if it means
walking away from this business,because it's not worth it to be
a parent who's that not presentfor their kid, that they're
conditioned, the family isconditioned to the burnout.
So I made some decisions, I gotlots of coaching.
(06:28):
And here's what's really funnyis I'm a very passionate
healthcare provider at heart.
We're gonna be talking todayabout time.
We have a limited amount of timeon this earth, and what we get
to do with it is sacred.
It is a sacred stewardship thatwe have of this limited
experience in life.
But what I wanna tell you guysis that what we get to do as
(06:51):
providers and owners and leadersin these rehab spaces is so
uniquely special.
It's a weird balance, because onthe one hand, we have the lowest
reimbursements, some of the mostdifficult business like concepts
and strategies that exist in allof business, by the way.
That's coming from a coach ofmine who's worked in every
industry.
But on the other hand, we canimpact people's lives in such a
(07:12):
powerful way.
So, pause the story right there.
I want to show you a little bitabout what we're doing today.
Why you're here, I don't know.
I hope the title got you in.
But I will tell you what I'mhoping you leave with today.
I am confident you'll leave withtoday if you're with me, is a
strategy of how you'reimmediately gonna free yourself
up because you will leave with apersonalized time liberation
(07:33):
plan that you can implementimmediately.
So you don't have to do what Iwas doing, which was killing
yourself and not getting theresults that you need.
I don't know if it was Bob andhis presentation, but it's
swimming in my head this idea oflike getting greater impact by
doing less.
There's just something aroundit.
So, my goal today to give youreal life help that pays for
your ticket to TherapyCon.
(07:54):
I'm hoping you'll leave heregoing, objectively, if I do
this, I just paid for my ticket.
So let's get to work.
I don't want to tell you who Iam, though.
Who I am is what I believe, andthis is what I believe, and this
is why I stand here, it's why Iown the businesses that I do.
Is that PTOT SLP was born tolead the$600 billion
(08:14):
musculoskeletal industry.
We don't.
We were born to lead it, and wedon't.
That all problems we face asleaders are solved when we focus
on our problems on solving them,who, not how.
We get so wrapped up in theweeds of how to solve our
problems.
Whatever problem that you have,something just came to mind for
some of you.
(08:34):
Stop asking how to solve it.
Start asking who that person iswho should solve that problem,
write it down as things arecoming to you.
And this is a controversial one,but I believe it with all my
heart.
This is the best time in thehistory of our industry to be a
PTOT SLP leader.
Bill, you're shaking your head,yes.
Why do you feel why are you inagreement with that?
SPEAKER_02 (08:52):
There's so many opportunities right now for us.
I think our country is right torealize that we should be
technological to go there.
And there's a tremendousopportunity moving forward to
really make a difference forsociety, but we just have to
understand how can we solvethese problems that we're
(09:13):
currently facing to get to thatpoint.
So it's it is it's not all doomand gloom.
There is a bright side, it'swhat path we choose to take.
SPEAKER_00 (09:22):
Thank you for that.
As a side note, I just want todid someone say something?
Can we give them applause,please?
We should do a little bit morelike hell yeah, because that's
why we're here.
Is at the end of the day, thatimpact that we make in that
child's life, that that adult'slife, whoever it is that we're
treating, that change is whywe're here.
But I think Bill's talking aboutsomething much bigger.
And as a side note, some of myfavorite leaders are in this
(09:44):
room right now.
I just want to thank those guyswho are here supporting me.
It means a lot to see yourfaces.
That we are here to unitebecause at the end of the day,
leadership is the rising tide.
It's the rising tide.
And guess what the number onejob of any leader is?
Say it.
Build more leaders.
Side note, bonus credit (10:01):
the greatest leader in any room is
the person who loves the most.
A little sappy maybe, but it'strue.
Think about the person who's thebest leader in your world.
Who is that person?
A parent, maybe someone who justcared about you, who saw your
potential.
Love looks like support, lovelooks like challenge, but it's
always love at the end of theday.
At the end of the day, this isme.
(10:21):
This is who I will always be,this really good-looking
17-year-old kid.
Uh, Friday the 13th, 1993, wentmountain climbing with my
girlfriend to try to impressher.
I went climbing without ropes.
I fell 50 feet, I broke botharms, both legs.
Yeah.
I broke 21 bones in total.
Open compound of my femur, theplantar surface of my right foot
(10:42):
was laying on my gas truck.
It was bad.
I laid there for five hours,never thought I'd ever.
But this is the person, this is,I know it sounds stupid, but
like, this is the guy I look upto.
He is as nerdy as he feels, andI'm still that guy 100%.
And I will tell you that likethat guy thought his life was
over until he met his physicaltherapist.
His physical therapist, ConnieClemens, stood him up for the
(11:03):
first time, made him walk again,and put him on a path that led
to that dreadful night when Iwas driving home and saw my kids
and felt like I had nothing.
I had nothing.
Like I had failed this guy.
So this is a newspaper articleof that.
I started a few companies.
Oh, I need to back up.
I skipped a really big part ofthe story.
So I ended up getting a lot ofcoaching and figuring out
business.
And I was told by a coach once,and this is true, you have no
(11:26):
natural leadership ability,Will.
And I went, Yes.
He goes, but you're trainableand you're coachable.
And I just want to acknowledgethe fact that you are all here
because you're trainable andyou're coachable, and that's all
you need.
So any head trash you havearound being a leader, let it
go.
You're in a room of equals.
No one here is better than theother person.
We need each other.
(11:47):
Rising tide, leadership.
And so I started figuring outhow to do businesses and I
started a few.
There's Doctors of PT businessright there, the Empower brand,
right?
So what I do now is virtual rockstar, and I'm not here to
promote my company.
I will talk a little bit aboutassistance later from a
different perspective, but I amreally excited to let you know
that I've learned this magical,I mean, powerful concept called
(12:08):
exchange that we're gonna talkabout today when it comes to
your time.
I need you to understandsomething very important before
we get going, though, is thatyour time is so much more
valuable than you're allowing itto be.
I think there's things that youguys are doing, some of you at
least, that you're thinking,yeah, I'm doing these things,
but I have to, what else, whatother choice do I have?
(12:29):
Life is just like that.
What if it didn't have to bethat way?
What if you guys were able tocherry pick the most
energy-producing activities inyour culture and your company
and only do those?
What would life feel like foryou?
It feels better.
Yeah, and guys, this is a thisisn't um a mountain you climb
(12:52):
once, it's a summitless mountainthat we climb together.
But there are stages, and we getto that point on the higher
stages where we're mostly livingin our energy-giving activities
that we start to create morepowerfully.
Ironically, we create morespace, and time and money is the
byproduct.
So when we talk about time, Iwant you to change how you
(13:13):
perceive time.
Time is not universallyexperienced the same, it changes
from experience to experience,and you guys know what I'm
talking about.
Uh, who here has a hobby thatthey're super passionate about?
Raise your hand if there's ahobby that you're just like,
man, I love doing blank.
Yes, what do you love doing?
You love making candy?
What kind of candy do you make?
unknown (13:34):
Marshmallows are one of my favorites.
SPEAKER_00 (13:36):
I love marshmallows.
Like, really, big time.
And so, what's time like for youwhen you're making marshmallows?
You're not impatient, you're notfrustrated, you're not
irritated.
What's it like for you?
Like, what does it feel like foryou when you're watching the
marshmallows get prepped?
unknown (13:57):
Uh joyful and exciting.
SPEAKER_00 (13:59):
Okay.
unknown (14:00):
Yeah.
SPEAKER_00 (14:01):
Do you guys have things like that?
What are those things?
Write them down.
Please.
Write them down, manifest, startwriting, start thinking.
And the reason being is becausethere are things in your work
that you love, there's thingsoutside of work that you love,
but either way, we only get thesame number of hours of
existence.
How we experience those isunique based on what we do.
So this is you're probablyfalling into one of these three
(14:23):
categories.
I rarely take time off andstruggle taking care of myself
due to limited time.
I can take a vacation but comeback to tons of issues in work,
or I can take a month off and mycompany can function without me.
Bob, can you share what youshared with us in your last
meeting, what you just came backfrom?
unknown (14:38):
Yeah, I think my wife just turned uh 25 or the second
time.
SPEAKER_00 (14:42):
He turned she turned 25 for the second time.
unknown (14:44):
So at least uh we stopped back last week when year
for three weeks.
SPEAKER_00 (14:48):
Three weeks.
And then how big of a messagedid you come back to?
No.
Raise your hand if you're theteam that stayed here working
while his team was up, his hisyour leap.
Yeah, yeah.
They're wearing the same colorshirt.
And so what's ironic about thisis that when we spend more time
doing what we love, we actuallysupport the people we love more.
So we're gonna get to the bottomof how we can identify those
(15:09):
things.
Let me ask you, what would youguys do if you had 15 extra
hours a week?
What would you do with it?
Shoot.
Okay, we've got 30 minutes, youguys.
Let's buckle up.
Um I I would love this to bekind of more participatory.
What would you do if you had 15hours a week free that you don't
have right now?
Spend it with family, what wouldyou do with your family?
Craig memories.
(15:30):
Playing Skylanders, likewhatever that is for the kids,
right?
Love that.
You like to travel?
Where would you want to go?
unknown (15:37):
California.
SPEAKER_00 (15:39):
Okay, love that.
A couple more, please?
This is your chance to manifest.
What is it?
What is it?
unknown (15:45):
Read and write.
SPEAKER_00 (15:47):
Read and write coming from someone who loves to
read and an author.
Bill?
unknown (15:51):
Same thing, I would say reading and writing.
SPEAKER_00 (15:53):
And developing.
Yes, and you someone whohonestly has control of their
time helping change theindustry.
I know you.
Oh yeah.
Absolutely.
Max, you were gonna saysomething?
SPEAKER_02 (16:03):
I wasn't, but at least one round of golf.
Okay?
SPEAKER_00 (16:07):
Love that?
Sleep.
Sleep.
Who here wants more sleep?
I love that.
You were gonna say something.
SPEAKER_01 (16:14):
Mental health and exercise.
SPEAKER_00 (16:16):
I love that.
Mental health exercise.
Real quick, raise your hand ifyou feel like you're not getting
enough exercise because yourschedule's too tight of time.
Isn't that like an emotionalthing?
Right?
Ooh.
Okay, so I had a couple of handscome up.
A couple more, yes.
unknown (16:29):
Like service, give back to the community.
SPEAKER_00 (16:31):
Service! Oh listen, leaders love, love is service.
And we have to be leaders ofourselves first.
We have to lead ourselves thismeat box that we have while
we're on this journey on theplanet.
We've got to take advantage andtake care of this, this, our
families, but so many timesbecause of how we operate.
(16:54):
So with 15 extra hours a week,here's some stats that are gonna
make you really sad.
Here's why time matters.
But this, I want you tounderstand the why behind this
so that we can quickly get towork.
Number one, at 78 and a half, ifyou're 78 years old, you get
4,000 weeks of life.
