Today we’re speaking with Julianne Skrivan of Her Campus Media.
This episode of the WIIM podcast focuses on the impact and importance of community within the content creation industry, highlighting the opportunities for networking and skill-building among new and established influencers. It introduces Her Campus Media's role in supporting college-aged and recently graduated individuals through its online communities and the Certified Influence program, aimed at providing education and credentials to influencers. The discussion covers the dynamics between brands and creators, the challenges they face, and how education and a sense of community can empower creators to professionalize their passion. The episode emphasizes the need for inclusivity in content creation and the importance of continuous learning and adaptation in an ever-evolving digital landscape.
Connect with her:
@julianneskrivan (IG)
@hercampusmedia (IG)
@hercampus (IG + TikTok)
@influencehercollective (IG + TikTok)
@campustrendsetters (IG + TikTok)
@cfashionista (IG + TikTok)
Timestamps:
00:00 Welcome to the WIM Podcast: Community and Connection
00:41 Exciting Updates from WIM: Events and Membership Perks
02:25 Diving Deep into Gen Z: Influencers and Education
03:28 Spotlight on Julianne Scriven and Her Campus Media
16:31 Exploring the Certified Influence Program
21:07 The Power of Community in Influencer Marketing
24:23 Exploring the Future of Content Creation and Certification
24:59 The Impact of Certified Content Creator Programs
25:51 Adapting to the Ever-Changing Influencer Space
26:37 Celebrating Achievements: Diplomas and LinkedIn Badges
27:10 Introducing Caveat: The AI-Powered Contracting Platform
29:41 The Role of Certified Influencers in Brand Partnerships
31:13 Understanding the Needs and Aspirations of Content Creators
33:32 Addressing Predatory Practices in the Creator Economy
35:43 Empowering Creators with Education and Confidence
41:06 Envisioning an Inclusive Future for Influencer Marketing
44:18 Connecting with the Community and Further Resources
Want to join WIIM's Membership?
Check out our website http://www.iamwiim.com/join
Join WIIM’s upcoming events near you!
http://www.iamwiim.com/events
Don't forget to follow us on Instagram
http://www.instagram.com/iamwiim
Popular Podcasts
Crime Junkie
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.
24/7 News: The Latest
The latest news in 4 minutes updated every hour, every day.
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.