Why Skills Matter

Sales organizations often talk about sales process and methodology, but basic sales skills are often overlooked in their reps, or simply assumed. Without those basic skills, none of the process and methodology will help your bottom line, and you might instead be putting reps out on their own when they're not ready. In this episode, Charles and Dan look at what sales leaders can do to better gauge the skills of their team and strengthen them so that they're ready for repeatable processes.