Per year, if you free up twohours a week, two hours a week,
(17:16):
that produces 13, eight-hourworkdays a year.
If you just free up two hours aweek, it's almost two full work
weeks a year that you free up.
Think about what you do with twoweeks of a year that you a
bonus.
And so every 20 years, that's awhole year.
So think about if that numberisn't two, but four.
You free up a year every 10years.
(17:39):
It's it starts to add up reallyquickly.
And this is, of course, what youguys said.
You want to aim those hours atrelationships and things that
matter most.
So let's get to work on how wecan figure this out.
We're gonna do a time leakaudit.
I need everyone out pen, paper,computer, phone, whatever it is
to take notes.
We are going to work.
If you want to rest and notparticipate, that's totally
fine.
Huge missed opportunity, though.
Because I want you to leave herewith specific ideas of what
(18:00):
you're gonna do to get off yourplate to free you up so that you
have more energy.
First thing we're gonna do.
Every practice owner and leaderis bleeding, bleeding,
hemorrhaging time in one ofthree key areas.
Repetitious tasks, things we doall the time.
Some of these things are sosmall.
I can't give this to somebodyelse, it just takes me a second.
(18:23):
And I do it four times a day.
Those things add up, start tosuck our souls.
Two reactionary times,responding to interruptions.
The studies they've done ofenergy draining from this type
of time distraction is so clearthat when we have to pivot
mentally from a specificcategory of tasks to the other
(18:44):
category of tasks, there is sucha loss of energy and focus that
we become significantly lesseffective.
And then the third one isretention tasks.
These are things that we retainthat other people on your team
could be doing.
Quick, I'm gonna ask thisquestion, just write it down if
it comes to mind.
What are you currently doingright now that you know somebody
(19:04):
else should be doing?
I see.
Oh, let's keep it participatory.
Let's go, payroll.
I love that one, by the way, myfriend.
And and why why do we not letthose things go?
We're gonna talk about that in asecond.
But let me ask, well, let's talkabout it now.
I brought it up.
Let's talk about why we don'tlet those things go.
Why are we holding on to thesethings that other people should
(19:26):
be doing that are areinterruptive in our date or
repetitious?
Just throw out answers.
Why are we holding on to them?
unknown (19:32):
Control systems.
SPEAKER_00 (19:33):
Control and trust were the first two, and I heard
control four times, I think.
It was like control.
Why what control what doescontrol mean?
What does that mean?
SPEAKER_01 (19:41):
Just making sure that it's done well and right.
Maybe there are mistakes.
SPEAKER_00 (19:49):
Raise your hand if you've ever delegated something
to somebody else and they justyou took it back because they
couldn't do it the way that youwould you would do it.
Yeah, you're my people.
Welcome, welcome to theloneliest place on earth.
I was the president there for along time.
And it's so true though.
It's so true.
So we're gonna talk about how toovercome that today in 30
minutes.
All right.
(20:10):
I like a challenge.
Activity.
I want you guys to list fivetasks from the last week that
fit into these categories.
We don't have time for five.
I was gonna do five in each, butlet's get this thing rocking.
I want you to list fiveactivities that you are taking
on that fall into one of theseactivities.
Um, and then you're gonna markthem red, yellow, and green.
(20:30):
So red drains your soul.
We don't have to put objectivedata, you know what I mean.
Yellow is it's okay, I don'tlike it, I don't hate it, maybe
that's why you're holding on toit, because it really isn't that
hard.
You wanna make sure it gets doneright, so you just keep doing
it.
And then green is like, oh, Ilove this thing.
I double be any greens, but Ijust want you to get used to
(20:51):
this terminology of energy asyou're identifying.
I'm gonna give you 60 seconds.
Okay.
Guys, let's just keep writing.
If you're having inspiration,ignore me if you're having
inspiration.
Your inspiration matters morethan anything I could say or
anyone else, so keep followingthat track.
But if you're done, please throwout a couple of things that
you'd have written down.
What are some things that you'retaking on?
Second we get it out there,we're getting it out to the
(21:13):
universe, we're gonna get rid ofit.
What's something you're doingthat is a repetitious reaction
or retention activity that youknow isn't something you want to
keep doing.
Cosigning notes.
Love that.
What else?
Who said that?
Cleaning out your email.
(21:34):
That's nice.
You know, most people don't knowthat's something they shouldn't
be doing.
Honestly, that's a reallyadvanced.
She gets an extra credit point.
What else?
Yes.
(21:55):
I love that one right there.
How much time do we spendmicromanag not micromanaging by
double checking things?
And haven't we been burnedenough to there's a reason why?
Okay, I love that.
Okay.
Um, yes, Bill.
SPEAKER_02 (22:12):
Oh.
SPEAKER_00 (22:15):
HR expert?
SPEAKER_02 (22:16):
Yeah, this council.
You're constantly fixing thesesilly little problems within the
organization.
SPEAKER_00 (22:22):
Yes.
I love that.
What'd you say?
R.
Yes.
R, energy draining.
Who here gets energy from beingthe mediator between employee
issues?
Oh my gosh, we need to hire youimmediately.
unknown (22:34):
I just need to avoid that.
SPEAKER_00 (22:35):
See, I feel pleased by what you're saying as a
middle child, and I recognizeyou as a middle child.
Yeah, like that's there'ssomething really powerful about
the energy that comes from beingthat HR person.
Bob in his talk was talkingabout one of the most important
things you need to scale as anHR person who can handle those
relationships.
By the way, quick quick bonustip for you guys.
You want to know who's at fault?
The person that uses theterminology always, every time,
(22:58):
never.
The ones who's exaggerating isusually the guilty party.
Well, Susie always says thefault.
Oh, okay.
Thank you.
Mary.
All right, so.
Oh, I thought you, I was feelingsomething there.
Okay.
unknown (23:10):
If anybody's red as firing people, I'll do that for
you.
SPEAKER_00 (23:14):
He's a he's a green energy firer.
SPEAKER_01 (23:17):
I run into a lot of TV happens for that, and I
always saw it as my studentfolks.
SPEAKER_00 (23:22):
That's awesome.
SPEAKER_01 (23:23):
That's awesome.
SPEAKER_00 (23:26):
Hey, and this is a perfect example of who not how.
There are people who love to dothe things that you hate, but we
can't understand that.
Today we're not going to talkabout just about work, by the
way.
We're talking about, I want youto think about expanding this
concept outside of work intoeverything in your life.
What do you hate doing at home?
Dishes.
Dog food?
Dog food?
unknown (23:45):
Dog poop.
SPEAKER_00 (23:46):
Oh, dog poop.
I was like, dog food?
You make home dog food?
Cooking.
Raise your hand if you lovecooking.
Yeah.
So, like, we all have differentthings that light us up or drain
us.
That's so weird.
That the things that would drainme would light another person
up.
But when we can start comingtogether in this like family
under God kind of concept ofsiblings to help each other out,
(24:07):
we can really make this happen.
So let's get rid of theseproblems.
You guys ready to get rid ofthese problems?
SPEAKER_01 (24:11):
Let's do it.
SPEAKER_00 (24:12):
Okay, let's do it.
So the automation ladder is thekey to this thing.
I'm gonna be taking someinformation.
I rarely create anythingoriginal, by the way.
Everything I am is a product ofbeing trained by somebody else.
And I don't remember all ofthis, but a guy named Dan
Martell wrote a book called BuyBack Your Time.
We're gonna talk about thisconcept very briefly, but I want
you to think what your time isworth in terms of dollars.
(24:32):
That's how you're gonna startthinking about every task you
hate and whether or not youshould let go of things.
Here's another reason why wedon't let go of things is
because we're trained as kidsthat you'd be um ungrateful,
selfish, self-centered if youdidn't be the handyman at your
house.
That was one of mine, eventhough I have zero capabilities
(24:52):
as a handyman.
Like my wife will say, Can weplease pay someone else to do
it?
But like I was like, no, I'mgonna fix it on not paying
another person to do it worse.
And that was worse.
SPEAKER_02 (25:02):
So my wife's father is incredible at everything.
And if I can't do it, she'll belike, I'll call my dad.
I'm like, no, you're not callingto do this, damn it.
SPEAKER_00 (25:13):
Right.
So I I hate the the way itfeels, but like I think the
future of me is gonna be like,sure, honey, let's get your dad
to do this.
So let's get into the automationladder, let's fix this thing.
Everything that we do that isred or yellow, and why do we
want to get rid of yellow?
It doesn't drain us.
Here's why.
Anything we're doing that's notgreen isn't going to collapse
(25:35):
time the way we want it to.
Anything that we're doing thatisn't green is a lost
opportunity to do the thing wewere born on this earth to do.
You were born, every one of you,with special gifts and talents
that deal with like what youlike doing.
That's what we want to pursue inlife.
It's what's gotten you throughthis crappy, difficult business
(25:56):
for so long.
But there is a way to do it in away that's powerful.
So the way we get rid of thingsis we eliminate, automate,
delegate.
We eliminate, we just stop doingcrap because it's not working.
What in your business or at homejust isn't working and you keep
doing it.
Be honest with yourself.
Think about all the things.
Okay?
Automation.
(26:16):
This is where you give it to thetech or you you find some way to
automate it through systems.
Rain tree obviously had a lot ofreally cool things they promoted
today.
This is why you want to be in arain tree.
And I mean this, guys, I'm Ihave I am not getting paid to
say this at all.
This is an honest statement.
I've been I've been in theindustry for decades.
I have heard everything aboutevery EMR.
(26:36):
I am a fan of RainTree.
Period.
Period.
They don't they don't even knowme.
I'm just this guy.
But I love what they do for lotsof reasons.
That I was super pumped aboutthat thing today.
Brandon, do you want to saysomething?
I just, anytime I think youmight want to say something.
Okay, delegate, we give other topeople, we want to give to other
people.
And I will tell you this is thewho-not how concept.
(26:58):
There, I promise you, thereisn't a problem you can't give
to another person.
Really quick story, super quickstory.
My wife and I homeschooled ourkids during the um pandemic.
And we were okay at it.
And just our average, like wewere not great.
But we we did so much betterthan our school system because
of just the narrow nature, thatafterwards, when everyone was
(27:21):
going back to school, wethought, let's let's keep
homeschooling them.
And I said, not it.
And she went, not it.
Right before me was like, ohcrap.
So we decided, let's find a who,not how.
This is this is after I hadlearned the concepts I'm
teaching you guys today.
So we sat down and we drew upthe perfect teacher we would
hire part-time to come teach ourkids at our house, because we
couldn't afford private school.
(27:42):
So we created, because we'releaders and leaders create, an
avatar of a perfect person.
And we thought, you know, she'dbe just like Mary Poppins.
Well, maybe she'll have theloving kindness of Emory
Poppins, the firm but sweet kindof mentality, right?
You know, pull things out of herbag.
And so we decided she needed tobe a gifted and talented
teacher, someone who's kind oflike post-retirement, but like
still wants to work a littlebit.
(28:03):
And then Mrs.
Laura showed up.
