XR Industry Leaders

XR Industry Leaders

The best enterprise XR advice from pioneers like Walmart, UPS, Amazon, and many more. Join ArborXR co-founders Brad Scoggin and Will Stackable on XR Industry Leaders, where they host conversations with cutting-edge VR app developers and Fortune 500 executives in business, health, and education to uncover the secrets of successfully scaling XR. In this podcast, VR & AR leaders help you make sense of the quickly changing XR landscape. You’ll gain insights on everything from starting a pilot project in your organization, working with app developers, unexpected challenges with XR and how to solve them, and eventually scaling a wildly successful XR program at your organization.

Episodes

April 22, 2025 38 mins

In this episode of the XR Industry Leaders Podcast, Brad Scoggin and Will Stackable sit down with Tomissa Smittendorf from Kellanova and Scott Stachiw from Roundtable Learning to explore how VR revolutionized retail sales training at Kellanova.

Tomissa shares how they replaced an expensive, in-person grocery store training center with an immersive VR experience that enhances onboarding, boosts display execution by 90%, and improves ...

Mark as Played

Boston Children's Hospital is pioneering the use of XR technology to enhance medical training and improve patient care. In this episode of the XR Industry Leaders Podcast, we meet with Angelina Gu, an XR Simulation Specialist at Boston Children’s Hospital’s Immersive Design Systems.

Angelina shares how XR is transforming medical training by providing realistic, scenario-based learning experiences for clinical staff. She discusses h...

Mark as Played

Mars Wrigley, one of the world’s largest food manufacturers, faced significant challenges in their gum production operations: increasing output, improving efficiency, and reducing employee training time. The solution? Virtual Reality.

In this episode, we explore how Mars Wrigley revolutionized its training program using VR, cutting training time in half and boosting output by 45%. Faced with the challenge of onboarding 200 operator...

Mark as Played
January 15, 2025 41 mins

In this episode, Alex Rühl from PwC shares insights into her role as Head of Emerging Tech and the company’s innovative use of VR internally and externally for clients.

From VR training for leadership and healthcare to groundbreaking projects like "In My Shoes," designed to foster empathy and awareness about race, Alex highlights how VR is transforming industries.

Alex also discusses PwC’s pivotal VR study showcasing faster learnin...

Mark as Played
December 11, 2024 33 mins

In this episode of the XR Industry Leaders Podcast, ArborXR is joined by Andrew Seleznov, Head of Production at Snap’s Arcadia Innovation AR Studio. Andrew shares his journey into augmented reality, inspired by a transformative 2016 YouTube video, and discusses his pivotal role at Snap, including leading projects for global brands like Nike, Disney, and Coca-Cola.

Highlighting Arcadia’s mission, Andrew explains how the team delivers...

Mark as Played

In this episode of the XR Industry Leaders Podcast, we learn how Parker University is using VR to advance their chiropractic program.

Mary Lee Carter, Immersive Teaching and Learning Specialist at Parker University, shares how the school embraced XR following a tornado in 2019 that disrupted campus facilities. The staff pivoted to VR to enhance accessibility and learning. The university’s “twin” metaverse, developed with VictoryXR, ...

Mark as Played

In this episode, ArborXR co-founders Brad Scoggin and Will Stackable explore how Energy Safety Canada is using XR to address an anticipated job shortage in the country’s energy industry.

Program Managers Kelly Johnson and Lisa Pollio lead an initiative that uses VR to engage and educate students about the careers in the energy industry. Since 2019, they’ve launched VR experiences that virtually transport users to drilling rigs, oil ...

Mark as Played
October 16, 2024 40 mins

In this episode of XR Industry Leaders, we meet with virtual reality visionary, Dr. Albert “Skip” Rizzo, Director of Medical Virtual Reality at the University of Southern California (USC). Dr. Rizzo shares his groundbreaking work in applying VR technology to clinical psychology and rehabilitation, showcasing the transformative power of immersive technologies in healthcare.

This conversation explores Dr. Rizzo’s countless contributio...

Mark as Played
October 2, 2024 38 mins

South Dakota State University strived to use XR to bring educational access to rural communities – starting with outreach and gradually expanding to classroom use. In this episode, we meet with Dr. Greg Heiberger to explore how they made that goal a reality.

Today, SDSU integrates XR into various subjects across their curriculum, from nursing, to architecture and chemistry. They’ve also conducted research showing VR’s effectiveness ...

Mark as Played

In this episode of XR Industry Leaders, we explore one of the largest XR deployments in the world of education with Louise Paepe, XR Coordinator for RTC Antwerpen.

She shares how RTC Antwerpen is leading VR integration across nearly 700 schools in Flanders, Belgium, benefiting 150,000 students.

We uncover the importance of strategic planning, from rigorous teacher training to carefully vetting educational content to align with curric...

