In this episode, I sit down with Jessica Stansberry, and together, we dive into the real, sometimes messy, balance between running a business and keeping family life in check. We cover how content creation has evolved, the rollercoaster of course creation, and what it’s like to juggle priorities as a parent. We talk about the importance of setting solid boundaries, staying in tune with market trends, and crafting a career path that really vibes with your personal goals and values.
I also dig into my own journey as a YouTuber—from early income wins to lessons from financial struggles. We get into those pivotal financial moments, like launching successful digital products and the power of diversifying revenue streams through sponsorships, affiliate marketing, and even paid emails. I also share how blogging has been a traffic magnet and my upcoming plans for a membership model that blends my business and creator worlds seamlessly.
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Get started with Spreadshop at https://womenofvideo.com/Spreadshop
Follow Desiree at http://t.ly/GbY4
Follow Jessica at https://www.youtube.com/@jessicastansberry
Chapters
00:00 Balancing Business and Family Life
03:08 The Evolution of a Creator's Journey
05:54 Shifting Strategies in Course Creation
09:04 The Future of Digital Products
11:49 Navigating Parenthood and Entrepreneurship
15:00 Understanding the Creator Economy
18:13 Finding Your Unique Path
21:05 The Reality of Time Management
23:48 Lessons from the Journey
28:27 Navigating Life's Phases and Work Balance
32:09 First Taste of Income as a YouTuber
34:02 Lessons from Financial Struggles
38:29 Success Stories and Financial Milestones
42:06 Understanding Sponsorships and Brand Deals
47:31 Affiliate Marketing Insights and Challenges
51:24 Exploring Paid Email Income Streams
53:44 The Role of Blogging in Traffic Generation
54:42 Future Plans: New Membership Model
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