If the clearer we can be on thespecific solve for our problem,
the easier it is to find thewho, not harder.
It's easier to find people whenwe're really clear.
And Miss Laura showed up andtaught my kids for three years.
And my kid, who's now in theeighth grade when he was in the
fifth grade, was doing highschool algebra.
(28:25):
Who, not how.
Every solution has a person.
So, okay, here's examples.
Eliminate reports that don'tthat no one reads.
Appointment reminders.
Sometimes we're just doingthings in business because we
think we're supposed to do them,but is it really moving the
needle?
Uh automate appointments throughrain tree, delegate social media
scheduling, insuranceverifications.
I mean, whatever it is in yourbusiness.
We're gonna talk about homeexamples.
(28:46):
Um let's do this.
Let's do this.
Let's do this.
Okay, we're gonna do a smallgroup, three people.
I want you guys to pick one ofyour tasks from your other list,
and I want you to spend fiveminutes, like one and a half.
I'm gonna do, I'll give you guysa minute each to talk about your
task and how you're gonna getrid of it by eliminating it,
automating it, or delegating it.
(29:06):
Okay?
So groups of three, we don'thave time.
Quickly get together, on yourmarks, get set, go.
The person with the shortesthair goes first.
(29:41):
Oh, yeah.
(30:25):
It's not enough time.
SPEAKER_01 (30:34):
What's that?
SPEAKER_00 (30:36):
I'm really sorry.
SPEAKER_01 (30:37):
And they're all like down up, so I'm like, All right,
if you haven't switched, switch.
SPEAKER_00 (31:35):
Okay, last person go if you haven't gone yet.
Oh, you guys are all done.
I love that.
Okay, we're just doing a minuteleft.
(31:58):
Touching?
Oh yeah, yeah, yeah.
It's weird.
At least it's not like spasmingout.
SPEAKER_01 (32:07):
Was it doing like one of these things?
SPEAKER_00 (32:10):
Oh, sure, sure.
(32:34):
Okay, guys.
Go ahead and put a thumbtack init.
Let's circle back around.
SPEAKER_01 (32:41):
Oh, I love this.
SPEAKER_00 (32:45):
All right, guys, come on back.
Join me.
Join me at the front of thestage.
Thank you.
You guys love the energy.
I want to thank everyone for howyou're showing up today.
You guys made a choice to getinto this or not.
I can feel it from here.
It's very easy for me.
I'm standing here looking atyou.
You guys have really bought intothis process.
It may not have been enoughtime, but was anyone able to
(33:08):
find a task that they've decidedthey're going to get rid of?
Would they be willing to sharethat?
Let's start with Bob surprisesme.
I thought Bob was the master ofall these things.
SPEAKER_02 (33:21):
Yeah.
SPEAKER_00 (33:31):
Give them some applause, guys.
Okay.
We're going to do thatdifferently, like we're really
winning.
Ready?
Give them some applause.
Look, as business owners, no oneelse gives a crap about us, so
we gotta care for each other.
Payroll! Give us some love! Whatare you gonna do?
(33:52):
What are you gonna do?
unknown (33:53):
I mean, I just need to find the person I trust to
delegate to do the dark job.
SPEAKER_02 (33:56):
All it is is add input.
SPEAKER_00 (33:58):
Yeah.
SPEAKER_02 (33:59):
Adding numbers to add input is just when you
company you want to see whateverybody makes.
SPEAKER_00 (34:04):
How much time are you gonna save by not doing
that?
How much time?
SPEAKER_01 (34:07):
I will save five hours of a month.
SPEAKER_00 (34:10):
Oh, okay.
Five hours of his life.
How much do you think you canpay for someone significantly
less than what you deserve tomake per hour?
Okay.
So with five hours of time foryour month, I want you to think
about the financial exchange.
What about you, Bob?
How much how much do you thinkof your time and and would you
save by having this person takethat over?
(34:34):
Yeah.
You have to think of it in thoseterms.
Is this what first of all, whatare you worth per hour?
If it's below the hundreds,you're not valuating yourself
appropriately.
It's what do you have a numberfor you, Bob?
How much do you think no one inthis room is less than$300 as a
(35:00):
leader?
Now listen, if you're a leaderwithin a company, understand
that there's there's adiscrepancy there, but that's
not what we're saying.
You just need to understand theimpact of that, especially if
you're in that position.
Great, let's hear a couple more.
Who has found a task thatthey're gonna get rid of that
they're they've decided on righthere?
SPEAKER_01 (35:14):
I mean, I'm a brand new company, so delegating the
therapy manual or the manual,the policies and procedures.
SPEAKER_00 (35:21):
You're gonna have your manual created by somebody
else.
Who knows what they're doing.
She's gonna delegate thecreation of her policies and
procedures.
I guarantee they're 10 milliontimes better than we are at that
stuff.
And by the way, needle in myeye.
Create a policy and proceduremanual.
SPEAKER_02 (35:40):
Is using AI to do so much of that.
Using AI to create your legaldocuments that you're paying
your attorneys every singletime.
Hallelujah.
They're probably using the CD.
Oh, exactly, exactly.
SPEAKER_00 (35:56):
So I yeah, I got charged$600 once because I
called a friend of mine who wasa lawyer for a document and it
took him five seconds to email.
I had a little sit-down chatwith that guy.
Here's by the way, here's areally cool AI hack if you're
not already doing this.
Every meeting you ever have,ever, ever in person, online,
take out a note taker.
My team's laughing.
Take out your note taker andrecord the meeting.
(36:18):
Record these meetings.
You could have been recordingthis whole thing and then gone
back and go, okay, what do you,based on what you know about me,
what are my tasks, what are thetasks you think I should
eliminate and how do I eliminatethose?
They'll change your life.
Every meeting you ever have,then afterwards go, great, turn
that into a policy procedure,turn that into a task list, turn
that into a website design.
Stop having meetings and notrecording them with a note
(36:39):
taker.
SPEAKER_01 (36:39):
I will free tools out there, by the way.
There are free note takers outthere.
Is that a special happy documentmeeting?
SPEAKER_00 (36:45):
Oh my gosh, who here is not using a note taker
authentically?
There's no shame at all.
Okay.
Oh, I I wanna I just wanna holdyou guys in my arms.
Guys, you you guys, there'sfathom.
There's Fathom.
Fathom is a note taker, read.aiis what I use.
You kind of get used to whateveryou end up using.
Firefly is what I mean.
No, fire, no fathom I mean too,but Firefly is another one.
(37:06):
It doesn't matter.
It doesn't matter.
It doesn't matter.
Just get one.
Gemini, do not have a meetingwithout it being recorded by AI,
and then dump it into have onechat called my company name and
dump all of the transcripts intothat, and it learns everything
it needs to know about you.
And then have the courage to askit one day, based on what you
know about me, what are some ofthe blind spots in my life that
(37:28):
I'm not paying attention to?
And then get ready to have anice big cry.
Which is what literally happenedto me.
I'm like, how does it know me sowell?
Okay, delegation, guys, we havesix minutes.
Can we get through this?
Okay, this is the how we'regonna get this off of our plate.
Delegation mastery, guys, likewe talked about earlier, the
biggest thing is control.
(37:48):
If somebody else can do it 70%as good as you, give it to them.
Their aggregate is worth it foryour time.
Let it go.
Be frozen, let it go.
It's gonna be okay, let it go.
You Bob said in his discussion,they have to make mistakes if
they're gonna learn.
What's the purpose of a leader?
To build more leaders.
(38:08):
Do we learn through mistakes?
It's the only way we learn.
It's not a way, it's the way.
We have to let them fail.
Delegation flywheel, select theright person, set clear
outcomes.
Don't fly by.
Hey, like I did to Tony.
Hey, Tony, you're in charge ofthe booth this time at Rain
Tree.
I've known her for a long time.
She she stepped up.
Support with training tools,step back, review, and improve.
(38:30):
Be that loving coach.
Don't be the micromanager, bethat loving coach to every human
being in your life, even theMiss Laura's.
And your time liberation plan.
This is how you delegate.
I'll send all this to you.
Want.
If you want it, I'll give youguys everything on this.
I've got lots of freebies.
I'm all about the freebies.
I've got a worksheet that youcan use, that you can walk you
through these things.
I'll send you a copy of theworksheet.
(38:51):
So you can go through this.
But here's what I want you todo: schedule some time to be
alone.
Like a day.
I know.
I felt the adrenaline pumpingthe second I said that.
But here's what I want you tounderstand is that when we take
time and sharpen the knife,everything else gets done
better.
You've heard that story of thetwo men chopping trees, and one
(39:13):
man kept disappearing in theforest for hours at a time when
we come back and have more treescut at the end of the day.
And it's like, what are youdoing?
I'm sharpening my axe.
You know this.
But do you do it?
So I'm asking you right now, ifnothing else, to make a
commitment to yourself that youare not going home from this
trip without a day.
(39:34):
I don't care if it's a month,two months, six months down the
road that you are gonna blockoff and protect like everything
matters about it becauseeverything matters that you take
this day off and you do thistime liberation plan and you go
for a walk in nature, and youjust do nothing but thank
yourself for all the things thatno one else is thanking you for
(39:54):
doing.
Because what you do makes adifference.
You are the Connie Clemens in mylife.
And you know that.
You guys are out there changingthese people's lives, but it's
if you don't sharpen your axe,you're gonna dull the blade to
the point where you'll end uplike I've been a few times in my
life, and you don't want to endup there.
So there's a couple of reallycool things I wanna give you.
Uh, four minutes, we're gonnaland this plane.
(40:16):
There's a couple of things Iwanna give you.
One is called, it's an emailcalled a CTW.
This was a transformative way togive other people responsibility
that freed me up.
So if there's a problem at work,we want to empower people to
solve those problems for us.
And this completed teamwork wasa game changer for us.
What happens is, let's use aphysical therapy practice
because that's what I'm familiarwith.
(40:37):
The director has a treadmillthat's breaking.
So what do they do?
Hey, Will, the treadmill'sbreaking.
We need a new treadmill.
Great.
Not when we empower our people.
They would send me the CTW and Iwould train them on this.
Hey, Will, hope you're doingwell.
Current situation is ourtreadmill's breaking, it's 10
years old, it's probably on itslast leg.
Here are three possiblesolutions that I have found that
(40:59):
I think are worthwhile.
Here's the solution I think iswhat's best.
Do you approve it or not?
Our time should be spentapproving other people's great
work.
That's how we empower people,and that's what's funny.
We also retain them.
Perfect example.
I was burning out coming intothis season.
I had a number, we have fourevents that Virtual Rockstar is
(41:20):
is uh supporting in the in twoweeks, and we're growing very
rapidly.
And I was not knowingly takingit all on again because I like
being the star of the show and Ilove attention, Middlechild.
And I was burning out, and Ifinally turned to Tony and Kayla
and said, Can you guys justplease take the booth over?
And have you guys seen ourbooth?
Like that was that.
Give him applause.
(41:44):
Brandon, and one high- I alwayslike to give credit.