Mark as Played
August 14, 2024 30 mins

In the episode, we discuss the past, present and future of XR technology in enterprise, and Qualcomm’s role in shaping the industry.

Brian Vogelsang joined us from Qualcomm to uncover how the company is driving advancements in the world of XR. Brian highlights initial challenges in understanding and deploying XR at scale but emphasizes the technology's diverse applications and substantial ROI. He elaborated on how XR is revolution...

Mark as Played

Discover HTC’s VR Revolution - from mobile devices, to gaming and enterprise innovations. In this episode of XR Industry Leaders, our guest Daniel O'Brien reveals how HTC is pioneering VR and AR technology for a transformative future.

Learn about the critical factors in choosing XR headsets for your business, the role of 5G in next-gen connectivity, and the positive impact of VR and AR in fields like mental health and senior care.

T...

Mark as Played

In this episode, we explore how Delta Air Lines is revolutionizing employee training by using VR. We met with Kevin Marcum, VR/AR Program Manager at Delta Air Lines, to discuss the project’s success, which has increased necessary employee proficiency checks for deicing airplanes from about 5 to 150 per day - almost a 5,000% increase. VR training for this process saves Delta significant time and money in the long term.

We uncover De...

Mark as Played

Designing extended reality (XR) in films like Iron man, The Martian, and Prometheus created the foundation that pulled Territory Studios into the real world practice of developing extended reality for enterprise.

Marti Romances (Co-Founder and Creative Director) discusses how Territory Studio has created AR for Marvel and other Hollywood studios by imagining the exciting potential and practicality of XR. Their concepts for visual ef...

  • Mark as Played

    Dive into the dynamic world of extended reality (XR) with Lenovo's Vishal Shah and Jason McGuigan as they unravel Lenovo’s new enterprise XR solution: the Lenovo ThinkReality VRX. Uncover how Lenovo's commitment to an open ecosystem, driven by partnerships with Qualcomm and Snapdragon Spaces, is shaping a new frontier in XR technology.

    Vishal Shah (GM AR/VR) and Jason McGuigan (Head of Commercial VR) discuss Lenovo’s unique approach...

    Mark as Played

    Join us in an insightful episode of XR Industry Leaders with Amir Khorram, General Manager of PICO North America. With a rich background in optics, photonics, and major XR hardware companies, Amir brings a unique perspective to the table, one shaped by his experiences at HTC and now PICO.

    In this episode, we delve deep into PICO’s commitment to enterprise solutions and their partner-first approach, a strategy that distinguishes them...

    Mark as Played

    On this episode of XR Industry Leaders, we interview Hannah Frame (Social Learning Tech & Innovation Manager) and Josh Ellick (Immersive Technology Manager) from St. James’s Place. We discuss how St. James’s Place, a major UK financial services company, has implemented VR across its training programs. They cover creating bespoke VR simulations to develop advisor soft skills, the importance of making VR accessible to all learnin...

  • Mark as Played

    This episode explores how VR is being used to help improve quality of life and unlock memories for seniors/elderly patients, especially those with conditions like dementia or Alzheimer's. MyndVR– also called Mynd Immersive– has spent 7 years developing therapeutic VR content specifically for senior care facilities.

    CEO Chris Brickler discusses various case studies and research projects validating VR's ability to reduce anxiety, de...

    Mark as Played

    In this fascinating episode, we go behind the scenes at MDA to explore how they are leveraging XR to prepare for outer space operations. MDA chief software architect Bart Verzijlenberg and VR lead developer Jessa Zabala give us an inside look at their pioneering work with augmented and virtual reality.

    Discover how MDA utilizes VR headsets to enable training for outer space. Bart and Zabal share valuable insight into how VR is enha...

    Mark as Played

    In this episode, we discuss with Matt Cook, an XR consultant at Harvard University Libraries, the impact of virtual and augmented reality on higher education.

    Matt describes how he came into the world of XR after discovering VR's potential for while studying philosophy. At the University of Oklahoma, he spearheaded VR programs with an emphasis on cost-effective solutions. Now at Harvard, Matt curates custom virtual reality (VR) exp...

  • Mark as Played

    Popular Podcasts

      If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.

      Dateline NBC

      Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com

      On Purpose with Jay Shetty

      I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!

      The Bobby Bones Show

      Listen to 'The Bobby Bones Show' by downloading the daily full replay.

      The Clay Travis and Buck Sexton Show

      The Clay Travis and Buck Sexton Show. Clay Travis and Buck Sexton tackle the biggest stories in news, politics and current events with intelligence and humor. From the border crisis, to the madness of cancel culture and far-left missteps, Clay and Buck guide listeners through the latest headlines and hot topics with fun and entertaining conversations and opinions.

    Advertise With Us
    Music, radio and podcasts, all free. Listen online or download the iHeart App.

    Connect

    © 2025 iHeartMedia, Inc.