You finally land a meeting to pitch your big idea—and watch faces glaze over faster than a Teams outage. Turns out the idea isn’t the problem; the delivery is.
In this episode of Work in Progress, Courtney Jennings-Hope and co-host Larone Ellison break down corporate storytelling that actually moves the room:
Hook → Context → Ask: the three-beat formula that keeps busy execs listening.
“Pre-comms”: drop links and background before the meeting so your pitch can stay crisp.
Brevity without buzzwords: why shorter sentences = bigger influence.
Stop winging it: record yourself, trim the fluff, and own the pause when nerves hit.
Listen for the real-world examples (and mishaps) that prove facts alone don’t sell—stories do. When the meeting ends, you’ll know exactly how to frame ideas, set the scene, and close the deal.
Follow the podcast at @workinprogressthepodcast https://www.instagram.com/Workinprogressthepodcast
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Follow Larone on Instagram Here
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