Brand's like, you should do athing about this.
I'm gonna do it right now.
Is Brandon Brandon is has one ofthe his opinion matters to me at
the highest level, period.
He does not mix words.
He came over and praised ourbooth, which is like the highest
compliment.
All three of us were like, us,and it's because of them.
It would have not been half asgood or as powerful without me
(42:06):
finally relinquishing control.
And guess what?
Sometimes that 70% is really100%.
It's just not my 100%.
So it's interesting.
unknown (42:16):
Yeah.
SPEAKER_00 (42:26):
Yeah.
Yeah, I love that.
Thank you, Jerry, for sharing.
I really appreciate that.
Uh, delegation.
Let's make sure we delegatecleanly.
We don't want to drive dive.
You want the difference betweendumping on someone and
delegating?
Clarity.
So write it down.
Here's the situation.
Here's the resources you haveaccess to.
Here's what success looks like,right?
(42:48):
And here's when it needs to bedone.
The single greatest mistake thatwe make in delegating is not
giving a deadline.
Period.
AI solves that.
So what are we gonna do with ournote takers?
We're gonna ask it to startrecording everything and then
go, what are the delegate uploadthis in there and go, can you
please print out my emaildelegations?
I'm gonna copy and paste afterthis meeting.
Think about the time andresources.
(43:08):
These things compound likecrazy.
So 10 things practice leaderscan delegate.
Let's rock and roll, guys.
Think about outside the box.
Have somebody else clean yourhouse.
It's okay.
It's okay.
It's okay.
Have somebody else clean yourhouse.
Meal prep, grocery shop, yardwork, pool care, pet care, home
maintenance, laundry, drycleaning.
There are so many apps that areout there to do these things for
(43:31):
you if you don't love doingthem.
What would life feel like if youdidn't have to do laundry again?
Like heaven?
You're not gonna live foranother hundred years.
Let's enjoy life.
Let's make it worthwhile.
And guess what?
That extra time, you're gonnahave a brilliant idea that makes
10x the return on investment.
Errand running, child transport,home admin.
So every hour per week freesyour your busy life up by six
(43:55):
days per year as you grow.
So really see that.
Every hour that you can free upmatters.
We are so loose with our time asleaders.
I'll just do that.
It takes a little extra work atthe beginning, but it will free
you up if you get in thatmindset.
Um, okay, you guys know this.
(44:15):
What's your first thing?
Who not how?
I feel obligated to go throughslides.
Oh, this is my executiveassistant, Kim.
I am not eight feet tall.
She is literally that short.
My executive assistant changedmy life and started the thing
that I'm doing now.
Give the gift of having somebodyelse take on the opportunity to
serve you in your quest ofmaking a difference for other
(44:37):
people.
It is the fate, my most favoriteaspect of my journey has been
developing this team of peoplewho work through the night so
that you don't have to do thingsthat free you up and so that
they can provide for theirfamilies.
It is the greatest gift of myprofessional career to be able
to do that with people.
So please remember if you learnnothing else from our little
(44:58):
time here together, is that youmatter.
Thank you.
Thank you.
Oh, small detail with my freetime.
My wife and I support variousorganizations in Africa.
We're going in November back.
This was us last year with myfour sons.
(45:19):
That's the Skylander's kid rightthere.
We were able to spend, he wassomeone's a charity.
And it was like, guys, yeah, letgo of laundry so you can do more
of this.
This guy right here, Van, he's apiano savant, very sensitive
kid.
I haven't worked him hardenough.
We were digging holes at the endof one of our days in Africa.
(45:40):
A latrine, this was a latrinethat we were building for this
family.
That's a coveted bathroom, bythe way.
And so we're all these childrenfrom around the neighborhood
were just playing with us whilewe were working, and Van's
digging in the hot uh Mozambiquesun and he's crying, and I'm
like, great, dad didn't work himhard enough.
Let's go find out what you knowthing he's complaining about,
and horrible attitude.
(46:00):
But I'm like, Van, seriously,man, like what's up?
He goes, I've never been happierin my life.
I never want to leave.
Experiences, guys.
Let's let's cherish thesemoments.
Let's give rid of let's have thegive ourselves permission to get
rid of these things so that wecan go make a bigger difference
in other people's lives.
Um, I have some freebies foryou.
Okay, so I I'm gonna I'm notgonna bombard you with a bunch
(46:22):
of like stuff.
I I just I promise not to abuseit.
If you guys, I'm gonna give youa free book from Alex Ramosy.
I've been coaching with himlately.
I've all those templates I'mgonna give you, free access.
I have I have a oh, I started acomedy newsletter for PTO T S L
P.
There's no like sale on it.
We literally just want to makeyou laugh once a week.
I have a podcast.
I'll send you all theseresources.
(46:43):
We have an event, I don't wantto talk about it.
Um, I'm gonna start to feelsalesy, I don't care.
So listen, just come over hereand just text 1886 willpower
text therapy con free stuff, andI'll give you everything.
Everything.
There's everything we talkedabout there, and if I don't get
you everything, hand me.
I'm not perfect.
It means I'm missing a who in mylife, and I'd love the the uh
accountability.
(47:04):
Okay, guys.
Uh yes.
unknown (47:06):
DB salesy for a second.
SPEAKER_00 (47:08):
Please.
SPEAKER_02 (47:08):
Yeah, go back to that.
DB salesy.
SPEAKER_00 (47:12):
Which was like the greatest sales I think I could
have done was just been like,here it is, no, it's not.
But yeah, like so.
I have a summit that I do everyyear.
The great Brandon Siegel coachedme in creating it.
And so we had our first annualone last year.
Bill's team was there, as wellas some of you.
And so what we do is we focus onthree things how to recruit,
train, and retain your team.
That's it.
We're here in Arizona, it's inMarch, and what we do is we make
(47:34):
it super fun.
It's only 99 degrees.
But I will say this what's coolabout it is we invite all the
local universities to come, soyou don't just learn how to do
it.
50% of Arizona residents fromthe universities actually want
to get hired out of state.
And so we have we'll talk abouthow to interview, and then we
bring in a hundred students foryou to interview and actually
(47:55):
hire.
Okay, guys, that's it.
Appreciate you.
Have a great rest of your day.
Today's episode of the Willpower Podcast comes to
you from a live speakingengagement.
We're here today, and we'regoing to shift gears
dramatically because life isshort.
We already know this.
Life is very short, and whatwe're going to be talking about
today, in my hope, is thatyou're going to leave here today
(00:22):
with some actual items that aregoing to dramatically change how
you operate.
I don't take for granted thefact that you guys have taken
time out of your day, out ofyour crazy week, out of your
busy schedule, for you guys tobe here in this.
And you picked this out of likeeight different things to choose
from.
So you gotta know I'm ready tohelp.
(00:45):
I'm ready to serve.
Anything that I've learned,anything that I am, I am
committed to helping you guys.
Because I have such a greatappreciation for every type of
person in this room inparticular.
Hey Max, good to see you.
So, quick story.
It was 2012.
(01:05):
I was, it was a week beforeChristmas.
I am treating in my clinic.
I'm a physical therapist bytrade.
I used to work in the boondocks,Florence, Arizona, if you know
where that is, halfway betweenTucson and Arizona and Phoenix.
And I was treating this day, andit was a good day.
The clinic was humming, peoplewere up tone.
Have you ever had that in yourclinics?
You know, right before theholidays.
(01:26):
And I just, I had somestressors, but I wasn't thinking
about them today.
I was thinking about how I wasgoing to be going to Idaho next
week to spend that whole weekoff in Christmas with my wife
and my four sons.
They were littler at the time.
The one who's in Marylandgetting treated hadn't gotten
his head injury yet.
But this was a great day.
And all my team was happy, noone was complaining, everyone
(01:48):
showed up.
My wife used to say, Hey Will,was it a good day?
And I'd say, Yeah, people allshowed up.
It was a great day.
They actually came to work.
Like it was one of those momentsfor me.
And then my friend, my John, whowas my part-time CFO, he showed
up in the doorway of the clinicand said, I need to talk to you
for a second.
And he pulled me aside and heput me into this little office
(02:11):
room that we had, and he goes,and you could just see something
was wrong with him.
He goes, Will, I don't know howto break this to you, but we
have$5,000 left in our accountstotal.
And we have$10,000 of bills thatare past due.
Which bills do you want to pay?
(02:31):
And that to me was such a shock.
It was such a shock.
I should have known, and reallylater, of course, I'm like, of
course, I should have known howthat was supposed to go.
I shouldn't have been surprisedwith this, but I was.
And the rest of the day was justthat numbing pain of what is
gonna happen now.
Have you guys ever had thatbefore?
Right?
Just like, what am I gonna do?
(02:52):
How is this gonna work out forme?
And I get in the car, it's darkat night.
I drove in the dark, I wascoming home in the dark, it's
totally pitch black.
I was driving through thereservation land that's that
separates Florence, Arizona fromGilbert, where I lived, and
there was this constant beepingsound.
Beep, beep, beep.
It's driving me crazy.
(03:12):
And what it was, it was thepaper charts I still had to do
that night that were in thepassenger seat.
There were so many that my carthought there was a human being
sitting next to me in the car.
And I had so I literally had topull the car over in the desert
and buckle my charts in.
And so I pull in the door, Iwoke through my front door, and
(03:33):
I was done.
I was done.
I'm in my mind, I'm like, how amI gonna pay for Christmas?
How am I gonna actually pay forChristmas?
I couldn't try harder than I wastrying.
I couldn't put more effort orenergy into what I was doing
than what I was already doing.
And how am I gonna pay for this?
We hadn't bought our Christmaspresents yet because we were
flying to Idaho and we weregonna buy a mare, and now I'm
(03:54):
trying to figure out how to paybills.
And so there was this moment ofclarity as I was driving home.
There's two moments I want topay attention to very quickly,
and then we're gonna jump rightin.
The first moment of clarity wasthat this was the opposite
reason why I became arehabilitation entrepreneur.
I wanted to increase my time, myimpact, my income to live a life
(04:16):
that like I thought would beworth the sacrifice, but this
was the opposite.
This was this was being a slaveto my company.
This was the worst thing I couldhave imagined.
And again, I was working so hardon my time.
So I walk in the door, my wife,perpetually positive.
Like, I got lucky on steroids.
And if you saw a picture of her,you go, yeah, you got really
(04:38):
lucky, Will.
But she was just so like, hey,Will, oh, she saw.
She was conditioned to see theface and know when I was at that
type of low.
And immediately she goes, I goteverything tonight.
You just go lay down.
She didn't even know why.
That's how common this was forme in 2012.
So I get to this point where Iwalk in, and as I'm going to my
(05:00):
room to lay down, my head isjust I'm numb from the pain,
right?
Just have you ever been in thatstate of just perpetual, like,
I'm such a loser and all thatcrap that we tell ourselves.
And then my son Ethan, I havefour boys, he's 12 at the time.
He's like, he comes over and helike hugs me from the side and
he goes, Hey Dad, I just gotthese new Skylander toys.
