Katie Hooper is the CEO and cofounder of a creative brand studio, and she and her ALL-WOMEN executive team are doing something revolutionary!
While leadership roles in the advertising and marketing industry have historically been male-dominated, Katie led an all-women-powered buyout of her company, Notorious111 (formerly HZDG), and is currently transitioning the agency to a new era of leadership.
She and her colleagues are redefining what it means to create bold storytelling and innovative branding with clients in a way that champions inclusivity and fresh perspectives.
In this fascinating conversation, we chat about:
- What it's like to be a visionary while also running the day-to-day -- meaning she is figuring things out as she goes AND also running the business side to keep things moving
- Her responsibilities related to steering the studio's creative vision, business strategy, and client relationships
- Her experience working with major brands like Ralph Lauren, Volkwagen, and the Washington Nationals
- How she got into this field and more
Contact Info:
Katie Hooper - Guest
Katie Hooper (LinkedIn)
Julie Berman - Host
www.womenwithcooljobs.com
@womencooljobs (Instagram)
Julie Berman (LinkedIn)
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I absolutely LOVE being the host and producer of "Women with Cool Jobs", where I interview women who have unique, trailblazing, and innovative careers. It has been such a blessing to share stories of incredible, inspiring women since I started in 2020.
If you have benefitted from this work, or simply appreciate that I do it, please consider buying me a $5 coffee. ☕️
https://www.buymeacoffee.com/julieberman
Thank you so much for supporting me -- whether by sharing an episode with a friend, attending a LIVE WWCJ event in Phoenix, connecting with me on Instagram @womencooljobs or LinkedIn, sending me a note on my website (www.womenwithcooljobs.com), or by buying me a coffee! It all means so much. <3
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