Do you want to play with me?
And I said, No, son, I'm sosorry, dad's not feeling good.
(05:23):
And this is the moment where myworld shifted forever.
This is the moment I'm hopingthat we can pull from together
because then it will make thismoment worth it to me to have
gone through it if it servesyou.
I'm walking away, and my songoes, Dad, I'm so sorry that
you're feeling sick again.
Again.
That's how my kid experienced mewas this hyper burned out,
(05:46):
overworked individual who had noway of knowing how to pull
himself out of this hole that hehad dug in his business.
But something happened to methat night, guys, when I was
laying there at night and I waslike, okay, that's it.
I'm done.
I'm walking out of thisbusiness.
Hi, Bill, thank you for coming.
I am I am out of this business,I am not putting up with this.
(06:08):
I want to make a bigger impactin the world, and I'm gonna do
whatever it takes to get myselfout of this, even if it means
walking away from this business,because it's not worth it to be
a parent who's that not presentfor their kid, that they're
conditioned, the family isconditioned to the burnout.
So I made some decisions, I gotlots of coaching.
(06:28):
And here's what's really funnyis I'm a very passionate
healthcare provider at heart.
We're gonna be talking todayabout time.
We have a limited amount of timeon this earth, and what we get
to do with it is sacred.
It is a sacred stewardship thatwe have of this limited
experience in life.
But what I wanna tell you guysis that what we get to do as
(06:51):
providers and owners and leadersin these rehab spaces is so
uniquely special.
It's a weird balance, because onthe one hand, we have the lowest
reimbursements, some of the mostdifficult business like concepts
and strategies that exist in allof business, by the way.
That's coming from a coach ofmine who's worked in every
industry.
But on the other hand, we canimpact people's lives in such a
(07:12):
powerful way.
So, pause the story right there.
I want to show you a little bitabout what we're doing today.
Why you're here, I don't know.
I hope the title got you in.
But I will tell you what I'mhoping you leave with today.
I am confident you'll leave withtoday if you're with me, is a
strategy of how you'reimmediately gonna free yourself
up because you will leave with apersonalized time liberation
(07:33):
plan that you can implementimmediately.
So you don't have to do what Iwas doing, which was killing
yourself and not getting theresults that you need.
I don't know if it was Bob andhis presentation, but it's
swimming in my head this idea oflike getting greater impact by
doing less.
There's just something aroundit.
So, my goal today to give youreal life help that pays for
your ticket to TherapyCon.
(07:54):
I'm hoping you'll leave heregoing, objectively, if I do
this, I just paid for my ticket.
So let's get to work.
I don't want to tell you who Iam, though.
Who I am is what I believe, andthis is what I believe, and this
is why I stand here, it's why Iown the businesses that I do.
Is that PTOT SLP was born tolead the$600 billion
(08:14):
musculoskeletal industry.
We don't.
We were born to lead it, and wedon't.
That all problems we face asleaders are solved when we focus
on our problems on solving them,who, not how.
We get so wrapped up in theweeds of how to solve our
problems.
Whatever problem that you have,something just came to mind for
some of you.
(08:34):
Stop asking how to solve it.
Start asking who that person iswho should solve that problem,
write it down as things arecoming to you.
And this is a controversial one,but I believe it with all my
heart.
This is the best time in thehistory of our industry to be a
PTOT SLP leader.
Bill, you're shaking your head,yes.
Why do you feel why are you inagreement with that?
SPEAKER_02 (08:52):
There's so many opportunities right now for us.
I think our country is right torealize that we should be
technological to go there.
And there's a tremendousopportunity moving forward to
really make a difference forsociety, but we just have to
understand how can we solvethese problems that we're
(09:13):
currently facing to get to thatpoint.
So it's it is it's not all doomand gloom.
There is a bright side, it'swhat path we choose to take.
SPEAKER_00 (09:22):
Thank you for that.
As a side note, I just want todid someone say something?
Can we give them applause,please?
We should do a little bit morelike hell yeah, because that's
why we're here.
Is at the end of the day, thatimpact that we make in that
child's life, that that adult'slife, whoever it is that we're
treating, that change is whywe're here.
But I think Bill's talking aboutsomething much bigger.
And as a side note, some of myfavorite leaders are in this
(09:44):
room right now.
I just want to thank those guyswho are here supporting me.
It means a lot to see yourfaces.
That we are here to unitebecause at the end of the day,
leadership is the rising tide.
It's the rising tide.
And guess what the number onejob of any leader is?
Say it.
Build more leaders.
Side note, bonus credit (10:01):
the greatest leader in any room is
the person who loves the most.
A little sappy maybe, but it'strue.
Think about the person who's thebest leader in your world.
Who is that person?
A parent, maybe someone who justcared about you, who saw your
potential.
Love looks like support, lovelooks like challenge, but it's
always love at the end of theday.
At the end of the day, this isme.
(10:21):
This is who I will always be,this really good-looking
17-year-old kid.
Uh, Friday the 13th, 1993, wentmountain climbing with my
girlfriend to try to impressher.
I went climbing without ropes.
I fell 50 feet, I broke botharms, both legs.
Yeah.
I broke 21 bones in total.
Open compound of my femur, theplantar surface of my right foot
(10:42):
was laying on my gas truck.
It was bad.
I laid there for five hours,never thought I'd ever.
But this is the person, this is,I know it sounds stupid, but
like, this is the guy I look upto.
He is as nerdy as he feels, andI'm still that guy 100%.
And I will tell you that likethat guy thought his life was
over until he met his physicaltherapist.
His physical therapist, ConnieClemens, stood him up for the
(11:03):
first time, made him walk again,and put him on a path that led
to that dreadful night when Iwas driving home and saw my kids
and felt like I had nothing.
I had nothing.
Like I had failed this guy.
So this is a newspaper articleof that.
I started a few companies.
Oh, I need to back up.
I skipped a really big part ofthe story.
So I ended up getting a lot ofcoaching and figuring out
business.
And I was told by a coach once,and this is true, you have no
(11:26):
natural leadership ability,Will.
And I went, Yes.
He goes, but you're trainableand you're coachable.
And I just want to acknowledgethe fact that you are all here
because you're trainable andyou're coachable, and that's all
you need.
So any head trash you havearound being a leader, let it
go.
You're in a room of equals.
No one here is better than theother person.
We need each other.
(11:47):
Rising tide, leadership.
And so I started figuring outhow to do businesses and I
started a few.
There's Doctors of PT businessright there, the Empower brand,
right?
So what I do now is virtual rockstar, and I'm not here to
promote my company.
I will talk a little bit aboutassistance later from a
different perspective, but I amreally excited to let you know
that I've learned this magical,I mean, powerful concept called
(12:08):
exchange that we're gonna talkabout today when it comes to
your time.
I need you to understandsomething very important before
we get going, though, is thatyour time is so much more
valuable than you're allowing itto be.
I think there's things that youguys are doing, some of you at
least, that you're thinking,yeah, I'm doing these things,
but I have to, what else, whatother choice do I have?
(12:29):
Life is just like that.
What if it didn't have to bethat way?
What if you guys were able tocherry pick the most
energy-producing activities inyour culture and your company
and only do those?
What would life feel like foryou?
It feels better.
Yeah, and guys, this is a thisisn't um a mountain you climb
(12:52):
once, it's a summitless mountainthat we climb together.
But there are stages, and we getto that point on the higher
stages where we're mostly livingin our energy-giving activities
that we start to create morepowerfully.
Ironically, we create morespace, and time and money is the
byproduct.
So when we talk about time, Iwant you to change how you
(13:13):
perceive time.
Time is not universallyexperienced the same, it changes
from experience to experience,and you guys know what I'm
talking about.
Uh, who here has a hobby thatthey're super passionate about?
Raise your hand if there's ahobby that you're just like,
man, I love doing blank.
Yes, what do you love doing?
You love making candy?
What kind of candy do you make?
unknown (13:34):
Marshmallows are one of my favorites.
SPEAKER_00 (13:36):
I love marshmallows.
Like, really, big time.
And so, what's time like for youwhen you're making marshmallows?
You're not impatient, you're notfrustrated, you're not
irritated.
What's it like for you?
Like, what does it feel like foryou when you're watching the
marshmallows get prepped?
unknown (13:57):
Uh joyful and exciting.
SPEAKER_00 (13:59):
Okay.
unknown (14:00):
Yeah.
SPEAKER_00 (14:01):
Do you guys have things like that?
What are those things?
Write them down.
Please.
Write them down, manifest, startwriting, start thinking.
And the reason being is becausethere are things in your work
that you love, there's thingsoutside of work that you love,
but either way, we only get thesame number of hours of
existence.
How we experience those isunique based on what we do.
So this is you're probablyfalling into one of these three
(14:23):
categories.
I rarely take time off andstruggle taking care of myself
due to limited time.
I can take a vacation but comeback to tons of issues in work,
or I can take a month off and mycompany can function without me.
Bob, can you share what youshared with us in your last
meeting, what you just came backfrom?
unknown (14:38):
Yeah, I think my wife just turned uh 25 or the second
time.
SPEAKER_00 (14:42):
He turned she turned 25 for the second time.
unknown (14:44):
So at least uh we stopped back last week when year
for three weeks.
SPEAKER_00 (14:48):
Three weeks.
And then how big of a messagedid you come back to?
No.
Raise your hand if you're theteam that stayed here working
while his team was up, his hisyour leap.
Yeah, yeah.
They're wearing the same colorshirt.
And so what's ironic about thisis that when we spend more time
doing what we love, we actuallysupport the people we love more.
So we're gonna get to the bottomof how we can identify those
(15:09):
things.
Let me ask you, what would youguys do if you had 15 extra
hours a week?
What would you do with it?
Shoot.
Okay, we've got 30 minutes, youguys.
Let's buckle up.
Um I I would love this to bekind of more participatory.
What would you do if you had 15hours a week free that you don't
have right now?
Spend it with family, what wouldyou do with your family?
Craig memories.
(15:30):
Playing Skylanders, likewhatever that is for the kids,
right?
Love that.
You like to travel?
Where would you want to go?
unknown (15:37):
California.
SPEAKER_00 (15:39):
Okay, love that.
A couple more, please?
This is your chance to manifest.
What is it?
What is it?
unknown (15:45):
Read and write.
SPEAKER_00 (15:47):
Read and write coming from someone who loves to
read and an author.
Bill?
unknown (15:51):
Same thing, I would say reading and writing.
SPEAKER_00 (15:53):
And developing.
Yes, and you someone whohonestly has control of their
time helping change theindustry.
I know you.
Oh yeah.
Absolutely.
Max, you were gonna saysomething?
SPEAKER_02 (16:03):
I wasn't, but at least one round of golf.
Okay?
SPEAKER_00 (16:07):
Love that?
Sleep.
Sleep.
Who here wants more sleep?
I love that.
You were gonna say something.
SPEAKER_01 (16:14):
Mental health and exercise.
SPEAKER_00 (16:16):
I love that.
Mental health exercise.
Real quick, raise your hand ifyou feel like you're not getting
enough exercise because yourschedule's too tight of time.
Isn't that like an emotionalthing?
Right?
Ooh.
Okay, so I had a couple of handscome up.
A couple more, yes.
unknown (16:29):
Like service, give back to the community.
SPEAKER_00 (16:31):
Service! Oh listen, leaders love, love is service.
And we have to be leaders ofourselves first.
We have to lead ourselves thismeat box that we have while
we're on this journey on theplanet.
We've got to take advantage andtake care of this, this, our
families, but so many timesbecause of how we operate.
(16:54):
So with 15 extra hours a week,here's some stats that are gonna
make you really sad.
Here's why time matters.
But this, I want you tounderstand the why behind this
so that we can quickly get towork.
Number one, at 78 and a half, ifyou're 78 years old, you get
4,000 weeks of life.
Per year, if you free up twohours a week, two hours a week,
(17:16):
that produces 13, eight-hourworkdays a year.
If you just free up two hours aweek, it's almost two full work
weeks a year that you free up.
Think about what you do with twoweeks of a year that you a
bonus.
And so every 20 years, that's awhole year.
So think about if that numberisn't two, but four.
You free up a year every 10years.
(17:39):
It's it starts to add up reallyquickly.
And this is, of course, what youguys said.
You want to aim those hours atrelationships and things that
matter most.
So let's get to work on how wecan figure this out.
We're gonna do a time leakaudit.
I need everyone out pen, paper,computer, phone, whatever it is
to take notes.
We are going to work.
If you want to rest and notparticipate, that's totally
fine.
Huge missed opportunity, though.
Because I want you to leave herewith specific ideas of what
(18:00):
you're gonna do to get off yourplate to free you up so that you
have more energy.
First thing we're gonna do.
Every practice owner and leaderis bleeding, bleeding,
hemorrhaging time in one ofthree key areas.
Repetitious tasks, things we doall the time.
Some of these things are sosmall.
I can't give this to somebodyelse, it just takes me a second.
(18:23):
And I do it four times a day.
Those things add up, start tosuck our souls.
Two reactionary times,responding to interruptions.
The studies they've done ofenergy draining from this type
of time distraction is so clearthat when we have to pivot
mentally from a specificcategory of tasks to the other
(18:44):
category of tasks, there is sucha loss of energy and focus that
we become significantly lesseffective.
And then the third one isretention tasks.
These are things that we retainthat other people on your team
could be doing.
Quick, I'm gonna ask thisquestion, just write it down if
it comes to mind.
What are you currently doingright now that you know somebody
(19:04):
else should be doing?
I see.
Oh, let's keep it participatory.
Let's go, payroll.
I love that one, by the way, myfriend.
And and why why do we not letthose things go?
We're gonna talk about that in asecond.
But let me ask, well, let's talkabout it now.
I brought it up.
Let's talk about why we don'tlet those things go.
Why are we holding on to thesethings that other people should
(19:26):
be doing that are areinterruptive in our date or
repetitious?
Just throw out answers.
Why are we holding on to them?
unknown (19:32):
Control systems.
SPEAKER_00 (19:33):
Control and trust were the first two, and I heard
control four times, I think.
It was like control.
Why what control what doescontrol mean?
What does that mean?
SPEAKER_01 (19:41):
Just making sure that it's done well and right.
Maybe there are mistakes.
SPEAKER_00 (19:49):
Raise your hand if you've ever delegated something
to somebody else and they justyou took it back because they
couldn't do it the way that youwould you would do it.
Yeah, you're my people.
Welcome, welcome to theloneliest place on earth.
I was the president there for along time.
And it's so true though.
It's so true.
So we're gonna talk about how toovercome that today in 30
minutes.
All right.
(20:10):
I like a challenge.
Activity.
I want you guys to list fivetasks from the last week that
fit into these categories.
We don't have time for five.
I was gonna do five in each, butlet's get this thing rocking.
I want you to list fiveactivities that you are taking
on that fall into one of theseactivities.
Um, and then you're gonna markthem red, yellow, and green.
(20:30):
So red drains your soul.
We don't have to put objectivedata, you know what I mean.
Yellow is it's okay, I don'tlike it, I don't hate it, maybe
that's why you're holding on toit, because it really isn't that
hard.
You wanna make sure it gets doneright, so you just keep doing
it.
And then green is like, oh, Ilove this thing.
I double be any greens, but Ijust want you to get used to
(20:51):
this terminology of energy asyou're identifying.
I'm gonna give you 60 seconds.
Okay.
Guys, let's just keep writing.
If you're having inspiration,ignore me if you're having
inspiration.
Your inspiration matters morethan anything I could say or
anyone else, so keep followingthat track.
But if you're done, please throwout a couple of things that
you'd have written down.
What are some things that you'retaking on?
Second we get it out there,we're getting it out to the
(21:13):
universe, we're gonna get rid ofit.
What's something you're doingthat is a repetitious reaction
or retention activity that youknow isn't something you want to
keep doing.
Cosigning notes.
Love that.
What else?
Who said that?
Cleaning out your email.
(21:34):
That's nice.
You know, most people don't knowthat's something they shouldn't
be doing.
Honestly, that's a reallyadvanced.
She gets an extra credit point.
What else?
Yes.
(21:55):
I love that one right there.
How much time do we spendmicromanag not micromanaging by
double checking things?
And haven't we been burnedenough to there's a reason why?
Okay, I love that.
Okay.
Um, yes, Bill.
SPEAKER_02 (22:12):
Oh.
SPEAKER_00 (22:15):
HR expert?
SPEAKER_02 (22:16):
Yeah, this council.
You're constantly fixing thesesilly little problems within the
organization.
SPEAKER_00 (22:22):
Yes.
I love that.
What'd you say?
R.
Yes.
R, energy draining.
Who here gets energy from beingthe mediator between employee
issues?
Oh my gosh, we need to hire youimmediately.
unknown (22:34):
I just need to avoid that.
SPEAKER_00 (22:35):
See, I feel pleased by what you're saying as a
middle child, and I recognizeyou as a middle child.
Yeah, like that's there'ssomething really powerful about
the energy that comes from beingthat HR person.
Bob in his talk was talkingabout one of the most important
things you need to scale as anHR person who can handle those
relationships.
By the way, quick quick bonustip for you guys.
You want to know who's at fault?
The person that uses theterminology always, every time,
(22:58):
never.
The ones who's exaggerating isusually the guilty party.
Well, Susie always says thefault.
Oh, okay.
Thank you.
Mary.
All right, so.
Oh, I thought you, I was feelingsomething there.
Okay.
unknown (23:10):
If anybody's red as firing people, I'll do that for
you.
SPEAKER_00 (23:14):
He's a he's a green energy firer.
SPEAKER_01 (23:17):
I run into a lot of TV happens for that, and I
always saw it as my studentfolks.
SPEAKER_00 (23:22):
That's awesome.
SPEAKER_01 (23:23):
That's awesome.
SPEAKER_00 (23:26):
Hey, and this is a perfect example of who not how.
There are people who love to dothe things that you hate, but we
can't understand that.
Today we're not going to talkabout just about work, by the
way.
We're talking about, I want youto think about expanding this
concept outside of work intoeverything in your life.
What do you hate doing at home?
Dishes.
Dog food?
Dog food?
unknown (23:45):
Dog poop.
SPEAKER_00 (23:46):
Oh, dog poop.
I was like, dog food?
You make home dog food?
Cooking.
Raise your hand if you lovecooking.
Yeah.
So, like, we all have differentthings that light us up or drain
us.
That's so weird.
That the things that would drainme would light another person
up.
But when we can start comingtogether in this like family
under God kind of concept ofsiblings to help each other out,
(24:07):
we can really make this happen.
So let's get rid of theseproblems.
You guys ready to get rid ofthese problems?
SPEAKER_01 (24:11):
Let's do it.
SPEAKER_00 (24:12):
Okay, let's do it.
So the automation ladder is thekey to this thing.
I'm gonna be taking someinformation.
I rarely create anythingoriginal, by the way.
Everything I am is a product ofbeing trained by somebody else.
And I don't remember all ofthis, but a guy named Dan
Martell wrote a book called BuyBack Your Time.
We're gonna talk about thisconcept very briefly, but I want
you to think what your time isworth in terms of dollars.
(24:32):
That's how you're gonna startthinking about every task you
hate and whether or not youshould let go of things.
Here's another reason why wedon't let go of things is
because we're trained as kidsthat you'd be um ungrateful,
selfish, self-centered if youdidn't be the handyman at your
house.
That was one of mine, eventhough I have zero capabilities
(24:52):
as a handyman.
Like my wife will say, Can weplease pay someone else to do
it?
But like I was like, no, I'mgonna fix it on not paying
another person to do it worse.
And that was worse.
SPEAKER_02 (25:02):
So my wife's father is incredible at everything.
And if I can't do it, she'll belike, I'll call my dad.
I'm like, no, you're not callingto do this, damn it.
SPEAKER_00 (25:13):
Right.
So I I hate the the way itfeels, but like I think the
future of me is gonna be like,sure, honey, let's get your dad
to do this.
So let's get into the automationladder, let's fix this thing.
Everything that we do that isred or yellow, and why do we
want to get rid of yellow?
It doesn't drain us.
Here's why.
Anything we're doing that's notgreen isn't going to collapse
(25:35):
time the way we want it to.
Anything that we're doing thatisn't green is a lost
opportunity to do the thing wewere born on this earth to do.
You were born, every one of you,with special gifts and talents
that deal with like what youlike doing.
That's what we want to pursue inlife.
It's what's gotten you throughthis crappy, difficult business
(25:56):
for so long.
But there is a way to do it in away that's powerful.
So the way we get rid of thingsis we eliminate, automate,
delegate.
We eliminate, we just stop doingcrap because it's not working.
What in your business or at homejust isn't working and you keep
doing it.
Be honest with yourself.
Think about all the things.
Okay?
Automation.
(26:16):
This is where you give it to thetech or you you find some way to
automate it through systems.
Rain tree obviously had a lot ofreally cool things they promoted
today.
This is why you want to be in arain tree.
And I mean this, guys, I'm Ihave I am not getting paid to
say this at all.
This is an honest statement.
I've been I've been in theindustry for decades.
I have heard everything aboutevery EMR.
(26:36):
I am a fan of RainTree.
Period.
Period.
They don't they don't even knowme.
I'm just this guy.
But I love what they do for lotsof reasons.
That I was super pumped aboutthat thing today.
Brandon, do you want to saysomething?
I just, anytime I think youmight want to say something.
Okay, delegate, we give other topeople, we want to give to other
people.
And I will tell you this is thewho-not how concept.
(26:58):
There, I promise you, thereisn't a problem you can't give
to another person.
Really quick story, super quickstory.
My wife and I homeschooled ourkids during the um pandemic.
And we were okay at it.
And just our average, like wewere not great.
But we we did so much betterthan our school system because
of just the narrow nature, thatafterwards, when everyone was
(27:21):
going back to school, wethought, let's let's keep
homeschooling them.
And I said, not it.
And she went, not it.
Right before me was like, ohcrap.
So we decided, let's find a who,not how.
This is this is after I hadlearned the concepts I'm
teaching you guys today.
So we sat down and we drew upthe perfect teacher we would
hire part-time to come teach ourkids at our house, because we
couldn't afford private school.
(27:42):
So we created, because we'releaders and leaders create, an
avatar of a perfect person.
And we thought, you know, she'dbe just like Mary Poppins.
Well, maybe she'll have theloving kindness of Emory
Poppins, the firm but sweet kindof mentality, right?
You know, pull things out of herbag.
And so we decided she needed tobe a gifted and talented
teacher, someone who's kind oflike post-retirement, but like
still wants to work a littlebit.
(28:03):
And then Mrs.
Laura showed up.
If the clearer we can be on thespecific solve for our problem,
the easier it is to find thewho, not harder.
It's easier to find people whenwe're really clear.
And Miss Laura showed up andtaught my kids for three years.
And my kid, who's now in theeighth grade when he was in the
fifth grade, was doing highschool algebra.
(28:25):
Who, not how.
Every solution has a person.
So, okay, here's examples.
Eliminate reports that don'tthat no one reads.
Appointment reminders.
Sometimes we're just doingthings in business because we
think we're supposed to do them,but is it really moving the
needle?
Uh automate appointments throughrain tree, delegate social media
scheduling, insuranceverifications.
I mean, whatever it is in yourbusiness.
We're gonna talk about homeexamples.
(28:46):
Um let's do this.
Let's do this.
Let's do this.
Okay, we're gonna do a smallgroup, three people.
I want you guys to pick one ofyour tasks from your other list,
and I want you to spend fiveminutes, like one and a half.
I'm gonna do, I'll give you guysa minute each to talk about your
task and how you're gonna getrid of it by eliminating it,
automating it, or delegating it.
(29:06):
Okay?
So groups of three, we don'thave time.
Quickly get together, on yourmarks, get set, go.
The person with the shortesthair goes first.
(29:41):
Oh, yeah.
(30:25):
It's not enough time.
SPEAKER_01 (30:34):
What's that?
SPEAKER_00 (30:36):
I'm really sorry.
SPEAKER_01 (30:37):
And they're all like down up, so I'm like, All right,
if you haven't switched, switch.
SPEAKER_00 (31:35):
Okay, last person go if you haven't gone yet.
Oh, you guys are all done.
I love that.
Okay, we're just doing a minuteleft.
(31:58):
Touching?
Oh yeah, yeah, yeah.
It's weird.
At least it's not like spasmingout.
SPEAKER_01 (32:07):
Was it doing like one of these things?
SPEAKER_00 (32:10):
Oh, sure, sure.
(32:34):
Okay, guys.
Go ahead and put a thumbtack init.
Let's circle back around.
SPEAKER_01 (32:41):
Oh, I love this.
SPEAKER_00 (32:45):
All right, guys, come on back.
Join me.
Join me at the front of thestage.
Thank you.
You guys love the energy.
I want to thank everyone for howyou're showing up today.
You guys made a choice to getinto this or not.
I can feel it from here.
It's very easy for me.
I'm standing here looking atyou.
You guys have really bought intothis process.
It may not have been enoughtime, but was anyone able to
(33:08):
find a task that they've decidedthey're going to get rid of?
Would they be willing to sharethat?
Let's start with Bob surprisesme.
I thought Bob was the master ofall these things.
SPEAKER_02 (33:21):
Yeah.
SPEAKER_00 (33:31):
Give them some applause, guys.
Okay.
We're going to do thatdifferently, like we're really
winning.
Ready?
Give them some applause.
Look, as business owners, no oneelse gives a crap about us, so
we gotta care for each other.
Payroll! Give us some love! Whatare you gonna do?
(33:52):
What are you gonna do?
unknown (33:53):
I mean, I just need to find the person I trust to
delegate to do the dark job.
SPEAKER_02 (33:56):
All it is is add input.
SPEAKER_00 (33:58):
Yeah.
SPEAKER_02 (33:59):
Adding numbers to add input is just when you
company you want to see whateverybody makes.
SPEAKER_00 (34:04):
How much time are you gonna save by not doing
that?
How much time?
SPEAKER_01 (34:07):
I will save five hours of a month.
SPEAKER_00 (34:10):
Oh, okay.
Five hours of his life.
How much do you think you canpay for someone significantly
less than what you deserve tomake per hour?
Okay.
So with five hours of time foryour month, I want you to think
about the financial exchange.
What about you, Bob?
How much how much do you thinkof your time and and would you
save by having this person takethat over?
(34:34):
Yeah.
You have to think of it in thoseterms.
Is this what first of all, whatare you worth per hour?
If it's below the hundreds,you're not valuating yourself
appropriately.
It's what do you have a numberfor you, Bob?
How much do you think no one inthis room is less than$300 as a
(35:00):
leader?
Now listen, if you're a leaderwithin a company, understand
that there's there's adiscrepancy there, but that's
not what we're saying.
You just need to understand theimpact of that, especially if
you're in that position.
Great, let's hear a couple more.
Who has found a task thatthey're gonna get rid of that
they're they've decided on righthere?
SPEAKER_01 (35:14):
I mean, I'm a brand new company, so delegating the
therapy manual or the manual,the policies and procedures.
SPEAKER_00 (35:21):
You're gonna have your manual created by somebody
else.
Who knows what they're doing.
She's gonna delegate thecreation of her policies and
procedures.
I guarantee they're 10 milliontimes better than we are at that
stuff.
And by the way, needle in myeye.
Create a policy and proceduremanual.
SPEAKER_02 (35:40):
Is using AI to do so much of that.
Using AI to create your legaldocuments that you're paying
your attorneys every singletime.
Hallelujah.
They're probably using the CD.
Oh, exactly, exactly.
SPEAKER_00 (35:56):
So I yeah, I got charged$600 once because I
called a friend of mine who wasa lawyer for a document and it
took him five seconds to email.
I had a little sit-down chatwith that guy.
Here's by the way, here's areally cool AI hack if you're
not already doing this.
Every meeting you ever have,ever, ever in person, online,
take out a note taker.
My team's laughing.
Take out your note taker andrecord the meeting.
(36:18):
Record these meetings.
You could have been recordingthis whole thing and then gone
back and go, okay, what do you,based on what you know about me,
what are my tasks, what are thetasks you think I should
eliminate and how do I eliminatethose?
They'll change your life.
Every meeting you ever have,then afterwards go, great, turn
that into a policy procedure,turn that into a task list, turn
that into a website design.
Stop having meetings and notrecording them with a note
(36:39):
taker.
SPEAKER_01 (36:39):
I will free tools out there, by the way.
There are free note takers outthere.
Is that a special happy documentmeeting?
SPEAKER_00 (36:45):
Oh my gosh, who here is not using a note taker
authentically?
There's no shame at all.
Okay.
Oh, I I wanna I just wanna holdyou guys in my arms.
Guys, you you guys, there'sfathom.
There's Fathom.
Fathom is a note taker, read.aiis what I use.
You kind of get used to whateveryou end up using.
Firefly is what I mean.
No, fire, no fathom I mean too,but Firefly is another one.
(37:06):
It doesn't matter.
It doesn't matter.
It doesn't matter.
Just get one.
Gemini, do not have a meetingwithout it being recorded by AI,
and then dump it into have onechat called my company name and
dump all of the transcripts intothat, and it learns everything
it needs to know about you.
And then have the courage to askit one day, based on what you
know about me, what are some ofthe blind spots in my life that
(37:28):
I'm not paying attention to?
And then get ready to have anice big cry.
Which is what literally happenedto me.
I'm like, how does it know me sowell?
Okay, delegation, guys, we havesix minutes.
Can we get through this?
Okay, this is the how we'regonna get this off of our plate.
Delegation mastery, guys, likewe talked about earlier, the
biggest thing is control.
(37:48):
If somebody else can do it 70%as good as you, give it to them.
Their aggregate is worth it foryour time.
Let it go.
Be frozen, let it go.
It's gonna be okay, let it go.
You Bob said in his discussion,they have to make mistakes if
they're gonna learn.
What's the purpose of a leader?
To build more leaders.
(38:08):
Do we learn through mistakes?
It's the only way we learn.
It's not a way, it's the way.
We have to let them fail.
Delegation flywheel, select theright person, set clear
outcomes.
Don't fly by.
Hey, like I did to Tony.
Hey, Tony, you're in charge ofthe booth this time at Rain
Tree.
I've known her for a long time.
She she stepped up.
Support with training tools,step back, review, and improve.
(38:30):
Be that loving coach.
Don't be the micromanager, bethat loving coach to every human
being in your life, even theMiss Laura's.
And your time liberation plan.
This is how you delegate.
I'll send all this to you.
Want.
If you want it, I'll give youguys everything on this.
I've got lots of freebies.
I'm all about the freebies.
I've got a worksheet that youcan use, that you can walk you
through these things.
I'll send you a copy of theworksheet.
(38:51):
So you can go through this.
But here's what I want you todo: schedule some time to be
alone.
Like a day.
I know.
I felt the adrenaline pumpingthe second I said that.
But here's what I want you tounderstand is that when we take
time and sharpen the knife,everything else gets done
better.
You've heard that story of thetwo men chopping trees, and one
(39:13):
man kept disappearing in theforest for hours at a time when
we come back and have more treescut at the end of the day.
And it's like, what are youdoing?
I'm sharpening my axe.
You know this.
But do you do it?
So I'm asking you right now, ifnothing else, to make a
commitment to yourself that youare not going home from this
trip without a day.
(39:34):
I don't care if it's a month,two months, six months down the
road that you are gonna blockoff and protect like everything
matters about it becauseeverything matters that you take
this day off and you do thistime liberation plan and you go
for a walk in nature, and youjust do nothing but thank
yourself for all the things thatno one else is thanking you for
(39:54):
doing.
Because what you do makes adifference.
You are the Connie Clemens in mylife.
And you know that.
You guys are out there changingthese people's lives, but it's
if you don't sharpen your axe,you're gonna dull the blade to
the point where you'll end uplike I've been a few times in my
life, and you don't want to endup there.
So there's a couple of reallycool things I wanna give you.
Uh, four minutes, we're gonnaland this plane.
(40:16):
There's a couple of things Iwanna give you.
One is called, it's an emailcalled a CTW.
This was a transformative way togive other people responsibility
that freed me up.
So if there's a problem at work,we want to empower people to
solve those problems for us.
And this completed teamwork wasa game changer for us.
What happens is, let's use aphysical therapy practice
because that's what I'm familiarwith.
(40:37):
The director has a treadmillthat's breaking.
So what do they do?
Hey, Will, the treadmill'sbreaking.
We need a new treadmill.
Great.
Not when we empower our people.
They would send me the CTW and Iwould train them on this.
Hey, Will, hope you're doingwell.
Current situation is ourtreadmill's breaking, it's 10
years old, it's probably on itslast leg.
Here are three possiblesolutions that I have found that
(40:59):
I think are worthwhile.
Here's the solution I think iswhat's best.
Do you approve it or not?
Our time should be spentapproving other people's great
work.
That's how we empower people,and that's what's funny.
We also retain them.
Perfect example.
I was burning out coming intothis season.
I had a number, we have fourevents that Virtual Rockstar is
(41:20):
is uh supporting in the in twoweeks, and we're growing very
rapidly.
And I was not knowingly takingit all on again because I like
being the star of the show and Ilove attention, Middlechild.
And I was burning out, and Ifinally turned to Tony and Kayla
and said, Can you guys justplease take the booth over?
And have you guys seen ourbooth?
Like that was that.
Give him applause.
(41:44):
Brandon, and one high- I alwayslike to give credit.
Brand's like, you should do athing about this.
I'm gonna do it right now.
Is Brandon Brandon is has one ofthe his opinion matters to me at
the highest level, period.
He does not mix words.
He came over and praised ourbooth, which is like the highest
compliment.
All three of us were like, us,and it's because of them.
It would have not been half asgood or as powerful without me
(42:06):
finally relinquishing control.
And guess what?
Sometimes that 70% is really100%.
It's just not my 100%.
So it's interesting.
unknown (42:16):
Yeah.
SPEAKER_00 (42:26):
Yeah.
Yeah, I love that.
Thank you, Jerry, for sharing.
I really appreciate that.
Uh, delegation.
Let's make sure we delegatecleanly.
We don't want to drive dive.
You want the difference betweendumping on someone and
delegating?
Clarity.
So write it down.
Here's the situation.
Here's the resources you haveaccess to.
Here's what success looks like,right?
(42:48):
And here's when it needs to bedone.
The single greatest mistake thatwe make in delegating is not
giving a deadline.
Period.
AI solves that.
So what are we gonna do with ournote takers?
We're gonna ask it to startrecording everything and then
go, what are the delegate uploadthis in there and go, can you
please print out my emaildelegations?
I'm gonna copy and paste afterthis meeting.
Think about the time andresources.
(43:08):
These things compound likecrazy.
So 10 things practice leaderscan delegate.
Let's rock and roll, guys.
Think about outside the box.
Have somebody else clean yourhouse.
It's okay.
It's okay.
It's okay.
Have somebody else clean yourhouse.
Meal prep, grocery shop, yardwork, pool care, pet care, home
maintenance, laundry, drycleaning.
There are so many apps that areout there to do these things for
(43:31):
you if you don't love doingthem.
What would life feel like if youdidn't have to do laundry again?
Like heaven?
You're not gonna live foranother hundred years.
Let's enjoy life.
Let's make it worthwhile.
And guess what?
That extra time, you're gonnahave a brilliant idea that makes
10x the return on investment.
Errand running, child transport,home admin.
So every hour per week freesyour your busy life up by six
(43:55):
days per year as you grow.
So really see that.
Every hour that you can free upmatters.
We are so loose with our time asleaders.
I'll just do that.
It takes a little extra work atthe beginning, but it will free
you up if you get in thatmindset.
Um, okay, you guys know this.
(44:15):
What's your first thing?
Who not how?
I feel obligated to go throughslides.
Oh, this is my executiveassistant, Kim.
I am not eight feet tall.
She is literally that short.
My executive assistant changedmy life and started the thing
that I'm doing now.
Give the gift of having somebodyelse take on the opportunity to
serve you in your quest ofmaking a difference for other
(44:37):
people.
It is the fate, my most favoriteaspect of my journey has been
developing this team of peoplewho work through the night so
that you don't have to do thingsthat free you up and so that
they can provide for theirfamilies.
It is the greatest gift of myprofessional career to be able
to do that with people.
So please remember if you learnnothing else from our little
(44:58):
time here together, is that youmatter.
Thank you.
Thank you.
Oh, small detail with my freetime.
My wife and I support variousorganizations in Africa.
We're going in November back.
This was us last year with myfour sons.
(45:19):
That's the Skylander's kid rightthere.
We were able to spend, he wassomeone's a charity.
And it was like, guys, yeah, letgo of laundry so you can do more
of this.
This guy right here, Van, he's apiano savant, very sensitive
kid.
I haven't worked him hardenough.
We were digging holes at the endof one of our days in Africa.
(45:40):
A latrine, this was a latrinethat we were building for this
family.
That's a coveted bathroom, bythe way.
And so we're all these childrenfrom around the neighborhood
were just playing with us whilewe were working, and Van's
digging in the hot uh Mozambiquesun and he's crying, and I'm
like, great, dad didn't work himhard enough.
Let's go find out what you knowthing he's complaining about,
and horrible attitude.
(46:00):
But I'm like, Van, seriously,man, like what's up?
He goes, I've never been happierin my life.
I never want to leave.
Experiences, guys.
Let's let's cherish thesemoments.
Let's give rid of let's have thegive ourselves permission to get
rid of these things so that wecan go make a bigger difference
in other people's lives.
Um, I have some freebies foryou.
Okay, so I I'm gonna I'm notgonna bombard you with a bunch
(46:22):
of like stuff.
I I just I promise not to abuseit.
If you guys, I'm gonna give youa free book from Alex Ramosy.
I've been coaching with himlately.
I've all those templates I'mgonna give you, free access.
I have I have a oh, I started acomedy newsletter for PTO T S L
P.
There's no like sale on it.
We literally just want to makeyou laugh once a week.
I have a podcast.
I'll send you all theseresources.
(46:43):
We have an event, I don't wantto talk about it.
Um, I'm gonna start to feelsalesy, I don't care.
So listen, just come over hereand just text 1886 willpower
text therapy con free stuff, andI'll give you everything.
Everything.
There's everything we talkedabout there, and if I don't get
you everything, hand me.
I'm not perfect.
It means I'm missing a who in mylife, and I'd love the the uh
accountability.
(47:04):
Okay, guys.
Uh yes.
unknown (47:06):
DB salesy for a second.
SPEAKER_00 (47:08):
Please.
SPEAKER_02 (47:08):
Yeah, go back to that.
DB salesy.
SPEAKER_00 (47:12):
Which was like the greatest sales I think I could
have done was just been like,here it is, no, it's not.
But yeah, like so.
I have a summit that I do everyyear.
The great Brandon Siegel coachedme in creating it.
And so we had our first annualone last year.
Bill's team was there, as wellas some of you.
And so what we do is we focus onthree things how to recruit,
train, and retain your team.
That's it.
We're here in Arizona, it's inMarch, and what we do is we make
(47:34):
it super fun.
It's only 99 degrees.
But I will say this what's coolabout it is we invite all the
local universities to come, soyou don't just learn how to do
it.
50% of Arizona residents fromthe universities actually want
to get hired out of state.
And so we have we'll talk abouthow to interview, and then we
bring in a hundred students foryou to interview and actually
(47:55):
hire.
Okay, guys, that's it.
Appreciate you.
Have a great rest of your day.
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The Burden
The Burden is a documentary series that takes listeners into the hidden places where justice is done (and undone). It dives deep into the lives of heroes and villains. And it focuses a spotlight on those who triumph even when the odds are against them. Season 5 - The Burden: Death & Deceit in Alliance On April Fools Day 1999, 26-year-old Yvonne Layne was found murdered in her Alliance, Ohio home. David Thorne, her ex-boyfriend and father of one of her children, was instantly a suspect. Another young man admitted to the murder, and David breathed a sigh of relief, until the confessed murderer fingered David; “He paid me to do it.” David was sentenced to life without parole. Two decades later, Pulitzer winner and podcast host, Maggie Freleng (Bone Valley Season 3: Graves County, Wrongful Conviction, Suave) launched a “live” investigation into David's conviction alongside Jason Baldwin (himself wrongfully convicted as a member of the West Memphis Three). Maggie had come to believe that the entire investigation of David was botched by the tiny local police department, or worse, covered up the real killer. Was Maggie correct? Was David’s claim of innocence credible? In Death and Deceit in Alliance, Maggie recounts the case that launched her career, and ultimately, “broke” her.” The results will shock the listener and reduce Maggie to tears and self-doubt. This is not your typical wrongful conviction story. In fact, it turns the genre on its head. It asks the question: What if our champions are foolish? Season 4 - The Burden: Get the Money and Run “Trying to murder my father, this was the thing that put me on the path.” That’s Joe Loya and that path was bank robbery. Bank, bank, bank, bank, bank. In season 4 of The Burden: Get the Money and Run, we hear from Joe who was once the most prolific bank robber in Southern California, and beyond. He used disguises, body doubles, proxies. He leaped over counters, grabbed the money and ran. Even as the FBI was closing in. It was a showdown between a daring bank robber, and a patient FBI agent. Joe was no ordinary bank robber. He was bright, articulate, charismatic, and driven by a dark rage that he summoned up at will. In seven episodes, Joe tells all: the what, the how… and the why. Including why he tried to murder his father. Season 3 - The Burden: Avenger Miriam Lewin is one of Argentina’s leading journalists today. At 19 years old, she was kidnapped off the streets of Buenos Aires for her political activism and thrown into a concentration camp. Thousands of her fellow inmates were executed, tossed alive from a cargo plane into the ocean. Miriam, along with a handful of others, will survive the camp. Then as a journalist, she will wage a decades long campaign to bring her tormentors to justice. Avenger is about one woman’s triumphant battle against unbelievable odds to survive torture, claim justice for the crimes done against her and others like her, and change the future of her country. Season 2 - The Burden: Empire on Blood Empire on Blood is set in the Bronx, NY, in the early 90s, when two young drug dealers ruled an intersection known as “The Corner on Blood.” The boss, Calvin Buari, lived large. He and a protege swore they would build an empire on blood. Then the relationship frayed and the protege accused Calvin of a double homicide which he claimed he didn’t do. But did he? Award-winning journalist Steve Fishman spent seven years to answer that question. This is the story of one man’s last chance to overturn his life sentence. He may prevail, but someone’s gotta pay. The Burden: Empire on Blood is the director’s cut of the true crime classic which reached #1 on the charts when it was first released half a dozen years ago. Season 1 - The Burden In the 1990s, Detective Louis N. Scarcella was legendary. In a city overrun by violent crime, he cracked the toughest cases and put away the worst criminals. “The Hulk” was his nickname. Then the story changed. Scarcella ran into a group of convicted murderers who all say they are innocent. They turned themselves into jailhouse-lawyers and in prison founded a lway firm. When they realized Scarcella helped put many of them away, they set their sights on taking him down. And with the help of a NY Times reporter they have a chance. For years, Scarcella insisted he did nothing wrong. But that’s all he’d say. Until we tracked Scarcella to a sauna in a Russian bathhouse, where he started to talk..and talk and talk. “The guilty have gone free,” he whispered. And then agreed to take us into the belly of the beast. Welcome to The Burden.